7 Figure Fitness Business Podcast

Iggy Odighizuwa
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Iggy Odighizuwa is a founder of Systems By Design 7-figure fitness business that that aims to help fitness professionals grow their business to 7-figures. Iggy’s passion is helping coaches improve the quality and efficiency of their program delivery. He loves getting more done in less time and making what he calls “lazy money”. He is the author of The Ultimate Client Acquisition System. This system was designed to automate the process of attracting ideal clients whilst filtering out the bad fits.

  1. Getting Your Body To Reflect Your Success with Josiah Novak | TBP 34

    2024/08/01

    Getting Your Body To Reflect Your Success with Josiah Novak | TBP 34

    Iggy sits down with Josiah Novak, a guy who seems to have cracked the code on balancing a successful life with top-notch health.  He's here to share his journey and some invaluable insights on how you can start feeling and looking your best without sacrificing the things that matter most to you. He works with high-performing guys who often put everything else first, neglecting their own health. Sound familiar? He starts with fitness because, let's be honest, we all want to look and feel our best.  Josiah believes most men already have the skills and discipline needed to be healthy; it's just a matter of redirecting that energy towards themselves. Fitness is more than just about getting abs; it's about building confidence, making clearer decisions, and interacting with people in a healthier way. Josiah emphasizes the synergy between faith and fitness, explaining how spirituality can provide a playbook for life, guiding you through family, business, and personal health. One of the key takeaways is the importance of setting and maintaining standards for yourself. Fitness isn't just a phase; it's a long-term commitment to better health and well-being. Josiah encourages a balanced approach, avoiding extreme diets and focusing on sustainable habits. He also talks about the significance of having non-negotiables in your routine—those little things you refuse to give up, like date nights or enjoying a glass of wine. The goal is to find a balance that allows you to stay in shape while enjoying life. Josiah lives by a quote that perfectly encapsulates his philosophy: “Live a quiet life, take care of your family, and show up for those you love.”  If you enjoyed this episode, be sure to subscribe, tune in and share this podcast. Remember, Stay Calm, Change Lives, and Have Life On Your Terms!   Episode Highlights: [00:00] Welcome to The Boardroom Podcast [00:08] Prioritizing Health and Wellness for Entrepreneurs [02:24] Fitness and Mental Health for High-Achieving Men [05:27] The Connection Between Fitness and Spirituality [09:06] Josiah's Fitness Journey: Coaching and Mindset [14:58] Debunking Fitness Myths for Busy Professionals [17:42] Simplifying Fitness: Movement, Muscle, and Meals [20:57] Balancing Fitness Goals with Life's Non-Negotiables [24:42] Sustainable Fitness Mindset and Body Image [30:02] Fitness Maintenance and Goal Setting for Men [36:22] Impactful Living: Health, Faith, and Starting the Day Right   📌Subscribe on YouTube: https://www.youtube.com/@TheBoardRoomPodcast/podcasts     📌 Like Us on Facebook: https://www.facebook.com/TheBoardRoomPod/      📌 Listen to Spotify: https://bitly.cx/7hOK  📌Listen to Apple Podcast: https://bitly.cx/Zy7z     #artificialintelligence #aipowered #futureofwork #businessautomation #TheBoardRoomPodcast #AIforBusiness #Automation #Efficiency #DigitalTransformation #AppointmentSetting #LeadGeneration See omnystudio.com/listener for privacy information.

