The Fintech Blueprint

Lex Sokolin
  • 5.0 (16)
  • TECHNOLOGY
  • UPDATED WEEKLY

Finance is being pulled apart by the forces of frontier technology. From AI, to blockchain and DeFi, mixed reality, chatbots, neobanks, and roboadvisors — the industry will never be the same. Here is the blueprint for navigating the shift.

  1. 2D AGO

    Building the $3B Ethereum Treasury Company, with SharpLink CEO Joseph Chalom

    In this episode, Lex chats to Joseph Chalom, CEO of SharpLink, a Nasdaq-listed leader in digital asset treasury management focused on Ethereum. Joseph shares his journey from BlackRock and the Aladdin platform to pioneering digital asset strategies, including staking and tokenization. The discussion explores the evolution of fintech, the integration of crypto into institutional finance, and the future of decentralized finance (DeFi) and AI-powered financial agents.  Joseph highlights SharpLink approach to making Ether productive for investors and the growing institutional adoption of blockchain technologies. NOTABLE DISCUSSION POINTS: SharpLink’s scale and “productivity” pitch for ETH We hear that SharpLink (Nasdaq listed since July 2025) has raised a little over $3B in equity, holds ~$3B of ETH, and claims it stakes nearly 100% of its ether—framing itself as a public equities “one click” way to get both ETH upside and yield. A rare behind the scenes look at BlackRock’s crypto playbook We get specifics on how BlackRock approached digital assets through three pillars—Circle/USDC reserves, the Coinbase integration (announced Aug 4, 2022) to make crypto trading “boring” for institutions, and tokenization via BUIDL on Ethereum with Securitize, which he calls the largest tokenized fund. The next wave thesis AI agents + Ethereum rails Chalom argues the underestimated unlock is autonomous AI agents using Ethereum for programmable settlement, continuously reallocating capital across staking, lending, liquidity, and DeFi while monitoring smart contract risk—replacing manual “yield farming” with always on optimization. TOPICS Sharplink, BlackRock, FutureAdvisor, Ethereum, ETH, Buidl, Aladdin, digital assets, treasury management, decentralized finance, tokenization, Bitcoin, AI, AI Agents, Roboadvisors, Autonomous Agents   ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin   TIMESTAMPS 1’05: SharpLink’s Ethereum Treasury: $3B Raised to Make ETH Productive 4’53: BlackRock’s iShares Era and Aladdin Explained: Risk Tech at $14T Scale 9’07: From Aladdin to Robo Advisors: Why 320,000 Advisors Couldn’t Scale 16’32: The FutureAdvisor Culture Lesson: Balancing Product Builders and Institutional Know How 18’31: BlackRock’s Three Pillar Crypto Bet: Circle Coinbase and Tokenization 25’21: Why BlackRock Picked Coinbase: Making Crypto Trading “Boring” and Institutional 28’44: From Six Week Retirement to ETH Treasury: Why SharpLink Holds “Permanent Capital” 34’12: The Treasury Trade After the Hype: Why SharpLink Beats ETH ETFs on Staking 38’55: NAV Discounts and Mean Reversion: SharpLink’s Plan to Double ETH per Share 43’39: Ethereum’s Next Growth Stack: $300B Stablecoins $14T Tokenization and Institutional DeFi 48’23: From Copilots to Autonomous Agents: Ethereum as the Rails for Machine Finance 52’21: The channels used to connect with Joseph & learn more about SharpLink Disclaimer here — this newsletter does not provide investment advice and represents solely the views and opinions of FINTECH BLUEPRINT LTD. Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella Want to discuss? Stop by our Discord and reach out here with questions.

    54 min

  2. FEB 2

    The Quiet Fintech Behind $85 Billion in Transactions, with Payoneer CEO John Caplan

