Your Iconic Image

Marlana Semenza
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  • BUSINESS
  • UPDATED WEEKLY

Are you ready to take control of your image and be a power player in your space? Then this is the show for you! Here we will arm you with tools, tips, information and inspiration to grow your personal brand on purpose.

  1. Your Iconic Image : Beyond the Lens

    01/18/2023

    Your Iconic Image : Beyond the Lens

    "We teach people how to think of us." Are you ready to steer your reputation? Are you ready to up-level your brand? Are you ready to connect with your audience and show them who you really are? Are you ready to create visual assets that frame the way you are seen and understood? And, most importantly….are you ready to show up on purpose? My name is Marlana and I am an international photographer and visual strategist. My client base has included athletes, celebrities, WWE Superstars and public figures including Miss North Carolina. My experience includes storytelling, advertising, location scouting and set styling and design. My work has been featured on magazine covers and in NY Times ads. I have been hosting Your Iconic Image for 100 episodes now and for episode 100, my first guest, John Dalrymple is going to turn things around and interview me. www.marlanasemenza.com IG: marlana.semenza.photo Transcription : Vision In Word Marlana Well, welcome to the 100th episode of Your Iconic Image. And today, you are actually going to get a little insight on me, and what we're going to do is, we're going to bring this whole thing full circle. My very first guest is going to do the interview. If you missed his episode, please go back and watch it. It is called What Makes An Icon? John, the show's yours.  John Well, hello, Marlana. How are you?  Marlana   I'm well.  John   Well, it's an honor to talk with you today. You know, you are a genuine and authentic person, incredibly talented. And I would even say gifted in your ability to bring out the best in people. You've reached this milestone 100 podcast. And today, we get the chance to get to know you. Even though you've done 100 podcasts, many people really don't know what you do. So, first question, tell us about what you do. Marlana I am a photographer and visual strategist. So, what that means is, I take all the things that make you unique, and I bridge the gap between that and what your audience or clients need to know. I do that in images, and that's in a nutshell, that is that. John Okay, you're in a crowded field, as we all are. Tell us what makes you different than other photographers. Marlana I think part of it is my background. But also, at its core, I'm really not in the photography business. Photography is the vessel that I used, and the means of communication that I use. But really, I'm in the reputation business. And so, I think that's the biggest difference. John Wow, I love that. I absolutely love that. So, tell us a little bit about your creative process. Walk us kind of through that. How do you get to know someone? Marlana It's a busy world in my brain, John. When somebody comes to me, and they want to collaborate, because I don't look at it, as you know, I'm doing this for you, I do look at us as a collaboration because I very much go off of their input also, and you know, their suggestions, all that kind of thing. So, it's not just me, it's us. That said, there is a questionnaire that I have people initially fill out and I have worked with somebody who is in the psychology realm to help me word the questions in a way that will make you dig a little deeper. And when I get that back, then what happens from there is we go over it. Often I have found that the answers that people write down really aren't the answer. It's about three answers deeper than that. So usually, that comes from the conversations and evoking those. John Nice replies. Yeah, that's absolutely awesome. Now, you know, personal branding is become such a huge, dynamic, fluid issue and an important one. So walk us through how can someone be best prepared to work with you and make the most out of a session with you? Are there some tips and things that you would share with people about how they can work with you or make the most out of their time with you?  Marlana I will say this, all photographers aren't a one size fits all. So I may or may not be the right fit for you. And that's okay because when we first connect, we're kind of interviewing each other. And I want to make sure that you get the best person, the best photographer, the best storyteller for you, which, like I said, may or may not be me. And if it's not me, I have people that I can refer you to. And it's not that there's anything, you know, quote unquote, wrong with either one of us, it's just that we just may not be a fit. And you want somebody that can fall in love with who you are, what you stand for, and all those kinds of things.  I know for me, that's essential, because if I can't fall in love with you, then I can get other people to fall in love with you. So, I think that's what you have to look for when you research somebody's website. First of all, if you're looking for a brand photographer, it's got to be more than headshots, you need to see storytelling. And aside from that, I want you to also look at their style of photography, because what you see is what you're gonna get. If you like it, then pursue contacting them and having these conversations. By the time I actually get somebody in front of my camera, we've had three or four conversations and we know each other pretty well at that point. Then we can also develop our game plan. We know what's going to happen, we know What needs to, who needs to bring what. All those kinds of things. John Oh, that's awesome. Hey, people out there, did you hear that it's more than headshots? Your personal brand is more than headshots and storytelling and people getting to know you is really important to creating that connection, that rapport and really being able to build a relationship that you can work well together. So, let's talk a little bit, you know, you have so many come in, what are some of your goals when you begin that creative process with someone? Can you describe those a little bit? Marlana I want to bring out the unique things about you, but also the best things about you, I think everybody deserves to be seen in a unique way for the best of who they are. So, you know, we're building a relationship, this is a partnership. And so I need to get to know you. People have said to me, Well, how much do I really need to share, I don't really want to be the face of my brand, you know, all those kinds of things. And as far as what to share, all's I can say is, especially when it comes to social media, you don't have to tell everybody all your business, I want you to look at it like a rental house, or a rental property where you want people to come in, you want them to be comfortable, you want them to, to, you know, sleep in the comfortable bed and swim in the pool. But there's always an owner's closet, there's always something that's locked in there that they can't have access to. I want you to treat your branding, and your message and all the pieces view the same way. Now the size of that owner's closet and what goes in it is entirely up to you. But always make sure that you have one. John All right. sage advice. absolutely outstanding, there seems to be a trend to overshare. And in a lot of cases, less is more. So keep those things in that owners closet people. That's wonderful. Let's talk about you know, some of the things that you've done, maybe describe for us, one of your most memorable shoots, memorable people that you've worked with? And what made that person or that experience memorable, just kind of walk us through some of that, Marlana you know, all of them are to me. John That's great! And I believe that. Marlana I would say, you know, obviously, one of my most memorable things was how I got into photography in the first place. I was a photography major. But my first job was with WWE, well, actually WWF at the time, and I never watched wrestling, I went down to apply for a job in photo editing and I wound up on a tour bus. And the first day, I was told, okay, we'll meet the bus, and it was nighttime and so I get on the bus and the dark. Me and I think six guys I've never met and told you know, here's your bunk, and I got to the arena the next day, I walked backstage and I looked around I'm like, What have I done? But I worked there for three years. It was an amazing experience and a lot of good memories. John Wow, that is so cool. And I have to ask a follow up your favorite wrestler did Marlana You know, it's really hard I would say from a lot of standpoints. I love Taker, he is sweet baby Taker. You know, he looks like this big imposing thing. That's not the side of him that I remember. He's just a class act and also to my dear friend Joe Laurinaitis, who passed away about a year ago. loved him. Absolutely loved him! John That's outstanding! Just great! Wonderful! Let's talk a little bit more if we can, you've recently had an amazing experience with women in rock and roll. Can you talk to us a little bit about that and some of your takeaways from that experience? Marlana Yeah. When I was in college, I wanted to work two places. I wanted to work for Rolling Stone and I wanted to work for Vanity Fair.  John   Nice.  Marlana   Yeah. Well, the so when I had the opportunity to go out and photograph these women out in LA, it was a rock and roll fantasy camp. And it was the first ever women's only. Gentleman by the name of David Fishoff runs these camps. And Britt lightning who is the music director is just fabulous. She's been on the show as well. But yes, it was wonderful and amazing to meet and photograph, Melissa Etheridge, Nancy Wilson and Kathy Valentine. However, to me the standouts at that camp were the women that participated, and the camp counselors, oh my goodness! The Janet Robins and the Tasha Jones and the  Samantha Mal

