VIP ACCESS

Anyiko Owoko

Anyiko Owoko is one of Africa’s leading music publicists, curators and tastemakers, celebrated for her impact on music, culture and the creative industries. With 20 years experience across broadcast, digital & print media as a writer, editor, reporter & TV host, she brings deep industry insight to her work. In 2018, she founded Anyiko Public Relations, an artist agency championing African talent to global audiences. She is also the creator and host of VIP ACCESS, a culture and industry-focused podcast that has over 100 artists and professionals shaping Kenya and Africa's creative economy.

  1. Curating Festivals: Lineups & Experiences That Speak Volumes | S5: EP 14

    1 DAY AGO

    Curating Festivals: Lineups & Experiences That Speak Volumes | S5: EP 14

    We love Festivals! All sorts of festivals, from music, film to literature. This week on the podcast we are hosting curators behind some of your fave festivals: Wanjeri Gakuru (Nairobi Litfest, Rewind, Remix, Reclaim festival, Jalada Mobile Literary and Arts Festival ), Sheba Hirst (NBO Film Festival) and Ayrosh (Folk Fusion) - all which have announced dates to their upcoming editions. Curating a festival is more than selecting a stage, theme or lineup, it’s about crafting an experience that lingers long after the lights go down. Behind the scenes lies meticulous work: weaving together genres, narratives, cultures and stories that intersect with current affairs, global issues and entertainment. And that's exactly what today's episode is about .... NEXT UP: Part two of Curating Festivals drops next week! FOR MORE: YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.youtube.com/c/VIPACCESSwithANYIKO⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/anyikotv/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/industrytalks_ke/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  TikTok:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠www.tiktok.com/@anyikotv⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Share Your Feedback:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://forms.gle/CcKKRAoxzfjJmQYg7⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #VIPACCESSWithAnyiko Season 5 Eps 14

    58 min
  2. Inside Event Production, Artist Bookings & Fan Experience Part 2 | S5: EP 13

    7 APR

    Inside Event Production, Artist Bookings & Fan Experience Part 2 | S5: EP 13

    Event production, artist bookings and fan experience are not just about logistics, they are shaped by deeper relationships and unseen dynamics, and that’s the focus of Part 2 of our latest VIP ACCESS episode. This episode features Queen Gathoni (a cultural force and creative producer) under Taji & Co. Production, Frankie Theuri (an accomplished event organizer and promoter) of Vibes Only and Diane Ywaya (Communications Expert /Manager at GoodTimes Africa). On this episode, we continue to examine how behind-the-scenes decisions like security influence the experience on ground and your audience satisfaction. Managing expectations can actually elevate or undermine your show, we are also explaining what this means and giving examples. Key Takeaways from this Episode: Successful events are built on strong coordination between all stakeholders.Audience experience should be intentionally designed, not left to chance.Clear communication is essential across production, talent and management.Every decision counts — from booking to execution — impacts the overall event flow.Great events go beyond performance to create memorable, lasting experiences.NEXT UP: Part One of Curating Festivals drops next week! FOR MORE: YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.youtube.com/c/VIPACCESSwithANYIKO⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/anyikotv/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/industrytalks_ke/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  TikTok:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠www.tiktok.com/@anyikotv⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Share Your Feedback:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://forms.gle/CcKKRAoxzfjJmQYg7⁠⁠⁠⁠⁠⁠⁠⁠⁠ #VIPACCESSWithAnyiko Season 5 Eps 13

    41 min
  3. Inside Event Production, Artist Bookings & Fan Experience Part 1 | S5: EP 12

