Your Business Greatness

Simone Sloan

Hot Tips You Cannot Miss! Simone Sloan hosts business experts who share their business knowledge to help your business grow.

  1. JAN 9

    Serving the Mission Without Losing the Plot

    In this episode of Your Business Greatness, host Simone Sloan and co-host Rich Bachelor welcome Christina Van Sickle, Director of Professional Practice at the Ontario College of Social Workers and Social Service Workers. The conversation explores the world of nonprofit board governance, discussing the motivations for joining boards, the crucial differences between operational and strategic roles, and the importance of trust and communication between boards and executive directors. Christina shares her journey from joining her first nonprofit board to gain professional insight to now serving on boards aligned with her personal passions, while all three speakers emphasize the need for proper governance training, strategic focus, and realistic time commitments when serving on nonprofit boards. This is a real conversation for anyone thinking about joining a non-profit board.   Key Takeaways Board governance requires a fundamentally different mindset than operational work – it is about strategic oversight ("noses in, fingers out") rather than hands-on implementation Trust between the board and executive director is built through transparency, clear communication, probing questions, and mutual understanding of respective roles and responsibilitiesNew board members need proper orientation, mentoring, and governance training to understand the unique culture and processes of board work, which is not intuitive Strategic plans are essential guardrails that prevent "shiny ball syndrome" and scope creep, helping organizations focus limited resources on agreed-upon priorities aligned with their missionBoard service requires realistic time commitment including preparation before meetings, and board members should be personally passionate about the organization's mission to contribute meaningfullyProspective board members should spend time with the organization and its staff before joining to understand what drives their work and build authentic connection to the mission and community servedBoard members must remember to apply their professional skills (strategy, finance, entrepreneurship) to board work while maintaining the discipline to stay at the strategic level rather than getting into operational weeds

    31 min
  2. 11/21/2025

    Turning Broadcast Passion into a Production Powerhouse

    In this episode, host Simone Sloan welcomes Mike Perlow, Founder of Perlow Productions (www.PerlowProductions.com). He is a self-described "unintentional entrepreneur," who shares his journey from a 17-year career in TV Sportscasting to launching his company. He discusses how his broadcasting background, including shooting, writing, editing, and interviewing thousands of people, laid the foundation for his corporate video production and animation company. Mike emphasizes the importance of storytelling, being present during shoots, and building collaborative teams that prioritize both technical excellence and attention to detail. He also reflects on balancing professional responsibilities with family life, encouraging others to pursue their dreams and staying ahead of industry trends while maintaining authentic client relationships.   Key Takeaways: Storytelling is Universal: Whether in sports broadcasting or corporate video production, the core skill is telling compelling stories that help audiences connect with the human element.  Stay Present and Flexible: Arriving on location without preconceived narratives allows you to discover authentic stories and creative directions you wouldn't have imagined in advance. Embrace What Makes You Different: Organizations should showcase their unique qualities rather than trying to appear like everyone else the right clients will appreciate authenticity. Never Stop Learning: Being open to new technology, feedback, and unfamiliar challenges (like aerial video) creates opportunities for business growth and innovation. Culture and Talent and Equally Important:  Technical skills are essential, but attention to detail, collaborative spirit, and ego-free teamwork are equally critical for long-term success. Prioritize What Matters: Building a successful business does not require sacrificing family time, modeling work-life balance creates a healthier culture for everyone. Go After Your Dreams: Do not play it safe or wait for the "right time,” pursue what you are passionate about before looking back with regret years later. Care About Your People: Being personally invested in team members and clients builds loyalty, trust, and the willingness to go above and beyond.

    32 min
  3. 10/31/2025

    Donor Metrics That Matter for Non-profits

    “If non-profits cannot figure out why their important, just like pack up, go home, and do something else”   In this episode, host Simone Sloan and co-host Rich Bachelor from Your Choice Coach welcome Peter Heller, Founder of Heller Fundraising Group, to discuss nonprofit fundraising strategies and capital campaigns. Peter shares insights from over 30 years of experience and 20 years leading his firm.    The conversation explores the importance of relationship-building over technology, the power of community- focused storytelling, and the six essential elements of successful capital campaigns. Peter emphasizes that effective fundraising requires overcoming limiting beliefs, understanding donor metrics, and crafting narratives that focus on the community's future rather than the organization itself.   Key Takeaways Successful capital campaigns require six aligned elements: dollar goal, story, donors, committee/leadership, staffing and systems, and timingThe most powerful fundraising stories focus on the community served and its future, not on the organization or the donor Relationship-building remains the cornerstone of fundraising success, regardless of economic conditions or technological advances like AIMetrics matter: tracking one-on-one donor meetings per month can generate significant fundraising results when combined with proper follow-upLimiting beliefs and organizational low self-esteem are the biggest pitfalls in fundraising - nonprofits must clearly articulate why they are important to succeedFeasibility studies serve as essential on-ramps for campaigns, taking about five months to train staff, interview donors, and establish campaign foundationsEffective fundraising is about teaching organizations to "fish” build their own capacity, rather than doing the work for themEven well-connected leaders in membership organizations must intentionally deepen relationships through focused conversations about mission and donor interests

    31 min
5
out of 5
3 Ratings

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Hot Tips You Cannot Miss! Simone Sloan hosts business experts who share their business knowledge to help your business grow.