    25 min
  2. Your Iconic Image : Placing Models and Actors With Agencies

    01/11/2023

    Your Iconic Image : Placing Models and Actors With Agencies

    Model Makers Group Model Makers Group is not a mother agency or management company, but rather trusted, industry modeling industry consultants. Over the past 13 years they have successfully placed models and actors with top agencies around the country. Together, co-owners Cristina Buehrer and Tara Rasheta have over 50 years of experience in the entertainment industry. They use that knowledge and insight to empower their clients with the practical knowledge and personalized guidance needed to get started in the business. https://www.modelmakersgroup.com/ https://www.instagram.com/modelmakersgroup/ https://www.facebook.com/modelmakersgroup our sister non-profit: https://www.amodelpatient.org/ www.marlanasemenza.com Audio : Ariza Music Productions Transcription : Vision In Word Marlana: Model Maker's Group places models and actors with top agencies around the country. Owners, Christina and Tara have over 50 years of experience in the entertainment industry. They use that knowledge and insight to empower their clients with practical knowledge and personalized guidance needed to get started in the business. Welcome Tara. Tara: Hi. Thank you so much for having me. Marlana: So, first go into a little bit of detail. What exactly does Model Maker's Group do? Tara: Sure. So, our specialty is agency placement. We consult with models and if they're under 18, we're also often working with their parents and we're helping them navigate the industry. Right. We are primarily working with models, hence the name model makers, but we also have clients who are our in entertainment, maybe as a TV host or an actor. So, we also work with other specialties under that entertainment umbrella. But our specialty is helping those clients sign to reputable agencies around the country. And though I am now based in Dallas and my partner Christina is on the East coast, we work with clients every day all across the country. We accomplish a lot of that through Zoom sessions. And of course, we love to work with our clients in person. So, I have a great office here in Dallas where I meet with clients. We also anytime we're traveling, we make an announcement to our clients so that we can hopefully connect face-to-face. Cuz as you know, nothing beats face-to-face, but our success rate is really the same whether we're meeting with our clients in person or online. Marlana: So, what is the benefit of having an agency like yours versus trying to go direct to various agencies, modeling agencies? Tara: Sure. That's a question that we get a lot. And you know, agencies are flooded with new model, new talent submissions every day and it is the snap of a finger for them to say no. In fact, most of their submissions will instantly go into the no pile. And so, what we found is that, you know, you don't know what you don't know until you figure out you don't know it. And so that's where our models and clients are. They don't know what they don't know, but what we offer is practical guidance to get them where they need to go. So, it often starts with like reviewing imagery and as you know, as a photographer, imagery is so impactful, but a lot of times these models are applying to agencies on their own not knowing what the agents want. So, they're sending in the wrong types of pictures. Maybe they have incomplete applications. They don't know what a talent resume should look like. They don't know what a slate video should comprise of, they don't have their measurements correct. I mean something so simple as taking your body measurements. I measure models all the time and I usually want to test them like, Hey, take these at home and when we meet in person, if we have the opportunity to, I'm gonna test your measuring skills. And a lot of times those are off and you know, this is an image-based business so a few inches off can make a big difference on an application. And so, we're looking at all those elements start to finish to prepare before we recommend that a client submit to agencies. And we have two different consulting packages. We have one where we are doing all that legwork ahead of time and then we sent a customized list of agencies that we have that we know to be reputable, ethical, and professional in the industry. And then they are handling the submissions on their own. But we're there every step of the way to answer questions. You know, to review emails that they receive, we're there supporting them through that process, but they're handling the submissions on their own. And then we have like what we call our ultimate consulting package where we personally submit the clients to agencies which is much more full service. It's a very tedious process to submit to agencies but you know, we've done it for so many years, it's really easy for us and it takes that off the plate of the model or the parent. So, really, that's it. It is just, you know, the success rate of getting signed if you've worked with a professional is going to be higher than if you just wing it. Marlana: And both you and Christina also come from a place of having been there, done that kind of a thing, which I think is so much better when you have somebody who knows what it's like to be on the other side. I know for me; I know what women like to wanna look like in front of the camera cuz I've been on the other side of the camera, and I just think that little element helps so much. So, talk to us a little bit about what some of the things you and Christina have accomplished. Tara: Yeah, so, I mean, when we started our business it was 2009. She and I were both working as professional full-time models in Los Angeles. We met at a casting and instantly had a friendship. We both had the experience of competing at Miss u s a state title holder. So, I was Miss Alabama USA, she was Miss Massachusetts USA. So, when we put that together, we had this instant connection. And as we started talking about our experience in the industry at that point, we'd already been working for many years. We also realized that we were getting fielding a lot of questions maybe from, you know, friends of friends or like my mom's hairdressers daughter, you know, it was all these like degrees of separation. But people would be contacting us either emailing us or calling us independently and saying, Hey, I want to help my daughter get into the business. Or Hey my friend, I'm with this agency but this something doesn't sound right. Can you help? And so, we realized there was a real need for practical advice and consulting and mentorship. And for us it was just so simple because we were already working in the industry. We'd already reviewed our own agency contracts. We know what needed to be in place. We know what red flags to look for, how to stay safe. We both were very lucky to have positive and safe experiences in the industry, but we also know what to look and listen for. And so, we thought, you know, we've got so much knowledge that we can share. And that's how we started our business. Christina and I both had wonderful careers that allowed us to travel the world. We also did a lot of TV hosting, red carpet hosting, things like that. So, you know, we've also had not only worked as models but had our hand in broadcasting and a little bit of acting. And so, it really does that knowledge base is so great for our clients and we continue to help facilitate castings and we still continue to work with some of the fashion brands that we modeled for many years ago and help them place models for their campaigns as well. So, we're still involved very much involved in the modeling industry and that definitely translates to helping our clients navigate it. And at the end of the day, just as we had a positive and safe experience, that is the ultimate goal. I mean, we want these girls to have fun and make money and all the other things too, but safety has always been top priority and will always continue to be. And really signing with a reputable agency adds so many layers of protection to that model and to a parent supporting her child because the agency vets their clients they get to be the bad guys and chased on the money if the invoices are late, they negotiate the contract on behalf of the model and they should always be looking out for the model's best interest. So that's why we've chosen to really focus on agency placement because certainly it, it makes for a, a more healthy place for a new model to start at somewhere nurturing environment to be under the protection of that agency. But also, we know that the best bookings are always going to come through reputable agencies. And in fact, just yesterday I had a client who I'm working with on agency placement, she received an email maybe it was like a cold call through Instagram. I don't know how this email came to her, but it was a scam email basically claiming you've got a booking in LA, we need you here next week. It's a $4,000 gig. And I just had to tell her there's no way that that company, and I'm not gonna name who they were saying it was, would hire you directly without going through an agency because also agencies have insurance coverage and things like that and in individual models just don't have, you know, there's a lot of legality to that too. But that's why I was like, just politely decline to respond to that email and let's continue working on getting you signed. Cuz that's really where the agent helps lead models to meaningful casting and booking opportunities and we really wanna get them there so they can do more of what they love, Marlana: You know, and it's really kind of sad because a lot of new models especially want it so badly. So, you just hit on one. What are some red flags that they can watch out for that, you know, no, this is not something that you wanna respond to or pursue. Tara: Sure. I mean I think, you know ca

