Your Bright Personal Brand

Lisa Guillot
  • 4.9 (38)
  • MARKETING
  • UPDATED WEEKLY
Your Bright Personal Brand

Welcome to Your Bright Personal Brand, hosted by Lisa Guillot—transformational leadership coach, personal branding expert, and bestselling author of Find Your Clear Vision. This podcast is designed for women over 40 who are ready to step into their power, own their story, and share their expertise with confidence. Through weekly solo episodes and special guest interviews, Lisa shares personal branding strategies, transformational leadership insights, mindset shifts, and radical self-care practices to help you create a personal brand that aligns with your true self. Learn how to go from feeling stuck to becoming a recognized, confident leader in your field—bold, unapologetic, and impossible to ignore. Subscribe now and start building Your Bright Personal Brand today.

  1. JUN 24

    Coaching a Founder Through a Social Media Identity Crisis (Yes, You Can Be Luxury & Real), Episode 147

    Want to know your leadership energy? Take the Quiz at www.bebrightlisa.com/quiz! What do you share on social media when your business brand is luxury, but your real life is, well... a little messy? In this episode, Lisa coaches founder and luxury brand strategist Rachel Hale live, helping her navigate the question every visionary business owner faces: Can I be both high-end and human online? Rachel, the founder of The Hale Effect, shares her struggle with aligning her authentic self—messy buns, dog rescues and all—with her high-end brand. Together, she and Lisa work through the messaging tension between vulnerability and authority, and craft a strategy rooted in revenue clarity, not social media confusion. If you've ever asked yourself what to post, how real is too real, or whether your content is actually aligned with your goals, this episode gives you both mindset and messaging shifts to move forward. 🎧 What you’ll walk away with: – A fresh lens on how to blend authenticity with a luxury brand – Clarity around content pillars that align with your offer – Why boredom with your content might be a good sign – The “7-Hour Rule” that’s reshaping social media trust-building 💛 Loved the episode? Rate and review the show so more founders can find their Clear Vision and build their Bright Personal Brand. 🔗 Connect with Lisa: Website: www.bebrightlisa.com Instagram: @bebrightlisa LinkedIn: Lisa Guillot

    41 min

  2. JUN 17

    Building a Portfolio Career with Purpose, Not Panic, Episode 146

    Want to know your leadership type? Take the Quiz at www.bebrightlisa.com/quiz! Think it’s too late to reinvent your next chapter? Think again. In this episode, Lisa shares the real-life transformation of Baylor, a high-level PR executive who turned a layoff into the launchpad for a portfolio career, one that aligned with her voice, values, and vibrant energy. Lisa walks you through the 4 powerful questions that helped Baylor reclaim her voice, redefine her leadership identity, and create a business rooted in creativity, spirituality, and impact. If you’ve been spinning your wheels with too many ideas (and too little clarity), this episode is your guide back to center. 🎧 What you’ll walk away with: – A grounded framework for reinvention (even after a career shakeup) – Why it’s not about a resume but energy and alignment – The mindset shifts that turn fear into clarity – How to blend multiple passions into one powerful personal brand 💛 Loved the episode? Rate and review the show so more women can find their Clear Vision. 🔗 Connect with Lisa: Website: www.bebrightlisa.com Instagram: @bebrightlisa LinkedIn: Lisa Guillot

    16 min

  3. JUN 10

    My 5-step method to build clarity and confidence, Episode 145

    Take the Creative Leadership Quiz to discover your leadership energy!  👉 bebrightlisa.com/quiz You don’t need another to-do list. You need a Clear Vision. If you're stuck in overthinking, spinning in “figure it out” mode, or feeling disconnected from your next bold move—this podcast for you. ✨ What you’ll learn: Why clarity begins with creativity, not productivity The difference between coaching, consulting, and mentorship (and why you are the leader of your life) The #1 trap high-achievers fall into and how to break it Why AI can give you a plan but never your purpose How to reconnect to your inner authority and start building momentum now 🎯 Ready to take action? Start by taking the Creative Leadership Quiz to discover your leadership energy, what’s been blocking you, and a ritual to move forward: 👉 bebrightlisa.com/quiz If you loved this episode: Follow @bebrightlisa on Instagram and LinkedIn Leave a rating and review. it helps other visionaries like you find this show Subscribe so you never miss an episode that fuels your clarity and confidence This isn’t about figuring it all out—it’s about becoming who you’re meant to be. Be bright, Lisa

