The DTC Insider

The Shift Towards AI in E-commerce

In this episode of The DTC Insider podcast, Brian Roisentul sits down with Tanner Larsson to discuss the evolution of e-commerce, emphasizing the importance of fundamentals amidst the rise of AI technologies. They explore how brands can optimize their operations, understand customer lifetime value, and leverage data for better decision-making. 

Here's a glimpse of what you'll learn:

  • Introduction to E-commerce Evolution

  • The Importance of Fundamentals in E-commerce

  • Understanding Customer Lifetime Value and Retention

  • The Shift Towards AI in E-commerce

  • AI Commerce: The Future of Online Shopping

  • The Role of Websites in AI Commerce

  • The Importance of Structured Data in AI Commerce

  • Understanding AI Visibility and Its Impact

  • Competitive Advantage in AI Commerce

  • Strategies for Brands to Stand Out

  • Implementing Smart Data Points for Success

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This episode is brought to you by ⁠⁠⁠BSR Digital⁠⁠⁠.

⁠⁠⁠BSR Digital⁠⁠⁠ helps e-commerce brands grow by aligning their paid ads and email marketing strategies with their broader business goals, so every campaign drives profitable, strategic growth.

To learn more about BSR Digital, ⁠⁠⁠visit their website⁠⁠⁠ or book a call ⁠⁠⁠here⁠⁠⁠.