    In this episode, Lex speaks with John Caplan — CEO of Payoneer, a public fintech company driving over $85 billion in annual cross-border payment volume. With roots as a prepaid card provider, Payoneer has evolved into a global financial operating platform serving 2 million entrepreneurs across 190 countries. Caplan shares insights from his entrepreneurial journey—from building OpenSky and scaling it to $50 million in revenue before its acquisition by Alibaba, to now leading Payoneer’s transformation into a full-service banking alternative for global SMBs. We explore how Payoneer is addressing the complex financial needs of international businesses, competing in a dynamic payments landscape, and preparing for a future that includes stablecoins, workforce management, and potentially $1 trillion in annual volume. NOTABLE DISCUSSION POINTS: Payoneer’s Strategic Evolution from Payout Processor to Global SMB Bank Alternative Under John Caplan’s leadership, Payoneer expanded beyond marketplace payouts to become a comprehensive cross-border financial platform, offering AR/AP, intra-network transfers, cards, and global workforce management. This shift has significantly increased customer retention, take rate, and profitability—highlighting how product expansion and upmarket focus can unlock durable growth in fintech.Execution Over Hype in Global Fintech Infrastructure Payoneer operates in 190 countries with 100+ banking partners and 7,000 payment routes—demonstrating the importance of deep regulatory compliance, local licensing, and multi-entity support in building resilient cross-border infrastructure. Unlike crypto-native entrants, Payoneer emphasizes last-mile utility and customer trust as core differentiators for scaling in complex markets.Profitable Scale and Global Demand for SMB Financial Services With $1B+ revenue, $200M+ EBITDA, and $7.5B in customer funds held, Payoneer is proving that serving cross-border SMBs is not just a mission, but a highly profitable business. Their customer base spans from Bangladeshi freelancers to European firms doing $1M+ in volume, signaling massive, underserved global demand for modern financial tools outside the traditional banking system.TOPICS Payoneer, Alibaba, OpenSky, Stripe, Wise, Airwallex, Mercury, NuBank, digital banking, embedded finance, stablecoins, blockchain, regtech, B2B payments, SPAC, supple chain, ecommerce   ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin   TIMESTAMPS 1’06: John’s Career Journey: From OpenSky to Alibaba to Payoneer 6’18: Inside OpenSky: Serving Global Sellers and Financing the Supply Chain 9’54: Finding Traction: Failure, Product Market Fit, and China’s E‑Commerce Leap 13’42: Global Distribution: Universal Ambitions, Local Execution 15’52: Behavior Change Beats Legacy: Why Users Digitize When It Matters 17’21: Payoneer at $85B Volume and $1B Revenue: A Platform for Global SMBs 20’49: From Prepaid Cards to Core Operating Account: Evolving Payoneer’s DNA 25’32: Inside Payoneer’s Architecture: Global Bank Network and Internal Ledger 28’26: Global Growth Corridors: LatAm, APAC, and Take Rate Expansion 31’13: Staying the Course: Payoneer’s Post-SPAC Journey Through Volatile Markets 34’03: Misunderstood Value: Stablecoins, Interest Revenue, and Payoneer’s Real Strengths 38’44: Where Global Commerce Bends: Regulation, Platforms, and Resilience 40’58: Path to $1 Trillion: Payoneer’s Strategy for Organic and Inorganic Growth 43’22: The channels used to connect with John & learn more about Payoneer Disclaimer here — this newsletter does not provide investment advice and represents solely the views and opinions of FINTECH BLUEPRINT LTD. Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella Want to discuss? Stop by our Discord and reach out here with questions.