    31 MAR

    Inside Event Production, Artist Bookings & Fan Experience Part 1 | S5: EP 12

    Ever wondered what goes on behind the scenes to make an event successful? We ae diving deeper into Events in this part of season 5 and this week, we are joined by pros in the game: Frankie The Brand, Diane Ywaya from B&W and Gathoni Kimuyu from Too Early For Birds. We are spotlighting concerts, festivals and theatre productions (big and small). Event production, artist bookings and fan experience remain some of the most critical elements behind successful live events. Please meet our panelists: Queen Gathoni (a cultural force and creative producer) under Taji & Co. Production, Frankie Theuri (an accomplished event organizer and promoter) of Vibes Only and Diane Ywaya (Communications Expert /Manager at GoodTimes Africa). This episode unpacks how production teams, artists and audiences interact to create memorable moments. Get to understand the flow of an event, what to look for when booking artists and how every choice you make impacts the final outcome of your event. NEXT UP: Part Two of Inside Event Production, Artist Bookings & Fan Experience drops next week! FOR MORE: YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.youtube.com/c/VIPACCESSwithANYIKO⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/anyikotv/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/industrytalks_ke/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  TikTok:⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠www.tiktok.com/@anyikotv⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Share Your Feedback:⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://forms.gle/CcKKRAoxzfjJmQYg7⁠⁠⁠⁠⁠⁠⁠⁠ #VIPACCESSWithAnyiko Season 5 Eps 12

    42 min
  4. What Does Success Look Like For An Artist? | S5: EP 11

    24 MAR

    What Does Success Look Like For An Artist? | S5: EP 11

    Success in music today is no longer one-dimensional, it’s personal, political and constantly evolving. So what does success really look like for an artist in 2026? This week on the pod, we unpack the tension between art and commerce, purpose and sustainability and the pressure to turn creativity into currency. In an era driven by streams, algorithms and visibility, how do artists stay true to their voice while building viable careers? Excited to host one of the most powerful and cross-generational conversations on VIP ACCESS: • Kasiva Mutua (percussionist, singer-songwriter and producer), on music as storytelling, becoming a music producer out of necessity and her different definitions of success. • Jesse Mwenda (DJ, architect and founder of Studio Can-V) - how merging his love for music, community, design and sustainability brought him happiness and clarity. • Martin ‘Youth’ Glover (legendary producer and founding member of Killing Joke and The Orb) on navigating multiple industries, global success, and learning that collaboration and tact is always a win. From access and infrastructure to identity and intention, this episode reflects on what it truly means to build a life — not just a career — through music. Key Takeaways from this Episode: 1. Success is not just metrics — streams and charts reflect visibility, not necessarily artistic value. 2. Artistic integrity and financial sustainability often exist in tension and require intentional balance. 3. Community and collaboration are critical in building alternative pathways and support systems. 4. Access, infrastructure, resources and proactiveness at being creative shapes not just careers, but creative output itself. 5. Defining your own version of success is the most powerful act an artist can claim today. NEXT UP: Inside Event Production, Artist Bookings & Fan Experience drops next week! FOR MORE: YouTube:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.youtube.com/c/VIPACCESSwithANYIKO⁠⁠⁠⁠⁠⁠⁠⁠⁠  Instagram:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/anyikotv/⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/industrytalks_ke/⁠⁠⁠⁠⁠⁠⁠⁠⁠  TikTok:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠www.tiktok.com/@anyikotv⁠⁠⁠⁠⁠⁠⁠⁠⁠  Share Your Feedback:⁠⁠⁠⁠⁠⁠⁠⁠ https://forms.gle/CcKKRAoxzfjJmQYg7⁠⁠⁠⁠⁠⁠⁠ #VIPACCESSWithAnyiko Season 5 Eps 11