    40 分钟
  2. Why Aren’t Your Ads Working? Learn the Tricks of Seven-Figure Coaches | TBP 33

    2024/07/25

    Why Aren’t Your Ads Working? Learn the Tricks of Seven-Figure Coaches | TBP 33

    On today’s podcast episode, we're exploring the world of fitness coaching with two legends: Will Nelson and Tikis Maciel. Ever felt like the fitness coaching world is just too crowded? Will gets it. He's seen it all and knows that working with someone who truly specializes in your niche can be a game-changer.  Generic coaching? Nah, that's old news. Specialization is where the magic happens. The market's changed a lot recently. These days, fitness coaches are making seven figures organically! But let's be real, paid ads make things quicker. Will shares how he's never launched a brand without them.  Now, if you're someone who dreads the idea of diving into paid ads because you've been burned before, you're not alone. Will understands that pain. He's seen people spend thousands on agencies with no results.  Tikis has strong opinions about DM ads and how to use them effectively. The key is getting into conversations quickly, whether through AI or directly, to increase the chances of booking qualified calls. He’s all about building trust and making meaningful connections. DM ads are a fantastic way to spark conversations and build trust. Will and Tikis explain how they use them to qualify leads quickly and efficiently.  So, if you're tired of salespeople who don't get you or ads that seem to go nowhere, Will and Tikis talk about the importance of having a solid strategy, understanding your dream client, and building undeniable social proof. Tune in and transform your approach to fitness coaching and business. Because, in the end, it's not just about the tactics but about having the right principles and strategies to succeed. If you enjoyed this episode, be sure to subscribe, tune in and share this podcast. Remember, Stay Calm, Change Lives, and Have Life On Your Terms!   Episode Highlights: [00:00] Welcome to The Boardroom Podcast [04:11] Building Trust with Instagram DM Ads for Lead Generation [11:41] SMS Marketing: Quick ROI and Ad Optimization [15:37] Messenger Ads: Boosting Leads in the Fitness Industry [19:40] Personal Branding and Lead Generation Through DMs [23:04] Crafting Specific Ad Messaging for High-Quality Leads [30:27] Strategic Marketing and the Power of Clear Messaging   📌Subscribe on YouTube: https://www.youtube.com/@TheBoardRoomPodcast/podcasts     📌 Like Us on Facebook: https://www.facebook.com/TheBoardRoomPod/      📌 Listen to Spotify: https://bitly.cx/7hOK  📌Listen to Apple Podcast: https://bitly.cx/Zy7z     #artificialintelligence #aipowered #futureofwork #businessautomation #TheBoardRoomPodcast #AIforBusiness #Automation #Efficiency #DigitalTransformation #AppointmentSetting #LeadGeneration See omnystudio.com/listener for privacy information.

    36 分钟
  3. Branding, Acquisition, and Lead Generation with Tikis Maciel | TBP 32

    2024/07/18

    Branding, Acquisition, and Lead Generation with Tikis Maciel | TBP 32

    Starting an online fitness business is tough, right? Marketing, sales, keeping everything running smoothly—it’s a lot. But guess what? It doesn’t have to be a mystery.  Iggy had a chat with Tikis from Blue Chip Media on the Boardroom Podcast, and he shared some golden advice you need to hear. Tikis is a marketing genius. He’s been running successful ad campaigns for years, and he and Iggy often arrive at the same conclusions about what works and what doesn’t. Here's what they talked about: The Big Problem: Messaging The Solution: Do Your Homework Research: Get to know your audience. What are their pain points? What do they need?  Clarity: Make sure your message is spot on. Clear messaging beats fancy design any day.  AND A WHOLE LOT MORE!!! Expect to spend money just to gather data. Craft the perfect pitch and be patient because building a successful business means playing the long game. Don’t rely solely on platforms like Facebook for leads—build your own email list. Nurture those leads with consistent content using tools like AI. In short, building an online fitness business is about understanding your audience and crafting the perfect message. It’s hard work, but with the right strategies, you can make it happen. If you’re serious about making progress and not just spinning your wheels, this episode is for you.  If you enjoyed this episode, be sure to subscribe, tune in and share this podcast. Remember, Stay Calm, Change Lives, and Have Life On Your Terms!   Episode Highlights: [00:00] Welcome to The Boardroom Podcast [02:58] Consistent Messaging: The Key to Online Business Success [06:14] Mastering Messaging and Targeting in Marketing [11:41] Why Research and Clear Expectations Matter in Ad Campaigns [16:25] High-Ticket vs. Low-Ticket: Strategies to Avoid Mistakes and Optimize Ad Spend [20:26] Building Trust and Delivering Value in Online Marketing [24:36] Using Email Marketing and AI to Build a Successful Acquisition System   📌Subscribe on YouTube: https://www.youtube.com/@TheBoardRoomPodcast/podcasts     📌 Like Us on Facebook: https://www.facebook.com/TheBoardRoomPod/      📌 Listen to Spotify: https://bitly.cx/7hOK  📌Listen to Apple Podcast: https://bitly.cx/Zy7z     #artificialintelligence #aipowered #futureofwork #businessautomation #TheBoardRoomPodcast #AIforBusiness #Automation #Efficiency #DigitalTransformation #AppointmentSetting See omnystudio.com/listener for privacy information.