    44 min

  3. JAN 5

    Building DeFi's $25B Liquidity Engine, with Curve Founder Michael Egorov

    In this episode, Lex speaks with Michael Egorov - Founder of Curve Finance and YieldBasis. Kicking things off about his journey from experimental physicist to founder of Curve Finance and YieldBasis, highlighting how theoretical physics concepts influenced his creation of financial invariants in DeFi protocols. Curve pioneered fully automated concentrated liquidity for stablecoins and introduced veTokenomics, a governance model rewarding long-term commitment with voting power and protocol fees. Egorov defends veTokenomics against criticisms of unlock-driven volatility, citing that most CRV locks average over 3 years and behave like permanent commitments. YieldBasis expands Curve’s approach by offering impermanent gain strategies to counter impermanent loss in volatile markets like Bitcoin, aiming to scale toward a $50B market ceiling. The discussion closes with reflections on DeFi token market structure challenges and Egorov’s call for protocols to connect token value to real economic flows by activating fee-sharing mechanisms. NOTABLE DISCUSSION POINTS: veTokenomics Drives Long-Term Alignment and Token Sink Efficiency Michael Egorov introduced veTokenomics in Curve to address short-termism in token governance by requiring users to lock CRV tokens for up to 4 years to gain voting power and protocol rewards. This mechanism has proven effective in practice, with the average CRV lock time exceeding 3 years, effectively removing tokens from circulation. Egorov notes that veTokenomics removed 3x more tokens from supply than buybacks would have, highlighting its material impact on protocol stability and investor alignment.YieldBasis Aims to Neutralize Impermanent Loss via Engineered Impermanent Gain YieldBasis builds on Curve’s AMM infrastructure by combining two layers: a Curve pool experiencing impermanent loss, and a complementary structure engineered to capture “impermanent gain”. This dual-layer approach statistically delivers net profit in volatile assets like Bitcoin, assuming mean-reverting price movements. Egorov estimates the market ceiling for this strategy at $50 billion, positioning YieldBasis as a scalable solution for volatility-based yield generation.DeFi’s Market Structure Issues Stem from Uncertain Token-Economics Linkages Egorov critiques much of DeFi for failing to connect protocol economics to token value. While Curve distributes fees directly to CRV lockers, most protocols (like Uniswap) have not activated fee-sharing mechanisms (”fee switches”), creating valuation uncertainty. Egorov argues that unless projects “turn the switch on” and reduce economic ambiguity, token pricing will remain volatile and fragile, hindering broader adoption and investment confidence.TOPICS Curve Finance, YieldBasis, Uniswap, MakerDAO, Convex, StakeDAO, Threshold Network, NuCypher, AladdinDAO, Athena, Yearn, DeFi, veTokenomics, AMM, Stablecoin, Tokenomics, Governance, CRV Token, Ethereum, ETH, Bitcoin, BTC   ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin   TIMESTAMPS 1’17: From Laser Cooling to Stablecoin Swaps: Michael Egorov on Physics-Inspired DeFi and Writing the “Laws” of Money 9’12: On-Chain Macro Labs: Designing Economies at Speed 14’58: Lockups vs. Liquidity Wrappers: When “Commitment” Becomes a Market for Illiquidity 18’57: Delegate Democracy on Chain: Vote Aggregators, Campaign Politics, and Why Ve-Style Governance Drives Higher Participation 23’52: Beyond TVL: Why Stablecoin AMMs “Need Less,” and How Yield Basis Targets Bitcoin’s Volatility to Neutralize Impermanent Loss 31’00: Who Earns the Volatility Yield: Wrapped Bitcoin Deposits, Market-Maker Liquidity, and the Long Runway Before Strategy Saturation 36’58: The Altcoin Valuation Trap: Why Buybacks Barely Move Prices—and Locking Can Shrink Supply 40’32: Fixing Token Market Structure: Connecting Cashflows, Killing Uncertainty, and Why “Turning the Fee Switch On” Matters 47’23: The channels used to connect with Michael & learn more about Curve and YieldBasis Disclaimer here — this newsletter does not provide investment advice and represents solely the views and opinions of FINTECH BLUEPRINT LTD. Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella Want to discuss? Stop by our Discord and reach out here with questions.

    49 min

  4. 12/29/2025

    Building a Top 5 Global Crypto Exchange with 120M Users, with Bitget CEO Gracy Chen