    35 min
  3. Your Iconic Image : Metaxa : The Family Behind the Brand

    01/04/2023

    Your Iconic Image : Metaxa : The Family Behind the Brand

    Zika Metaxa writer Zika Metaxa grew up in an internationally known family spirits business, founded by her ancestors in 1888. As a marketer, she traveled the world promoting the family spirit, as a member of the family business and then, for the multinational company that acquired the Metaxa brand.  After becoming a mom Zika left a career in marketing, advertising, and retail and turned her attention to more intimate, creative pursuits. She first penned a children's book in her native Greek language. Her new book, an English language memoir, "Metaxa Stars: The Evolution of a Greek Spirit Within Generations," shares stories and lessons growing up Metaxa. She is currently developing her third book. Metaxastars.com https://www.amazon.com/Metaxa-Stars-Evolution-Spirit-Generations-ebook/dp/B0BJCDHCSX www.marlanasemenza.com Audio : Ariza Music Productions Transcription : Vision In Word Marlana   Metaxa, the name is iconic. Founded in 1888, the spirits brand spanned generations as to the stories and lessons shared. Today, we had the honor of speaking with Zika, daughter, marketer and author, as she says a bit of what it was like growing up as part of the family behind the brand. Welcome, Zika.  Zika   Hello, very nice to see you. Hardly, I'm very happy to be here with you. Marlana   So, you know, as I read your memoir, I thought there are a lot of different ways we could take this conversation. But what I'd like to do is I'd like to actually start with the women because I feel that in society, and also in certain cultures, that it's very difficult for women to find their way, you know, find their voice, all of these things, but you come from a long line of very strong women. And sometimes that strength was a good thing, and sometimes not such a good thing. But tell us a little bit about your mother and your grandmother, who you are named after. Zika   Yes, thank you very much indeed. Basically, it all started of the woman of the family, my great grandmother, she was really, really a very dynamic personality. Now we are talking in the 88 is of course, that was a thinkable of woman to have to speak their mind at the time, especially in Greece, which I'll come to that later on. So, she was very dynamic she was working in. It was not a factory yet in the business, whatever business it was, at the time, it was at the very beginning. She raised her children, she had nine children single handedly with her husband, but she was in care of everything. And she even had a say in politics, and was able to issue a law. She was also a great philanthropist. She lived in a house, in the suburbs in Paris, airport, very well-known port in Greece. And every day she would have, she would give up free food in big plates for the people who did not have money to buy food for the poor. And there were queues and queues of people waiting for the food. Despina, that was her name, was giving out. So that was my great grandmother.  Then my grandmother Zika, whom I am named after, because this is the family tradition. We are named after the father's usually parents. She was also extremely dynamic. She had a very, very strong personality. People in at the time we had the factory so she was coming to the factory every day, people the factory, the employees were always almost scared of her because she was always walking around looking around poking her nose, everywhere, literally. And she has a big nose. And obviously she was not working with finances or the marketing's but she was taking care of the other house. Can I say this The other aspect of the business she was going around making sure the gardens work, yay. We had chicken at the time in that factory that Hans had laid the chickens. She was always around, she knew who was working were in one place. She was walking up and down all day. Like a surgeon that would say, so she was very, very dynamic.  Now my mother, Karina, she was less dynamic in the business area. Because she left my father to do that, as it was his parental business. She stepped aside. But she was very dynamic and that she grew up also single handedly without help three children, me and my two brothers. And she had her presence was let's say, low key. But she was dynamic in an invisible way. Always making sure her way, eventually, you know past Marlana   and sometimes, you know, the quiet strength is usually under rated, and it's seeming like your mother had a lot of quiet strength. Zika   That's true. I think it's very intelligent to have a quiet strength. I have tried a lot of times to imitate her but I have never succeeded because I'm very spontaneous. And I always speak out the my mind sometimes even faster than I should. Marlana   But your grandmother and your mother didn't have a great relationship in the beginning. Zika   Not at all. My grandmother was very, very difficult in her relationships. And the weird thing is that's why the book is about you know, patterns going on again and again through generations. She didn't have a good relationship or either with her in laws, and her husband's siblings. She never approved of my father's marriage, and never, because she wanted my father to marry someone from a wealthy family, which my mother was not. And she never, never accept the fact that he went on and did what his heart told him to do, without taking into consideration her words. So that was very unforgettable in her mind, she felt her son had betrayed her.  And now remember, bear in mind, that was in the 1960s. Still, in those days, and especially in Greece, it was a very big thing, who marries whom the parents had a tremendous say in it. And it was really answered, I'm not comfortable that my father went ahead and did what married the girl he loved, although his parents did not approve. So in that way, they had, they really did not have a very good relationship, not at all. But after the year, many, many years past, we were quite old, all of that. Towards the end, I would say over the life of my grandmother's life, the relationship did finally take a good turn. And at least towards the last, the last years of her life were peaceful in that manner. Marlana   What was different about what you saw? Growing Up Female versus male in your family? Zika   Oh, my God, different, like black and white. But not only my family, in Greece, in all families, and can I tell you, even nowadays, it still is the case. Not so prominent as it was those days. But still. So the thing is that in Greece, it's whenever the as soon as the wife becomes pregnant, everybody in the family except herself a praying for a boy, in order to take their families name, and a surname and the last name and to continue the business that was always in the mind all these years in the 1960s, the 70s, the 80s, the 90s onwards, to the point that in the villages in the provinces, this still applies today. Let's say for example, someone has four kids, and he has two boys, two girls, they asked him, someone will ask him how many children who you have, he will say, Oh, I have two children. And two daughters. Like the daughters are not even considered children. And even today, it's, they say, for example, oh, she did very well, for a girl she became a lawyer, or a doctor still may think it's something very major that a girl accomplished, to finish his studies, and to become a doctor or a lawyer or politician.  So, that was very, very much the case in my family. And since I was the first grandchild born into the family, from I mean, the first grandchild to my grandfather and my grandmother, the fact that it was a doctor was very disappointing to them, they will expect to the first grandchild to be a boy. So, it was a quiet event when I was born. When my brother, my first brother, and dress was born four years later, now was a huge event. I mean, they didn't have the time. I think there's fireworks if they would have a little mouth. Yes. And excuse my English again. But it's not my native language. That's why I have to think sometime. Marlana   Now, you're doing fantastic. And it's actually very engaging to listen to what you know; your book talks a lot about family patterns and things like that. What patterns do you hope to continue, and which ones do you hope to break? Zika   Now this is very difficult, this is really challenging for me, because the patterns I'm trying to break, I'm being completely honest here. I have to fight to break because subconsciously, I repeat them every day with my exam. And I have to make a very strong fault and like restart and say, now you're being your mother, you're being your grandmother, you're being your father, you're saying exactly the same things. Sometimes I even catch myself doing the same. You know, not remarks, figures and how do you say expressions on my face like my mind, I roll their eyes I got all these things. I hated; I do the more.  When, for example, my son tells me oh my god, you sound like grandma. Yes, I do. And then I try to do restart and talking with friends, I have realized that all of us more or less do the same thing. And this is the balance and the difficulty to try and break this circle because I feel I feel this intuitively and in my heart that if we can break the circle, it will not be repeated also after us. Marlana   Right? Which patterns do you hope to continue? Because there has to be some wonderful things that you remember as well. Zika   Yes, I hope to continue being generous in the heart, and kind, and above all, human and decent person with a low profile, not arrogant, or snobbish, or all the opposite.  Marlana   So, what's your favorite family story? Zika   My favorite family story, let me see, because there

    34 min
  4. Your Iconic Image : Tower One. 78th Floor. Sept 11.

    12/28/2022

    Your Iconic Image : Tower One. 78th Floor. Sept 11.