    29 分钟
  4. The $8 Million Fitness Closer You've Never Heard Of | TBP 31

    2024/07/11

    The $8 Million Fitness Closer You've Never Heard Of | TBP 31

    Ever felt stuck in a rut, doing the same job day in and day out?  Brooke Triplett’s journey on the Boardroom Podcast is exactly what you need to hear.  It’s not just about sales techniques, it’s about transforming your life and career even if you think you don’t have what it takes. Brooke, who runs "She Sells," shares her incredible path from a predictable teaching job to smashing $8 million in high-ticket fitness sales.  Her story starts with her reading to her kids and realizing she wanted more from life. How did she go from that to leading a top sales team? By mastering the art of connection and understanding people. Brooke started with network marketing, hit some big wins, but felt something was missing. She then moved through various roles, even selling tobacco (which she hated), but learned crucial lessons about human behavior and persuasion. Her turnaround came when she embraced her passion for fitness and sales. She learned to mix emotional connection with strategic thinking – figuring out how to genuinely help people see a better future.  This isn’t just selling; it's about changing lives. What's more impressive? Brooke believes women excel in sales because of their intuition and social skills. When she tapped into these abilities, her conversion rates soared. Now, she’s helping other women do the same.  Brooke Triplett is all about helping women unlock their potential to make money online as remote closers. If you’re looking to boost your sales skills or switch career paths, Brooke’s programs – Launchpad and Accelerator – are the perfect start.  Check out her website, shesells.online or chat with her on Instagram @shesellswithbrooke.  This podcast isn’t just a sales lesson; it’s a life lesson. Tune in to the Boardroom Podcast and get inspired by Brooke’s story.  If you enjoyed this episode, be sure to subscribe, tune in and share this podcast. Remember, Stay Calm, Change Lives, and Have Life On Your Terms!   Episode Highlights: [00:00] Welcome to The Boardroom Podcast [01:48] Sales, Fear of an Average Life, and Industry Transitions [07:17] Career Shift: From Teaching to Fitness Industry Sales Training  [12:26] Personal Growth Through Advanced Sales Techniques  [18:00] Developing a Sales Mindset: Bridging the Gap Between Pain and Vision  [22:55] Creating Urgency and Overcoming Stagnation with Sales Techniques  [28:11] Navigating Gender Dynamics and Personal Growth in Fitness Sales  [32:53] Enhancing Sales with Women's Social Skills: Tips for Improvement    📌Subscribe on YouTube: https://www.youtube.com/@TheBoardRoomPodcast/podcasts     📌 Like Us on Facebook: https://www.facebook.com/TheBoardRoomPod/      📌 Listen to Spotify: https://bitly.cx/7hOK  📌Listen to Apple Podcast: https://bitly.cx/Zy7z     #artificialintelligence #aipowered #futureofwork #businessautomation #TheBoardRoomPodcast #AIforBusiness #Automation #Efficiency #DigitalTransformation #AppointmentSetting #LeadGeneration See omnystudio.com/listener for privacy information.