    In this episode, Lex speaks with Gracy Chen - Bitget’s CEO, who transitioned from a fintech entrepreneur to leading one of the top five global crypto exchanges. Bitget processes $10–20 billion in daily trading volume and serves 120 million users across centralized and decentralized platforms. Its geographic base is mostly in Asia, but it’s expanding into Europe through regulatory compliance and new products like tokenized US stocks, which have already surpassed $20 billion in trading volume. Bitget differentiates through security features, including a $600 million protection fund, and user acquisition via both brand campaigns (e.g. Messi sponsorship) and local affiliate (KOL) marketing. Looking ahead, Bitget aims to move beyond crypto-native assets toward mass adoption, focusing on product-market fit and offering tokenized real-world assets and enterprise services. NOTABLE DISCUSSION POINTS: Bitget Is Transitioning Toward Regulatory Compliance and Tokenized Assets Bitget, historically an offshore crypto exchange, is shifting to a compliance-first strategy in key markets like Europe (e.g., under MiCA). It’s also diversifying its product offering beyond altcoins, including tokenized US stocks and forex, which have already generated $20B in trading volume. This reflects a broader industry trend where crypto platforms aim to integrate with traditional finance and support real-world assets (RWAs).Bitget’s User Acquisition Combines Web2 Financial Discipline with Web3 Community Tactics Bitget uses a hybrid marketing approach: brand partnerships like the Leo Messi campaign and grassroots affiliate marketing via KOLs (Key Opinion Leaders) who earn volume-based rebates. Additionally, local teams are given budget control and tailor acquisition strategies per market. This decentralized yet data-informed model mimics Web2 CAC (Customer Acquisition Cost) analysis while leveraging crypto-native community dynamics.Exchanges Are Struggling with Unsustainable Token Launch Models Gracy Chen criticizes the crypto industry’s overreliance on speculative “narrative-driven” token launches, noting that even well-funded tokens often fail without real product-market fit. Bitget is responding by requiring more tangible utility and sustainability from listed projects and aims to balance value across users, exchanges, and project teams through mechanisms like airdrop campaigns and launch pools with TOPICS Bitget, Bitget Wallet, Bitkeep, Coinbase, Binance, FTX, MetaMask, MicroStrategy, BlackRock, crypto, crypto exchange, token, altcoins, digital assets, tokenized assets, tokenization ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin   TIMESTAMPS 1’03: A $300 Revelation: The Unlikely Path to Running a Global Crypto Exchange 4’00: From Offshore to Onshore: Scaling a Global Exchange for 120 Million Users 10’09: Chasing Real Value: How Product Market Fit Outlasts Hype 15’39: Market Structure in Flux: How Speculators Gave Way to Institutions 19’14: Inside the Exchange: How Marketing and Trust Drive User Growth 26’20: Balancing the Books: Navigating User Acquisition in Web3 vs Web2 30’38: Speculation and Signal: How Culture and KOLs Drive Crypto Adoption in Asia 34’11: Fixing the Feedback Loop: Rethinking Token Launches and Expanding Beyond Altcoins 40’42: Beyond the Hype: Building Sustainable Demand for Tokenized Assets Disclaimer here — this newsletter does not provide investment advice and represents solely the views and opinions of FINTECH BLUEPRINT LTD. Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella Want to discuss? Stop by our Discord and reach out here with questions.

    44 min

  5. 12/01/2025

    From $12.5M ICO to $100B+ in On-Chain Infrastructure, with Gnosis Co-Founder Friederike Ernst

    In this episode, Lex speaks Friederike Ernst, co-founder of Gnosis. Together, they explore the evolution of Gnosis from an Ethereum-based prediction market project into a major infrastructure provider powering over $100 billion in DAO treasuries and $10–15 billion in monthly DEX trading via CowSwap. Tracing the company’s journey from a 2017 ICO raising $12.5 million in ETH (now worth ~$450 million) to spinning out critical tools like Safe, CowSwap, and Zodiac, all originally built for internal use. Despite their success, Gnosis recognizes that the crypto-native user base is limited and has now pivoted to building user-centric, mainstream products like the upcoming Gnosis App targeting Gen Z with real-world financial utility. The company emphasizes its founding mission of democratizing financial ownership and warns against complacency as incumbents like Stripe and Robinhood enter the space. Lastly, Gnosis sees a near-term opportunity in AI-agent driven commerce, especially through reverse advertising models that could unlock trillion-dollar markets. NOTABLE DISCUSSION POINTS: The $12.5M ICO That Became a $450M Treasury: Gnosis raised $12.5 million in ETH during their 2017 ICO when ETH was trading at $40. Through conservative treasury management and holding their ETH position, that initial raise has sustained the company for nearly a decade and grown to approximately $450 million today. Friederike attributes this to “conservative treasury management and sheer luck” — a remarkable case study in long-term crypto treasury stewardship.Polymarket Runs on Gnosis Infrastructure: Despite Polymarket’s $10B+ valuation and mainstream recognition, it still uses Gnosis’s conditional token framework that was written years ago. Friederike acknowledges being “a little salty” that infrastructure they built powers such a significant share of the on-chain prediction market economy without Gnosis directly benefiting financially. It’s a stark illustration of the “first up the mountain” dynamic where pioneers clear the path but don’t always capture the value.The 19th Century German Banking Parallel: Friederike draws a compelling historical analogy: impoverished German farmers in the 1800s faced predatory moneylenders charging 25-40% interest. They responded by forming collective community banks, lending to each other at 4-6%. Within decades, tens of thousands existed, and one-third of Germans remain members today. She positions crypto’s ownership model as the modern equivalent — a cooperative financial revolution for a generation economically disenfranchised by incumbent systems.TOPICS Gnosis, Gnosis Safe, CowSwap, Zodiac, CPK, Polymarket, Kalshi, ConsenSys, Ethereum, ETH, AI, AI Agents, ICO, Onchain, Governance, Crypto Treasury, Web3, Blockchain, Finance, Banking, Payments, Custody, Wallets ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin   TIMESTAMPS 1’25: From Prediction Markets to On-Chain Governance: The Gnosis Journey with Friederike Ernst 6’09: Early ICO Bets and Lasting Impact: How Treasury Design and Tooling Shaped On-Chain Governance 14’10: Owning the Problem: Turning Internal Crypto Tools into Customer-Facing Products 18’08: Beyond Crypto Natives: Building User-Friendly Blockchain Finance for the Next Billion 24’34: Beyond the Noise: Staying True to Web3’s Ownership Revolution 28’48: Culture as the Catalyst: Building User-Owned Financial Systems for a Disenfranchised Generation 32’59: Reinventing Everyday Banking: A Self-Custodial Money App for the Postbank Era 36’48: AI Agents With Wallets: Gnosis Chain as the Payment Rail for Autonomous Finance 39’49: Reverse Advertising: How AI Agents Will Turn Your Attention Into a Trillion-Dollar Market Disclaimer here — this newsletter does not provide investment advice and represents solely the views and opinions of FINTECH BLUEPRINT LTD. Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella Want to discuss? Stop by our Discord and reach out here with questions.