    Michael (Mike) Hingson. I am president of The Michael Hingson Group, Inc. and the chief vision officer for accessiBe Blind since birth, Michael Hingson was born to sighted parents who raised him with a can-do attitude. Always a high achiever, Michael learned how to ride a bike, and was able to do advanced math in his head! He received a Master's Degree in Physics, and a Secondary Teaching Credential.  Michael worked for high-tech companies in management until September 11, 2001 when he and his guide dog Roselle escaped from the 78th floor of Tower One in the WTC. Thrust into the international limelight, Michael began to share lessons of trust, courage, and teamwork based on this experience.  Mike is the author of the #1 NY Times Bestseller "Thunder dog," selling over 2.5 million copies, and his 2nd book "Running with Roselle, A story for Our Youth."  An international public speaker, Mike delivers inspiring and thought-provoking messages to the world's elite, including President George W. Bush, and has appeared on hundreds of TV and Radio programs, including Larry King. Hired by major organizations, Michael speaks on perseverance, the importance of trust and teamwork, and moving from diversity to inclusion.  www.michaelhingson.com www.marlanasemenza.com Audio : Ariza Music Productions Transcription : Vision In Word Marlana: Blind since birth, Michael Hingson is a high achiever whose parents raised him with a can-do attitude. He worked for high-tech companies and management until September 11th, 2001, when he and his guide dog Roselle escaped from the 78th floor of Tower one of the World Trade Center thrust into the international limelight, Michael began to share lessons of trust, courage, and teamwork based on his experience. Welcome Michael. Michael: Thank you. Good to be here. Marlana: So, I know that the events of 9/11 were a little bit ago. However, I know that any one of us that is old enough to remember them, they will be forever etched in our memory. So, walk us through a little bit of what it was like from your perspective. Michael: It's really interesting the way you phrased that because one of the things that we have experienced for me is that, as you say, we all remember it. And over the past 10 years especially, I've realized that we now have a whole generation of children now going into young adults who have no personal knowledge of September 11th at all. So, I think that it is absolutely important that we remember it. We still remember Pearl Harbor and rightly so. Some of us remember when JFK was shot, and all the things around that. I think it's important that we remember September 11th because there were a lot of lessons to be taken from that. Again, actually since September 11th, people have asked me if I will come and talk about September 11th, my experience and the lessons that we should learn. I hope that continues cuz I'm glad to travel and speak and be keynote speakers and all that stuff. So anyway, for me, it was a day of validation because as a person who happens to be blind, the typical response for me and for other blind people who try to get a job is, well, you're blind. How could you do this job? Or you're blind, how could you get to work? I could go to a job interview and clearly get there on my own. And somebody says, well how you gonna get to work? Well, I got here, didn't I? Right. And you said you were interested in my resume. My resume demonstrates that I constantly overachieved goals and so on. What's the issue? The problem is we haven't taught people that blindness isn't the problem. It's our attitudes about blindness.  And the reason I say that is because in reality I was very fortunate in one way because what I was fortunate to be able to do is to get a job out of college and went from one job to another. At one point when I couldn't get a job, when a company was acquired by Xerox and phased all of us out, I had to start my own company just to get a job. Well, I did that and did that for four years and then went back into the workforce and I was able to get a job. And that's a story I'm gonna save for a little bit later. But the, the bottom line is I got a job and eventually that led me to being relocated to New Jersey and working in New York. And eventually that led to opening the office in the World Trade Center. One of the things that I have always felt in my life is it's all about teamwork. People don't necessarily do things alone. Part of my team always is a guide dog. I've been using a guide dog since 1964. I'm currently on my eighth guide dog (Alamo.) And what I learned, and it took a while, even after September 11th to put it into real words, is it's a team. I am the team leader. It's up to me to give the dog commands. Well, how do you know when to turn? Why is that relevant? How do you know when to turn? You can see, but how do you know you read signs and other things? I have techniques and ways to do the same things that you do as a cited person. And a lot of those techniques are getting better because we now have G P s systems that talk or even using Google Maps, it talks and other kinds of things that give me the information that you get. It's all about information. But in any case, I can move about from place to place. And working in the World Trade Center, one of the first things that I did was to decide as the team leader, the person who opened an office for a company, I needed to be able to do what anyone else would do to open that office. So I needed to know how to get around the World Trade Center. I didn't get the luxury of looking at signs and so on. So I did what I think everyone should do and most people don't. I learned the center, I learned the emergency evacuation procedures. I learned where the emergency exits were. I learned where a lot of offices were in the World Trade Center. Places that we might go visit, uh, that I might go to with one of my sales employees to sell products. I learned how to do whatever a leader of an office had to do in order to function appropriately cuz how would it look if we had customers up visiting us and we decided we'd go to lunch, and then I said, well, I don't know how to get anywhere? Someone's gonna have to lead me around two hours later. We're back negotiating contracts. How is it gonna be for me? I'm behind the eight ball. It would be better if I could say, oh, you want to go to lunch? What kind of food do you want? Do you wanna say how much? Great, let's go to Finance Shapiro. It's a deli down in the lobby of the World Trade Center, I'll take you there. I needed to be able to do that stuff as well as anyone else. As I said, that also meant learning emergency evacuation procedures and so on. And what I realized long after September 11th was by learning all of that, I developed a mindset that said, you know what to do. If there's ever a problem, it'll kick in. And every day I went to the World Trade Center, even before September 11th, I thought regularly about anything else I need to learn today. I met with fire prevention or fire authorities and police and so on so that I knew everything there was to know and so that they knew me. And the mindset kicked in on September 11th, we got to the office about seven 40. We were gonna be doing some sales meetings. When I got there, there was a guy outside with a food cart because we had ordered breakfast for the early arrivals best ham and cheese croissants in New York City. I will point out from the Port Authority cafeteria . And we took him in and told him where to set things up. And then I went and got a laptop projector that we were gonna use cuz I was gonna do a PowerPoint show. Yes. Blind people can do PowerPoint presentations. You don't have to see to do that stuff. You use slightly different techniques, but you could still do it. And the bottom line is we were all set up. Some people arrived about eight o'clock, including David Frank, who was a colleague from my corporate office. He was there to represent the marketing and sales department that was responsible for pricing for distributors or well, and for resellers. And we were going to be training resellers that day how to sell our products. So, David was there to talk about the pricing. I was going to be their technical and their onsite liaison that is the liaison between the resellers and Quantum, a TL that I worked for. So, David and some other people arrived and while most of them were having breakfast, David and I completed a final list of all the people who were coming to the seminars that day. Because the only ways to get into the World Trade Center was either you were authorized in advance on a list that was faxed to the Port Authority security desk downstairs, or they would call up every time someone came and said, so-and-so says they're here to come to your seminar. Do we let them up? So, it was important for me to not have to take lots of phone calls. So we created the list and literally at 8 45 in the morning, I was reaching for stationary when suddenly the building lurched. And we heard a kind of a muffled thud and that's all we heard. And then the building started to tip as I'm now tipping my hand toward the camera. And the reason the building tip was the airplane hit the building. Tall buildings like that are springs. That 110-story building was a big spring. It was made to be able to be buffeted in the breeze or literally hit by an airplane. It was not made however, to be hit by an airplane intentionally. One that had 26,000 pounds of jet fuel on board that exploded on impact. And that's what really took the building down. But nevertheless, the building tipped. I went over and stood in the doorway. I grew up in Southern California and at that time we were living on the San Andreas fault in Southern California. And I learned early on building shakes and moves, ghost stand in doorway. It's a little different now for e

