BetterWealth with Caleb Guilliams

BetterWealth Media
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BetterWealth helps 6–7 figure entrepreneurs build, protect, and grow their wealth through strategic whole life insurance designs and alternative wealth strategies. Your host, Caleb Guilliams, features powerful, deep dive masterclasses, real client case studies, and interviews with top financial experts, business leaders, and entrepreneurs, all designed to help you make more intentional financial decisions and master the wealth game.

  1. 3D AGO

    What Took Me 40 Years to Learn About Life Insurance, I’ll Teach You in 89 Minutes

    Trent Fortner, a 40+ year veteran in the life insurance and wealth planning space gives an 89 minute masterclass on how life insurance, if incorporated properly can completely reshape your financial plan and wealth building strategies. Trent lays the groundwork and dives into the numbers with his calculators to prove that a financial plan without life insurance can't compete with one that does. Connect with Trent: https://trentfortner.com 00:00 Intro 00:44 Introducing Trent Fortner 01:39 Returning to Basics & Overarching Planning 02:07 LEAP and Infinite Banking 03:47 Working with Nelson Nash in the 1990s 06:26 Power of Life Insurance & the LEAP Process 06:45 Problem with Product-Centric Planning 07:33 Dr. Wade Pfau & Non-Correlated Assets 08:57 Risks of Indexed Universal Life (IUL) 12:23 Holistic Planning 15:32 LEAP Present Plan Model 21:41 Client Choices After Discovery 22:50 Addressing the “Cost” Objection 24:39 Compounding Taxes 33:24 Impact of Losses on Savings 39:08 Taxes Are a Complete Loss 44:36 Flattening Taxes 48:53 Adding Benefits with Permanent Life Insurance 49:39 Compounding vs. Whole Life Insurance 56:42 Life Insurance vs. High-Yield Savings Account 01:03:01 Rich on Paper vs Rich In Real Life 01:06:52 Ways to Use Permanent Life Insurance 01:11:37 Gains, Advantages, Risks 01:22:04 Final Thoughts Watch the Video on Youtube for Visuals - https://youtu.be/vG8jaEDRDPQ Want a Life Insurance Policy? Go Here: https://bttr.ly/bw-yt-aa-clarity Learn More About BetterWealth: https://betterwealth.com DISCLAIMER: https://bttr.ly/aapolicy *This video is for entertainment purposes only and is not financial or legal advice. Financial Advice Disclaimer: All content on this channel is for education, discussion, and illustrative purposes only and should not be construed as professional financial advice or recommendation. Should you need such advice, consult a licensed financial or tax advisor. No guarantee is given regarding the accuracy of the information on this channel. Neither host nor guests can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

    1h 29m

  2. 6D AGO

    How To Level Up To Infinite Banking 3.0 (Majority Are Stuck at Level 1)

    Learn how to uplevel your infinite banking from 1.0 to 3.0. Caleb Guilliams sits down with Barry Brooksy, a financial advisor from @InsuranceandEstates , and the author of Live Rich, Die Rich. They walk through the correct type of life insurance policy needed for infinite banking and the exact reasons you should utilize your whole life insurance as a private bank, not only for building wealth while you're alive but leaving generational wealth for years to come. 00:00 Introduction 01:01 Barry Brooksby's Introduction and Backstory 03:29 Variable Universal Life (VUL) and Market Volatility 05:12 High Cash Value Whole Life Insurance 05:49 Barry's Book: Live Rich, Die Rich 11:42 Guaranteed Investment: Whole Life Benefits 13:34 True Diversification vs. Market Diversification 15:05 Whole Life vs. IUL/VUL Debate 20:49 True Rate of Return of Whole Life Insurance 23:57 Three Major Problems with IUL/VUL 29:43 Flexibility in Properly Structured Whole Life Insurance 32:20 Infinite Banking 1.0, 2.0, and 3.0 Explained 38:29 Car Loans vs. Policy Loans 43:55 Risk of Paying Off Your House Early 48:46 Tracking Policy Loans and System Flow 51:52 Using Bank Financing and Policy Loans for Real Estate 53:01 Vetting Deals and Real Estate Investing Mistakes 59:51 Myth That Life Insurance Companies Keep Your Cash Value Want a Life Insurance Policy? Go Here: https://bttr.ly/bw-yt-aa-clarity Want Us To Review Your Permanent Life Insurance Policy? Click Here: https://bttr.ly/yt-policy-review Buy Your Tickets to the Life Insurance Summit! Click Here: https://betterwealth.com/summit Read Barry's Book: https://a.co/d/0209kpOi ______________________________________________ Learn More About BetterWealth: https://betterwealth.com ==================== DISCLAIMER: https://bttr.ly/aapolicy *This video is for entertainment purposes only and is not financial or legal advice. Financial Advice Disclaimer: All content on this channel is for education, discussion, and illustrative purposes only and should not be construed as professional financial advice or recommendation. Should you need such advice, consult a licensed financial or tax advisor. No guarantee is given regarding the accuracy of the information on this channel. Neither host nor guests can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

    1h 7m

  3. FEB 6

    The Best Infinite Banking Policies with One America (Complete Company Review)