    43 min

  6. 11/12/2025

    Building the $500MM+ Binance-based Digital Asset Treasury, with BNB Network CEO David Namdar

    In this episode, Lex speaks with David Namdar - CEO of the BNB Network Company, kicking off with his journey from early Bitcoin adoption in 2012 to co-founding Galaxy Digital and now leading the BNB Network Company. Namdar explains the evolution of public markets’ engagement with crypto, highlighting how regulatory hurdles and speculative cycles shaped market participation. He outlines the rise of Digital Asset Treasury (DAT) companies, crediting Michael Saylor’s MicroStrategy for pioneering the model by converting $400 million in cash to Bitcoin - now holding over $75 billion in BTC. We examine how Binance, with 290 million users and 40% of global crypto volume, supports BNB as a deflationary asset, burning up to $2 billion per quarter. Finally, Namdar shares why BNB, not Bitcoin, is the focus of his new DAT initiative, offering U.S. investors exposure to an underrepresented but powerful asset. NOTABLE DISCUSSION POINTS: Digital Asset Treasuries Are Emerging as Crypto ETFs in Disguise: Public companies like MicroStrategy and MetaPlanet are turning their balance sheets into crypto holdings, offering indirect exposure to Bitcoin, Ethereum, and BNB. This model is attracting billions and creating a new on-ramp for investors -especially where ETFs or direct access are limited.BNB Is Massively Used Yet Underrepresented in U.S. Markets: With 290 million users and up to $2B in quarterly token burns, BNB is one of the most used tokens globally. Yet it’s largely inaccessible to U.S. investors, creating a major disconnect and a potential opportunity for BNB-focused public vehicles.Crypto Booms Often Rely on Misunderstood, Unsustainable Incentives: Namdar highlights how past cycles inflated demand through staking rewards and nominal yields, not real value. A lack of economic literacy continues to fuel hype over fundamentals, risking long-term sustainability.  TOPICS BNB Network Company, Binance, BNB, Galaxy Digital, SolidX Partners, MicroStrategy, Bitcoin, Bitcoin treasury, Ethereum, Digital Asset Treasury, DAT, treasury, crypto, convertible debt, tokenomics, crypto treasury, capital markets   ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin   TIMESTAMPS 1’09: Building the Crypto Investment Bank: Taking Digital Assets to Public Markets 4’43: Why Going Public Matters: Crypto Firms, Capital Access, and Market Credibility 7’28: From Fintech to DeFi: How U.S. Markets Mispriced the Crypto Transition 11’07: Real Yield vs. Hype: Why Crypto Markets Keep Getting It Wrong 14’36: The Rise of Digital Asset Treasuries: How Crypto Became a Corporate Balance Sheet Strategy 18’28: Financial Engineering in Crypto Treasuries: How Convertible Debt Fueled Massive Bitcoin Accumulation 22’23: Boom, Hype, Exhaustion: The Capital Cycle Behind Crypto Treasuries 28’52: From Foundations to Public Markets: Why BNB Is the Next Big Treasury Bet 33’25: BNB by the Numbers: Inside the Tokenomics of the World’s Largest Crypto Exchange 39’18: Premiums, Discounts, and Buybacks: Managing Value in Crypto Treasury Stocks 44’41: The channels used to connect with David & learn more about BNB Network Co. Disclaimer here — this newsletter does not provide investment advice and represents solely the views and opinions of FINTECH BLUEPRINT LTD. Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella Want to discuss? Stop by our Discord and reach out here with questions.