    38 min
  5. Your Iconic Image : Profit, Passion and Purpose

    12/21/2022

    Your Iconic Image : Profit, Passion and Purpose

    Danny Rosin Brand Fuel for profit Band Together nonprofit Danny Rosin, is co-owner of Brand Fuel, a brand merchandising agency, that is a B Corp. He is also the co-founder of the nonprofits PromoKitchen, PromoCares, Reciprocity Road and Operation Smile's International Student Groups. He serves on the board of A Place at The Table, Raleigh's mighty "pay what you can" café.  Rosin is the active co-founder of Band Together, a nonprofit that has donated over $12 million to 31 nonprofits in the Triangle through live concert experiences.  Danny is a tireless community builder who likes starting organizations doing things that matter. He is happiest when there is a mix of philanthropy, music, marketing and "familying." He is married to Niccole, and they have two teenage daughters. He has come to grips with the idea that well-behaved women rarely make history. https://www.brandfuel.com/big-change-were-proud-to-be-a-b-corporation/ www.brandfuel.com www.bandtogethernc.org  https://www.bcorporation.net/en-us/ www.linkedin.com/in/dannyrosin www.marlanasemenza.com Audio : Ariza Music Productions Transcription : Vision In Word Marlana: Danny Rosin is a timeless community builder who likes doing things that matter. He's co-founder of the company, brand Fuel, but also has a hand in promo, kitchen promo cares, reciprocity, road operations, smile, A Place At The Table and Band Together. He's happiest when there is a mix of philanthropy, music, marketing, and family. Inc. As a married father of two teenage daughters, he has come to grips with the idea that will behave, women rarely make history, but they learned that from him, along with how to lead a life of purpose. Welcome, Danny. Danny: Oh, thanks for having me. I'm, that's, it's nice to hear that the word,   family yang is not a real word, but I want it to be. I want it to be a verb family.  Marlana: I think you have made it one. I really do. And knowing the things that you have done and put together, Danny: That's nice, that's the one thing that I hope. You know, you think about legacy,   I think Ban Together, the work that I've been involved in with that organization is definitely the stuff of legacy. But the family, I just hope our kids look back one day and all the trials and tribulations of parenting and being invested in that, shines a light on these girls and they say their dad and mom did a good job. That's all I'm looking for.  Marlana: Well, it's actually kind of funny to watch you on this journey with them, because I feel like sometimes it's kind of like you've been on a wild bucking horse and you're just trying to hold on and keep the reins in your hand. Danny: Yeah, so true. I've got a wild bucking horse as an older daughter and a little bit more calm daughter as a younger daughter. They're 15 and 18, so they're complete opposites. I am more like my oldest daughter, the wild bucking horse. So, I think we relate to each other a lot more, which allows my relationship with my wife to either flourish because I can step in and say, I know what Brooke is going through, or there's just a lot more tension there because,   we don't see eye to eye and my wife doesn't understand, because that's not who she ever was.   she's got a little wild side, but not like Brooke or me. . Marlana: And, you know, it's interesting to me because you have taken that wild side and anybody that reads any of your history or even some of the things that you have real and posts that you do, you've taken it and put the reins on it to a large degree and directed it in ways that matter. So how is that a struggle for you to do, or do you Danny: ? It's not a struggle for me. It's a struggle for my wife and sometimes my daughters. Just for example, I posted this great video of my youngest daughter. I took her to where I went to college at UNC Chapel Hill. A band we both love was playing. I was involved in helping book the band, and also, I was a big fundraiser, raising money for the Children's Hospital. I was like, you should go. We'll have a good time. And she separated and went to go hang out with her friends on the front row, which is where I would normally be watching the Future Birds. I was kind of to the side of the stage and I could see her and she was living her best life, just dancing, just having so much fun, and the band was engaging with her. And I got a lump in my throat thinking about it because, you know, these are the special moments in life. Like, it was kind of a dad moment. So, I grabbed my camera, I videotaped it, and I thought it was just so great. I put it out on Instagram, you can still find it on my page. I didn't lose the battle when they're like, you've got to take that down of Brooke really rocking out. I get pushback for,   I think from time to time exposing the truth, you know, and being vulnerable and honest about maybe, you know, the Crazy Daughter or,   you know, this recent one that I think you may be, you know, talking about is the,   getting arrested story.   So, just a quick note about that story. I was recognized by the Triangle Business Journal as this corporate philanthropist, which is a great honor to be recognized in that way. And Hannah from the Ban Together had submitted my name. Just knowing the work that we do together and the work that she does on the front lines every day just gives me a tremendous amount of pride. And a lot of people are reaching out and saying, congratulations. My head is getting bigger, and my wife is rolling her eyes all the while she knows how hard I work.   very soon thereafter, I decided to post the story about getting arrested in 1988. I guess the moral of the story in context to what you said is that,   you know, idiots, troublemakers, pranksters, people who maybe have a dark pass can shine, can work really hard at trying to recreate their story.   you know, what's important to them, they can find that, and I've been really fortunate to be able to do that. So, this whole story about me getting arrested and apologizing to NC State for painting their bell tower when I was 20 years old,   it's kind of my way of saying like, Hey, everybody, I'm not all that it looks like in the newspaper and all these accolades that you read in the beginning. I do all that, but I still make lots of mistakes, still a troublemaker. I feel like I'm a 15 year old kid in a 55 year old body, and finding that balance is really important, but also because I have some reach and I've done a lot of things. I feel like it's a kind of a moral imperative and a responsibility maybe to, you know, share the ugly stuff and be honest. And I think social media is very best. It's like the stories you tell of people. I mean, it's the very best when it's real and it's honest, and people can relate to that, and it gives permission for others to do the same, I hope. Marlana: Yeah. And you know, you talked about striking a balance, and what is interesting to me is, you're a business owner, you understand that you have to make money with your business and provide for your family and all these kinds of things, but you have such a beautiful balance between that and making a difference. You have shown by example that these things do not need to be mutually exclusive. So how do you go about doing that? Danny: I always say to anybody that looks at my story and says, gosh, how are you managing the, the balance between purpose and profit?  I always say I'm a capitalist and a tweed jacket because I like making money. I like giving it away too. but, I say that, you know, your dreams and your day job can coexist, and they should.  and that means finding a job that is something that you really enjoy. If you're not able to do that, then, you know, go outside of your job and get involved in a non-profit or an activity that you really enjoy and find joy in that. Or, you know, if you look at your company that you work for, where it's thank you for working number 4,221 and just a number, maybe you can create something within the company, a wellness committee or something that drives what you're interested in. And I think companies are looking at initiatives around wellness and employee engagement, and they're looking for people to lead. So, I think that's important. you know, recently my company Brand Fuel just earned its B Corp certification. And so I think anyone who is working in the world of pop profit driven, but they're looking for a way or a path to get to a place of more purpose, meaning and value and being able to stand for things and DEI initiatives, I could go on and on, employee engagement, attracting more customers, attracting better employees and talent.   you know, the B Corp world is fascinating to me. Basically, is a   people planet profit kind of initiative. When I look at it, it's like fair trade is to coffee,   B Corp is to business. So, if you look at the guiding principles of what a certification looks like, it's about taking care of employees and doing the right thing. It's about thinking about the environment and,   you know, your impact to the environment.   and then it's also about your supply chain. so thinking about, you know, the things that you bring into the marketplace to make sure that they're safe and that they are produced in safe factories and people are paid a fair wage, and these are important things, like really important things. I don't wanna sell something where there's slave labor behind it. I just don't, I don't think anybody wants to. I also think it's about aligning with nonprofits that maybe are mission driven,   and connected to what your corporate or human values are.   so if you're a tech company, maybe you want to help, you know, girls in STEM and find a nonprofit and align with them and, you know, turn an internship program into your business to

