30 episodes

Business insights from MBA students, professors and alums. We look to share wisdom, focusing on the hard-lessons learned through different career, school and business endeavors and share insights into how you can put a business education to best use.

Wisdom.MBA Gavin Jocius

    • Business
    • 4.9 • 34 Ratings

Business insights from MBA students, professors and alums. We look to share wisdom, focusing on the hard-lessons learned through different career, school and business endeavors and share insights into how you can put a business education to best use.

    Digital Marketing, Geofencing, Print Media & Intrapreneurship with Rory Gillis

    Digital Marketing, Geofencing, Print Media & Intrapreneurship with Rory Gillis

    Rory Gillis is the President of Triangle Media Partners and Founder of Triangle Digital Partners. Triangle Media Partners is the largest lifestyle influencer in the Research Triangle Park of North Carolina. The company owns Chapel Hill Magazine, Durham Magazine, Chatham Magazine, Heart of NC Weddings, Sip + Savor and Triangle Weekender. Triangle Digital Partners is the digital wing of the business which focuses on display advertising, social media marketing and more.
    With CNBC recently naming North Carolina as America’s Top State for Business in 2022, Rory and I talk about why more businesses and professionals are moving to the area and what makes it ideal for professional recruitment. We also talk about small to medium sized business ad budgets, geofencing, digital marketing and how her company has managed to bridge the gap between traditional print media and cutting-edge online marketing techniques.
    As a warning, this episode focuses heavily on our hometown, but even if you are not from here, there is a great deal of wisdom on how best to grow and build a business in an ever-changing digital landscape.  If you are from North Carolina, you’ll want to stick around as we dish out dirt and have heated exchanges about our favorite local businesses and more.
     
    Discussion Topics:
    (1:25) Why North Carolina is the top state for business in 2022.
    (8:25) Triangle Digital Partner’s origin story.
    (16:27) Geofencing, location data and microproximity.
    (21:30) Scaling a business.
    (28:02) Mentorship and team building.
    (31:38) Hiring and motivating Millennials and iGen.
    (37:04) Intraprenurship vs. Entrepreneurship. 
    (46:15) Controversial rapid fire.

    • 54 min
    Launching a D2C Brand, TikTok Marketing & Death by Sweat with David Spratte and Kasper Kubica

    Launching a D2C Brand, TikTok Marketing & Death by Sweat with David Spratte and Kasper Kubica

    Kasper Kubica and David Spratte are the co-founders of Carpe, makers of Dermatologist recommended sweat care products. Carpe is quickly becoming a major player in the world of antiperspirants, competing against giants like Unilever which owns Degree, Dove and AXE. From their humble beginnings, we then talk about how they have positioned Carpe to succeed in a hypercompetitive market and what makes their products unique.
    Both Kasper and David have become true sweat experts and have leveraged their knowledge to produce hilarious and informative content across channels like TikTok, Instagram Reels and YouTube. If you are interested in start-ups, co-founding a business with a close friend, launching a direct-to-consumer brand and the different ways you can die from sweating too much, then this podcast is for you.
    Discussion Topics:
    (1:46) How you can die from sweating too much.
    (7:11) Becoming sweat experts.
    (12:09) Early product development.
    (14:47) Carpe’s total addressable market.
    (19:16) Launching a D2C product in a highly competitive market.
    (25:02) Content strategies for TikTok, Instagram and YouTube.
    (32:16) Expanding into retail.
    (35)52) Rapid fire.

    • 43 min
    Digital ETA, MicroAcquire, 3x Exits, Buying & Selling Businesses with Andrew Gazdecki

    Digital ETA, MicroAcquire, 3x Exits, Buying & Selling Businesses with Andrew Gazdecki

    Andrew Gazdecki is the founder and CEO of MicroAcquire which is billed as the world’s #1 acquisition marketplace for Startups. Andrew is a successful founder with 3 exits to his name.  He has been named an Inc. Magazine 30 Under 30 entrepreneur, and had the Fastest Growing Company in San Francisco in 2014 according to Inc.
    Andrew and I talk about his entrepreneurial journey and spend a lot of time discussing what I call “digital ETA.”  Many people are familiar with Entrepreneurship Through Acquisition (ETA) which traditionally focuses on Entrepreneurs acquiring brick and motor established family businesses. Digital ETA, however, specializes in the acquisition of eCommerce and SaaS businesses which include more digital than physical assets. The time to close can be much faster with such deals, and Andrew has built a platform to help search entrepreneurs get deals done in a more streamlined way.
    If you are interested in startups, eCommerce or are thinking about acquiring an online business, you will want to tune into this podcast. Andrew is passionate about helping founders and entrepreneurs succeed and has a great deal of wisdom on the topic.
    Discussion Topics:
    (1:25) MicroAcquire by-the-numbers. 2.5 years and $1.75 billion.
    (3:07) The catalyst for launching MicroAcquire.
    (9:17) Vetting deals to help increase the probability of a sale.
    (16:09) MicroAcquire’s total $11 million raise.
    (27:05) The demographics of a typical buyer on MicroAcquire.
    (30:06) The financing of a typical deal on MicroAcquire.
    (33:56) Valuation multiples for eCommerce businesses.
    (41:28) How Amazon brand aggregators are changing the market and valuations.
    (44:20) Andrew’s keys for success.
    (48:15) Rapid fire questions.

