Unlock Your Genius Zone

Ine-Wilme Coetzee

Welcome to the Unlock Your Genius Zone Podcast. This your host, Ine-Wilme Coetzee. I am a professional cellist turned business coach, and my mission to help entrepreneurs bursting with ideas go from creative to creator and finally experience all the abundance that comes from living in your zone of genius. I’ll be documenting my journey to building a 7 figure business on this podcast, so follow the show to learn the lessons alongside me and hear from expert innovators on how they are building lives of freedom and true wealth. Over the years I have asked the same question to every single entrepreneur I talked to. What does success mean to you? They would all answer the same way, no matter if they were making less than $1000 a month, or $1M a month. They all said: “Success means trusting myself, my ideas and my actions. Unlocking your genius zone is the key to trusting yourself, and when you trust yourself, you can take bold action. As my coach always says, action takers are money makers. In this podcast you can look forward to learning how to sell before creating, strategies to bio-hack your brain and energy for peak performance, how to become a part of the 1% of entrepreneurs who work in their zone of genius. I want you to be equipped with the tools for mastery so you can go from bursting with ideas to seeing those ideas tangibly in the world. I want to help you become an expert who creates value in the marketplace all while staying aligned to your gifting, unique purpose and values. So hit the follow button to get the episodes in your podcast feed on Monday mornings to start off the week with enthusiasm, bold courage and strategies to change your life this year.

  1. 19 AGO

    From Scattered Graduate to Strategic Coach: The Neuroscience of Building Confidence in Your 20s with Ismenia Ginebra | Client Story | Ep. 73

    Send us a text 🧠 DISCOVER THE NEUROSCIENCE OF CONFIDENCE IN YOUR 20S Meet Ismenia Ginebra, a mindset and nervous system regulation coach who went from a lost college graduate to helping women transform their lives through self-study. In this powerful client interview, you'll discover why your 20s are actually the EASIEST time to build unshakeable confidence—and how to do it strategically. ✨ ISMENIA'S TRANSFORMATION:  → From working her "dream job" but feeling completely lost  → To discovering her calling through coaching and self-study  → Built a thriving business helping women in their 20s in just 8 months  → Developed the confidence to launch workshops and scale her impact 🎯 WHAT YOU'LL LEARN:  → Why your brain's second growth spurt in your 20s is your secret weapon  → How to combine prayer, coaching, and self-study for maximum clarity  → The "valley of despair" every entrepreneur faces (and how to navigate it)  → Why scattered ideas don't mean you need to pivot—you need strategy  → How nervous system regulation builds real confidence from the inside out 🧬 THE SCIENCE BEHIND CONFIDENCE IN YOUR 20S: Dr. Meg Jay's research reveals: "Never again will we be so quick to learn new things. Never again will it be so easy to become the people that we want to be." Your prefrontal cortex is still developing, giving you abundant neural pathways for transformation. 🎉 ISMENIA'S UPCOMING WORKSHOP:"The In-Between Workshop: Where you are isn't wrong. It's just not where you thought you'd be" 📍 WORKSHOP DETAILS: • Date: August 21st at 7 PM Eastern • Perfect for: Women in their 20s feeling stuck or uncertain • What you'll learn: Self-study methods, confidence building, and strategic clarity 🔗 CONNECT WITH ISMENIA: → Instagram: @ismeniaginebra → Workshop Registration: https://www.ismeniaginebra.com/registration-page 💌 CONNECT WITH INE: → Subscribe for more client success stories and business psychology insights → Get access to the private podcast - Flow State Formula (free for now!): https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page-ARCHIVED Podcast intro music: J.S. Bach Cello Suites, Suite No. 3 in C major, Prelude Musician: Mari Coetzee  _______________________________________________________________ 🎵 Have Questions? Save time and book a free discovery call to see how we could work together! https://www.innervoiceinstituteofmusic.com/discoverycall 🎵 Struggling with focus in entrepreneurship? Click on the link to get access to the Private Podcast Flow State Formula for creative entrepreneurship activations to start trusting yourself in your work again! https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page 🎵Curious about working together? Join the next free workshop I'm hosting: https://www.innervoiceinstituteofmusic.com/workshop-registration 🎵Weekly episodes aren't enough for you? You can connect with me over on Instagram at @ine.wilme

