The SaaS Podcast: Build, Launch & Scale Your SaaS

Omer Khan
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Build, launch, and scale your SaaS with real strategies from founders who’ve actually done it. Honest conversations about what’s working in SaaS growth, recurring revenue, and building products people want. The SaaS Podcast shares in-depth interviews with proven SaaS founders and entrepreneurs, where we unpack the real stories behind the wins, failures, pivots, and lessons learned along the way. You’ll discover practical insights you can use to get traction, reach product-market fit, grow your MRR, and scale your SaaS — including how to leverage AI without the hype. Hosted by Omer Khan — SaaS founder, advisor, and creator of SaaS Club — helping thousands of founders build and grow successful software businesses. New episodes weekly. Follow the show and start leveling up your SaaS.

  1. HACE 4 H

    460: Assembled: From 8 Months Without a Dollar to 8-Figures - with Ryan Wang

    Ryan Wang is the co-founder and CEO of Assembled, an AI platform for customer support that helps companies manage both human and AI agents more efficiently. Today, Assembled is an 8-figure ARR company with about 120 people, serves several hundred customers, and has raised $71 million. But getting there was brutal. Ryan and his co-founders spent two years building before launching in March 2020—the same day the WHO declared COVID a global pandemic. About 25% of demos didn't show up. It took them 8 months to earn their first dollar of revenue. When they finally got customers on usage-based pricing with no minimums, usage flatlined during the pandemic. They thought it was their fault before realizing it was macro-related. So they stopped chasing growth and focused on the customers getting value, meeting them in person and building what actually mattered. You'll learn: How Ryan knew he had a real business when he discovered that Stripe, Casper, and Grammarly had all built similar color-coded spreadsheets What Ryan learned the hard way about usage-based pricing with no minimums and how they fixed it How Ryan's team decided which early deals requiring custom work would help them grow versus become distractions Why Assembled focused on one Slack community instead of trying to be everywhere at once The simple method Ryan used to create a detailed ICP by looking at patterns in the customers he already had Full show notes → saasclub.io/460 This episode is brought to you by: 🔐 ⁠⁠⁠Sprinto⁠⁠⁠ → ⁠⁠⁠Learn more and book a demo today⁠ 💖 ⁠Gearheart⁠ → ⁠Book a call + get the first 20 hours of development free 📡 ⁠⁠⁠Signal House⁠ → ⁠⁠⁠Learn more and get a demo Get weekly SaaS lessons and new founder stories → saasclub.io/email

    54 min

  2. 30 OCT

    459: Everflow: From Selling Just Screenshots to $30M ARR SaaS - with Sam Darawish

    Sam Darawish sold his first startup for $50M, then invested a few hundred thousand of his own money into Everflow. He didn't pay himself for two years. Most founders would never show screenshots at a trade show instead of a working product, but that's exactly what Sam did — and it landed his first customers. Today, Everflow generates nearly $30M ARR with 1,200 customers and a 120-person team across four continents. They've done it all without raising a single dollar of outside funding, proving that capital efficiency beats hypergrowth for building sustainable SaaS companies. You'll learn: Why showing screenshots at a trade show led to their first paying customers How narrowing to a tiny $70M TAM helped them reach $1M ARR faster What happened when they expanded to a bigger market that looked similar but wasn't Why spending only $400K to start forced them to focus on what really mattered How to maintain 25-30% growth while staying profitable from day one Full show notes → saasclub.io/459 This episode is brought to you by: 💖 ⁠⁠Sprinto⁠⁠ → ⁠⁠Learn more and book a demo today 📡 ⁠⁠Signal House → ⁠⁠Learn more and get a demo 🚀 SaaS Club Launch → Build your SaaS to $10K MRR Get weekly SaaS lessons and new founder stories → saasclub.io/email

