The Unschool by Andi Alleman

Andi Eaton Alleman
  • 4.9 (128)
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The Unschool by Andi Alleman

Smart girls don't gatekeep. Join Andi Eaton Alleman on 'Unschool by Andi Alleman,' a podcast dedicated to rethinking and deprogramming traditional business approaches, advocating for an intuitive flow and practical strategy blend. As the founder of Oui, We and Casa Noon Beauty, and a leader in new school thought, Andi has collaborated with tech giants like Google and Pinterest. She also helms a global community of over 160K kind, caring creatives who are all about embracing an out-of-office lifestyle. Andi is celebrated for her ability to seamlessly blend intuition, imagination, and analysis. Her goal: to help you create your obsession-worthy brands. She utilizes a diverse array of tools, including AI, Instagram, Astrology, and Human Design, to share her strategies and best practices. Featuring guests and Unschool students, this show is a must-listen for creatives and entrepreneurs looking to establish their dream businesses and achieve transformative success. Learn more on IG: @ouiwegirl & @ouiwestudio

  1. 6 DAYS AGO

    My Black Friday Plan Plus the Oui, We Viral Content Method (That Will Work For You Too)

    In this episode, we're talking about the approach I'm taking to Black Friday sales in my business, plus I'm sharing the step-by-step Oui, We Viral Content Method that works for me (and will work for you too, because Human Design)! Join the 30-Day Storytelling challenge: ouiwestudio.com/ooo Are you a Smart Girl CEO, an OOO Entrepreneur, a Kind, Caring Creative, or a No-Gatekeeping Content Creator?    Take the Creator Archetype quiz to find out which archetype matches your brand, content creation habits, offers, and goals. Resources: Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.    This show is produced by Ben Alleman, editing by Kiara Ramirez

    25 min

  2. NOV 6

    The Importance of Your Authentic Story (and some resources to help you tell it).

    In this episode, we explore how storytelling can transform your brand by building genuine connections with your community. Through a 30-day challenge, you’ll learn to share your story strategically, with guidance on creating authentic, layered content that resonates deeply.  Join the challenge: ouiwestudio.com/ooo Are you a Smart Girl CEO, an OOO Entrepreneur, a Kind, Caring Creative, or a No-Gatekeeping Content Creator?    Take the Creator Archetype quiz to find out which archetype matches your brand, content creation habits, offers, and goals. Resources: Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.    This show is produced by Ben Alleman, editing by Kiara Ramirez

    20 min

  3. OCT 31

    About That Viral Thread: Plus Real Talk on Imperfect Action, and Making Magic During the Winter Arc

    Are you a Smart Girl CEO, an OOO Entrepreneur, a Kind, Caring Creative, or a No-Gatekeeping Content Creator?    Take the Creator Archetype quiz to find out which archetype matches your brand, content creation habits, offers, and goals. In this episode: Reflecting on my viral thread: imperfect action, milestones, and what’s real in the journey Embracing the Winter Arc: why this seasonal trend is the perfect time to reset and refocus Finding your unique business flow – building a path that feels aligned (not just “successful”) Actionable mindset shifts: ditching the “shoulds” and showing up authentically My go-to tools for content creation, automation, and streamlining (with budget-friendly picks!) Resources: Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.    This show is produced by Ben Alleman, editing by Kiara Ramirez

    22 min

  4. OCT 24

    “Pick one or two experts and follow them.” — a convo with Social Media Expert and Smart Girl Mastermind Alum Laura Bitoiu

    In this episode, Smart Girl Mastermind alum and founder of B Squared Social, Laura Bitoiu, shares her entrepreneurial journey and insights into building a strong social media strategy.  We talk about the importance of knowing your target audience and creating content that truly resonates, as well as the benefits of embracing AI to make your efforts so much easier.  Laura discusses overcoming visibility fears by starting with face-free content and gradually gaining confidence to show up more. She also highlights the need to adapt to Instagram’s evolving algorithm, balance online growth with offline peace, and invest in community and networking for long-term success. Laura and I both love using B-roll to make content creation easier. You can get a complete shot list here if this is helpful to you! Resources: Are you a Smart Girl CEO, an OOO Entrepreneur, a Kind, Caring Creative, or a No-Gatekeeping Content Creator?    Take the Creator Archetype quiz to find out which archetype matches your brand, content creation habits, offers, and goals. Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. This show is produced by Ben Alleman, editing by Kiara Ramirez