    45 min

  7. 10/28/2025

    How WalletConnect Became the $400B Web3 Connectivity Layer, with CEO Jess Houlgrave

    In this episode, Lex speaks with Jess Houlgrave, CEO of WalletConnect. In this episode Jess explains how WalletConnect bridges wallets and decentralized applications (dApps), simplifying secure blockchain interactions for millions of users. Together, Lex and Jess discuss the platform’s origins, technical innovations, and massive scale - supporting over 700 wallets and 70,000 projects. The conversation covers challenges in integrating traditional finance with Web3, regulatory compliance, and WalletConnect’s decentralized, token-incentivized network. Jess also shares insights on the future of on-chain commerce, global adoption trends, and the evolving relationship between fintech and blockchain infrastructure. NOTABLE DISCUSSION POINTS: WalletConnect Becomes Web3’s Financial Backbone: Once a simple UX fix, WalletConnect now connects 700+ wallets and 70,000+ apps, moving $400B annually. It’s evolving into the universal connectivity layer for on-chain finance - a “Visa for Web3.”Fintechs Are Forcing Crypto to Grow Up: As players like Stripe and Shopify enter Web3, they demand frictionless UX and regulatory-grade compliance, not crypto-native clunkiness. This wave will make crypto invisible but usable through embedded fintech experiences.Stablecoins Will Power On-Chain Commerce and Dollarization: Jess predicts commerce, not trading, will drive the next cycle. As stablecoins become spendable everywhere, users won’t need to off-ramp - accelerating global dollarization via open financial rails.  TOPICS WalletConnect, ReOWN, Circle, Stripe, Checkout.com, MetaMask, Solana, blockchain, decentralized finance, DeFi, crypto, wallet, Web3, web2, UX, wallet infrastructure, stablecoins, tokens, token economy   ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin   TIMESTAMPS 1’03: WalletConnect’s Financial Connectivity Layer: CEO Jess Houlgrave on Helping Build The New Internet 4’42: Universal Wallet Interoperability: How a Single Integration Connects Every App to Every Wallet 9’06: Building Trust in Web3: How Seamless Wallet Connections Create the ‘Visa Moment’ for Crypto 11’51: Scaling Web3 Connectivity: Inside the 50 Million Users and $400 Billion Powered by Wallet Infrastructure 14’02: The Next Wave of Adoption: How Better UX and Fintech Integration Are Bringing Millions On-Chain 16’53: Beyond Ethereum: How Multi-Chain Support and Compliance Are Driving the Next Phase of Web3 Growth 19’41: When Web2 Meets Web3: How Fintechs Are Redefining Crypto UX and Compliance Standards 22’34: Bridging the Knowledge Gap: Helping Fintechs Understand the Complexities of Web3 Integration 26’37: The New Chain Race: Why Fintechs Are Repeating Banks’ Playbook and Competing for Value Capture in Web3 30’05: Decentralizing the Network: How Wallet Infrastructure Is Building a Sustainable Token Economy 35’44: The Future of On-Chain Commerce: How Stablecoins and UX Advances Will Drive Real-World Payments 39’46: The Rise of Digital Dollarization: How Open Financial Systems Are Reshaping Global Currencies 40’57: The channels used to connect with Jess & learn more about WalletConnect Disclaimer here — this newsletter does not provide investment advice and represents solely the views and opinions of FINTECH BLUEPRINT LTD. Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella Want to discuss? Stop by our Discord and reach out here with questions.

