What’s the Big Idea? is an integrated marketing podcast from Adams & Knight that digs into today’s boldest trends, brightest work, and biggest ideas.
In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct.
Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.
What's the Big Idea About Podcasting?
The pod squad reflects on one year of What's the Big Idea?
What's the Big Idea About TikTok?
Edgardo Rossetti and Caci Cosenzi return to discuss the popular platform, TikTok.
Sparkplug: What's the Big Idea About Full-Funnel Marketing?
SVP of Strategic Services Marc McFarland and VP of Media Services Tommy Shaw give a quick rundown of the do’s and don’ts of Full-Funnel Marketing.
Sparkplug: What's the Big Idea About Employee Engagement?
Our SVP of Healthcare Strategy/Branding and Creative Director of Digital discuss quick tips on creating an employee engagement plan.
Sparkplug: What's the Big Idea About Influencers?
Our in-house social media gurus stop by to give top tips on choosing the right influencer to represent your brand.
Sparkplug: What's the Big Idea About Hosting a Website?
Eric Truntz returns to explain how to successfully host a website.
Great info - good pace - episodes are a perfect length - a very enjoyable podcast.