    • 56 min
    Building Relationships, Entrepreneurship, Start-up Exits, Museum Hacks & More with Nick Gray

    Building Relationships, Entrepreneurship, Start-up Exits, Museum Hacks & More with Nick Gray

    Nick Gray is a successful entrepreneur, author and talented public speaker who has given a very inspiring TEDx talk on how he built and sold his multimillion-dollar start-up Museum Hack. Nick also runs a popular newsletter for business owners and entrepreneurs with topics such as productivity hacks and how to use virtual assistants. Nick and I talk about our mutual love of tea, his new book, how he helped build his family’s business which ultimately sold to private equity and how his passion project side hustle became one of Inc 5000’s fastest-growing companies, featured in the New York Times, Wall Street Journal and more. Finally, having reimagined how people attend Museums, Nick shares his wisdom on how Universities and business programs can make educational content more engaging.
    Nick has a BS in Business from Wake Forest University and current resides in Austin, Texas. If you are interested in entrepreneurship, how to throw the ultimate party or building and selling businesses, then you will want to tune in.
    Discussion Topics:
    (1:15) Tea and travel.
    (8:25) Icebreakers & how to throw amazing parties.
    (17:38) Launching Museum Hack.
    (27:48) Working in a family business.
    (32:09) Selling businesses.
    (38:31) The future of education.
    (44:16) Rapid fire questions.

    • 48 min
    The Traditional Search Fund Model is Broken with Robert Graham

    The Traditional Search Fund Model is Broken with Robert Graham

    Robert Graham is a successful search fund entrepreneur. As a Partner at Search Investment Group (SIG), Robert advises searchers on deal sourcing, due diligence, and capital raises. He is also an investor in multiple Private Equity and search deals in the lower-middle market and is the CEO of Pillar Health Group, a group of healthcare companies he acquired through a self-funded search.
    Robert and I discuss why he thinks the traditional search fund model is broken, and he provides his wisdom and expertise on how to improve it. Robert has an impressive track record for getting deals done and helping search fund entrepreneurs retain as much ownership as possible. If you are interested in acquiring a small business and want some pragmatic and honest advice, then you’ll want to listen to this podcast. 
    Robert has an MBA from Harvard Business School and undergraduate degree from Texas A&M and worked in both private equity and operations before becoming a search fund entrepreneur.
    Discussion Topics:
    (1:11) Why the traditional search fund model is broken.
    (7:35) Why Robert took the self-funded search approach.
    (16:00) What makes SIG’s approach different.
    (22:28) The profile of a successful self-funded searcher.
    (26:47) How COVID has changed deal sourcing.
    (33:41) How to deal with broken deals.
    (44:37) How search funds will change over the next 5 years.
    (49:32) How to mitigate the impact of a personal guarantee.
    (53:43) Rapid fire questions.

    • 59 min
    NCAA NIL & the Future of Collegiate Sports Marketing with Ishveen Jolly

    NCAA NIL & the Future of Collegiate Sports Marketing with Ishveen Jolly

    Ishveen Jolly is the CEO + Founder at OpenSponsorship. OpenSponsorship is a marketplace that connects brands to professional and amateur athletes. The platform covers multiple sports in 120 different countries.
    Ishveen and I talk about how she built her business and the NCAA’s recent policy change that allows current and future athletes to generate revenue from their name, image or likeness. This is a massive change in the US sports marketing industry and a bit of a wild west landgrab as schools, athletic departments and brands look to find new and creative ways to help student athlete generate money. We talk about the opportunities and challenges this rule change offers students and how brands can capitalize on them.
    Ishveen received a BA and MA from Oxford in Economics and Management. She was recognized as an Inc Top 100 Female Founder and Forbes 30 Under 30. If you love sports or technology or just want to learn more about the future of collegiate sports marketing, then you will want to tune in.
    Discussion Topics:
    (1:17) Our favorite celebrity athletes.
    (2:28) OpenSponsorship elevator pitch & origin story.
    (11:51) Athletes using social media during the Olympics.
    (15:26) NCAA NIL (name, image and likeness) policy change.
    (23:59) Advice for brands looking to partner with student athletes.
    (39:00) Oxford University Angel Fund and raising capital.
    (42:50) Advice for how Universities can better prepare students for NIL opportunities.
    (46:17) Rapid fire questions.

    • 50 min

Customer Reviews

4.9 out of 5
34 Ratings

34 Ratings

RoGil14 ,

A smart marketing and business podcast

Gavin organizes an efficient, high value podcast to support business leaders and marketers.

lyrajoke234 ,

Interesting stuff

Valuable insight and helpful tips for B school students. Great guests.

Supatheef ,

Great listening and I always learn a lot!

Gavin brings out the best in his conversations with a wide range of interesting guests. There really is so much wisdom in these episodes!

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