Badass Empires

Rosie McCarthy
  • 5.0（17則評分）
  • 創業
  • 每週更新

Start a business. Build an empire. Leave a goddamn legacy. Badass Empires is for aspiring entrepreneurs, side-hustlers, and corporate dropouts ready to turn their skills and passion into a purpose-driven, service-based online business that has them ruling on their own terms. I'm your host, Rosie McCarthy. At the end of 2019, I took the leap, left my high-flying corporate job, and built a multimillion-dollar course & coaching business, Badass Careers, from scratch. An empire that gives me an immense amount of freedom, and profit, and allows me to make a real difference in people’s lives. Now, I’m ready to share with you the roadmap, the CEO codes, the business strategy, content creation tips, mindset upgrades, and everything that you need to supercharge your success. Get ready to take notes on some of the juiciest lessons from my entrepreneurial journey, plus priceless insights from my inspiring guests. If you are curious about starting and scaling your own course or coaching offer then I’m here to celebrate the absolute sh*t out of you every step of the way as you turn your very own online empire into a legacy. One that allows you to work from anywhere, call the shots, fund your dream lifestyle, build generational wealth, and move with purpose - all at the same damn time. So, ready to rule? Grab your crown, Badass, your empire awaits.

  1. 5月27日

    How to Protect Your Empire: Trademarks, Copyright & IP 101 with Nadine Bedwan

    You’ve built something incredible. You’ve poured your soul into your content, your programs, your frameworks, your brand. But what happens when someone copies your work… or your entire business identity? In this episode, I sit down with Nadine Bedwan — trademark and copyright attorney and Badass Careers alumni — to give you a practical, empowering breakdown of how to legally protect what you’ve built online. From what to trademark and when, to knowing when someone’s crossed the line from “inspired by” to “infringing on,” this is the intellectual property masterclass every digital entrepreneur needs in their empire-building journey. Whether you’re just getting started or scaling fast, this episode will make sure you’re doing it protected, polished, and in full badass energy. 👑✨ 🎧 We cover: Nadine’s journey from lawyer to entrepreneur — and how she built her own dream job Trademarks vs copyrights vs patents: What you actually need to know What parts of your business are automatically protected (and what’s not) The red flags to watch for when others are borrowing your ideas When copying becomes infringement — and what to do about it Local vs international protection: Where to start and when to expand Costs, timelines, and the exact process of filing your trademark like a pro How to create signature frameworks that are protected AND profitable The one legal shift that instantly makes you feel like a true Digital CEO   --------------------   LET’S CONNECT Instagram @badassempires_   Website: https://www.badassempires.com/   --------------------   Connect with Nadine: 📸 Instagram: @citrinetrademarkservices  🌐 Website: https://citrinetms.com/    --------------------   SHARE THE LOVE 💜 Leave a review on Apple Podcasts 💜 Leave a rating or comment on Spotify Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!

    38 分鐘

  2. 5月21日

    Frances Cook on Hitting Rock Bottom, Starting Over & Building a Media Empire that QUADRUPLED Her Income

    Imagine spending years pouring your heart and soul into a passion project that became a household name, only to have it ripped away from you right before you’re due to go on maternity leave with your first baby. That’s what happened to Frances Cook–journalist, truth-teller, and newly minted full-time entrepreneur known for her fearless reporting, media savvy, and authentic voice.  In this episode, Frances shares her journey from newsroom deadlines to losing everything she worked so hard for, to going on to build a media empire on her own terms. This episode is packed with candid reflections, hard-won insight, and a few tears from me, ngl. If you’ve ever thought about making a leap from a “safe” job into your passion project, this one's for you. Get ready to be fired up because Frances’s story is a powerful one that will have you feeling inspired to thrown in the corporate towel and do your own thing. Let’s dive in! 💰✨ -------------------- LET’S CONNECT Instagram @badassempires_   Website: https://www.badassempires.com/ -------------------- SHARE THE LOVE 💜 Leave a review on Apple Podcasts 💜 Leave a rating or comment on Spotify Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you! -------------------- Where you can connect with Frances Cook: Instagram: https://www.instagram.com/francescooknz/  Website: https://www.francescook.co.nz/  Making Cents Podcast: ​​https://open.spotify.com/show/2xL5BpCt2pKJDlPN0SgbCc?si=0f7c8a978cc34a98

    48 分鐘

  3. 5月13日

    Stop Being A Fraud.