    46 min

  3. 23 OCT

    458: Read AI: The 8-Figure Playbook for Product-Led Growth - with David Shim

    David Shim sold his first startup for $200M, but when he started Read AI in 2021, he built something that failed spectacularly — 5% retention after 30 days. Instead of pivoting to chase revenue, he focused obsessively on fixing one metric: day-one ROI. Today, Read AI generates 8-figures in ARR, adds a million accounts monthly, and spends virtually nothing on marketing. David discovered that in the age of AI, the companies that win aren't the ones with the biggest models — they're the ones that solve real problems instantly. You'll learn: How David validated his idea by calling Zoom's founder directly and getting instant clarity Why focusing on day-one ROI instead of revenue led to 81% retention How to build viral loops that drive 1M+ monthly signups without marketing spend Why giving away your product for free can be your best growth strategy How to compete when Microsoft, Google, and Zoom enter your market Full show notes → saasclub.io/458 This episode is brought to you by: 💖 ⁠⁠Sprinto⁠⁠ → ⁠⁠Learn more and book a demo today 🚀 SaaS Club Launch → Build your SaaS to $10K MRR Get weekly SaaS lessons and new founder stories → saasclub.io/email

    57 min

  4. 16 OCT

    457: Spectora: Bootstrapping to $27M ARR by Serving vs Selling - with Kevin Wagstaff

    Kevin Wagstaff and his brother Michael turned a $5,000 investment into a $27 million ARR home inspection software business—without raising venture capital for the first six years. After nine months of customer research, they built Spectora by focusing on one philosophy: serve before selling. Kevin answered every support message within 60 seconds for five years, showed up daily in online communities without pitching, and even took a 6AM Sunday demo that unlocked their biggest growth wave. Today, Spectora serves 12,000+ inspectors while Kevin has stepped back from the CEO role, recognizing he was best suited for the zero-to-10 journey. You'll learn: How 9 months of field research revealed the workflow problem worth solving Why starting SEO content 12 months before launch created an unfair advantage The 6AM Sunday demo that opened doors to an exclusive mastermind group How building 200+ websites became an unexpected 10% revenue stream When to recognize you're a "zero-to-10 founder" and step aside gracefully Full show notes → saasclub.io/457 This episode is brought to you by: 💖 ⁠⁠Sprinto⁠⁠ → ⁠⁠Learn more and book a demo today 🚀 SaaS Club Launch → Build your SaaS to $10K MRR Get weekly SaaS lessons and new founder stories → saasclub.io/email

    57 min

  5. 9 OCT

    456: Mailtrap: From 20,000 Email Disaster to 7-Figure SaaS - with Sergiy Korolov

    Back in 2011, Sergiy Korolov's team accidentally sent 20,000 test billing emails to real customers—a complete disaster. They built a simple internal tool to prevent it from happening again, shared it with the Ruby on Rails community, and it exploded. Fast forward to today: Mailtrap generates seven-figure ARR with 100,000+ monthly active users. The journey wasn't easy. For five years, Mailtrap was just a free side project. When Sergiy finally monetized in 2016, growth was slow and methodical—it took four more years to hit $1M ARR. Then came the biggest challenge: pivoting from a tool that blocks emails to one that sends them in production. It meant rebuilding infrastructure, fighting brand confusion, and competing with giants like SendGrid and Mailgun. You'll learn: How making signup surveys required provided deep customer insights without hurting conversions How a fake "Email Campaigns" button validated product demand before building anything Why community trust and developer-first thinking beat flashy marketing every time How they navigated the risky pivot from blocking emails to sending them reliably Why running 100+ customer interviews shaped their entire pricing and roadmap strategy Full show notes → saasclub.io/456 This episode is brought to you by: 💖 ⁠⁠Sprinto⁠⁠ → ⁠⁠Learn more and book a demo today 🚀 SaaS Club Launch → Build your SaaS to $10K MRR Get weekly SaaS lessons and new founder stories → saasclub.io/email

    59 min

  6. 2 OCT

    455: Accelevents: How 5 Years of Nights & Weekends Built a $10M ARR SaaS - with Jonathan Kazarian