    20 min

  4. MAY 27

    New to Entrepreneurship? Here’s the Mindset No One Talks About, (with Anna Ludwinowski) Episode 144

    Making the leap from corporate to entrepreneurship? This episode is your crash course in what no one tells you about building a business and brand that actually works for your life. Lisa sits down with strategic business coach Anna Ludwinowski to unpack the mindset traps high-achieving women bring from corporate into consulting and how to break free. 🎯 You’ll learn: Why your “busy badge” is holding your business back How to co-create your offers with your audience (hello, LinkedIn polls) What to do before you polish your brand visuals or sales page How to ditch perfectionism and start moving the needle, now Whether you're a brand-new consultant or an experienced pro feeling stuck, this convo will help you shift from corporate habits to entrepreneurial freedom—with clarity and confidence. ✨ Loved the episode? Leave a review and tag Lisa with your takeaways! 🔗 Connect with Lisa: Website: www.bebrightlisa.com Instagram: @bebrightlisa LinkedIn: Lisa Guillot 📘 Get the book Find Your Clear Vision: Available here Weekly clarity drops in your inbox—sign up at bebrightlisa.com/getonthelist

    27 min

  5. MAY 20

    How to Answer “What Do You Do?” Without Sounding Boring (or Losing Yourself), Episode 143

    Ever blanked out when someone asks, “So, what do you do?” You’re not alone. And it’s not because you don’t know—it’s because you haven’t claimed it with clarity. In this episode, I share my signature 3-part framework to help you start articulating your value with power and presence. Whether you're networking, pitching, or just trying to say what you do without spiraling, this episode walks you through how to: ✨ Speak to the real problem your audience is facing (hint: it’s not a job title) ✨ Highlight your unique value—your distinct blend of genius and lived experience ✨ Name the transformation only you deliver Because let’s be real: you’re not “just” a coach, consultant, or creative. You’re a visionary force. Your words should reflect that. 🎧 Tune in, take notes, and get ready to show up like the leader you already are—clear, confident, and unforgettable. 💛 Ready to build your brand with support? 🔮 Join The Clear Vision Collective — the membership for women ready to be impossible to ignore. Start here: bebrightlisa.com/collective Enjoying the podcast? Please rate, review, and follow so you never miss an episode. Your reviews help more high-achieving women find this work and step into their power. 📲 Let’s connect! Instagram → @bebrightlisa LinkedIn → Lisa Guillot

    17 min

  6. MAY 13

    Build Your Leadership Brand Before the Promotion, (with Elizabeth Taylor) Episode 142

    You don’t need a title to be a leader. You need a leadership brand that says, “I’m already one.” This week on Your Bright Personal Brand, I’m joined by Elizabeth Taylor, leadership and learning expert (and your new Corporate Bestie), to talk about what it really means to build your leadership brand—especially before the title comes. Whether you're a frontline manager, a team lead, or a behind-the-scenes superstar, if you're ready to be seen as a go-to voice and decision-maker inside your organization, this episode is for you. Together, we break down how to: ✨ Position yourself as a leader (even if you don’t have a formal leadership title yet) Build credibility and trust inside your company without burning out Shift the way you think about visibility and self-promotion—especially if you’ve always let your work “speak for itself” Take ownership of your leadership brand now—not “someday” 🎯 By the end of this episode, you’ll feel empowered to lead with clarity, influence, and intention—exactly where you are. 💡 Remember: If you’re not shaping your leadership brand, someone else is doing it for you. 🎧 Tune in to: Building Your Leadership Brand (Before the Title) — Episode 139 And if you’re ready to build your brand with support? Join The Clear Vision Collective — the membership for women ready to be impossible to ignore. Start here: bebrightlisa.com/collective Enjoying the podcast? Please rate, review, and follow so you never miss an episode. Your reviews help more high-achievers like you find this work and step into their power. 📲 Let’s connect! Instagram → @bebrightlisa LinkedIn → Lisa Guillot It’s time to own your power, make your mark, and become impossible to ignore. Be bright, Lisa

