Write Medicine

Alexandra Howson PhD | CME Writer, Educator, Researcher
  • 4.8 (22)
  • MEDICINE
  • UPDATED WEEKLY
Write Medicine Podcast

Write Medicine is your weekly shot of powerful, practical tips to transform your CME content from meh to marvelous. Join me, Alexandra Howson, PhD, a medical writing veteran with battle scars (and wisdom!) from the CME trenches. Each week I crack open insightful conversations with industry rockstars on adult learning secrets, killer outcomes frameworks, and the hottest healthcare trends. For medical writers, there's more! Monday Mentor sessions are your personal power-up sessions. I spill the tea on proven techniques and insider secrets for crafting CME content that will inspire and arm you with the tools to create unforgettable learning experiences. Whether you're a CME newbie or a seasoned pro, Write Medicine is your one-stop shop to become a CME writing Jedi. ️✨ Don't just listen to Write Medicine—devour it. Your CME will never be the same.

  1. Embracing Visual Trends and Patient Voices: A New Era in Medical Education with Caroline Halford

    6 DAYS AGO

    Embracing Visual Trends and Patient Voices: A New Era in Medical Education with Caroline Halford

    Are you a CME professional struggling to create engaging, accessible content that truly resonates with healthcare providers? You know the importance of staying current with medical advancements, but you're finding it challenging to deliver information in ways that stick. You want your educational materials to not only inform but also inspire change in clinical practice. If you're looking for innovative approaches to make your CME content more impactful, patient-centered, and adaptable to diverse learner needs and environments, this episode is for you. Join us to explore cutting-edge strategies in medical education that bridge the gap between information overload and meaningful learning experiences. You’ll gain insights into: Ways to engage with your partners as a crucial step in effective independent medical education Techniques for incorporating patient voices and perspectives into CME activities Approaches to using social media and digital platforms for enhanced learner engagement Resources Patient-Physician Perspective Collection BMJ's What Your Patient is Thinking series Tony Collier's article on living with prostate cancer International Society for Medical Publication Professionals (ISMPP) Bredbenner K, Simon SM. Video abstracts and plain language summaries are more effective than graphical abstracts and published abstracts. PLoS One. 2019;14(11):e0224697. 7 Unexpected Strategies To Refresh Your CME Needs Assessment Timestamps 00:00 Introduction to Independent Medical Education 00:16 Guest Introduction: Caroline Helford 00:30 Fresh Approaches to Medical Education 01:02 Caroline's Background in Medical Publishing 08:12 Defining Independent Medical Education 09:22 The Role of Social Media in Medical Education 10:53 Importance of Visual and Accessible Content 19:02 Engaging Patients in Medical Education 32:31 Future Trends in Medical Education 35:46 Conclusion and Key Takeaways

    37 min
  2. Build Your Medical Writing Portfolio: A Guide for CME Writers

    SEP 4

    Build Your Medical Writing Portfolio: A Guide for CME Writers

    You've got the writing skills. You're passionate about medical education. But every prospective CME client asks for that elusive portfolio. Sound familiar? If you're an aspiring CME writer feeling stuck in this catch-22, you're in the right place. Today, we're breaking down how to build a compelling CME portfolio from scratch - even if you've never had a single client.  Listen in to: Discover three practical strategies to build an impressive CME writing portfolio from scratch Learn how to showcase your existing skills and experience in a way that appeals to CME clients Get insider tips on creating portfolio-worthy samples like needs assessments and blog posts Ready to turn your blank page into a showcase of your talents? Let's dive in. Resources Ready, Steady, CME! Portfolio-building playbooks WriteCME Pro Finding the Freelance Clients You Deserve 7 Unexpected Strategies To Refresh Your CME Needs Assessment How to Streamline Your Medical Writing Literature Review Process Elevate Your Medical Writing: How to Choose the Right Literature Review Approach for Your Project Timestamps 00:00 Alex discusses creating a CME medical writing portfolio for newbies. We explore three options for building a portfolio. 03:25 Diversify needs assessments, consider audience, interprofessional education. 08:12 Build your CME portfolio through networking, courses, and feedback. 09:54 Customize your portfolio to highlight professionalism and reliability. Subscribe for CME writing tips and resources. Subscribe to the Write Medicine podcast! Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

