Be Anomalous

Sai Menon

5,0 (10)
KINH DOANH
HAI THÁNG MỘT LẦN

Be Anomalous is a podcast that amplifies bold, unfiltered stories from trailblazers, creatives, and changemakers who break the mold. Through raw, honest conversations, we explore what it means to defy norms, embrace individuality, and forge your own path. From cultural identity to reinvention, each episode delivers inspiration, real insight, and practical advice for those daring to succeed on their own terms—unapologetically.

2 NGÀY TRƯỚC

Kaylee Lieffers on Building Blanka, Choosing the Hard Thing, and Becoming the Leader Your Company Needs -REPLAY

What does it take to build a venture-backed platform that helps creators and founders launch beauty brands—without losing your values (or your mind)? In this replay, Blanka co-founder & CEO Kaylee Lieffers gets real about growing up “between worlds,” why entrepreneurship can be incubated, and how she went from consulting decks to zero-to-one product, team, and traction. We dive into the messy middle—co-founder dynamics (including building with her husband), raising an oversubscribed seed in tough markets, why Blanka chose no MOQs to truly “arm the rebels,” and the leadership shift from player to coach. If you’re building anything in public, this one hits. What we get into The “against-the-grain” upbringing that made entrepreneurship feel inevitable Can entrepreneurship be taught—or just incubated? From corporate frameworks to startup chaos: translating structured thinking into speed Blanka’s origin story: killing a sunscreen idea to chase the bigger problem How to choose the right co-founders (green flags, red flags, and testing ground) Bootstrapping first, fundraising later: timing your capital so dollars have a job Product truths: ship a smaller MVP, build process earlier, fix signals fast Why no minimums matter for real access—and how Blanka made it viable Beauty’s next era: archaic back-end, tech-forward future, and niche, narrative-led brands Leading at scale: letting go, prioritizing what actually moves the needle

51 phút
29 THG 9

From PR Intern to Powering Kevin Hart’s Tequila: Kristin Turner’s Journey

From PR intern to Warner Records and now VP of Brand Operations at Global Brand Equities, Kristin Turner has built a career that turns influence into infrastructure. She’s helped shape celebrity-founded brands like Gran Coramino with Kevin Hart, Mercer + Prince with A$AP Rocky, and Maison No. 9 with Post Malone — proving that star power alone doesn’t build lasting businesses. In this conversation, Kristin gets real about the evolution of her ambition, the lessons she’s learned navigating PR, music, and brand partnerships, and why detaching from outcomes is key in high-stakes industries. We dive into: Why some celebrity brands fail — and what separates the ones that scale How to reinvent yourself when the path ahead isn’t clear Building confidence as a minority voice in boardrooms and negotiations The balance between ambition, resilience, and letting go This is a masterclass in turning uncertainty into opportunity — and building brands (and careers) that last.

1 giờ 4 phút
22 THG 9

Arielle Part 2: From Google to Hollywood — Trusting the Leap, Living the Story

n Part 2 of this powerful conversation, Arielle shares what it really took to walk away from Google and step into the unknown world of Hollywood — with no connections, no film school, and no clear roadmap. We talk about fear, self-trust, and the quiet confidence that comes from knowing who you are — even when the world hasn’t caught up yet. From cold emails and imposter syndrome to ancestral strength and spiritual grounding, Arielle opens up about building a life that aligns from the inside out. This episode is about letting go of what you’ve outgrown — and choosing the version of yourself that’s been waiting all along.

50 phút
15 THG 9

Arielle Contreras-Diaz (Part 1): The Dream That Wouldn’t Die

What happens when you grow up too fast but the dream inside you refuses to die? In this powerful first part of our conversation, screenwriter Arielle opens up about what it meant to be the responsible one from a young age — the child of teenage parents, the straight-A student, the planner, the fixer. She talks about rejection from the dream school, falling into jobs that didn’t fit, and the quiet voice inside that always whispered: you’re meant to be a writer. We talk: Childhoods shaped by chaos What it costs to be the “mature one” Learning to play again — as adults Getting rejected by the system, and still choosing yourself The messy, nonlinear road to purpose This episode is about what it really means to come home to yourself — even if that journey takes a detour through survival, burnout, and self-doubt. Trust me, you’ll never hear a better metaphor for becoming who you really are. “I’m an adult with a briefcase… but there’s a banana inside.”