    1hr 5min
  5. Licensing Your Sound for Ads, Film & TV Part 2 | S5: EP 10

    17 MAR

    Licensing Your Sound for Ads, Film & TV Part 2 | S5: EP 10

    We are back this week with the final part of our conversation around Music licensing, publishing and sync placements featuring publishing specialist Shiro Mwendwa, award-winning producer and sound engineer Eric Musyoka and intellectual property lawyer Sharon Chahale Wata. From navigating copyright law to understanding how songs land in films, TV shows and commercials, the conversation unpacks how musicians can position their work for global opportunities. • Shiro Mwendwa speaks on publishing administration, sync placement strategies and how artists can access international licensing opportunities. • Eric Musyoka shares insights from decades working across music production and how that lead him to film scoring and global screen projects. • Sharon Chahale Wata breaks down copyright law, licensing frameworks and the legal protections every creator should understand. Key Takeaways from this Episode: 1. Music publishing, royalties and sync licensing are critical long-term revenue streams for artists. 2. Understanding copyright and rights ownership is essential to protecting and monetising creative work. 3. Music supervisors, publishers and producers play key roles in connecting artists with film, TV and advertising opportunities. 4. Strong metadata, clear rights ownership and quality production increase the chances of sync placement. 5. The African music catalogue is increasingly valuable in global film, TV and digital media markets. NEXT UP: What does success for an artist in 2026 look like? dropping next week FOR MORE: YouTube:⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.youtube.com/c/VIPACCESSwithANYIKO⁠⁠⁠⁠⁠⁠⁠⁠  Instagram:⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/anyikotv/⁠⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/industrytalks_ke/⁠⁠⁠⁠⁠⁠⁠⁠  TikTok:⁠⁠⁠⁠⁠⁠⁠ ⁠www.tiktok.com/@anyikotv⁠⁠⁠⁠⁠⁠⁠⁠  Share Your Feedback:⁠⁠⁠⁠⁠⁠⁠ https://forms.gle/CcKKRAoxzfjJmQYg7⁠⁠⁠⁠⁠⁠ #VIPACCESSWithAnyiko Season 5 Eps 10

    1hr 6min
  6. Licensing Your Sound for Ads, Film & TV Part 1 | S5: EP 9

    10 MAR

    Licensing Your Sound for Ads, Film & TV Part 1 | S5: EP 9

    Music licensing, publishing and sync placements remain some of the most powerful — yet least understood — revenue streams in the African music industry, and that’s our focus on the podcast this week, featuring publishing specialist Shiro Mwendwa, award-winning producer and sound engineer Eric Musyoka and intellectual property lawyer Sharon Chahale Wata for a deep dive into the business of music licensing and publishing. This episode breaks down the mechanics behind royalties, publishing and sync placements and why these often overlooked areas can unlock sustainable income for artists, producers and rights holders. • Shiro Mwendwa speaks on publishing administration, sync placement strategies and how artists can access international licensing opportunities. • Eric Musyoka shares insights from decades working across music production and how that lead him to film scoring and global screen projects. • Sharon Chahale Wata breaks down copyright law, licensing frameworks and the legal protections every creator should understand. NEXT UP: Part 2 of Licensing Your Sound for Ads, Film & TV drops next week on VIP ACCESS. FOR MORE: YouTube:⁠⁠⁠⁠⁠⁠ ⁠https://www.youtube.com/c/VIPACCESSwithANYIKO⁠⁠⁠⁠⁠⁠⁠  Instagram:⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/anyikotv/⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/industrytalks_ke/⁠⁠⁠⁠⁠⁠⁠  TikTok:⁠⁠⁠⁠⁠⁠ ⁠www.tiktok.com/@anyikotv⁠⁠⁠⁠⁠⁠⁠  Share Your Feedback:⁠⁠⁠⁠⁠⁠ https://forms.gle/CcKKRAoxzfjJmQYg7⁠⁠⁠⁠⁠ #VIPACCESSWithAnyiko Season 5 Eps 9