    40 分钟
  5. What to Do When You Can't Generate Leads For Your Offer | TBP 30

    2024/07/11

    What to Do When You Can't Generate Leads For Your Offer | TBP 30

    Struggling to Sell Your Fitness Program? Here's How to Turn It Around! Are you offering a fantastic fitness program or service but finding it hard to get clients to buy or even show interest?  You're not alone; many fitness entrepreneurs have faced this frustrating situation! But don't worry, there’s a way to change this. Tune in to learn how to:   Identify and Address Your Target Market's Frustrations: Understand the silent problems and frustrations your potential clients are experiencing. Create Compelling Offers: Develop an offer that promises to solve the specific problem your audience thinks they have. Educate and Transform: Once they engage with your offer, guide them towards understanding and addressing the true root of their issues. Ready to transform your clients' lives and see your business thrive?  Tune in and learn how to connect deeply with your audience, create irresistible offers, and ultimately, help your clients achieve their fitness goals. If you enjoyed this episode, be sure to subscribe, tune in and share this podcast. Remember, Stay Calm, Change Lives, and Have Life On Your Terms!   Episode Highlights: [00:00] Welcome to The Boardroom Podcast   📌Subscribe on YouTube: https://www.youtube.com/@TheBoardRoomPodcast/podcasts     📌 Like Us on Facebook: https://www.facebook.com/TheBoardRoomPod/      📌 Listen to Spotify: https://bitly.cx/7hOK  📌Listen to Apple Podcast: https://bitly.cx/Zy7z     #artificialintelligence #aipowered #futureofwork #businessautomation #TheBoardRoomPodcast #AIforBusiness #Automation #Efficiency #DigitalTransformation #AppointmentSetting #LeadGeneration See omnystudio.com/listener for privacy information.

    6 分钟

  6. 2024/06/27

    Difference Between Debt and Leverage | TBP 29

    Today, we’re diving into a topic that’ll blow your mind—Debt vs. Leverage.  I know, it sounds like the same thing, but trust me, they’re worlds apart. What We’re Covering: Debt 101: The lowdown on using other people’s money to buy liabilities. Leverage Mastery: How to transform debt into a financial turbo boost by investing in assets that actually make you money.  Bank Secrets: Ever wondered how banks make bank on your deposits? Yup, they max out leverage. By understanding their game, you can start playing it too. I’m telling you about my first property purchase—how I turned a tiny down payment into a massive return by leveraging to the max. Imagine putting down 5% and ending up with 55% equity when the market booms.  We’ll explore how I'm leveraging blockchain to generate insane income. My $100,000 investment story is just the start—how about creating $40k to $70k annual returns without even touching your own money? Debt ain’t evil, it’s just misunderstood. Sure, debt can be a nightmare if you misuse it. But if you wield it like a financial ninja to create leverage, you're gold. Stop sweating over paycheck-to-paycheck living and start thinking bigger.  If you enjoyed this episode, be sure to subscribe, tune in and share this podcast. Remember, Stay Calm, Change Lives, and Have Life On Your Terms!   Episode Highlights: [00:00] Welcome To The Boardroom Podcast [00:06] Debt Vs Leverage In Finance [01:45] How Banks Use Leverage To Amplify Returns On Investments. [03:31] Leverage On Property, Amplifying Returns As It Appreciates. [05:22] Leveraging Debt For Asset Acquisition And Cash Flow [07:11] Leverage To Create Income And Maximize Access To Capital [10:36] Importance Of Using Leverage To Produce Income   📌Subscribe on YouTube: https://www.youtube.com/@TheBoardRoomPodcast/podcasts     📌 Like Us on Facebook: https://www.facebook.com/TheBoardRoomPod/      📌 Listen to Spotify: https://bitly.cx/7hOK  📌Listen to Apple Podcast: https://bitly.cx/Zy7z     #artificialintelligence #aipowered #futureofwork #businessautomation #TheBoardRoomPodcast #AIforBusiness #Automation #Efficiency #DigitalTransformation #AppointmentSetting #LeadGeneration See omnystudio.com/listener for privacy information.