    36 min
  6. Your Iconic Image : Life With an Icon

    12/14/2022

    Your Iconic Image : Life With an Icon

    Joe 'Road Warrior Animal' Laurinaitis was half of arguably the greatest tag team in wrestling history.  Together with Mike 'Hawk' Hegstrand, they were the perfect mix of intimidation, artistry and skill.  They continue to be legendary and you can search the internet and find countless hours of matches and interviews. But, today we are going to learn about Joe, the man behind the face paint and what life with this icon was like.  FB: https://www.facebook.com/kim.turmanlaurinaitis IG: https://www.instagram.com/kimlaurinaitis_/ www.prowrestlingtees.com www.powerbombpizza.com Wrestlemerch.com www.theasylum.com www.marlanasemenza.com Audio : Ariza Music Productions Transcription : Vision In Word Marlana: Joe Road Warrior Animal Laurinaitis was half of arguably the greatest tag team in wrestling history together with Mike Hawk Hegstrand. They were the perfect mix of intimidation, artistry, and skill. They continued to be legendary and you can search the internet and find countless hours of matches and interviews. But today we're gonna learn about Joe, the man behind the face paint, and what life with this icon was like. Please help me welcome Joe's Other Half the love of his life and my dear friend Kim Laurinaitis. Kim: Aw! Thank you. That was so sweet. Marlana: . So you know, anybody that saw you and Joe in a later years,  would not have guessed that Y'all didn't like each other much at first. Kim: No, not at all. , that was the going talk like once we finally reconnected because we did not connect at the beginning at all. A lot of people knew that Hawk and I, Mike and I were much closer friends. He was like a brother to me for many, many years. And I always used to ask him what was wrong with his partner. Like what crawled up his button died basically, because he was always so it came off as rude, but he really wasn't rude. He was more the business guy. He was always taking care of business. You know how it was in the back, you know, when you have things to do, timelines to meet deadlines, that's how he was. Me being 17 , you know, going back there and first getting backstage and around all those guys, you're looking going, God! He's rude because he, compared to Mike, the life of the party, was two totally different people. And so that's what I was accustomed to, I guess. And then some of the other guys, you got Owen Hart who was the ultimate prankster, you know, and who never had an enemy at all and who was always happy. And you had other people too that were kind of like that. And so, coming across Joe and you know, his exterior, his face, everything kind of come off as very hard when you're like, oh my God, oh, sorry, I walked past you, you know, some days. And one day he asked me, I was outside walking Davies's dog, I think we were in Pensacola or something, . And he was like, what are you doing out here walking the dog? I'm like,  because I was told to . Yeah. I was just scared to even answer him. And then I told Mike, I was like, oh my God, can you tell him not to be so mean to me? He wasn't mean, he just asked me a question, but I took it as being mean. And he has never forgot that. Like he was like, I just thought what mom would let their daughter come and be doing shows and vignettes and stuff like that here by themselves and you're not even 18 and having to get your contract signed, blah, blah, blah. I'm like, oh my God! So that's why you were rude to me, . And so, we talked about it later. He goes, no, I was just worried about you. I was protective of you in a sense, but you just didn't know it. I said, no, I thought you hated me. And he goes, why wasn't a fan ?  Marlana: So, when did that change? How did he become a fan?  Kim: When we reconnected, I actually convinced Mike McGuirk, our mutual friend to,  she had recently lost her husband a few months prior to us going to WrestleMania or Wrestle Con that event in 2012. And so, I commenced her to go, she needed to get outta the house. We went,  and when we went, we went to Miami, Florida that year. Joe was there doing an appearance and I actually ran into him unexpectedly. I knowingly, and like Mike was the one going, oh my God, Kim, look who it is. And I was like, oh, great . And here we go again. He's gonna like ask me, what am I doing now without my mom's permission or something. I'm having flashbacks. And he was like, night and day, I'm telling you. Like, it was a totally different person is all I can tell you.  and obviously a lot of things had happened in both of our lives by that time. We had both been, you know, married, he was going through a divorce.  I had already been divorced.  I had terminal breast cancer. I had stage four breast cancer. And so, I had already gone through 10 years of being by myself with my daughter. That was my life. I wasn't looking for anybody. I didn't want anybody. I was kinda like that getting back. And I was just there to visit friends, reconnect with people, and then help her through this. And then when we saw him, I mean some of the other ladies we were with, they were like, oh, he's looking good and all this. And I'm like, oh, here's a drink. Are you thirsty ? And Mike was even like, he looks really good. He's doing really well. After he did his appearance and stuff where Mike was, we ended up being at the same spot. He ran into us afterwards and he was like, Hey, y'all wanna come over here and let's catch up. Okay, well we went to go , we went to go catch up. It's at the Duval Hotel lobby. It's like all open. Everything is all open. I don't get nervous. I don't do any of that cuz those guys are just like anybody else. You know how the fans are and everything. They're like all beside themselves. I look at them, they're just like anybody else. That's just their job. Right? I don't. And also you had had been around these guys since you were literally at Carl's. Little, little, little since. I used to live in Houston, going to Sam Houston Coliseum like every Friday night with my mom. And so that was from the time I was like 10 years old and growing up. So, none of these guys like it bothered me at all. And so I'm thinking, okay, yeah, we'll go over here for a little bit. But I'm telling her, let's go out, walk to the beach, let's go get you like out. I'm trying to think of her and then what we are gonna do, like afterwards, our dinner plan is kind of arranging that because I know when she and I get together, our plan schedule kind of goes off track. So, we have to keep on track . And having been with both of you Yeah. , you know this personally and so I'm just trying to kind of, okay, so she was worried about seeing Jake Honky tonk man, some of the other ones she had. She hadn't seen him in many years. And so, they were all excited about seeing her and we went over there. We had our other friend Donna with us. And so she's kind of like our ringleader that keeps everyone in line. . Yeah. She kinda kicks everybody back into play. Yes, she does. She has her whip with her. You know, like get in there . And so we went over there to where this whole open area was and when we went in there, he was there and talking to McGurk and talking to some other people. And then he was like, Hey, how have you been, I haven't seen you like forever. I was like, yeah, I've had a lot going on too. . I was trying to playing it off. Cause I'm thinking he's gonna be a total jerk. So, I'm trying not to like act nice in the least cuz I'm kind of keeping my guard up. But he's really nice. So, I'm thinking God don't be a . So he's getting beers for other people and then he's handing stuff and as he's doing this, I'm passing stuff down to people cuz we've got a big group. As he does this, I have this beer that he's handing me and I, he tells everybody this. She spilled this whole beer on my brand new Nike shoes. Well, anybody that knows Joe knows he loves his freaking shoes. He's worse than a girl. Like when it comes to his Nikes, any kind of athletic shoes, he loves them. I'm like, oh my God, I just spilled this all over his shoes. And so I'm going, monger, oh my God, I just spill this all over his shoes. And he's like, oh, It's alright. You'll get it up. I'm thinking, oh God, no, he's really gonna, he's really gonna get mad. And so, I'm like, I'm sorry. Do you need me to buy you a new pair of shoes, ? He's like, no, it's okay. It's good. So, he's like cleaning all this up. We finally went and sat down and I think Diana Hart, and some other people were there that we hadn't seen. And we just all kind of started chit-chatting and catching up. He was very, very kind and open. I don't think, think I've ever seen the man smile until that day . And I was like, who is this person? Well then, we started talking about something like dinner. I told you we were supposed to have dinner plans.  He was like all about it. Well, why don't we all go, why don't we all go into this big group? I'm looking at Mike going, what the heck is going on? So, we made plans to go down the street to this restaurant. He organized it. He took control of everything. I was like, okay, so we all go down here to this restaurant as we're sitting around this huge table. I mean there's probably at least, I don't know, 10, 12 of us around this table. Now granted, McGurk has been drinking wine during the day. So, have I. So, we're like, we're very happy. And for, and around this table, he's sitting clear across the table for me. He's not sitting beside me. McGurk is sitting beside me. I don't even know who's sitting on the other side of me. And then I know Diana hard is one over because we're chatting and we have this great dinner and everything. But as we're sitting at this table, my phone goes off and I'm thinking, who is calling? Nobody's calling me. I'm here in Miami. Everybody that I'm here with is right here at this table. So I'm looking around kind of looking, I