    42 min

  8. 10/06/2025

    How Tandems/SigFig became a $60B Wealth AI platform, with CEO Mike Sha

    In this episode, Lex speaks  Mike Sha - the CEO and co-founder of Tandems (formerly SigFig), a leading provider of AI-powered software for wealth management firms and financial institutions. Together, Lex and Mike discuss the evolution of wealth technology through the lens of Mike’s entrepreneurial journey from founding Wikinvest in 2006 to building Tandems. Wikinvest pivoted to portfolio tracking and then to a B2B model, powering major portals like Yahoo Finance and managing over $500 billion in tracked assets. The team’s insights into poor retail investment behavior led to building SigFig, a B2B robo-advisor, eventually serving banks like UBS and Wells Fargo. Today, rebranded as Tandems, the firm offers AI-powered tools for advisors across three key areas: meetings, asset gathering, and investment management, with AI integrated via a modular “wealth OS” platform. Tandems uses an open architecture for AI, prioritizing trust, configurability, and high accuracy tailored to the specific workflows of financial advisors.   NOTABLE DISCUSSION POINTS: The Realization That Most Investors Struggle on Their Own Sparked the Robo-Advisory Movement - Mike Sha’s early data from tracking $400–500 billion in retail portfolios across Yahoo!, CNN, and other finance portals revealed that most individuals consistently underperform when managing their own investments. This insight directly led to the creation of SigFig, one of the first robo-advisors, designed to make high-quality investment advice affordable and automated. It shows how data-driven observation of user behavior can uncover market inefficiencies and spark new product categories.Distribution and Integration Trumps Pure Innovation in Fintech Partnerships - Tandem’s evolution from a consumer-facing platform to a B2B software provider for major banks underscored a critical lesson: distribution and trust are the hardest parts of scaling in financial services. Rather than trying to replace institutions, Sha’s team embedded within them - learning that success requires deep integration with legacy systems and respect for the bank’s compliance and operational frameworks. The “secret” to working with large financial institutions, Sha notes, is understanding their old infrastructure and designing around it - not fighting it.AI’s Real Impact in Wealth Management Will Begin with Eliminating Repetitive Work - Tandem’s current strategy focuses on AI automation for financial advisors, not as a replacement but as an assistant. Sha highlights that over 90% of an advisor’s day involves repetitive administrative work - meeting prep, paperwork, compliance, follow-ups. Tandem’s “Wealth OS” connects legacy systems and uses AI to automate these tasks first, freeing advisors to focus on human relationship-building and advice. It’s a practical and near-term vision of AI in finance: efficiency before intelligence.  TOPICS Tandems, SigFig, Wikinvest, wealthtech, wealth management, fintech, ai, artificial intelligence, investment, roboadvisors, finance, financial management, banking, bank partnerships   ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin   TIMESTAMPS 1’31: From Wikis to Wealth Tech: Mike Sha on How 401(k)s and “Investing-as-a-Chore” Shaped Tandems 7’05: Building a Fintech from the First Dot-Com Boom: The Origins of Tandem’s Founding Partnership 10’46: Turning Drive-By Traffic into Real Investors: The SEO Strategy That Sparked a $500B Fintech Shift 16’25: Following the Money: How Tandems Scaled Through Bank Partnerships and the Hidden Art of Integrating Legacy Systems 21’58: Inside the Fintech–Bank Power Dynamic: Lessons from Partnering with UBS and Navigating the Enterprise Maze 25’36: Scaling Smart: How Tandems Grew from 25 to 100 People by Blending Finance, Software, and Global Talent 29’55: Beyond Robo-Advisors: How Tandems Rebranded to Tackle Wealth Management’s “Unsexy” Problems with AI 34’02: AI for Advisors: Automating the 90% of Work They Don’t Want to Do 39’32: Open Architecture, Not One Model: How Tandem Builds Reliable AI for Financial Institutions 43’53: The channels used to connect with Mike & learn more about Tandems Disclaimer here — this newsletter does not provide investment advice and represents solely the views and opinions of FINTECH BLUEPRINT LTD. Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella Want to discuss? Stop by our Discord and reach out here with questions.

    45 min
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5
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About

Finance is being pulled apart by the forces of frontier technology. From AI, to blockchain and DeFi, mixed reality, chatbots, neobanks, and roboadvisors — the industry will never be the same. Here is the blueprint for navigating the shift.

Information

  • Creator
    Lex Sokolin
  • Years Active
    2021 - 2026
  • Episodes
    196
  • Rating
    Clean
  • Copyright
    © 2021 The FinTech Blueprint
  • Show Website
    The Fintech Blueprint

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