    Ever feel like a total fraud? Same. This week’s episode is for anyone who’s felt the pull to shrink back, stay quiet, or second guess whether you’re really qualified to be doing this work. Let’s get something straight: Feeling like a fraud doesn’t mean you are one. In fact… it probably means the opposite. In this episode, I’m diving into: The truth about imposter syndrome (and why it hits most when you actually care) What the Dunning-Kruger effect has to do with your confidence Why copying someone else’s strategy might be making you feel off The difference between being “ahead” and being “above” And the key mindset shift that will help you finally feel legit in your business If you’ve ever thought, “Who am I to be doing this?” — I recorded this for you, friend. You’re not a fraud. You’re just growing. Let’s talk about it. -------------------- Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!   Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.   --------------------   LET’S CONNECT 📷 Find me on Instagram @badassempires_ 🌐 Check out my website -------------------- SHARE THE LOVE 💜 Leave a review on Apple Podcasts 💜 Leave a rating or comment on Spotify   Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!

    39 分鐘

  4. 5月6日

    A Love Letter to The Person About to Give Up

    Feeling like it's not working? This one's for you. This week’s episode is a love letter - not the mushy kind, but the kind that reaches through your earbuds, gives you a hug, and reminds you that what you’re doing matters. If you’re in the thick of it right now - questioning whether you have what it takes, wondering why it’s not working yet, even though you’re doing all the “right” things… please press play. This is for the side hustler burning the candle at both ends.The solopreneur in the dip.The human with a big heart and a bold vision who's this close to giving up. We’ll talk about: 💭 Why “the dip” is so real - and what’s actually happening beneath the surface🔥 The emotional whiplash of working harder than ever with little to show for it (yet)🛠 Why slow traction doesn’t mean you’re doing it wrong🧠 How long it really takes to build something that lasts❤️‍🩹 And the one mindset shift that might just be the thing that gets you through I recorded this as an invitation to pause, breathe, and reconnect with your why. You are not behind. You are not broken. You are not alone. This season will pass - and you’ll be so proud you stayed in the game. --------------------   Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!   Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.   --------------------   LET’S CONNECT   📷 Find me on Instagram @badassempires_ 🌐 Check out my website   --------------------   SHARE THE LOVE   💜 Leave a review on Apple Podcasts 💜 Leave a rating or comment on Spotify   Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!

    29 分鐘

  5. 4月29日

    Why You Can Copy My Content and Courses but Not My Level of Success

    Let’s talk about copy cats (not the cute kind 🐱). Today, I’m unpacking a topic that’s both frustrating, and fascinating - why copying someone else’s content, courses, or strategy will never bring you the results you want.  Trust me - I’ve seen it all. From a copied content piece here and there, to the person who took my entire (free!) mini course, translated it to Spanish, and started selling it to their followers 👀  I’ll be sharing insider intel into… Why mimicry is a natural part of learning - but an awful long-term strategy The invisible layers of success: voice, trust, leadership, and originality Real stories of clients finding their own groove (and what happens when they don’t) Why copying the surface-level stuff (like hooks or templates) is never enough The danger of sounding fake, unaligned, or tone-deaf How to unlock TRUE business growth, your way If you've ever felt tempted to emulate someone else's brand, consider this your wake-up call to double down on your voice, your strengths, and your strategy. I’m not holding back in this episode - and by the end, you'll understand exactly why.   --------------------   Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!   Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.   --------------------   LET’S CONNECT   📷 Find me on Instagram @badassempires_ 🌐 Check out my website   --------------------   SHARE THE LOVE   💜 Leave a review on Apple Podcasts 💜 Leave a rating or comment on Spotify   Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!

    31 分鐘

  6. 4月15日

    The most LUCRATIVE industry & skillset to leverage right now

    Want to escape the corporate grind? Craving flexibility and freedom? This episode is for you.  I am going to talk you through one of the fastest growing, most LUCRATIVE industries to build a career in right now, and you need zero qualifications to get started.  We are of course talking about…The Creator Economy ✨ It’s permissionless, it’s global, it’s limitless and it’s fuelled by the digital revolution. It’s not slowing down any time soon.  In this week’s episode, we are uncovering the 4 main job options within The Creator Economy. To some extent they’re all more flexible and lifestyle friendly than corporate, and have a low barrier to entry. BUT, they have completely different vibes.  Make sure you’re taking notes because this could be the career pivot you’ve been looking for 👀 -------------------- Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine! Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator. -------------------- LET’S CONNECT 📷 Find me on Instagram @badassempires_ 🌐 Check out my website -------------------- SHARE THE LOVE 🖤 Leave a review on Apple Podcasts 🖤 Leave a rating or comment on Spotify Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!