    35 min

  5. OCT 18

    The Fear of Visibility: What It Is, How to Get Over It (plus 20+ B-Roll Ideas to Help You Create Better Content Now)

    In this episode, we tackle the fear of visibility many entrepreneurs and creatives face, and how to overcome it. I'm also sharing practical tips on using b-roll content to ease into showing up online without needing an aesthetic office, constantly being on-camera, or filming every moment of your life. You can get a complete shot list here if this is helpful to you! Resources: Are you a Smart Girl CEO, an OOO Entrepreneur, a Kind, Caring Creative, or a No-Gatekeeping Content Creator?    Take the Creator Archetype quiz to find out which archetype matches your brand, content creation habits, offers, and goals. Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.   This show is produced by Ben Alleman, editing by Kiara Ramirez

    22 min

  6. OCT 10

    Action vs. Overthinking plus Abundance, Financial Literacy & Habits of Top Performers

    In this episode, we’re talking how to stop overthinking and start taking action. If fear of judgment or perfectionism is holding you back, it’s time to shift into action mode. Then, we're diving into three pillars for financial success: Intentional Abundance, Financial Literacy, and the Habits of Top Performers.  Tune in to learn how embracing discomfort can lead to greater visibility, financial freedom, and growth—both personally and professionally. Resources: Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.  This show is produced by Ben Alleman, editing by Kiara Ramirez

    17 min

  7. OCT 4

    The Art of Sacred Selling, Cultivating Confidence and the "Point of No Return" Commitment

    In this episode, I’m diving deep into two transformative concepts reshaping how creators, entrepreneurs, and brands connect with their audience—sacred selling and the power of "point of no return" commitment.  For too long, we’ve been inundated with salesy, pushy content that screams, “Buy this now!” without providing any real value. You know the type—those flashy, unverified income claims or launch announcements that feel more like a hard sell than an invitation to connect. But here’s the truth: transactional content is OUT, and high-value content is IN. Learn how to pivot your messaging to reach your perfect people in a way that feels authentic and aligned with your energy. By embracing sacred selling, you’ll find that serving your audience can lead to meaningful connections and, ultimately, real results. Smart Girls Mastermind Membership: The fall cohort is open now, but spots are limited! This is your last chance to join for 2024. Step into an out-of-office lifestyle where your business works for you. JOIN THE SMART GIRLS MASTERMIND → Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced by Ben Alleman, with editing by Kiara Ramirez.

    17 min

  8. SEP 25

    Why "Salesy" Content Isn't Cutting It (And What to Do Instead)

    Get the Content to Conversion dashboard here. In this episode I'm letting you in in on a major shift happening in how creators, entrepreneurs, and brands are connecting with their audience—and trust me, you'll want to be ahead of it.   For too long, we've all been flooded with salesy, pushy content that screams, “Buy this now!” without offering much value. You know the type—those flashy, unverified income claims or launch announcements that feel like a hard sell instead of an invitation to connect.   But here's the thing: transactional content is OUT, and high-value content is IN.   Learn more about how to pivot your content to reach your perfect people in a way that feels good to you.   Smart Girls Mastermind Membership: the fall cohort is open now, but spots are limited! This is the last time to join for 2024. Join us today and take the next step toward an out-of-office lifestyle where your business works for you. JOIN THE SMART GIRLS MASTERMIND →   Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced by Ben Alleman, editing by Kiara Ramirez

    24 min
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4.9
out of 5
128 Ratings

About

Smart girls don't gatekeep. Join Andi Eaton Alleman on 'Unschool by Andi Alleman,' a podcast dedicated to rethinking and deprogramming traditional business approaches, advocating for an intuitive flow and practical strategy blend. As the founder of Oui, We and Casa Noon Beauty, and a leader in new school thought, Andi has collaborated with tech giants like Google and Pinterest. She also helms a global community of over 160K kind, caring creatives who are all about embracing an out-of-office lifestyle. Andi is celebrated for her ability to seamlessly blend intuition, imagination, and analysis. Her goal: to help you create your obsession-worthy brands. She utilizes a diverse array of tools, including AI, Instagram, Astrology, and Human Design, to share her strategies and best practices. Featuring guests and Unschool students, this show is a must-listen for creatives and entrepreneurs looking to establish their dream businesses and achieve transformative success. Learn more on IG: @ouiwegirl & @ouiwestudio

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