In The Lab with Ruben Kanya

Ruben Kanya
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In The Lab with Ruben Kanya compiles over $2 Billion worth of successful real estate experiments for new investors looking to get started in real estate. With real estate being a broad umbrella, in the lab we introduce you to a variety of real estate models (experiments) that real practitioners have implemented while sharing their wins, losses and lessons in the lab so that you can pick the experiments that suit your lifestyle the most and double down. In the lab we focus on repeatable processes, systems and ingredients so that you can implement your own experiments and build.

  1. The Finance Guy’s Playbook: Creative Financing, Deals, SBA Loans, and Strategically Unlocking Capital with George Otel - Episode #343

    23 THG 9

    The Finance Guy’s Playbook: Creative Financing, Deals, SBA Loans, and Strategically Unlocking Capital with George Otel - Episode #343

    Get the Midterm Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint In this powerful episode of In The Lab, Ruben sits down with George Otel, a finance expert, entrepreneur, and investor who has carved a unique path from trucking fleets to becoming “the finance guy” for business and real estate deals. George immigrated to the U.S. in 2011, built a trucking fleet, then pivoted into real estate, business loans, and funding strategies after realizing the leverage and creativity that come from finance. Today, he’s the go-to resource for SBA loans, equipment financing, commercial real estate, private lending, and complex deal structuring. George reveals how he helps entrepreneurs and investors unlock capital, stack funding sources, and position themselves for growth—whether it’s acquiring businesses, scaling commercial assets, or tapping into the $10 trillion wave of baby boomer business exits. With a deep belief in buying back your time and focusing on one core skill, George shares how discipline, mentorship, and deal structuring literacy shaped his journey. If you’re looking for a roadmap to financing smarter, leveraging hidden equity, and positioning yourself for the coming wealth transfer, this episode is packed with practical strategies and actionable insights. Tune in now to learn how George’s “finance-first” approach can change how you play the game. HIGHLIGHTS OF THE EPISODE: 21:38 George talks about creative financing. 43:45 George talks about the $10 trillion baby boomer wealth transfer. KEEPING IT REAL: 09:10 – Redefining financing 12:40 – Structuring deals with multiple funding stages 17:18 – Equity in equipment as collateral 19:13 – Commercial brokers vs. finance brokers 22:28 – Seller financing and tax advantages in acquisitions 26:05 – Bridge loans, DSCR loans, and refinancing strategies 31:12 – From trucking fleets to real estate and finance 37:45 – Adding value when networking with mentors 44:00 – The $10 trillion baby boomer wealth transfer opportunity 51:50 – The sweet spot for acquisitions 55:30 – Buying back your time and building teams using Dan Martell’s frameworks 1:02:25 – Business owners should own their buildings 1:09:00 – Where capital is flowing next 1:27:04 – How to connect with George CONNECT WITH THE GUEST Website:https://www.usbizfunding.net/ Linkedin: https://www.linkedin.com/in/georgeotel/ Instagram: https://www.instagram.com/georgeotel/?hl=en X: https://x.com/george_otel #BusinessFunding #RealEstateInvesting #Entrepreneurship #WealthTransfer #PrivateLending #CommercialRealEstate #BusinessAcquisition #FinancialLiteracy #IndustrialRealEstate #DealStructuring

    1 giờ 31 phút
  2. The 3 C’s of Fulfillment: Create, Connect, Contribute with Ruben Kanya - Episode #342

    15 THG 9

    The 3 C’s of Fulfillment: Create, Connect, Contribute with Ruben Kanya - Episode #342

    Connect with me at https://experimentrealestate.com/connectGet the FREE Mid-Term Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint In this episode, Ruben shares a simple but powerful framework from his mentor, Myron Golden —the three C’s of fulfillment—and shows how it applies to business, real estate, and life. If something feels “off,” it’s usually because one (or more) buckets is empty: Create (projects, content, opportunities), Connect (community, proximity, masterminds), and Contribute (impact beyond self). When all three are present, work becomes meaningful and momentum compounds. Ruben maps the 3 C’s onto the temporary housing / mid-term rental niche: creating listings and deal flow, curating rooms and meetups that foster connection, and building brands and businesses that contribute to something bigger. You’ll hear practical ways to fill each bucket—hosting or co-hosting meetups, joining rooms outside your niche to expand surface area for luck, creating content because “if they don’t know you, they can’t flow you,” and designing purpose-driven business systems that reward contribution across your team and partners. If you’ve ever grown your numbers but still felt underwhelmed, this episode is a reset: fill the three buckets and fulfillment will follow. Tune in now to learn how to use the Create–Connect–Contribute framework to realign your business, energize your week, and build a portfolio (and life) that actually feels good to run. #EntrepreneurMindset #BusinessGrowth #RealEstateStrategy #MidtermRentals #Leadership #CommunityBuilding #PersonalDevelopment #ExperimentNation

