The Intake Playbook

Why Your Conversion Report Is Lying to You [024]

Your conversion report is lying to you.

In this episode of The Intake Playbook Podcast, Gary Falkowitz reveals the invisible leak in your intake funnel: the clients who never make it into your data.

These are the cases lost to voicemail, slow follow-up, or unavailable call vendors—the ones that vanish before they’re ever qualified. And they may be costing you more than the clients you actually track.

What You’ll Learn:

🔹Why good conversion numbers can be dangerously misleading

🔹How to track the leads that disappear before qualification

🔹The speed-to-lead standards your firm must enforce

🔹Why 24/7 coverage is the new baseline for intake

🔹How to stop losing cases before intake even begins

🎧 Don’t just measure signed agreements. Measure the opportunities you never even reached. Listen now.

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