    59 min
  7. The Art & Business of Writing Music for Film & TV Part 2 | S5: EP 8

    3 MAR

    The Art & Business of Writing Music for Film & TV Part 2 | S5: EP 8

    In Part 2 of our discussion on Writing Music for Film & TV, Anyiko is hosting award-winning filmmaker Grace Kahaki, interdisciplinary artist and sound designer Jim Chuchu and music producer and sound specialist CLUE. From concept to final score, this episode touches on collaboration between composers and filmmakers, the role of sound in shaping narrative, and how African creatives can position themselves for global screen opportunities. Jim Chuchu reflects on composing for the Netflix documentary Hack Your Health: The Secrets of Your Gut, Grace Kahaki talks about balancing between the creative and tough deadlines, while CLUE breaks down the craft of composing and his genera approach to assignments. Music doesn’t just support film and TV, it defines emotion, rhythm and memory. If you’re creating for screen or considering it — this conversation is for you. NEXT UP: Part 1 of Licensing Your Sound for Ads, Film & TV , drops next week! FOR MORE: YouTube:⁠⁠⁠⁠⁠ ⁠https://www.youtube.com/c/VIPACCESSwithANYIKO⁠⁠⁠⁠⁠⁠  Instagram:⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/anyikotv/⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠ ⁠https://www.instagram.com/industrytalks_ke/⁠⁠⁠⁠⁠⁠  TikTok:⁠⁠⁠⁠⁠ ⁠www.tiktok.com/@anyikotv⁠⁠⁠⁠⁠⁠  Share Your Feedback:⁠⁠⁠⁠⁠ https://forms.gle/CcKKRAoxzfjJmQYg7⁠⁠⁠⁠ #VIPACCESSWithAnyiko Season 5 Eps 8

    36 min
  8. The Art & Business of Writing Music for Film & TV Part 1 | S5: EP 7

    24 FEB

    The Art & Business of Writing Music for Film & TV Part 1 | S5: EP 7

    Music on screen enhances storytelling, emotion and strategy and that's our focus on the podcast this week, presenting award-winning filmmaker Grace Kahaki, interdisciplinary artist and sound designer Jim Chuchu, music producer and sound specialist CLUE for a deep conversation on scoring for film and TV. This episode unpacks the often-overlooked world of composing for visual media, from concept to final score and why music for screen is a powerful creative and commercial pathway for African artists. Jim Chuchu composed music for Hack Your Health: The Secrets of Your Gut Netflix documentary, a light-hearted exploration of eating. We are also exploring the realities of collaboration between composers and filmmakers; and how sound, score and story come together to create immersive cinematic experiences. • CLUE speaks on composing, sound design and creating immersive audio worlds for film and TV • Grace Kahaki speaks on directing, producing and piecing the puzzle together, while working with composers to serve narrative and character • Jim Chuchu talks about interdisciplinary practice, music for screen and expanding into the global scene as a sound designer. Key Takeaways from this Episode: 1. Writing music for film and TV is a viable creative and revenue stream for artists. 2. Strong collaboration between music and picture is essential to impactful storytelling. 3. Music shapes emotion, pacing and audience connection in powerful ways. 4. Understanding both craft and process unlocks long-term opportunities in screen work. 5. African sound designers and sounds, are in demand and can seek international opportunities. NEXT UP: Part 2 of The Art & Business of Writing Music for Film & TV, drops next week! FOR MORE: YouTube:⁠⁠⁠⁠ ⁠https://www.youtube.com/c/VIPACCESSwithANYIKO⁠⁠⁠⁠⁠  Instagram:⁠⁠⁠⁠ ⁠https://www.instagram.com/anyikotv/⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠ ⁠https://www.instagram.com/industrytalks_ke/⁠⁠⁠⁠⁠  TikTok:⁠⁠⁠⁠ ⁠www.tiktok.com/@anyikotv⁠⁠⁠⁠⁠  Share Your Feedback:⁠⁠⁠⁠ https://forms.gle/CcKKRAoxzfjJmQYg7⁠⁠⁠ #VIPACCESSWithAnyiko Season 5 Eps 7 Whether you’re a musician, filmmaker or creative professional, this conversation offers practical insight into navigating and succeeding in the evolving screen music ecosystem.

    43 min

Ratings & Reviews

3.9
out of 5
8 Ratings

About

Anyiko Owoko is one of Africa’s leading music publicists, curators and tastemakers, celebrated for her impact on music, culture and the creative industries. With 20 years experience across broadcast, digital & print media as a writer, editor, reporter & TV host, she brings deep industry insight to her work. In 2018, she founded Anyiko Public Relations, an artist agency championing African talent to global audiences. She is also the creator and host of VIP ACCESS, a culture and industry-focused podcast that has over 100 artists and professionals shaping Kenya and Africa's creative economy.