    27 phút
  3. Airbnb’s 5x Markup on Fees & What Hosts Must Do Next with Ruben Kanya - Episode #341

    8 THG 9

    Airbnb’s 5x Markup on Fees & What Hosts Must Do Next with Ruben Kanya - Episode #341

    Connect with me at https://experimentrealestate.com/connect Get the FREE Mid-Term Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint In this solo briefing, Ruben breaks down Airbnb’s move to a single host-only fee (15.5%) for listings managed through property management software (PMS)—what’s changing, when it hits, and what it means for operators. He clarifies the Aug 25 & Oct 27, 2025 timelines and why this shift underscores a hard truth: Airbnb optimizes for guests first, not hosts. Ruben shares the immediate, practical fix: adjust PMS channel markups (not your global pricing tool) so Airbnb prices reflect the new fee without mispricing you across other OTAs. Then he zooms out to strategy—leverage Airbnb’s traffic, but don’t depend on it. Diversify across VRBO/Expedia/Furnished Finder/Zillow, build direct-booking pathways through brand presence in-stay, and set business guardrails (no auto IB if it breaks your ops). You’ll also hear how to turn Airbnb visibility into long-term relationships, protect margins with smarter pricing ops, and operate like a true B2B temp-housing brand. This isn’t “Airbnb or nothing”—it’s Airbnb and a resilient distribution stack. Tune in now to learn exactly how to update your pricing, protect profits, and future-proof your portfolio while still riding Airbnb’s massive demand engine. Get the Midterm Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint #ShortTermRentals #AirbnbHost #PMS #MidTermRentals #HospitalityOps #RevenueManagement #OTAstrategy #ExperimentNation

    21 phút
  4. The Power of Intensive Training: Proximity, Reps, and the Compound Effect with Ruben Kanya #340

    1 THG 9

    The Power of Intensive Training: Proximity, Reps, and the Compound Effect with Ruben Kanya #340

    In this focused solo episode of In The Lab, Ruben unpacks the lessons he learned from attending a three-day Nike tennis training camp and how they directly apply to business, real estate, and personal growth. He reflects on the four key pillars that make intensive training so powerful—proximity, reps, correction, and longevity—and why missing just one of these can make the entire experience meaningless.Drawing from his own journey as an athlete, coach, and entrepreneur, Ruben explains how the right environment accelerates progress, why repetition creates mastery, and how a single correction from a mentor can completely shift your trajectory. Most importantly, he emphasizes the compound effect: real transformation doesn’t come from a one-time intensive but from consistent application over time.If you’ve ever been inspired by a boot camp, conference, or training program but struggled to sustain the momentum afterward, this episode will show you how to turn short bursts of intensity into long-term growth. Tune in now to learn how to leverage intensive training for lasting success in your business, health, and personal experiments. Connect with me at https://experimentrealestate.com/connectGet the FREE Mid-Term Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint #EntrepreneurMindset #BusinessGrowth #Leadership #RealEstateStrategy #MindsetShift #CompoundEffect #ExperimentNation

    27 phút
  5. From Road Races to Real Estate: Lessons on Pacing, Preparation, and Mentorship with Ruben Kanya - Episode #339

    25 THG 8

    From Road Races to Real Estate: Lessons on Pacing, Preparation, and Mentorship with Ruben Kanya - Episode #339

    Connect with me at https://experimentrealestate.com/connect Get the FREE Mid-Term Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint In this reflective solo episode of In The Lab, Ruben shares the lessons he gained from running his first 10K race and how they directly apply to entrepreneurship, real estate, and life. From training with mentors to pushing through discomfort and finding the right environment, Ruben unpacks why success is less about talent and more about discipline, persistence, and proximity to the right people. Using powerful analogies from sports and business, he explains how identifying your targets, surrounding yourself with the right environment, and pacing yourself against stronger peers can accelerate growth. Ruben also dives into the importance of environment over automation in today’s AI-driven age—and why genuine relationships remain irreplaceable. If you’re re-evaluating your goals mid-year or searching for the right push to keep going, this episode will help you reflect, reset, and realign with the fundamentals that never change: preparation, mentorship, consistency, and celebrating each milestone along the way. #EntrepreneurMindset #BusinessGrowth #MentorshipMatters #Resilience #RealEstateStrategy #Leadership #MindsetShift #ExperimentNation

    31 phút
  6. Peaks, Valleys, and Profits: The Resilient Path from Consumer Product Exits to 7-Figure Syndications with Brandon Rickman - Episode #338