    43 min
  7. Your Iconic Image : A Naked and Afraid Spouse

    12/07/2022

    Your Iconic Image : A Naked and Afraid Spouse

    Molly Harper Heaton Real Estate/Sales Professional I have been in sales for over 30 years, working in a variety of industries-Advertising, Pharmaceutical, Technology and Real Estate.  I love working with people to find solutions to their problems.  I am passionate about family - married with 5 children and two dogs. I am an avid lover of sports-playing and watching and enjoy being outside as often as I can. Molly is also the wife of Naked & Afraid All-Star, Wes Harper heatonrealestate.com wesharper.com www.marlanasemenza.com Audio : Ariza Music Productions Transcription : Vision In Word Marlana Molly Harper is a real estate professional who is passionate about her family and enjoys being outside as often as she can, something she shares with her husband, (Naked and Afraid all Star Wes Harper.) We've all seen him on the show, but today we will learn what goes into these experiences that we don't see and what is happening before and after the cameras roll. Welcome, Molly.  Molly Thank you, happy to be here.  Marlana So, it's my understanding that Wes's whole start of this experience was you're doing.  Molly Unfortunately, that is true.  Marlana So, tell everybody what happened.  Molly Yeah, so be careful what you sign people up for. Wes and I were avid watchers of the show, we loved it and every week it got more intense with him adding invite and saying gosh, I can't look how dumb they are. They don't know how to start a fire, and there was just one evening, it just got to me and I said you know what you think you could do better. Let's get the laptop and so literally within 15-20 minutes we went through this fun little exercise of signing him. And hit submit and literally the next day middle of the afternoon he calls me and says you're never gonna believe this, but a casting company called me about the show, and I was like, Oh my gosh that's so great and everything was very exciting, and you know it took a little while for him to actually get on the first episode. It was about a year long. Commitment of a lot of different interviews and it was a lot harder than people think to get on that first time. But right then and there I knew that this was going to be pretty consuming in our life and that we were about to really jump into something we really didn't understand until this moment. So, it isn't my fault.  Marlana The first time this process occurred, what surprised you about it?  Molly I think what I was surprised about was how much he had to do in order to even get considered. They would send him things like you need 13 short videos. You need it first. There's the application you know. Then there were all these short videos that you'd have to do with regard to being out in the wilderness, and you know Wes is very creative, so he loved that he jumped in that he submits that and then next they would come back and say, OK, we have a 2 hour Zoom call that you have to have like production quality. And that's the next series. So, it literally took about 5 months for him to go through this process and then they fly him out to California for this psychological evaluation. He had never been to California. He was so excited. He never got to leave the room he was in. Sequestered in there. They ran him through a lot of you know, again, you have to go to your doctor. You get healthy all this, so it took about I don't know four or five months for him to even be considered as a participant on the show. I was very surprised. I just figured you signed up. I mean, how many people could be out there that want to do something crazy like this? Is my thought, you know? Just throw them out there and you go with it. But that first one was a very time-consuming experience, and it took quite a while.  Marlana So, when it got down to it and you knew he was going, he had talked about walking around barefoot and all this kind of thing, what kind of preparation went in on your end?  Molly I was just trying to maintain a kind of normalcy, you know, I think what a lot of people don't realize, and I would say every person at the level that Wes is at really spends a lot of time preparing for the show. So yes, he walks around barefoot. Of course, all the neighbors are like, why is your husband walking around barefoot. You know, he started to build fires in the back and so for me it was really just trying to keep things normal. We had quite a few kids at home. Still, you know with soccer, and we had homework and not that he was not helpful, he was. But everybody could slowly start to see that he was diving into this full-fledged, and so I felt like I just had to be the constant because none of us really knew what to expect. And you know he was changing a little bit because personally he's trying to get into this game mode and experience mode. I really wasn't sure what to expect. So, I just kept trying to be normal.  Marlana Yeah, and if I remember correctly the first challenge was three weeks...  Molly Yeah, to Brazil.  Marlana So, well, he's gone. What happens on your end?  Molly It's really hard. You know, it's not like your spouse is going on a business trip, you know? You're gone.  Marlana Yeah, because you can't be in touch with him or anything.  Molly No, not at all. So, you know the day before he gives the last phone call, and you know wish him luck and then it's like a game on. And you know, there's not a day that doesn't go by where I'm like, gosh, I wonder what he's doing right now, or I wonder what he's facing, and you know, you really don't know where they're going until like a week before, especially in the early challenges. So again, it was really more just staying with my normal mode of operation going to work every day. At that time, I was not in real estate, I was in IT and then just trying to handle, you know, all of the life things cause life doesn't stop, you know? He's over there and dealing with survival, which don't get me wrong is intense, but you know, your kids still have their little issues and their moments. They challenge you. I felt like they kind of challenged me to see if they could get away with things, and I'm definitely the easier parent. But it was really just staying focused and trying to get through and hoping I didn't get a phone call because I knew if I saw his phone number come through that something was wrong because there was just no way he would tap out. Because he couldn't do it.  Marlana Now the challenge is over, and he comes home. What happens when he comes home?  Molly Brazil was a very tough welcome home for him. He had done very well. He really struggled to get back into reality and what I say by that is one he'd lost an immense amount of weight. So, losing all that weight, with so much to your brain functions, so simple conversation. Simple decision making was very challenging, and it didn't take me long and I got kind of upset. Not with him, but that the process was so regimented to get him out there, the psychological evaluation. But as soon as they're done, they feed him a meal, put him on a plane and send them back home. And because this was his first time, it took a lot longer for him to reengage. I can remember him bashing like cell phone use that everybody has to use cell phones. All the time and what a simple life he had in Brazil. And there wasn't this interruption and you're always at somebody else's beckon call and I kind of found that interesting. There were nights that when we were in bed, he didn't know who I was, he thought he was still out there in the jungle, and he admitted that to me later. I mean he didn't do anything, but he was just like he would wake up, and go where am I? He slept in the bathtub, one night he literally slept out on the front lawn. All my neighbors saw him one night, just that disoriented, and you know again, after looking into it a little bit, I really think it's more like a lack of protein and so the brain gets impacted and just his like his desire. He loves his company. He loves our children and our family and there just wasn't that enthusiasm about it. It was very hard, it took a couple months for him to slowly get back into it, into where he was back to what I would say, before he went on the trip. And we talked about it a lot because it was so alarm to me, but you know, it was our first experience, and we didn't know any better. And so that's the stuff they don't really show you. And I have to say, I doubt it's just me that experiences that spouse comes back, just what they put their bodies through all the bites and the possible infections that they have. And it's really daunting when you first see them come back.  Marlana Yeah, you know, it's funny that you mentioned all that too because I remember in a conversation that I had with him along the way, he said that the first time he came back, sleeping outside felt normal,  Molly Yeah, just nothing felt normal about our normal life. You know even his look was a very glazed overlook and we went and had lunch with friends like right after he got home, and they were all kind of shocked because he was very distant. He couldn't talk about the show. It was a lot of sleeping, you know, just trying to try to get back into things and I can remember the kid saying to me what's wrong with him, is he OK? Is he gonna get better? And you know, I was like of course, he's just adjusting to life again. We have had a hectic life before. And going there for three weeks and focusing on nothing but survival, you know it's kind of hard to come back and really care about soccer practice and volleyball practice. And who's gonna get who were and put the perspective for him on what was really important.  M