    11 min
  3. When Clients Collide: Maintaining Integrity in Freelance CME Writing

    JUL 3

    When Clients Collide: Maintaining Integrity in Freelance CME Writing

    Have you ever faced the ethical dilemma of being asked to work on similar projects for competing clients? As a freelance CME writer, you may encounter situations where multiple clients request your expertise for overlapping projects. This can put you in a challenging position, balancing professional ethics with business opportunities. By listening to this episode, you will: Learn how to navigate potential conflicts of interest in CME writing Understand the ethical frameworks and principles that guide decision-making in medical education Gain practical strategies for maintaining professional integrity while managing client relationships Tune in now to equip yourself with the knowledge and tools to make ethical decisions that protect your reputation and uphold the integrity of CME content creation. Resources WriteCMEpreneur Waitlist Write Medicine Insider Manifesting Wealth in Transitions Retreat ACCME 2020 Standards for Integrity and Independence in Continuing Education Timestamps 00:00 Introduction 02:39 WriteCME Pro question on the ethical dilemma where two clients ask you to work on the same project 03:23 Exploring ethical frameworks 06:54 Variables affecting content integrity 09:55 The issue of conflict of interest 11:22 Transparency is another ethical consideration 12:13 Answering the WriteCME Pro question 13:23 Key takeaways from today's episode Subscribe to the Write Medicine podcast! Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

    17 min
  4. From Burnout to Brilliance: Dr. Lisa Herbert’s Framework for Leadership Development

    JUN 26

    From Burnout to Brilliance: Dr. Lisa Herbert’s Framework for Leadership Development

    Are you a physician feeling overwhelmed by the complexities of modern healthcare? Do you struggle to have your voice heard in an increasingly corporate medical landscape? Or perhaps you're a medical professional looking to step into a leadership role, but unsure how to begin?  As CME professionals, we work with physicians on a daily basis. But how tuned into their struggles and concerts are you? And how can education support physicians and other health professionals who are ready to grow into a leadership role? As a healthcare or CME professional, you may struggle to maintain autonomy, influence decisions, and navigate the increasingly corporate medical environment. Today's episode with Dr. Lisa Herbert MD, FAAFP, CPEC addresses these challenges head-on, offering insights and strategies to help you reclaim your voice and emerge as an effective leader in your field. Discover a proven framework for developing essential leadership skills tailored for physicians Burnout can stem from increasing administrative burdens, corporate influence, and lack of autonomy, but coaching can provide tools to reclaim focus and purpose. Learn the 5 Ps of leadership Connect with Dr. Lisa Just the Right Balance LinkedIn Resources Dr. Lisa's books Timestamps 00:00 Introduction 01:24 Introducing Lisa 05:20 Physicians losing their voice 07:28 The imperative for physicians to develop negotiation, communication, and conflict resolution skills 09:33 Challenges physicians are facing 13:07 Barriers to clinician autonomy from prioritizing clinical issues 15:39 The disincentives for physicians in training 16:42 A walkthrough of what Lisa teaches and offers to help physicians establish themselves as leaders 22:26 What steps to take to work with her 23:57 Lisa’s final thoughts on mindset 26:01 Key takeaways from today’s conversation with Lisa Subscribe to the Write Medicine podcast! Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

    27 min
  5. Streamline Your Social Media: Essential Tips for Freelance Writers

    JUN 24

    Streamline Your Social Media: Essential Tips for Freelance Writers

    Are you struggling to maintain a balanced online presence without feeling overwhelmed by social media? As a freelance medical writer, you likely know the importance of social media as a marketing tool. However, its demands can be incredibly draining, impacting both your productivity and emotional wellbeing. This episode dives into practical strategies tailored to help you navigate these challenges effectively. 1. Learn why LinkedIn is the preferred platform for professional conversations among medical writers. 2. Discover step-by-step methods to create and manage your content efficiently without the usual stress. 3. Gain tips on time management and maintaining emotional wellbeing while engaging online. **Action (A):** Tune in now to the latest episode of Monday Mentor and take control of your social media presence today! Timestamps 00:00 Introduction 01:31 Why I choose to solely focus on LinkedIn 02:50 How to manage your social media presence 04:23 Time management strategies for social media 05:01 Being selective about what you respond to Subscribe to the Write Medicine podcast! Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

    7 min
  6. Competencies, Gaps, and Grants: Your Roadmap to Compelling CME Needs Assessments