    18 THG 8

    Peaks, Valleys, and Profits: The Resilient Path from Consumer Product Exits to 7-Figure Syndications with Brandon Rickman - Episode #338

    Connect with me at https://experimentrealestate.com/connect Get the FREE Mid-Term Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint In this high-impact episode of In The Lab, Ruben sits down with Brandon Rickman, an Atlanta-based investor, entrepreneur, and general contractor who has flipped over 500 houses, developed 100 new-construction single-family homes, and built vertically integrated businesses spanning private lending, self-storage, and consumer products. With over 25 years in real estate, Brandon shares how his career evolved from flipping houses to raising private capital for large-scale developments—including a three-story, Class A self-storage facility outside Atlanta. Brandon opens up about the peaks and valleys of entrepreneurship, from multi-million-dollar exits in the consumer products world to surviving the 2008 market crash when banks abruptly called his loans. He reveals the data-driven criteria he uses to reverse-engineer self-storage projects for REIT buyers, the add-on revenue strategies that maximize NOI, and why private lending has become a major growth focus. If you’re looking for a transparent blueprint to scaling across multiple real estate verticals while building resilience through challenges, this conversation is packed with insights on strategy, mindset, and execution. HIGHLIGHTS OF THE EPISODE: 14:46 Brandon talks about self-storage investment strategy 44:55 Brandon talks about entrepreneurial resilience and scaling across multiple real estate verticals KEEPING IT REAL: 05:20 – Why self-storage is Brandon’s top focus today 06:47 – How syndication works for self-storage investors 10:04 – Understanding demand: square footage per capita and site selection data 14:46 – Reverse-engineering self-storage for REIT buyers 17:47 – Pricing power and tenant retention in self-storage 22:05 – Increasing NOI through add-on services and rentals 26:27 – Automated vs. manned self-storage operations 30:08 – From consumer products to multi-million-dollar exits 44:51 – Surviving the 2008 market crash and negotiating with banks 59:22 – Big wins: high-margin flips, 7-figure syndication potential, and legacy deals 1:10:08 – Building a $20M/year private lending business 1:14:10 – Advice for 20-year-old entrepreneurs CONNECT WITH THE GUEST LinkedIn: https://www.linkedin.com/in/brandon-rickman-9885a22/ Instagram: https://www.instagram.com/brandonrickman08/ Youtube: https://www.youtube.com/channel/UCfQGTzF6JvH4qqT_V8Lx2cw #RealEstateInvesting #SelfStorage #EntrepreneurMindset #PrivateLending #FlippingHouses #ResilientEntrepreneur #CommercialRealEstate #BusinessGrowth #REITStrategy #FinancialFreedom

    1 giờ 23 phút
  7. From Bills to Bucket List: Escaping Routine and Living Life Without Regret with Jay Cameron - Episode #337

    6 THG 8

    From Bills to Bucket List: Escaping Routine and Living Life Without Regret with Jay Cameron - Episode #337

    Connect with me at https://experimentrealestate.com/connect Get the FREE Mid-Term Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint In this powerful and paradigm-shifting episode of In The Lab, Ruben sits down with Jay Cameron, real estate investor, international speaker, and founder of Maximum Impact Travel. Jay opens up about the pivotal moment when he realized that grinding through life just to pay bills wasn’t enough. After building financial stability through real estate and entrepreneurship, he made a bold decision to travel to Africa—facing his fears, confronting his conditioning, and ultimately transforming his life.Jay shares the mental due diligence required to break out of the bubble, why many Americans have a flawed perception of Africa, and how embracing global citizenship reshaped his identity and his business. From launching a multimillion-dollar travel company to leading over 2,000 people on transformative international trips, Jay explains how deep experiences—not just dollars—pay the highest dividends.If you’ve ever felt stuck in routine, this episode will challenge you to rethink your own story. Tune in to hear Jay’s journey from constraint to clarity and how you can unlock a life filled with purpose, expansion, and global impact.HIGHLIGHTS OF THE EPISODE:11:03 Jay talks about overcoming the old paradigm of fear, routine, and mental confinement38:33 Jay talks about why Africa’s branding is broken KEEPING IT REAL:04:26 – How travel shaped his identity and business10:58 – The old paradigm: fear, routine, and mental confinement13:30 – First fearful leap to Africa in 201816:55 – A better way to grind? Unpacking hustle culture20:39 – Use low overhead to create freedom30:58 – Reframing travel as a personal investment32:59 – “Die With Zero” and building memory dividends37:15 – Why Africa’s branding is broken42:27 – Doing your own mental due diligence45:53 – How expanding your mind dismantles generational programming50:26 – Smiles, dignity, and the universal human connection51:22 – Turning the world into an adult summer camp53:23 – From viral YouTube video to travel empire54:05 – Why this business is the reward after the grindCONNECT WITH THE GUESTWebsite: https://www.maximumimpacttravel.com/#Linkedin: https://www.linkedin.com/in/jay-cameron-532a2951/Instagram: https://www.instagram.com/jaycameronofficial/?hl=enYoutube: https://www.youtube.com/c/maximumimpactwithjaycameronLinktree: https://linktr.ee/maximumimpacttravel#RealEstateInvesting #GlobalCitizenship #MindsetShift #LifestyleDesign #EscapeTheGrind #MaximumImpact #TravelEntrepreneur #MentalDueDiligence #AfricaUnfiltered