    Jonathan Kazarian built Accelevents to $10 million ARR working nights and weekends for five years while keeping his hedge fund day job. But when COVID hit just as he went full-time, every event worldwide got canceled and revenue dropped to zero – forcing him to borrow $75,000 from his father's retirement to survive. Instead of waiting it out, Jonathan pivoted hard to virtual events and started pre-selling features they hadn't built yet. Within three months, they hit a million-dollar run rate and 10X'd revenue by year's end. But when the tech bubble burst in 2022, revenue got cut in half and he had to lay off more than half his 117-person team while rebuilding their reputation from scratch. You'll learn: Why maintaining 19-second response times 24/7 became Accelevents' secret weapon in the high-stakes events industry How hosting dinner events for event professionals generated better leads than cold outreach – without ever pitching the product What Jonathan learned from going through 21 Upwork contractors that changed how he thinks about hiring remote developers How pre-selling features they hadn't built yet helped them survive COVID and reach $1M ARR in three months Why after 10 years and multiple pivots, Jonathan still believes focusing on one business is the only way to win Full show notes → saasclub.io/455 This episode is brought to you by: 💖 ⁠⁠Gearheart⁠⁠ → ⁠⁠Book a free strategy session + get 20% off select services⁠ 🚀 SaaS Club Launch → Build your SaaS to $10K MRR Get weekly SaaS lessons and new founder stories → saasclub.io/email

    43 min

  7. 25 SEP

    454: Fyxer: From Executive Assistant Agency to $18M ARR AI SaaS - with Richard Hollingsworth

    Richard Hollingsworth bootstrapped an executive assistant agency to $5M ARR, then pivoted to AI and grew from $1M to $18M ARR in just 8 months. Today, Fyxer serves thousands of professionals with their AI email assistant, and Richard's team has grown from 4 to 40 employees while raising over $40M. Richard and his brother Archie started with data from their EA agency, waited for the right technology moment with GPT-3, then moved to San Francisco to scale. Their focus on professional services over tech companies, combined with a land-and-expand strategy, helped them close a $1.2M deal in 7 days and build a thriving AI SaaS business. You'll learn: How to turn an agency into an AI SaaS company using existing customer data and insights Why targeting professional services instead of tech companies unlocked massive growth opportunities How a land-and-expand sales motion helped convert single users into a 5,000-seat enterprise deal worth $1.2M What mistakes nearly destroyed their customer success during hypergrowth and how they recovered How to maintain culture and intensity while scaling from 4 to 40 employees in under a year Full show notes → saasclub.io/454 This episode is brought to you by: 💖 Gearheart → Book a free strategy session + get 20% off select services Get weekly SaaS lessons and new founder stories → saasclub.io/email

    50 min

  8. 18 SEP

    453: StackAI: From MIT PhD to 7-Figure Enterprise AI Platform - with Bernard Aceituno

    Bernard Aceituno went from PhD research at MIT to founding StackAI, a no-code AI platform that's now generating 7-figures in ARR with over 100 enterprise customers and $16M raised. In this episode, Bernard shares how he pivoted from academia to entrepreneurship, why his first product wasn't solving the right problem, and how a perfectly-timed MVP launch on Hacker News created overnight demand. He explains the painful lessons of chasing too many customer segments before finding focus with enterprise IT teams. You'll learn: What signals showed Bernard it was time to pivot from dataset management to workflow automation Why chasing too many ICPs nearly derailed the company and how they found focus How posting a scrappy MVP on Hacker News created 20 customer meetings in just two days Why attempts at reseller channels failed and what Bernard learned from waiting too long to hire sales How focusing on enterprise IT unlocked large contracts and steady expansion inside customer accounts Full show notes → saasclub.io/453 This episode is brought to you by: 💖 Gearheart → Book a free strategy session + get 20% off select services Get weekly SaaS lessons and new founder stories → saasclub.io/email

    44 min
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Build, launch, and scale your SaaS with real strategies from founders who’ve actually done it. Honest conversations about what’s working in SaaS growth, recurring revenue, and building products people want. The SaaS Podcast shares in-depth interviews with proven SaaS founders and entrepreneurs, where we unpack the real stories behind the wins, failures, pivots, and lessons learned along the way. You’ll discover practical insights you can use to get traction, reach product-market fit, grow your MRR, and scale your SaaS — including how to leverage AI without the hype. Hosted by Omer Khan — SaaS founder, advisor, and creator of SaaS Club — helping thousands of founders build and grow successful software businesses. New episodes weekly. Follow the show and start leveling up your SaaS.

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