Built For Value

James Buysen
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Built for Value is a podcast for founders, operators, and quiet achievers who want to build businesses that work—beyond growth hacks and vanity metrics. Hosted by systems thinker and supply chain leader James Buysen, each episode explores what it really takes to scale sustainably: clear systems, customer-centered thinking, and practical strategies that stick. If you’re designing, fixing, or transforming how your business runs, this podcast is your unfair advantage.

  1. 6 AGO

    Built to Evolve: How to Keep Good Systems from Going Stale

    You fought to get the system right.But what happens after the rollout? In this episode, we explore how even the best-designed systems can quietly become the biggest blockers to progress — not because they failed, but because they stopped evolving. From supply chains to software, from ERPs to internal tools, we unpack the hidden cost of stability and what it takes to build systems that stay relevant. 🔍 Why good systems go stale⚙️ How to design for continuous evolution📉 Real-world failures from Lidl and National Grid🧠 The mindset shift from stability to adaptability✅ A five-question system health check you can run today If your team avoids updates, resists feedback, or clings to “what works” — this one’s for you. Because systems shouldn’t be sacred. They should be responsive.

    15 min

  2. 22 JUL

    Built to Last: Why Smart Change Still Fails (and What to Do About It)

    You spotted the problem.You built the fix.Everyone agreed it worked. But the moment you stepped away… it vanished. In this episode of Built for Value, we explore why even the best solutions don’t always stick — and what it really takes to build systems that survive beyond rollout. From fragile fixes undone by ego, to tools that fail because they weren’t co-created, we unpack why “better” isn’t enough unless it's embedded. You’ll learn: Why change fails quietly when no one owns it The difference between co-creation and consultation How to anchor systems against reversion How to design for resistance, not just results What happens when Design Thinking meets Systems Thinking If you've ever watched your hard work quietly disappear, this one’s for you. 🎧 Listen in — and discover how to make change that lasts.

    15 min

  3. 20 JUL

    "That’s How It’s Always Been Done” Isn’t a Justification — It’s a Warning

    We’ve all heard it.“That’s just how we do things.”“Don’t fix what’s not broken.”“We’ve always done it that way.” But here’s the truth: those aren’t justifications — they’re warnings. In this episode, we dig deep into legacy thinking — the quiet force that stalls innovation, shuts down fresh ideas, and drives your best people out the door. From collapsing pallets to collapsing systems, I share real-world stories and practical tools for challenging the status quo and building smarter, braver systems from first principles. You’ll learn:✅ Why “good enough” is often where progress dies✅ How to spot legacy logic before it costs you✅ What first-principles thinking really looks like in practice✅ How to support people who ask hard questions — and why that matters more than ever If you’ve ever felt like you’re fighting against “the way it’s always been,” this one’s for you. 🎧 Listen now — and share it with the next person who says, “that’s just how we’ve always done it.”

    11 min
  4. From Dungeons to Boardrooms: Lessons in Innovation

    13 JUL

    From Dungeons to Boardrooms: Lessons in Innovation

    Join James as he explores how Dungeons and Dragons teaches valuable lessons in innovation applicable from gaming tables to corporate boardrooms. In this episode of Built for Value, delve into strategic decision-making, collaborative problem-solving, and the importance of embracing creativity and adaptability in business. Discover why unconventional tools like D&D can inspire innovative thinking and transform organizational strategy in unexpected ways. Tune in for insights on building a culture that fosters experimentation, resilience, and real-world impact.

    12 min
  5. How Pricing Psychology Builds Real Value — with Etinosa Agbonlahor

    7 JUL · CONTENIDO EXTRA

    How Pricing Psychology Builds Real Value — with Etinosa Agbonlahor

    What does your price really say about your product? In this episode, behavioral economist and pricing expert Etinosa Agbonlahor (Founder of Decision Alpha) joins James to unpack the science behind how people perceive value—and what most businesses get wrong about pricing. Together they explore: Why pricing signals trust, quality, and perceived value The psychology behind $9.99 vs $10—and how it changes buyer behavior When startups should actually start thinking about monetization Freemium traps, tiered pricing strategy, and pricing for services vs products How small businesses underestimate hidden costs—and how better pricing fixes that Real-life procurement and supply chain insights from both sides of the conversation Whether you're building a SaaS platform, managing procurement, or launching your first offer—this episode will change how you think about pricing. 🔗 Get the free pricing playbook from Etinosa’s team: https://decisionalpha.co

    51 min

  6. 6 JUL

    Why Systems Fail — And What to Do Instead

    Most systems don’t fail because of bad tech — they fail because of bad decisions. In this episode, we explore why ERP projects, digital tools, and even internal processes break down under real-world pressure. From legacy logic to tool bias, we unpack the quiet compromises that derail billion-dollar implementations and frustrate frontline teams. You’ll learn: Why success depends more on incentives than software How consultants and internal teams unintentionally sabotage alignment The real cost of systems chosen for résumés, not results How to ask better questions before choosing a platform What to look for in a partner — and what to avoid This is a must-listen for anyone making — or influencing — system decisions. Because it’s never just about the tech. It’s about fit, friction, and the future you’re building.

    14 min
  7. The #1 Mistake Founders Make Before They Even Start

    29 JUN

    The #1 Mistake Founders Make Before They Even Start

    Think your idea is ready to launch? Think again. In this episode of Built for Value, James breaks down the most common (and costly) mistake founders make before they ever write a line of code or build a product: they skip root cause thinking. 🔍 You’ll learn: Why your idea might be solving the wrong problem The difference between validation and wishful thinking How to tell if a market is actually willing to pay Why personal insight ≠ product-market fit And how to test if your idea’s worth building — before wasting time, money, or years Whether you’re launching a startup, pitching a product, or building internally — this episode will change how you approach innovation. 💡 Ideas are cheap. Validation is fast. But relevance? That takes real work. 🎯 Listen now and start solving what actually matters. Connect & Learn More:📬 www.builtforvalue.com📱 LinkedIn: James Buysen📤 Know someone working on an idea? Share this — it might just save them three years.

    12 min
  8. Custom Travel Is the Future — Here's How JPN Guides Is Changing Japan Tourism

    27 JUN · CONTENIDO EXTRA

    Custom Travel Is the Future — Here's How JPN Guides Is Changing Japan Tourism

    In this episode of Built for Value, I’m joined by Michael Zislis, founder of JPN Guides — a business that's helping travelers ditch cookie-cutter itineraries and experience Japan like never before. We talk about how Michael went from marketing and graphic design to creating fully customized, AI-assisted guidebooks tailored to your interests, your trip, and even your dislikes. From hidden towns to hyper-personalized food recs, JPN Guides is making authentic travel more accessible — no tour groups required. We also dig into how AI, Reddit data, and thoughtful automation are powering his small team’s big vision — and why the future of travel might just feel more personal than ever. 🌏 Learn more at jpnguides.com

    1 h y 5 min
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Built for Value is a podcast for founders, operators, and quiet achievers who want to build businesses that work—beyond growth hacks and vanity metrics. Hosted by systems thinker and supply chain leader James Buysen, each episode explores what it really takes to scale sustainably: clear systems, customer-centered thinking, and practical strategies that stick. If you’re designing, fixing, or transforming how your business runs, this podcast is your unfair advantage.

Información

  • Creador
    James Buysen
  • Años de actividad
    2 k
  • Episodios
    16
  • Clasificación
    Apto
  • Copyright
    © James Buysen
  • Mostrar sitio web
    Built For Value