    33 min
  2. 11 AGO

    Why You Know What to Do But Can't Do It (Action Taking Psychology) | Bold Action Blueprint Part 5 | Ep. 72

    Send us a text STOP PROCRASTINATING AND START BUILDING YOUR PROFITABLE BUSINESS You know exactly what to do to build a six-figure business. You've watched the videos, read the books, taken the courses. But here's the harsh truth: 95% of entrepreneurs will never implement what they know. Why? It's not about strategy or time management—it's about conquering RESISTANCE. In this episode of the Bold Action Blueprint series, we dive deep into the psychology of implementation and reveal the three internal patterns keeping you stuck in analysis paralysis. 🎯 WHAT YOU'LL DISCOVER: → The real reason knowledge doesn't equal action (it's not what you think) → How the "intention-action gap" keeps you moving deadlines forward for years → Why fear disguises itself as logic (and how to spot it) → The identity protection system sabotaging your growth → Neuroscience-backed strategies to rewire your brain for action → Why stalling is actually a form of decision-making 🔥 KEY TAKEAWAYS: - 80-95% of people struggle with implementation (you're not alone) - Your brain would rather keep you small and safe than risk failure - The degree of fear equals the strength of resistance—use it as a compass - Confidence comes from trusting yourself through consistent follow-through ⏰ TIMESTAMPS: 00:00 Introduction to the Bold Action Blueprint 00:49 The Real Barrier: Resistance 02:09 The Implementation Gap 03:21 Pattern 1: Intention Action Gap 04:42 Pattern 2: Fear Disguised as Logic 06:19 Pattern 3: Identity Protection System 11:28 Overcoming Procrastination 13:37 The Dream Catalyst Challenge 15:10 Final Thoughts and Call to Action 📚 RESOURCES MENTIONED: → "The War of Art" by Steven Pressfield → "The Power of One More" by Ed Mylett → Dream Catalyst Challenge (link below) 🚀 READY TO BREAK THROUGH RESISTANCE? Join the Dream Catalyst Challenge and finally close the gap between knowing and doing. Learn the principles that turn ideas into income and resistance into resilience. 👆 GET ON THE WAITLIST FOR THE NEXT DREAM CATALYST CHALLENGE: https://www.innervoiceinstituteofmusic.com/dream-catalyst-challenge-registration 💡 RELATED VIDEOS: → Bold Action Blueprint #1: https://youtu.be/KqhlYF370bE → Bold Action Blueprint #2: https://youtu.be/3TQ6ewHABpM → Bold Action Blueprint #3: https://youtu.be/lORD2es9jjM → Bold Action Blueprint #4: https://youtu.be/ctGTMs-cHfg Podcast intro music: J.S. Bach Cello Suites, Suite No. 3 in C major, Prelude Musician: Mari Coetzee  _______________________________________________________________ 🎵 Have Questions? Save time and book a free discovery call to see how we could work together! https://www.innervoiceinstituteofmusic.com/discoverycall 🎵 Struggling with focus in entrepreneurship? Click on the link to get access to the Private Podcast Flow State Formula for creative entrepreneurship activations to start trusting yourself in your work again! https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page 🎵Curious about working together? Join the next free workshop I'm hosting: https://www.innervoiceinstituteofmusic.com/workshop-registration 🎵Weekly episodes aren't enough for you? You can connect with me over on Instagram at @ine.wilme

    17 min
  3. 4 AGO

    From 'Crazy Idea' to Launching Her Dream Offer | Client Feature - Michelle Moragne-Morris | Ep. 71