    29 分鐘

  7. 3月4日

    How to Charge $1500+ as a New Coach (Increasing Value Perception)

    Think charging premium prices as a new coach is impossible? I’m here to tell you that it can be done! The secret to commanding higher rates isn't about your years of experience or what certificates you have plastered on your walls or hidden in the back of some cupboard - it's about mastering the art of value perception and speaking directly to your dream clients' deepest needs. In this episode, we're cracking open the vault on what really makes clients happy to invest thousands in coaching programs (hint: it's not about cramming in more content!). We'll explore how understanding impact, odds of success, exclusivity, and ROI can transform the way you package and price your expertise. Plus, discover why a $3,000 program might actually be easier to sell than a $300 one! Whether you're hovering around those lower price points or dreaming of scaling up, you'll learn exactly how to position yourself as the premium choice in your market. Because the truth is, high-paying dream clients are out there right now, ready to invest in solving their problems - they just need you to show up with an irresistible offer that speaks their language. --------------------   Craving more freedom, flexibility, and fulfilment? We should hang out! Come along to my FREE live training:  Empire Builder  4 steps to turn your existing skills into a purpose-led business that scales your income and impact so you can do life on your terms. Save your seat now  https://www.badassempires.com/live   --------------------   Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine! Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.   --------------------   LET’S CONNECT 📷 Find me on Instagram @badassempires_ 🌐 Check out my website   --------------------   SHARE THE LOVE 💜 Leave a review on Apple Podcasts 💜 Leave a rating or comment on Spotify Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!

    41 分鐘

  8. 2月25日

    The PSYCHOLOGY Behind Scroll-Stopping Content (Get More Views!)

    Want to know why some content creators seem to effortlessly attract thousands of views while others struggle to get noticed? Here's the thing: being amazing at what you do isn't enough if nobody can find you. In this episode, I'm breaking down the psychology behind what makes content truly irresistible (and no, it's not about fancy editing or following trends!). From understanding the three C's of hook writing (Connection, Clued-in, and Curiosity) to mastering the psychology that makes people stop scrolling, we're diving deep into what actually makes content perform. You'll learn why warnings often outperform positive messages, how to create that addictive curiosity gap, and why "you" might be the most powerful word in your content arsenal. This isn't about cheap tricks or gaming the algorithm - it's about understanding human psychology so deeply that your content becomes impossible to scroll past. Because when you know what makes people tick, you can package your brilliant ideas in a way that actually gets seen. Let's dive into the science behind scroll-stopping content!   -------------------- Craving more freedom, flexibility, and fulfilment? We should hang out! Come along to my FREE live training:  Empire Builder   4 steps to turn your existing skills into a purpose-led business that scales your income and impact so you can do life on your terms. Save your seat now   https://www.badassempires.com/live  -------------------- Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine! Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.  --------------------   LET’S CONNECT 📷 Find me on Instagram @badassempires_ 🌐 Check out my website   --------------------   SHARE THE LOVE 💜 Leave a review on Apple Podcasts 💜 Leave a rating or comment on Spotify Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!

    30 分鐘
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簡介

Start a business. Build an empire. Leave a goddamn legacy. Badass Empires is for aspiring entrepreneurs, side-hustlers, and corporate dropouts ready to turn their skills and passion into a purpose-driven, service-based online business that has them ruling on their own terms. I'm your host, Rosie McCarthy. At the end of 2019, I took the leap, left my high-flying corporate job, and built a multimillion-dollar course & coaching business, Badass Careers, from scratch. An empire that gives me an immense amount of freedom, and profit, and allows me to make a real difference in people’s lives. Now, I’m ready to share with you the roadmap, the CEO codes, the business strategy, content creation tips, mindset upgrades, and everything that you need to supercharge your success. Get ready to take notes on some of the juiciest lessons from my entrepreneurial journey, plus priceless insights from my inspiring guests. If you are curious about starting and scaling your own course or coaching offer then I’m here to celebrate the absolute sh*t out of you every step of the way as you turn your very own online empire into a legacy. One that allows you to work from anywhere, call the shots, fund your dream lifestyle, build generational wealth, and move with purpose - all at the same damn time. So, ready to rule? Grab your crown, Badass, your empire awaits.

資訊

  • 創作者
    Rosie McCarthy
  • 活躍年代
    2024年 - 2025年
  • 集數
    61
  • 年齡分級
    兒少不宜
  • 版權
    © 2025 Badass Empires
  • 節目網站
    Badass Empires