100 episodes

Each week, the What It Means podcast invites Forrester analysts to discuss the latest trends and challenges to help business and technology leaders make bold decisions and become truly customer-obsessed. Topics range from tech-driven innovation and CX design to B2B buying trends and marketing planning.

What It Means Forrester

    • News
    • 5.0 • 61 Ratings

Each week, the What It Means podcast invites Forrester analysts to discuss the latest trends and challenges to help business and technology leaders make bold decisions and become truly customer-obsessed. Topics range from tech-driven innovation and CX design to B2B buying trends and marketing planning.

    Is AI Making Employee Burnout Better Or Worse?

    Is AI Making Employee Burnout Better Or Worse?

    AI has been portrayed as both the solution to and the cause of employee burnout. Which is it? In this episode, VP and Principal Analyst J. P. Gownder and Senior Analyst Jonathan Roberts describe the impact of AI on employee burnout.

    • 28 min
    The Benefits And Challenges Of Industry Clouds

    The Benefits And Challenges Of Industry Clouds

    What are industry clouds? What are their use cases, benefits, and drawbacks? Find out as VP and Principal Analyst Kate Leggett provides a detailed look at the latest trends in industry clouds.

    • 22 min
    Will Generative AI Revolutionize ERP Systems?

    Will Generative AI Revolutionize ERP Systems?

    Generative AI is breathing new life into traditional technology, and enterprise resource planning (ERP) systems are no exception. In this episode, Vice President and Principal Analyst Liz Herbert discusses the opportunities, use cases, and challenges of genAI in ERP.

    • 29 min
    Top 10 Emerging Technologies For 2024

    Top 10 Emerging Technologies For 2024

    The pace of technology innovation can make it hard to keep an eye on the tech horizon. In this episode, Vice President of Emerging Tech Portfolio Brian Hopkins walks through this year’s list of the top 10 emerging technologies, describing when each technology will bring value to users.

    • 33 min
    Navigating The Disruption Of Broadcom's Acquisition Of VMware

    Navigating The Disruption Of Broadcom's Acquisition Of VMware

    The broad changes Broadcom made in the wake of the deal have technology executives reviewing their technology roadmaps closely. In this episode Principal Analyst Naveen Chhabra walks through the changes and discusses the choices available to VMWare customers.

    • 23 min
    It’s Not The Payment Method That Matters, It’s The Experience

    It’s Not The Payment Method That Matters, It’s The Experience

    As payment options have proliferated, they’ve become more than just a way to make a purchase. What should brands consider as they develop or add payment options to appeal to buyers? This week on What It Means, Principal Analyst Lily Varón shares insights and explains what’s ahead for digital payments.

    • 33 min

Customer Reviews

5.0 out of 5
61 Ratings

61 Ratings

malfoxley ,

Great show!

Forrester host of the What It Means podcast, highlights all aspects of technology and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

firefox2013 ,

Top notch content

This podcast always brings top notch content. The questions raised by moderators are fairly pertinent, genuine and candid. The responses, provided by experts and based on research are almost always on the money. Listeners can alarmist always walk away with CTAs. One thing that I think will make this better is bringing some practitioners and placing them alongside the researchers. For eg: if you’re talking about Employee experience, why not bring on an EX owner/practitioner from an exemplary company?
Big thanks to Forr team for continuing to deliver great content even through the pandemic.

Bilbobob ,

Keep it coming.

I look forward to each new episode. The conversations cover a variety of topics that dig into what’s changing, why, and the impacts.

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