Damage Control

TheBestReputation

The Damage Control Podcast from TheBestReputation is a conversational, practical show where the hosts (including Chris Hinman & Tim Chachibaia) break down how modern reputation threats actually spread online and what to do about them—from branded search and “ORM vs. SEO” strategy to real-world crisis scenarios where a single post, review, or headline can shape perception fast. Episodes lean into actionable education: how reputation work differs from cookie-cutter marketing, what separates capable agencies from limited ones, and how platforms like Reddit and misinformation cycles can distort “truth” into something that still damages a person or company.

Episodes

  1. Damage Control Podcast - EPISODE 3 — Competitors & Dangers of False Promises

    27 FEB

    Damage Control Podcast - EPISODE 3 — Competitors & Dangers of False Promises

    In Episode 3 of Damage Control, Tim Chachibaia and Chris Hinman catch up on what’s happening behind the scenes at TheBestReputation, tease the AI-focused projects we’re building to help people control how they show up in modern search and AI answers, and then get real about one of the biggest reputation levers for any business: online reviews. We talk about how reviews influence buying decisions, why “guaranteed removals” are usually a red flag, and the shady shortcuts some ORM companies use when they’re chasing a quick buck instead of real ROI. We also break down why TBR’s cancel-anytime model matters, how it keeps us accountable, and how to set realistic expectations so you’re not getting sold a fantasy. 👉 Learn more: www.TheBestReputation.com 👉 Follow us everywhere: Facebook: facebook.com/bestreputation Twitter/X: twitter.com/TheBestReps Instagram: instagram.com/thebestreputation LinkedIn: linkedin.com/company/thebestreputation 👇 Resources mentioned in this episode: How online reviews influence sales (Northwestern Medill Spiegel Research Center): https://spiegel.medill.northwestern.edu/how-online-reviews-influence-sales/ #reputationmanagement #onlinereputationmanagement #brandreputation #reviewmanagement #onlinereviews #reputationrepair #businessreputation #fixgooglesearchresults #removenegativenews #cleanupreputation #publicrelations #seo #marketing #entrepreneurship #DamageControlPodcast #ORM #SEO #AIsearch #reviews

    36 min
  2. Damage Control Podcast - EPISODE 2 — Misinformation & Reddit

    16 FEB

    Damage Control Podcast - EPISODE 2 — Misinformation & Reddit

    In Episode 2 of Damage Control, Tim Chachibaia and Chris Hinman dive into how misinformation spreads online, why Reddit has become a major reputation risk for brands, and what you should watch for when hiring a reputation management agency. We break down the difference between agencies that can truly move the needle vs. teams that are limited in what they can actually do — plus why the term “reputation management” gets thrown around so loosely online. In this episode: What to look for when you’re searching for reputation management help The real giveaways between a strong agency vs. a limited one Is “reputation management” becoming an overused buzzword? Who are the top reputation management companies (and what actually makes them “top”)? The world of fake news, misleading headlines, and sensationalized “almost true” stories Why emotional exaggeration wins online (and how AI has amplified it) How misinformation impacts real people and real businesses The “dire wolf” headline problem: when a story is technically true… but wildly misleading Can you remove content from Reddit? (Yes — but not always) Why Reddit is becoming more problematic for companies worldwide Should businesses engage with negative subreddit threads? (Usually no — here’s why) How to be a smarter reader online (without getting political) Misinformation isn’t limited to one “side.” The bigger issue is incentives: platforms reward content that triggers emotion, clicks, and outrage. We talk about practical ways to sanity-check what you’re reading and where to look for more balanced context. Why we’re doing this podcast This isn’t just marketing (though podcasts are a powerful SEO angle). It’s also a way to show the human side of this work — real people behind the operation who care about outcomes, not hype. In 2026, being genuine matters more than ever. If your online reputation is hurting your brand, career, or future opportunities — we can help you take control. 👉 Learn more: www.TheBestReputation.com 👉 Follow us everywhere: Facebook: facebook.com/bestreputation Twitter/X: twitter.com/TheBestReps Instagram: instagram.com/thebestreputation LinkedIn: linkedin.com/company/thebestreputation #reputationmanagement #onlinereputationmanagement #brandreputation #seoreputationmanagement #removenegativenews #fixgooglesearchresults #reputationrepair #businessreputation #deletebadpress #lawfirmreputation #cleanupreputation #onlinebrandprotection #publicrelations #seo #marketing #entrepreneurship #google #DamageControlPodcast #ORM #SEO #AIsearch #reddit

    26 min

About

The Damage Control Podcast from TheBestReputation is a conversational, practical show where the hosts (including Chris Hinman & Tim Chachibaia) break down how modern reputation threats actually spread online and what to do about them—from branded search and “ORM vs. SEO” strategy to real-world crisis scenarios where a single post, review, or headline can shape perception fast. Episodes lean into actionable education: how reputation work differs from cookie-cutter marketing, what separates capable agencies from limited ones, and how platforms like Reddit and misinformation cycles can distort “truth” into something that still damages a person or company.