46 phút
1 THG 9

Breaking the Bro Code: How Alix Peabody Rewrote the Rules, Replay

This week on Be Anomalous, we’re bringing back a conversation that hits deeper than a typical founder story. Alix Peabody didn’t just launch a wine company—she built a brand that challenged the status quo of an entire industry. She founded Bev to rewrite the rules in a space dominated by bro culture. But the journey started with something way more personal: throwing ticketed parties to fund her egg freezing. From there, Alix turned raw experience into a movement—leveraging storytelling, sisterhood, and pure hustle to carve her own lane. In this episode, Alix opens up about what most founders won’t: the loneliness, the burnout, the identity unraveling that can come after the exit. We talk intuition, resilience, and what happens when the thing you built… no longer needs you. If you’ve ever felt like you had to wear a mask to survive, or questioned who you are without your work, this one’s for you. Topics We Cover: Fundraising as a solo female founder Breaking into male-dominated industries Intuition-led leadership Burnout, reinvention, and life after the exit Why knowing your “who” matters as much as your “why” Be bold. Be real. Be anomalous.

49 phút
25 THG 8

From Visa Uncertainty to Vegan Vision , Luiza Villela’s Obsession with Purpose

What happens when you stop waiting for the perfect moment and start building with what you’ve got? In this episode, Sai Menon sits down with Luiza Villela, a Brazilian-born food scientist and the founder of UnClassic, a company on a mission to reimagine the center of the plate, one mushroom at a time. From making vegan ice cream in a scrappy startup kitchen to navigating immigration hurdles with $500 in her account, Luiza shares how she carved her own path in the food industry with relentless purpose, clarity, and obsession. Every decision from her major at Berkeley to walking away from a role at Beyond Meat was rooted in values, not vanity. This is a raw and honest conversation about purpose, grit, and building something that truly matters. If you’ve ever questioned whether you’re ready, this is your reminder: conviction > credentials.

1 giờ 3 phút
18 THG 8

Redefining Marriage, Motherhood, and the Future, with Foresight Researcher Radha Mistry

In this episode of Be Anomalous, futurist and designer Radha Mistry joins me for a conversation that felt both deeply personal and profoundly expansive. Radha shares her journey from growing up across continents, to training as an architect, to ultimately carving a path in foresight, helping organizations imagine the world 20 years from now. We talk about questioning cultural expectations, redefining what marriage and motherhood look like, and the healing that comes from raising kids differently than you were raised. Radha’s story is about curiosity as a compass, about refusing to fit neatly into boxes, and about permitting yourself to change course, again and again. If you’ve ever felt like you don’t quite fit in, or wondered how to align who you are with the life you’re building, this episode will remind you that you don’t have to follow the blueprint; you get to create it.

1 giờ 11 phút
11 THG 8

Marketing Genius Moves - Lessons from Elizabeth Ahern

Elizabeth Ahern’s career reads like a marketer’s dream, leading major campaigns for Red Bull, Carvana, and Chamberlain Coffee — but the way she got there was anything but traditional. In this candid conversation, Liz opens up about her unplanned journey to Harvard, navigating culture shock, and finding her place in high-pressure environments. She shares the pivotal moments that shaped her career, from corporate boardrooms to startup hustle, and the strategies that made her a sought-after brand leader. We talk career pivots, leading with purpose, building brands that resonate, and the marketing plays that actually work. Liz is generous with her knowledge, raw about the challenges, and honest about how career ambitions shift at different points in life. If you’ve ever wondered how to stand out, adapt, and thrive in a constantly changing landscape, this episode is your masterclass.

1 giờ 8 phút

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Welcome to Anomalous -Teaser

A sneak peak into what is coming up.

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Be Anomalous is a podcast that amplifies bold, unfiltered stories from trailblazers, creatives, and changemakers who break the mold. Through raw, honest conversations, we explore what it means to defy norms, embrace individuality, and forge your own path. From cultural identity to reinvention, each episode delivers inspiration, real insight, and practical advice for those daring to succeed on their own terms—unapologetically.

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Sai Menon
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2019 - 2025
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Be Anomalous