97 episodes
Your Basket Is Empty Tim Richardson
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- Technology
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5.0 • 4 Ratings
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Your Basket Is Empty is a podcast and newsletter that aims to inform, inspire and entertain the modern commerce community. We do this by highlighting the most interesting industry news and sharing the stories and practical advice of agencies, brands and original digital thinkers
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Ep 94: Building a future-proof data platform with Edward Upton, Founder and CEO of Littledata
We discuss the fallacy of big data, the importance of harvesting the right data, GA4’s TLDR, navigating data regulation, the power of Shopify’s product velocity and the pros and cons of being platform partner agnostic.
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Ep 93: Disrupting dentistry with Dr Simon Chard, co-founder of PÄRLA toothpaste tabs
We discuss transitioning from dentistry to D2C founder, the power of indirect marketing, the pros and cons of appearing on Dragon’s Den, taking on the FMCG giants and how to change the habits of every single person on the planet.
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Ep 92: Ben Read, founder of Redeployable, on building a purpose-driven platform
We discuss the power of having a purpose, the similarities between dating and hiring, the huge potential of ex-service people, humanising SaaS branding with humour and the power of ambition coupled with trusting your gut.
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Ep 91: Joseph Fitzgibbon, founder at Growth & Company, on the new marketing paradigm
We discuss creating new channels like communities, avoiding product and marketing silos, whether brand trumps product, the rise of LinkedIn as a new medium for D2C brands (eg Surreal), who are best at adapting to the new paradigm of marketing and Joe’s take on whether to hire an agency or not.
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Ep 90: Toby Hoppy, co founder at All Things Butter on disrupting dairy
We discuss why they are disrupting dairy, the power of attention to detail and data, the challenges of D2C unit economics, category expansion, the pros and cons of leveraging a huge audience and why we might need to wait a while for chicken skin butter.
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Ep 89: William Lynch and Tim Richardson discuss last week’s most interesting eComm and beyond news
In this Wednesday’s episode, Will and Tim deep dive on the eComm news of the last week. They discuss the US military sending incorrect emails, WooCommerce and TikTok partnering up, TikTok’s new fulfilment service, Youtube’s affiliate programme and the demise of Wilko, WeWork and Hopin ☹️
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Customer Reviews
One of my favorite podcasts
Tim does an excellent job of selecting/inviting guests from interesting brands, agencies, etc. Not only is this podcast educational but it’s super entertaining. Love it!
Uplifting and valuable!
Whether you are only interested or currently dabbling in entrepreneurship, you will gain great insight and knowledge by listening to this podcast. Tim and his interesting guests are amazing at telling their stories of horror and success with their online business. Casual yet educational, you will leave with surely a lot more than you expect when you listen to this podcast!
Empty basket leaves brain full!
Great insights into not only retail platforms but an array of consumer topics with super smart, interesting guests and an inquisitive and engaging host!