The Marketing Thread

Brandon Salisbury

Welcome to The Marketing Thread, the podcast where the best marketing minds stop "presenting" and start talking. Host Brandon Salisbury ditches the standard interview format for a genuine, casual conversation with guests about the marketing topics they actually care about. No corporate scripts—just two professionals talking shop. We also answer your burning questions in our "Ask Reddit" segment, bringing the internet’s most famous forum to your headphones. Pull up a chair, get comfortable, and join the conversation.

Episodes

  1. 3 DAYS AGO

    The "Pattern Interrupt": Mastering LinkedIn Outreach with AI Research and Human Connection

    Tired of being “Number 101” in a prospect's LinkedIn inbox? In this episode of The Marketing Thread, host Brandon Salisbury sits down with LinkedIn outreach expert Belmin Karalija (Co-Founder at Nomad V Group) to discuss why generic AI outreach is failing and how to achieve a massive 40% reply rate using "Pattern Interrupts."Belmin breaks down his specific workflow for using AI (Claude & Gemini) not to write messages, but to perform deep market research that uncovers the "hidden hooks" your prospects can’t ignore. Whether you are scaling an agency or looking to refine your personal sales strategy, this deep dive into the 2026 sales landscape is essential viewing.In this episode, you’ll learn:✅ Why purposeful typos and human "mistakes" outperform perfect AI scripts.✅ The "Pattern Interrupt" strategy that sky-rocketed Belmin’s reply rates.✅ How to use AI for Deep Research to find hooks that build instant trust.✅ Why Cold Calling is making a massive comeback in the age of automation.✅ How to balance high-volume outreach without getting banned by LinkedIn.Connect with Belmin Karalija:🔗 LinkedIn: https://www.linkedin.com/in/belmin-karalija-3b21b5187/Connect with Brandon Salisbury:🔗 LinkedIn: https://www.linkedin.com/in/brandon-p-salisbury/TOOLS MENTIONED:Claude & Gemini (For Deep Research)Aimfox (LinkedIn Automation): https://www.aimfox.com/Go Extrovert (LinkedIn Engagement)Clay (Data & Prospecting)Subscribe to The Marketing Thread for more candid conversations with marketing obsessed experts! 🔔#LinkedInMarketing #SalesOutreach #AImarketing #ColdCalling #LeadGeneration #TheMarketingThread #MarketingStrategy #AgencyScaling

    35 min

About

Welcome to The Marketing Thread, the podcast where the best marketing minds stop "presenting" and start talking. Host Brandon Salisbury ditches the standard interview format for a genuine, casual conversation with guests about the marketing topics they actually care about. No corporate scripts—just two professionals talking shop. We also answer your burning questions in our "Ask Reddit" segment, bringing the internet’s most famous forum to your headphones. Pull up a chair, get comfortable, and join the conversation.