    JUN 19

    Competencies, Gaps, and Grants: Your Roadmap to Compelling CME Needs Assessments

    Are you struggling to create compelling needs assessments that win over supporters in today's evolving medical education landscape? As a medical education grant writer or provider, you know that crafting targeted, data-driven needs assessments is crucial for securing funding and delivering impactful education. However, piecing together the right data and telling a persuasive story can be challenging, especially with the increasing expectations from supporters. 1. Gain expert insights from Nathalie Turner MS, ELS, a nearly 30-year veteran in medical education, on what makes a needs assessment compelling to supporters. 2. Learn the must-haves versus nice-to-haves in needs assessments and tips for balancing different stakeholder interests. 3. Discover where needs assessments are heading in the coming years and how to stay ahead of the curve. Tune in now to hear Natalie share her wealth of knowledge and experience, empowering you to create winning needs assessments that secure funding and drive meaningful change in healthcare. Connect with Nathalie Director, Grant Development, Medscape Education LinkedIn Timestamps 00:00 Introduction 01:40 Introducing Nathalie and grant development 04:03 How needs assessments have changed in the last 3 decades 06:00 Working with the old model of a literature review 10:00 Steps to gathering supporter preferences for grant proposals 11:42 Must-haves versus nice-to-haves in proposals and needs assessments 13:48 What gaps are 15:20 Types of training and development the community needs to get even better at that investigative process 17:46 Balancing interests of different grant proposal readers 19:23 Challenges in compiling compelling needs assessment and grant proposals 20:20 Future trends in needs assessments and grant proposals 21:17 Nathalie's perspective on AI's role in writing needs assessments 23:28 Her thoughts on what's important to the needs assessment process 24:41 3 Key considerations for approaching needs assessments 27:07 Key takeaways from today's episode you can put into action right away Subscribe to the Write Medicine podcast! Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

    29 min
  7. Master the Mindset Shift: How to Thrive as a CME Writer

    JUN 17

    Master the Mindset Shift: How to Thrive as a CME Writer

    Overcome medical writing self-doubt through mindset shifts and peer connections. Are you struggling to gain confidence and overcome self-doubt in your medical writing career?  Today in Monday Mentor, we tackle the common challenges CME writers face in today's rapidly changing landscape. From navigating client expectations to proving your value as a strategic partner, we share practical tips to help you thrive as a medical writer. Discover how to: 1. Shift your mindset from self-doubt to expert 2. Communicate effectively with clients to clarify project scope and expectations  3. Advocate for your value in driving content strategy Tune in now to learn powerful strategies for conquering self-doubt and mastering your role as a CME writer. Timestamps 00:00 Introduction 01:25 Addressing context 02:32 Develop and reinforce your professional identity 05:05 External factors driving self-doubt 08:01 Overcoming self-doubt 10:49 Navigating CME writing Subscribe to the Write Medicine podcast! Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

    12 min
  8. Trauma Surgery Training: Simulations, Continuing Education, and Preventing Burnout with Stephen Cohn

    JUN 7

    Trauma Surgery Training: Simulations, Continuing Education, and Preventing Burnout with Stephen Cohn

    What really happens behind the scenes when a severely injured trauma patient arrives at the hospital?   Emergency care providers need to act quickly and coordinate seamlessly with their team when seconds count to save a trauma patient's life. But the high-stakes, chaotic environment can make it challenging to stay calm, avoid errors, and prevent burnout, especially if you don't get to practice those skills regularly. Stephen Cohn MD says trauma surgeons need to be experts at dealing with calamity. They are glue people, helping to hold together the entire hospital enterprise. In today's episode you'll get: An inside look at real-world trauma resuscitation from a surgeon's perspective   Practical tips to optimize trauma teamwork, communication, and composure under pressure Advice for both individuals and organizations on building sustainable trauma surgery careers Listen now to hear Dr. Cohn's wisdom gleaned from 40+ years of managing the worst injuries imaginable. Resources Stephen M. Cohn MD. All Bleeding Stops: Life and Death in the Trauma Unit. Mayo Clinic Press. 2023. Timestamps 00:00 Introduction 01:40 Walk-through of the arrival of a trauma patient at the trauma center 10:14 Feelings in the trauma center and coordinated teamwork 14:12 Continuing medical education and team training 17:32 The work that trauma & general surgeons do and a wide array of potential surgical intervention 19:16 Innovations that have redefined and impacted trauma care 21:39 Common errors and misconceptions 23:27 Advice for younger surgeons on preventing burnout and preserving energy 25:37 Institutional support and resources 27:27 Key takeaways Subscribe to the Write Medicine podcast! Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

    30 min
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About

Write Medicine is your weekly shot of powerful, practical tips to transform your CME content from meh to marvelous. Join me, Alexandra Howson, PhD, a medical writing veteran with battle scars (and wisdom!) from the CME trenches. Each week I crack open insightful conversations with industry rockstars on adult learning secrets, killer outcomes frameworks, and the hottest healthcare trends. For medical writers, there's more! Monday Mentor sessions are your personal power-up sessions. I spill the tea on proven techniques and insider secrets for crafting CME content that will inspire and arm you with the tools to create unforgettable learning experiences. Whether you're a CME newbie or a seasoned pro, Write Medicine is your one-stop shop to become a CME writing Jedi. ️✨ Don't just listen to Write Medicine—devour it. Your CME will never be the same.

Information

  • Creator
    Alexandra Howson PhD | CME Writer, Educator, Researcher
  • Years Active
    2021 - 2024
  • Episodes
    132
  • Rating
    Clean
  • Copyright
    © 2023 Write Medicine
  • Show Website
    Write Medicine

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