Behind The Business

Sofia Rose Bernardi

The raw, real, and unfiltered podcast that takes you behind the scenes of what it really takes to build a thriving coaching business. Both the strategy behind the brand and the human behind the business.

  1. 12 HRS AGO

    250. If I Wanted To Double My Business In 2026, Here’s What I’d Do

    If I wanted to double my coaching business in 2026, here’s exactly what I’d do. In this powerful episode, I break down the five core areas I would prioritise if I were starting fresh with the goal of doubling my income, impact, and momentum. This isn’t about doing more—it’s about doing better, smarter, and in full alignment with your vision. Whether you’re just getting started or ready to scale past six figures, you’ll walk away with clarity, direction, and a strategic roadmap for creating massive results this year. You’ll learn: Why auditing your business model is essential before scaling How to strengthen and double your lead flow The non-negotiables of a high-converting sales process What tasks to delegate for more time and profit How to embody the identity of a high-level CEO Other Links: Latest Resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@sofiarosebernardi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work Together: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠

    14 min

  2. 29/12/2025

    249. My Hardest and Most Important Lessons From 2025

    2025 was a transformative year in both business and life—and in this powerful episode, Sofia shares the five most important and challenging lessons she learned while scaling to consistent $100K months with more ease than ever before. You’ll get a behind-the-scenes look at what actually created exponential growth, the mindset shifts that unlocked expansion, and how Sofia navigated the highs and lows of leadership. In this episode, you’ll learn:• Why taking risks before you’re ready is the real growth edge• How identity—not just strategy—scales your income• The secret to scaling sustainably without burnout• How nervous system regulation impacts leadership• Why not every season needs to be about growth Other Links: Latest Resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@sofiarosebernardi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work Together: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠

    15 min

  3. 22/12/2025

    248. How I Built a $2M Coaching Business From Nothing

    In this powerful episode, I share how I scaled my coaching business from absolute zero to over $2 million in under five years—without burning out. I started with no experience, five casual jobs, and zero support during a global pandemic. What made the difference? Mindset. You’ll learn the exact five mindset shifts that changed everything for me, and how you can apply them to rapidly grow your own coaching business—regardless of your current circumstances. What you'll learn: Why deciding is more powerful than hoping The truth about taking messy, imperfect action The power of solving one problem for one person How to build scalable offers (even early on) How to stay consistent through tough seasons Other Links: Latest Resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@sofiarosebernardi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work Together: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠

    19 min

  4. 15/12/2025

    247. How To Actually Scale To $30K Months In 2026

    In this powerful episode, Sofia reveals the exact steps to sustainably scale to $30,000 months and beyond in your coaching business — without burnout, overcomplication, or hustle. She shares the core strategies, systems, and identity shifts that helped her grow to consistent $80k-$100k months, and how you can apply them too. Here’s what you’ll learn: Why most coaches never hit 30k months (and how to avoid their mistakes) The only offer structure you need to scale How to simplify your messaging to attract dream clients fast The 3 ways to consistently bring in high-quality leads The seamless sales system that sells for you daily The identity shift required to actually hold and grow beyond 30k months Other Links: Latest Resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@sofiarosebernardi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work Together: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here

    19 min

  5. 08/12/2025

    246. How I Structure My Business Routine and Calendar at $80K+ Months.MP4

    What if scaling your business didn’t require being fully booked, overwhelmed, or constantly “on”? In this episode, I’m pulling back the curtain on how I structure my business routine and calendar to support $80K–$100K+ months — without the burnout. I share the five exact strategies that keep my schedule clear, my energy grounded, and my results growing. You’ll learn: Why I run a group coaching model (and how it gives me more freedom) My daily non-negotiables that keep momentum going How I plan each week around revenue, not random tasks The #1 calendar shift that changed everything How to create space for the unexpected without losing progress Other Links: Latest Resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@sofiarosebernardi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work Together: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here

    28 min

  6. 01/12/2025

    245. How To Lead Yourself To Better Health And Bigger Success With Naomi Holdbrook

    In this powerful episode, I sit down with the incredible Naomi Holdbrook—The Unconventional Weight Loss Coach. Naomi shares her deeply personal story of overcoming lifelong body image struggles, chronic illness, and emotional eating to reclaim her health, self-worth, and success. Together, we explore how transforming your relationship with your body can completely transform your life and business too. Naomi and I discuss the real reasons women stay stuck, the lies we’ve been sold about weight loss, and how true freedom comes from self-trust, not perfection. This is about so much more than weight loss—it’s about leading yourself with confidence through every chapter of life. What you’ll learn: Why healing your relationship with your body impacts every part of your life How diet culture conditions us to delay success in health and business The mindset traits Naomi’s most successful clients share How Naomi built a thriving business while navigating the messiest season of her life Why self-trust, not motivation, is the true catalyst for transformation Other Links: Latest Resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@sofiarosebernardi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work Together: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Here

    53 min

  7. 24/11/2025

    244. Six Lessons from Six Years in Business

    In this special milestone episode, Sofia reflects on six years in business and shares the six most impactful lessons that shaped her journey. From babysitting and juggling five jobs to building a multi-million dollar coaching company, this is a raw, empowering, and deeply personal episode every entrepreneur needs to hear. What you'll learn: Why obsession (not motivation) drives results How to embrace both highs and lows with grace The critical importance of mentorship and proximity How belief, not just strategy, creates success Why continuous growth is the only path forward The power of integrity in a noisy online world Other Links: Latest Resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠@sofiarosebernardi⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work Together: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Here

    49 min

  8. 17/11/2025

    243. Lessons From Running An In Person Business Retreat

    Hosting an in-person business retreat was one of the most rewarding and expansive experiences I’ve had in business. In this episode, I take you behind the scenes of my two-day Spacious Scaling Business Retreat and share the real talk on what it takes to plan and run a high-impact event for your clients. I break down the exact structure, schedule and support I had in place, what I’d do differently next time, and the biggest ROI from retreats (hint: it’s not just profit). If you’re dreaming of hosting your own, this episode gives you the full blueprint. You’ll learn: The structure of a successful 2-day retreat (and why I hosted it at home) My biggest wins, surprises and lessons learned What I’d do again vs what I’d change How I ensured simplicity, support and scalability Why retreats are less about money and more about impact Other Links: Latest Resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠@sofiarosebernardi⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Here⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work Together: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Here

    29 min
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Trailer

5
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19 Ratings

About

The raw, real, and unfiltered podcast that takes you behind the scenes of what it really takes to build a thriving coaching business. Both the strategy behind the brand and the human behind the business.

Information

  • Creator
    Sofia Rose Bernardi
  • Years Active
    2021 - 2026
  • Episodes
    251
  • Rating
    Clean
  • Copyright
    © Sofia Rose Bernardi
  • Show Website
    Behind The Business