    Send us a text What happens when a successful business owner gets the right support to unlock her genius zone? In this inspiring client interview, you'll witness the incredible 8-week transformation of Michelle Morris - from having a "crazy idea" sitting dormant since January to confidently launching her coaching business and quickly gaining her first 5 clients. Michelle's transformation story:  ✨ Went from calling her coaching idea "crazy" to launching with complete confidence  ✨ Started working with 5 people very quickly after stepping into her genius zone  ✨ Her RIP Framework helped one client book $100K in sales within 2 days of their session  ✨ Discovered why 21 years of business success still left her feeling stuck  ✨ Learned the difference between mindset work and actual root healing  ✨ Transformed from "this feels silly" to "there's no one I can't help"  ✨ Moved from fear-based money mindset to trusting God's provision What you'll learn from Michelle's journey: Why successful entrepreneurs hit invisible walls despite having all the skillsThe hidden root cause behind people pleasing that sabotages business growthHow Michelle's client booked $100K using the RIP Framework within weeks of working togetherThe difference between working from worthiness vs. working in your own strengthWhy manifestation and affirmations often fail (and what works instead)This conversation reveals the power of getting to the root of what's holding you back, rather than just adding more strategies on top. Michelle's story shows what's possible when you do the foundational inner work alongside building your business. Perfect for: Female entrepreneurs, business owners, and high-achievers who are successful but feel internally stuck or overwhelmed. Special announcement: Michelle is hosting her FREE workshop "Healing the People Pleaser in You" on August 6th! This is the same framework that helped transform her business. Here’s the link to join: TIMESTAMPS:  00:00 Introduction to Michelle Morris and Her Journey  03:04 The Impact of People Pleasing on Female Entrepreneurs  05:56 Health Consequences of Ignoring Personal Growth  08:54 The RIP Framework: A Path to Healing  11:56 Client Success Stories and Transformations  14:50 The Role of Faith in Business and Identity  18:02 Debunking Myths in Mindset Work  20:54 Personal Stories of Worthiness and Healing  24:35 Excitement for the Workshop  26:03 Reflections on the VIP D Podcast intro music: J.S. Bach Cello Suites, Suite No. 3 in C major, Prelude Musician: Mari Coetzee  _______________________________________________________________ 🎵 Have Questions? Save time and book a free discovery call to see how we could work together! https://www.innervoiceinstituteofmusic.com/discoverycall 🎵 Struggling with focus in entrepreneurship? Click on the link to get access to the Private Podcast Flow State Formula for creative entrepreneurship activations to start trusting yourself in your work again! https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page 🎵Curious about working together? Join the next free workshop I'm hosting: https://www.innervoiceinstituteofmusic.com/workshop-registration 🎵Weekly episodes aren't enough for you? You can connect with me over on Instagram at @ine.wilme

    38 min
  4. 28 JUL

    Game vs Scoreboard: The Entrepreneur's Guide to Handling Failed Launches (Part 4) | Ep. 70

    Send us a text In this episode of the Bold Action Blueprint series, I'm sharing the raw, unfiltered story of how my most disappointing business moment became the catalyst for my biggest breakthrough. You'll discover:  ✨ The exact mindset shift that transformed a failed webinar into a $10K weekend  ✨ Why focusing on the "game" instead of the "scoreboard" changes everything ✨ How to turn your heart-racing moments from fear into inspired action ✨ The compound effect of bold action (even when results don't show immediately)  ✨ My real-time decision making process during the lowest point of my business TIMESTAMPS: 00:00 Review of Bold Action Blueprint Series  00:50 The Story of a Failed Webinar  01:26 Mindset Shift and New Opportunities  04:38 The Million Dollar Idea  06:50 The 10K Weekend  08:39 Lessons Learned and Moving Forward  12:33 Announcing the Dream Catalyst Challenge If you've been following this series, you now have the Work Quadrant formula, understand the myths about taking action, and know the fast vs slow framework. This episode ties it all together with a real-life case study. Ready to break through your own plateau? Join the Dream Catalyst Challenge (link below) - the first 10 people get guaranteed coaching on day 2! https://www.innervoiceinstituteofmusic.com/dream-catalyst-challenge-registration Podcast intro music: J.S. Bach Cello Suites, Suite No. 3 in C major, Prelude Musician: Mari Coetzee  _______________________________________________________________ 🎵 Have Questions? Save time and book a free discovery call to see how we could work together! https://www.innervoiceinstituteofmusic.com/discoverycall 🎵 Struggling with focus in entrepreneurship? Click on the link to get access to the Private Podcast Flow State Formula for creative entrepreneurship activations to start trusting yourself in your work again! https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page 🎵Curious about working together? Join the next free workshop I'm hosting: https://www.innervoiceinstituteofmusic.com/workshop-registration 🎵Weekly episodes aren't enough for you? You can connect with me over on Instagram at @ine.wilme