    12 分钟
  7. How to Beat Your Competition

    2023/09/14

    How to Beat Your Competition

    Welcome back, fitness enthusiasts, to another exhilarating episode of the 7-FFB!Today, we're diving deep into the realm of fitness entrepreneurship, where we'll unveil the secrets to "How to Beat Your Competition." Whether you're an aspiring fitness coach or an established pro, this episode is a goldmine of wisdom you simply can't afford to miss.In this episode, we're going to unveil the secrets to crushing your competition and propelling your fitness coaching business into the seven-figure stratosphere.Remember, it's not just about being good at what you do; it's about being great at building your business. Take these invaluable lessons to heart, create your unique value proposition, and watch your fitness coaching empire soar.Stay tuned for more tips!Episode highlights:00:00 Welcome to The Seven Figure Fitness Business Podcast00:33 Building a profitable online coaching business.1:07 The power of social media marketing: How to build a successful business? 2:04 How to systematically scale your business.3:34 Stop focusing on the competition.4:11 How to create a unique value proposition.If you enjoyed this episode, be sure to subscribe, tune in and share this podcast.Remember, Stay Calm, Change Lives, and Have Life On Your Terms!📌Subscribe:  ○ Subscribe on YouTube: https://www.youtube.com/@7FigureFitnessBusiness/featured      📌 Follow Us On Instagram ​​https://www.instagram.com/7figurefitnessbusiness/       📌 Like Us On Facebookhttps://www.facebook.com/7figurefitnessbusiness/      Full episode available to listen to on:📌 Spotify: https://open.spotify.com/show/33Qea5gc8FUYF1zxjX04Mn       📌Apple Podcast: https://apple.co/3kzrHmz          See omnystudio.com/listener for privacy information.

    6 分钟
  8. How to Find Joy in What You Do?

    2023/09/07

    How to Find Joy in What You Do?

    Finding joy in what you do…The harsh reality is that when you’re a business owner or an entrepreneur, you're not always going to enjoy what you're doing. So it is necessary to know the right framework on how to find happiness especially when running a business. In my case, one of our core company values is being big picture focused. Hence, we are more pleased with the long term satisfaction of bringing the big picture to life and making the vision a reality. That’s why when I'm stuck doing some tedious stuff, or doing things that I don't particularly enjoy, I think about how these things help me, and us get towards the big picture. As for me, I just enjoy and trust the process.I've learned to find joy in the shit eating knowing and trusting that we’re heading towards achievements and milestones. That's how I frame it. And that's how I am conditioned to train our team to look at the difficulties and the challenges that we run into in the business.So let’s deep dive in, and know more about how you see the beautiful things when running a business. See you on the inside!Episode highlights:00:00 Welcome to The Seven Figure Fitness Business Podcast0:59 Core company values, big picture focus, and sh*t eating.2:46 The importance of big picture focus. 4:21 Why does Iggy have a hard time finding joy?5:59 Figure out where you're trying to go and get direction correct. If you enjoyed this episode, be sure to subscribe, tune in and share this podcast. Remember, Stay Calm, Change Lives, and Have Life On Your Terms! 📌Subscribe:  ○ Subscribe on YouTube: https://www.youtube.com/@7FigureFitnessBusiness/featured      📌 Follow Us On Instagram ​​https://www.instagram.com/7figurefitnessbusiness/       📌 Like Us On Facebookhttps://www.facebook.com/7figurefitnessbusiness/      Full episode available to listen to on:📌 Spotify: https://open.spotify.com/show/33Qea5gc8FUYF1zxjX04Mn       📌Apple Podcast: https://apple.co/3kzrHmz         See omnystudio.com/listener for privacy information.

    7 分钟
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Iggy Odighizuwa is a founder of Systems By Design 7-figure fitness business that that aims to help fitness professionals grow their business to 7-figures. Iggy’s passion is helping coaches improve the quality and efficiency of their program delivery. He loves getting more done in less time and making what he calls “lazy money”. He is the author of The Ultimate Client Acquisition System. This system was designed to automate the process of attracting ideal clients whilst filtering out the bad fits.

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