22 min
In Conversation - Dave Combs Top Five Tips For A Successful Music Business Business Excellence - TOP 5 Series
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- Management
“Okay, I've got my song now recorded, and I've got it, but nobody else knows about it. And so,
the question then is to identify the demographics and geographics of your people that you
want to expose your product to, you know, in my case, it was a list.”
Dave's Top Five Tips For Building a Successful Music Business
1. Create a quality music product (original or cover).
2. Identify the demographics and geographics of your ideal customer/audience/fans.
3. Identify as many ways/channels that you can think of that your customers/audience/fans
can hear your music and get your music into those channels.
4. Prioritize these channels based upon which ones generate the most interest/demand and
are the most profitable for your music.
5. Select the top one of two channels and duplicate the heck out of marketing to and through
these channels
TIME STAMP SUMMARY
00:56 The beginning of Rachel’s song
06:31 Creating a quality product
14:10 What is your most profitable channel
19:36 Functional benchmarking
Where to find Dave Combs
LinkedIn https://www.linkedin.com/in/dave-combs
Website http://www.combsmusic.com/
Dave Combs Bio
Dave Combs is a songwriter, entrepreneur, successful business executive, and bestselling Amazon author. Over the past four decades he has written over 120 songs and created fifteen albums of soothing, relaxing instrumental piano music, including the popular standard, Rachel’s Song. His music has been played millions of times on radio, satellite, and all internet streaming media. His book, Touched by the Music, is about an inspired (some say anointed) song, the man who wrote it, the successful music business that grew from it, and the millions of people whose lives continue to be touched by Dave’s peaceful music and his uplifting stories. In this book, musician and master storyteller Dave Combs brings to life his amazing journey through his own personal captivating stories. Dave grew up in Erwin, TN, and now he and his wife Linda make their home in Winston-Salem, North Carolina in the USA.
“Okay, I've got my song now recorded, and I've got it, but nobody else knows about it. And so,
the question then is to identify the demographics and geographics of your people that you
want to expose your product to, you know, in my case, it was a list.”
Dave's Top Five Tips For Building a Successful Music Business
1. Create a quality music product (original or cover).
2. Identify the demographics and geographics of your ideal customer/audience/fans.
3. Identify as many ways/channels that you can think of that your customers/audience/fans
can hear your music and get your music into those channels.
4. Prioritize these channels based upon which ones generate the most interest/demand and
are the most profitable for your music.
5. Select the top one of two channels and duplicate the heck out of marketing to and through
these channels
TIME STAMP SUMMARY
00:56 The beginning of Rachel’s song
06:31 Creating a quality product
14:10 What is your most profitable channel
19:36 Functional benchmarking
Where to find Dave Combs
LinkedIn https://www.linkedin.com/in/dave-combs
Website http://www.combsmusic.com/
Dave Combs Bio
Dave Combs is a songwriter, entrepreneur, successful business executive, and bestselling Amazon author. Over the past four decades he has written over 120 songs and created fifteen albums of soothing, relaxing instrumental piano music, including the popular standard, Rachel’s Song. His music has been played millions of times on radio, satellite, and all internet streaming media. His book, Touched by the Music, is about an inspired (some say anointed) song, the man who wrote it, the successful music business that grew from it, and the millions of people whose lives continue to be touched by Dave’s peaceful music and his uplifting stories. In this book, musician and master storyteller Dave Combs brings to life his amazing journey through his own personal captivating stories. Dave grew up in Erwin, TN, and now he and his wife Linda make their home in Winston-Salem, North Carolina in the USA.
22 min