    29 min
  8. Your Iconic Image : Rewriting Our Narrative

    11/30/2022

    Your Iconic Image : Rewriting Our Narrative

    Michelle Kuei  Elevate LifeCoaching Michelle Kuei is an international speaker, certified visibility coach, content marketing strategist, and author.  As the Founder of Elevate LifeCoaching, Michelle mentors women to use the power of storytelling as their secret sauce in attracting clients and turning their passion for coaching into a profitable business. Clients who work closely with her start their coaching business confidently and courageously through Attract Clients Through Storytelling online course. They get clarity to the message and implement marketing strategies that are profitable and authentic. In her book, Perfectly Normal: An Immigrant's Story of Making It In America, Michelle shared her stories of Love, Courage, and Connection to empower her audience to let go of the imposter so they can make a more significant impact. Michelle was born in Taiwan, Grew up in New York. And today, she lives in Los Angeles, California, with her short-hair orange tabby cat named 'Toby.' Website http://elevatelifecoaching.org Instagram http://www.instagram.com/elevatelifecoach Linkedin http://linkedin.com/in/michellekuei Facebook http://www.facebook.com/lifecoachingbyelevate Youtube https://www.youtube.com/michellekueispeak Book Website: http://elevatelifecoaching.org/orderbook a story archetype quiz to find out what story you are telling in your business  http://quiz.attractclientsthroughstorytelling.com www.marlanasemenza.com Audio : Ariza Music Productions Transcription : Vision In Word Marlana: Michelle Kuei is an international speaker, certified visibility coach, content marketing strategist and author. As the founder of Elevate Life Coaching, Michelle mentors women to use the power of storytelling as their secret sauce. Welcome, Michelle.  Michelle: Thank you so much for having me. It's a pleasure to be here.  Marlana: So why do you think we struggle so much with that, especially as women?  Michelle: I think number one is there's a lot of limiting belief. As women, we have this idea of there needs to be a perfect image of who we are, and that perfect mi image is oftentimes shaped by, you know, what, what is outside of us and not really what's inside of us, right? So, we grew up watching these beautiful iconic figures on television, in the news magazines, and we started to kind of mimic or, or have a role model of, I don't know who your role model is, but you know, when I was little, I remember there's the singer, and I grew up in Taiwan. So, there's a singer and she's beautiful. She has cute little hair. She's dressed up all the time and she's just like, very, very iconic, very beautiful, right? And so I grew up thinking that is how every woman should be. That's how I shoot. I want to be. And so the ideal image that we ha grew up with really shaped our beliefs in adulthood and moving into a lot of things that we do. So, like for the health and wellness industry, people are jumping onto like juicing all these different diets, you know intermittent diet. Why? Because we're trying to live up to certain expectations that we believe are important to us. And so we really fail to look at what the beauty that we hold inside. If I were to look like I don't know, Kardashian, that's probably a bad example, but if I were to look like Kardashian, you know, the girl next door also want to look like Kardashian. So, we're walking around looking all like Kardashian. But is that who you truly are? No. And you know, the interesting thing about it too is people don't seem to realize that even the models that we see in magazines don't look like the model that you see in the magazine. A lot goes into it, and I'm not saying that these aren't beautiful women, but a lot goes into it.  Marlana I think, you know, when we look at pretty pictures or images, we forget that there's more than just a visual, right?  Michelle: It's the level of confidence, how they stand out in public, the way that they talk. There are certain elements of the quality that we can see through the pictures. But when you see them on television, where they're talking, when they're speaking, there's personality that shine through that image and that together becomes a package of what you know as the Kardashian. What's her name in Harry Potter? Harry Potter, Heron Harmonic. She's British, and she's beautiful. She's very elegant. Every time she stand on the podium, it is like there's a level of confidence that's coming out from her. So every image that we see of her on media, it's like, okay, I really like this woman. Why? Because you know her as a person, and you know how she speaks. So, there's that personality touch that you don't see. We don't recognize it just from looking at the pictures.  Marlana: I wanna go back because I read your story about hiking Machu Picchu, and I feel like in that story you took control of your narrative because it could have gone a very different direction. So, tell us a little bit about that story.  Michelle: Yeah, so the story actually before I talk about the Machu Petri, let's go back to us a little bit maybe too when I was 11 years old. A lot back. So when I was 11, I had a big car accident, and that car accident resulted in permanent damage. So, I am physically disabled. I am fortunately not paralyzed, but I do need to walk with crutches. So my entire adulthood, I've been walking with crutches and I'm only 44 inches tall. My legs are crooked, and every pair of my jeans, I have to bring it to a tailor to get a cin. So, growing up, I was nothing. Compare all the images that we see in the magazine on the television, cuz I don't belong anywhere. And when I was in my 40s it was hard to believe that, how long it takes for someone to, to recognize the beauty that's inside rather than outside. It took me 40 years, well, 30 something years. So when I was 40, I woke up one day and I'm like, this is not the way I want to live the rest of my life, and I need to make a change. And so, I started into this fitness journey. Next thing you know, I decided to book myself a ticket, flew myself to Cusco, Peru, and I went on a Inga trail hike through 26 miles of Inga Trail to Machu Picchu. I spent four days in the mountain pushing down every step onto my crutches. And it was just a very, very physical endurance journey. It was the second day when I reached to the peak of Machu Picchu in the Inga Trail. It was at the Dead Women's Pass.  Marlana: I wonder why they called it dead Women's Pass. Michelle: Cause by the time you make up there, you like, have gone . So, the debt woman's pass is 14,000 feet above sea level. So there was a lot of pulmonary symptoms, you know, I had trouble with my hip breathing and I kept stopping. So, it was just a very physically enduring experience. But through that journey I started, it was just, cuz there's four days and I was just on that hike and every step, there's nothing else, there's no external noises. I had to really stay focused to make sure that I'm landing on the right steps moving forward. So, it was almost meditating to me. So there was a lot of that noise that was going on in my monkey mind, it started to quiet down. And so that experience was like, oh, I don't have to compare myself to others. I can totally do this. If someone can hike Machu Picchu, so can I, if someone can go out to the mountain or go swim in the ocean, so can I. And so you started to see the ability of how when you put your mind, there's determination, dedication, the discipline. When you put all three of those elements into believing what you are capable of doing, there's nothing that you cannot accomplish.  Marlana: It's interesting to me too, because I'm sure, and I believe I read this too that it took you longer to complete this trek. And your guide actually commented on that.  Michelle: Yeah, he did. So the first day it was typically the iterary involves that any individual who hike it would take you about like roughly eight hours to hike. It's all ascending, all uphill's going up to the peak. And it takes four days. So typically you spend like eight hours on day one through four. For me, on that first day, I didn't know what to expect. I had this passion, I had this enthusiasm, and there I was on the trail, but it took me a long time to hike. And so the whole entire time we had about 10 people who came from all over the world, complete strangers. And we were all on the same trail. So, there's 10 of us. And the whole entire time I was the last one, and along with me are these donkeys. There's donkeys on these trails carrying supplies and tents, you know, like utensils and there's donkey along this trail. So the whole entire time I'm behind the donkey, you know how donkeys travel already pretty slow. It's taking their time. I'm traveling behind the donkey. And so, the whole entire time I'm behind the donkey having a visual of, you know, the donkey's back. And so, I know everything about donkeys dropping and, you know, all that stuff. It was pretty, pretty exciting for me from the view behind.  Marlana: Yeah. And here's the thing, there are people that could have taken that and thought, you know, I'm going slower than everybody, I'm even going slower than the donkey. But the whole point is that here you are on crutches doing this. And what, not just physical strength, but what mental strength that takes to accomplish this. So to me, that's taking a story that could have gone, people could have seen one way and taken it one way and you rewrote it and made it yours into, no, this is how this is going to be seen by my strength and by my fortitude in doing this. So how do we do that in our lives? Michelle: So, I think the most important question th

    29 min
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Are you ready to take control of your image and be a power player in your space? Then this is the show for you! Here we will arm you with tools, tips, information and inspiration to grow your personal brand on purpose.

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  • Creator
    Marlana Semenza
  • Years Active
    2021 - 2023
  • Episodes
    100
  • Rating
    Clean
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    © Copyright 2023 Marlana Semenza
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    Your Iconic Image