    1 giờ
  8. Industrial Real Estate Syndications: Debt-Free with Joel Friedland - Episode #336

    28 THG 7

    Industrial Real Estate Syndications: Debt-Free with Joel Friedland - Episode #336

    Get the Midterm Rental Insurance Blueprint: https://experimentrealestate.com/#blueprintIn this deep-dive episode of In The Lab, Ruben sits down with Joel Friedland, founder of Brit Properties, to explore an uncommon but powerful approach to real estate syndication: acquiring industrial properties with no debt. Joel, who has been in the industrial real estate game since the age of 22, shares his evolution from working under a Chicago family office to building his own portfolio of high-performing industrial buildings. The conversation spans everything from the anatomy of industrial leases and long-term tenant retention to the personal values that shape Joel’s unique investment philosophy. Joel opens up about surviving the 2008 financial crisis, the dangers of signing standard loan documents, and how he now protects his investors through detailed side letters and ultra-low leverage—or none at all. You’ll hear how Joel evaluates industrial assets, builds long-term relationships with tenants and investors, and why he believes most operators are taking unnecessary risk in the name of returns. His perspective is rare, contrarian, and backed by decades of experience. If you're a syndicator, investor, or entrepreneur curious about how to build a portfolio with resilience and integrity, this episode will shift how you think about risk, returns, and relationships. Tune in now to learn why Joel is one of the few operators in America focused on building a community through no-debt deals—and how you can apply the same principles to your business and life. HIGHLIGHTS OF THE EPISODE: 21:34 Joel talks about building relationships 13:11 Joel talks about his lawn mowing business at age 14 KEEPING IT REAL: 05:00 – Why industrial outperforms office and retail 08:13 – Long-term leases and tenant retention 10:00 – Triple net leases and low-maintenance management 11:16 – Entry into industrial real estate 13:11 – Lessons from starting a lawn business at 14 15:06 – Are entrepreneurs born or made? 20:19 – From chasing deals to building relationships 30:16 – A model focused on long-term trust and low turnover 36:08 – The critical importance of reading legal docs 42:46 – Hidden risks in loan documents 47:04 – Avoiding high leverage even if it means lower returns 52:00 – Strategy and differentiation: why safety wins 56:00 – Why he doesn’t use infinite banking or other loan-backed strategies 59:03 – Hiring mistakes and how to identify A-players 1:03:01 – Likability ≠ capability: the hiring lesson most learn too late 1:06:10 – Current focus and future direction 1:08:55 – Why he only buys infill industrial in Chicago 1:10:50 – The shrinking market advantage in industrial real estate 1:13:02 – Parting advice and how to connect with Joel. CONNECT WITH THE GUEST Website: https://www.britproperties.com/ Linkedin: https://www.linkedin.com/in/joel-friedland/ Facebook: https://www.facebook.com/people/Brit-Properties/61561165483112/?_rdr Youtube: https://www.youtube.com/@investingwithjoel #PublicAdjuster #InsuranceClaims #CoverageD #MidtermRentals #TemporaryHousing #RealEstateInvesting #PolicyholderAdvocacy

    1 giờ 18 phút
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Giới Thiệu

In The Lab with Ruben Kanya compiles over $2 Billion worth of successful real estate experiments for new investors looking to get started in real estate. With real estate being a broad umbrella, in the lab we introduce you to a variety of real estate models (experiments) that real practitioners have implemented while sharing their wins, losses and lessons in the lab so that you can pick the experiments that suit your lifestyle the most and double down. In the lab we focus on repeatable processes, systems and ingredients so that you can implement your own experiments and build.

Thông Tin

  • Nhà sáng tạo
    Ruben Kanya
  • Năm hoạt động
    2018 - 2025
  • Tập
    340
  • Xếp hạng
    Sạch
  • Bản quyền
    © 567718
  • Trang web chương trình
    In The Lab with Ruben Kanya

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