    32 min
  7. Feeling Invisible? Flip Your Brand Right-Side Up with This Simple Triangle, Episode 141

    MAY 6

    Feeling Invisible? Flip Your Brand Right-Side Up with This Simple Triangle, Episode 141

    If your personal brand looks good but still feels…off? This episode is for you. Whether you’re spinning in brand strategy, posting nonstop, or wondering why no one’s engaging, it’s not you, it’s the way you’re building. ✨ Time to flip your brand right-side up. In today’s episode, we’re unpacking: ✅ The Clear Identity Triangle, and why starting at the top (with tactics) is keeping you stuck ✅ What happened when my client Jessie realized she was everywhere online… and still felt invisible ✅ How to move from “doing all the things” to deeply being who you are becoming By the end of this episode, you’ll: ✅ Know why identity-first branding is your most powerful leadership move ✅ Understand the difference between busy content and aligned presence ✅ Feel grounded, magnetic, and clear on your next best step 🪩 Want to turn that clarity into bold visibility and thought leadership? Come join me inside The Clear Vision Collective, my monthly coaching membership for high-achieving women ready to lead with purpose and be fully seen. 💫 Doors are open → bebrightlisa.com/collective ⭐️ If this episode speaks to you, please rate & review the show—it helps more women step into their bold, bright leadership. 📲 Let’s stay connected: ➝ Instagram: @bebrightlisa ➝ LinkedIn: Lisa Guillot Own your voice. Make your mark. Become impossible to ignore. 💛Be bright, Lisa

    18 min
  8. Why ‘Professionalism’ Might Be Killing Your Personal Brand

    APR 29

    Why ‘Professionalism’ Might Be Killing Your Personal Brand

    If you’re tired of the tension between being real in your personal brand or being performative for the likes this episode is for you. ✨ In today’s episode, we’re unpacking: ✅The Clear Decision Lens lens to show up polished without ever feeling fake ✅Why anchoring your content in your true identity makes you magnetic ✅How to trust your voice (instead of filtering yourself through outdated ideas of "professionalism") By the end of this episode, you’ll: ✅ Have a framework to run every post, pitch, and profile through ✅ Know how to show up strategically without oversharing or second-guessing ✅ Feel more rooted, confident, and aligned every time you hit publish 🪩 If you’re ready to bring this clarity into your brand photos join me for Shine Bright Branding Day on May 16, 2025 in Chicago! It’s a high-touch, transformational day to capture your radiant brand energy—on camera and in your content. 🎟️ Spaces are extremely limited → shinebrightbrandingday.com ⭐️ If this episode speaks to you, please rate & review the show—it helps more women step into their bold, bright leadership. 📲 Let’s stay connected: ➝ Instagram: @bebrightlisa ➝ LinkedIn: Lisa Guillot Own your voice. Make your mark. Become impossible to ignore. Be bright, Lisa

    14 min
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4.9
out of 5
38 Ratings

About

Welcome to Your Bright Personal Brand, hosted by Lisa Guillot—transformational leadership coach, personal branding expert, and bestselling author of Find Your Clear Vision. This podcast is designed for women over 40 who are ready to step into their power, own their story, and share their expertise with confidence. Through weekly solo episodes and special guest interviews, Lisa shares personal branding strategies, transformational leadership insights, mindset shifts, and radical self-care practices to help you create a personal brand that aligns with your true self. Learn how to go from feeling stuck to becoming a recognized, confident leader in your field—bold, unapologetic, and impossible to ignore. Subscribe now and start building Your Bright Personal Brand today.

Information

  • Creator
    Lisa Guillot
  • Years Active
    2021 - 2025
  • Episodes
    148
  • Rating
    Explicit
  • Copyright
    ©2025 Step Brightly, LLC. All rights reserved.
  • Show Website
    Your Bright Personal Brand

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