    15 min
  5. 21 JUL

    Bold Action Blueprint Step 3 - Turn Your ADHD Into Your Superpower | Part 3/5 | Ep. 69

    Send us a text Welcome to Step 3 of the Bold Action Blueprint - where we transform what you think is your biggest weakness into your greatest business strength. If you've been following this series, you now know WHY you're stuck (Step 1) and WHAT to focus on with the Work Quadrant Formula (Step 2). Today we're tackling the myths that make playing small feel "smart" and the framework that turns your ADHD brain into a creativity machine. In This Episode: Why your "scattered" brain is actually designed for innovationThe 4 "safe" business myths that kill entrepreneurial creativityHow to stop flitting from idea to idea and start trusting yourselfThe Fast vs Slow Framework that channels ADHD into profitWhen to move in 24 hours vs when to take 30-90 daysThe ADHD Entrepreneur's Dilemma: Your brain generates amazing ideas but you never finish anything. You start projects with excitement then abandon them for the next shiny thing. You think you can't be trusted to follow through. The Solution: Not all ideas need the same timeline. Your ADHD brain becomes an asset when you know which ideas need immediate action (fast) and which need strategic development (slow). The 4 Dangerous Myths: Stay in your zone of excellence (why "good at" ≠ "meant for")Wait until you feel ready (the dopamine window phenomenon)Set realistic goals (how small goals create small thinking)Compare for motivation (why uniqueness beats benchmarking)The Fast vs Slow Framework: Fast Action: Idea selling, sales conversations, content creation, inspired collaborationsSlow Action: Systems building, strategy work, skill development, relationship nurturingThe Trust Filter: How to know which category your idea belongs inComing in Step 4: The complete behind-the-scenes of how I used this framework to go from idea to $10K weekend in 6 weeks. Resources Mentioned: Cal Newport's "Slow Productivity""10x is Easier Than 2x" conceptWork Quadrant Formula (Step 2 - last week’s episode)Connect with Ine: Flow State Formula Private Podcast — Activations for CEO energy: https://www.innervoiceinstituteofmusic.com/private-podcast-thank-youInstagram: @ine.wilmePodcast intro music: J.S. Bach Cello Suites, Suite No. 3 in C major, Prelude Musician: Mari Coetzee  _______________________________________________________________ 🎵 Have Questions? Save time and book a free discovery call to see how we could work together! https://www.innervoiceinstituteofmusic.com/discoverycall 🎵 Struggling with focus in entrepreneurship? Click on the link to get access to the Private Podcast Flow State Formula for creative entrepreneurship activations to start trusting yourself in your work again! https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page 🎵Curious about working together? Join the next free workshop I'm hosting: https://www.innervoiceinstituteofmusic.com/workshop-registration 🎵Weekly episodes aren't enough for you? You can connect with me over on Instagram at @ine.wilme

    19 min
  6. 14 JUL

    4hr Day Work Quadrant Formula | Part 2/5 | Ep. 68

    Send us a text "Imagine a world where as an entrepreneur you can actually feel complete and fulfilled and like you've moved the needle at the end of a given day." What if the reason you're working 60-hour weeks but stuck at the same revenue isn't because you're not working hard enough - but because you're working on the wrong things entirely? Most entrepreneurs are shocked to discover that only 20% of their daily activities actually produce income, which means 80% of their "productive" time is just expensive busy work. I was trapped in this exact cycle for three years, celebrating $10K quarters while burning myself out. Then a positive pregnancy test forced me to completely reimagine how I work. The result? I now work 24 hours a week and create more revenue than my 60-hour hustle days ever did. The secret isn't working less - it's working with surgical precision on the activities that actually move the revenue needle. In this video, I'm breaking down my exact Work Quadrant Formula that eliminates overwhelm, ensures every hour you work produces results, and finally gives you that feeling of being "done" at the end of each day (yes, that's actually possible as an entrepreneur). 🔥 KEY TAKEAWAYS: ✅ The Pareto Principle applied to business activities (20% creates 80% of results) ✅ My exact 4 quadrants that eliminated overwhelm and doubled revenue ✅ How to work 24 hours/week and feel more accomplished than 60+-hour weeks ✅ The project management system that keeps you moving forward ✅ Why "doing more" keeps you stuck in the same revenue bracket 🎯 MENTIONED RESOURCES: Pareto Principle: 20% of effort produces 80% results.Zone of Genius vs Zone of Excellence (The Big Leap by Gay Hendrix)Flow State Formula private podcast: https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-pageDr. Jen Bourgeois collaboration episode: https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page🔗 CONNECT WITH ME: Instagram: @ine.wilmeEmail re: inquiries about business coaching: innervoiceinstitute@gmail.comPodcast intro music: J.S. Bach Cello Suites, Suite No. 3 in C major, Prelude Musician: Mari Coetzee  _______________________________________________________________ 🎵 Have Questions? Save time and book a free discovery call to see how we could work together! https://www.innervoiceinstituteofmusic.com/discoverycall 🎵 Struggling with focus in entrepreneurship? Click on the link to get access to the Private Podcast Flow State Formula for creative entrepreneurship activations to start trusting yourself in your work again! https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page 🎵Curious about working together? Join the next free workshop I'm hosting: https://www.innervoiceinstituteofmusic.com/workshop-registration 🎵Weekly episodes aren't enough for you? You can connect with me over on Instagram at @ine.wilme

    12 min
  7. 7 JUL

    From Burnout to Breakthrough: The Coffee Cup Capacity Framework Every Entrepreneur Needs | Dr. Jen Bourgeois | Ep. 67

    Send us a text When Dr. Jen Bourgeois hit burnout six years ago, she had no idea it would become her greatest superpower. Today, she's helping thousands of entrepreneurs scale their businesses without sacrificing their health, relationships, or sanity. As a PharmD, Forbes-featured speaker, and Fellow of the American Institute of Stress, Dr. Jen has cracked the code on sustainable success. In this episode, you'll discover: • The revolutionary "coffee cup capacity" framework that prevents entrepreneur burnout • Why your high-achieving personality might actually be a survival pattern keeping you stuck • The critical difference between stretching and stressing your nervous system • How to expand your capacity naturally (without forcing it) • Why hitting "rock bottom" isn't required for breakthrough success Episode Highlights: Dr. Jen's personal burnout story and what it taught her about stressThe physiology behind why we self-sabotage our biggest dreamsHow to check in with your capacity before it's too lateThe connection between nervous system regulation and genius zone activationSpecial Announcement: Dr. Jen and I have collaborated on an exclusive spoken word + cello activation called "Expansion Into Your Next Level" - available now on the Flow State Formula private podcast feed. Connect with Dr. Jen: Instagram: @drjenbourgeois (mention this podcast for a special gift!) Website: https://www.drjenbourgeois.com/ Get Our Collaboration: "Expansion Into Your Next Level" Activation → https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page Podcast intro music: J.S. Bach Cello Suites, Suite No. 3 in C major, Prelude Musician: Mari Coetzee  _______________________________________________________________ 🎵 Have Questions? Save time and book a free discovery call to see how we could work together! https://www.innervoiceinstituteofmusic.com/discoverycall 🎵 Struggling with focus in entrepreneurship? Click on the link to get access to the Private Podcast Flow State Formula for creative entrepreneurship activations to start trusting yourself in your work again! https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page 🎵Curious about working together? Join the next free workshop I'm hosting: https://www.innervoiceinstituteofmusic.com/workshop-registration 🎵Weekly episodes aren't enough for you? You can connect with me over on Instagram at @ine.wilme

    50 min
  8. 1 JUL

    From $10K Quarters to $10K Weekends: 7 Patterns Keeping You Stuck | Part 1/5 | Ep. 66

    Send us a text If you've been working incredibly hard but feel like you're spinning your wheels at the same revenue level for years, this video is for you. The problem isn't your strategy, your niche, or your offers - it's something much deeper that most business coaches never address. As a professional cellist who went from celebrating $10K quarters to creating $10K weekends, I'm breaking down the 7 real reasons entrepreneurs stay stuck and the mental toughness shift that changes everything. 🔥 KEY TAKEAWAYS: ✅ Why your "zone of excellence" is actually keeping you small ✅ The science behind moving fast on inspired ideas (dopamine window) ✅ How small goals train your brain for small results ✅ Why comparison is literally stealing your action ✅ The #1 reason successful entrepreneurs break through (trusting their gut) Let me know after you watch the video: Which of these 7 problems hit closest to home for you? 🎯 MENTIONED RESOURCES: - Think and Grow Rich by Napoleon Hill - Reticular Activating System of the Brain - Bold Action Blueprint series: https://www.youtube.com/playlist?list=PLMJMVb2R-q8VFJusuGAM3H91qKMzikp3Q 🔗 CONNECT WITH ME: - Instagram: @ine.wilme - Free Guide: The #1 Mistake Entrepreneurs Make When They Launch A New Offer - https://www.innervoiceinstituteofmusic.com/freebie-opt-in - Flow State Formula (Free Private Podcast) with Cello & Voice Activations for Entrepreneurs - https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page Podcast intro music: J.S. Bach Cello Suites, Suite No. 3 in C major, Prelude Musician: Mari Coetzee  _______________________________________________________________ 🎵 Have Questions? Save time and book a free discovery call to see how we could work together! https://www.innervoiceinstituteofmusic.com/discoverycall 🎵 Struggling with focus in entrepreneurship? Click on the link to get access to the Private Podcast Flow State Formula for creative entrepreneurship activations to start trusting yourself in your work again! https://www.innervoiceinstituteofmusic.com/private-podcast-opt-in-page 🎵Curious about working together? Join the next free workshop I'm hosting: https://www.innervoiceinstituteofmusic.com/workshop-registration 🎵Weekly episodes aren't enough for you? You can connect with me over on Instagram at @ine.wilme

    14 min

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Welcome to the Unlock Your Genius Zone Podcast. This your host, Ine-Wilme Coetzee. I am a professional cellist turned business coach, and my mission to help entrepreneurs bursting with ideas go from creative to creator and finally experience all the abundance that comes from living in your zone of genius. I’ll be documenting my journey to building a 7 figure business on this podcast, so follow the show to learn the lessons alongside me and hear from expert innovators on how they are building lives of freedom and true wealth. Over the years I have asked the same question to every single entrepreneur I talked to. What does success mean to you? They would all answer the same way, no matter if they were making less than $1000 a month, or $1M a month. They all said: “Success means trusting myself, my ideas and my actions. Unlocking your genius zone is the key to trusting yourself, and when you trust yourself, you can take bold action. As my coach always says, action takers are money makers. In this podcast you can look forward to learning how to sell before creating, strategies to bio-hack your brain and energy for peak performance, how to become a part of the 1% of entrepreneurs who work in their zone of genius. I want you to be equipped with the tools for mastery so you can go from bursting with ideas to seeing those ideas tangibly in the world. I want to help you become an expert who creates value in the marketplace all while staying aligned to your gifting, unique purpose and values. So hit the follow button to get the episodes in your podcast feed on Monday mornings to start off the week with enthusiasm, bold courage and strategies to change your life this year.