    In this video, Caleb Guilliams and Alden Armstrong review infinite banking with One America Life Insurance Company. What are the best policy designs for Infinite Banking, as well as breaking down the company’s COMDEX ratings, dividend performance, pros and cons, and more! Watch the Video on Youtube for Visuals - https://youtu.be/cVrUUEvVJnc Want the IBC Company Guide Book? Click Here: https://bttr.ly/ibc-guide Want Us To Review Your Permanent Life Insurance Policy? Click Here: https://bttr.ly/yt-policy-review Learn More About BetterWealth: https://betterwealth.com 00:00 Introduction and Company Overview 02:35 Financial Strength and Performance 06:33 One America Positioning for IBC 08:52 Whole Life 95 - Cash Flow Design 15:45 Whole Life 95 - Front Load Design 21:03 Access to Cash Value and Loans 22:45 PUA Flexibility 25:51 Long-Term Care Rider 27:26 Advantages and Considerations 32:28 Agent Overview 34:29 Conclusion ==================== DISCLAIMER: https://bttr.ly/aapolicy *This video is for entertainment purposes only and is not financial or legal advice. Financial Advice Disclaimer: All content on this channel is for education, discussion, and illustrative purposes only and should not be construed as professional financial advice or recommendation. Should you need such advice, consult a licensed financial or tax advisor. No guarantee is given regarding the accuracy of the information on this channel. Neither host nor guests can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

    38 min

  4. FEB 3

    Debt Expert Critically Examines Dave Ramsey's 7 Baby Steps

    Debt expert, Chris Miles, critically examines Dave Ramsey's 7 Baby Steps and explains why paying off your home early can backfire on your wealth, especially when it comes to liquidity, flexibility, and long-term risk. Drawing from real-world experience, past recessions, and opportunity cost, we explain how this step can trap cash, increase vulnerability, limit future options, and sabotage your wealth, even for disciplined savers who “did everything right.” Buy Your Tickets to the Life Insurance Summit! Click Here: https://betterwealth.com/summit Want a Life Insurance Policy? Go Here: https://bttr.ly/bw-yt-aa-clarity Watch the Full Interview: How to Use Infinite Banking to Build a Real Estate Empire | Chris Miles https://youtu.be/P2hCKhL1M_k 00:00 Introduction 00:08 Baby Step 1: $1,000 Emergency Fund 00:33 Baby Step 2: Pay Off Debt (Snowball Method) 01:11 Cash Flow Index Method and High-Yield Savings 03:09 Baby Step 3: Save 3 to 6 Months of Expenses 04:11 Modified Steps 2 and 3 05:00 Baby Step 4: Invest 15% of Household Income 06:52 Baby Step 5: Save for Children's College 09:18 Baby Step 6: Pay Off Your Mortgage 09:57 Experience with Home Equity 11:02 Trapped Money and Penalties 12:11 Baby Step 7: Build Wealth and Give 14:14 Dave Ramsey's Net Worth and Investment Strategy 18:32 Investing in Your Greatest Asset Learn More About BetterWealth: https://betterwealth.com DISCLAIMER: https://bttr.ly/aapolicy *This video is for entertainment purposes only and is not financial or legal advice. Financial Advice Disclaimer: All content on this channel is for education, discussion, and illustrative purposes only and should not be construed as professional financial advice or recommendation. Should you need such advice, consult a licensed financial or tax advisor. No guarantee is given regarding the accuracy of the information on this channel. Neither host nor guests can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

    20 min

  5. JAN 30

    Patrick Bet-David’s Protégé Addresses IUL & PHP Controversy | Matt Sapuala

    In this interview, Matt Sapaula @7figuresquad (Patrick Bet-David’s protégé and a long-time insurance leader) sits down to address the biggest flashpoints in the life insurance world, IUL vs. whole life, MLM controversies, Kyle Busch's “scam” headline, and what actually matters for how policies are designed. They go deep into living benefits, and the importance of protecting income from future disasters. Want a Life Insurance Policy? Go Here: https://bttr.ly/bw-yt-aa-clarity Want FREE Whole Life Insurance Resources & Education? Go Here: https://bttr.ly/yt-bw-vault Want Us To Review Your Permanent Life Insurance Policy? Click Here: https://bttr.ly/yt-policy-review 00:00 Introduction 01:25 Speaker's Partnership With Patrick Bet-David 02:11 Why did the speaker choose the insurance business? 03:34 Marines, Divorce and Bankruptcy 06:38 "Once in a generation leader." 07:15 What is Life Insurance? 09:08 Is life insurance a terrible investment? 09:19 Capital preservation tool 10:52 Analogy of a smartphone 12:03 Life insurance as a tool 15:42 Wealth Framework and Financial Philosophy 20:14 Paying off a house vs. Having it "paid for." 20:34 Why paying off a house too quickly is risky? 21:15 Theory, witnessing, and application 22:50 Starting an insurance career part-time 24:53 Explanation of living benefits 27:35 Term vs. Permanent and IULs 30:04 Cost of term insurance 32:03 Life insurance and tax-free cash flow 33:32 IUL versus whole life 35:15 Upside Potential of IULs 37:08 Why has the speaker not been under stress in his 27 years in the insurance business? 38:16 Universal life chassis 41:56 Concerns about agents manipulating IUL 43:05 Infinite Banking and the Backlash on IULs 44:20 Policy loans for big purchases 46:10 The Kyle Busch incident 47:50 "SCAM" term is overused to describe IULs Learn More About BetterWealth: https://betterwealth.com DISCLAIMER: https://bttr.ly/aapolicy *This video is for entertainment purposes only and is not financial or legal advice. Financial Advice Disclaimer: All content on this channel is for education, discussion, and illustrative purposes only and should not be construed as professional financial advice or recommendation. Should you need such advice, consult a licensed financial or tax advisor. No guarantee is given regarding the accuracy of the information on this channel. Neither host nor guests can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

    53 min

  6. JAN 27

    How To Turn EVERY Business Expense Into First Class Flights & Luxury Hotels | Eli Facenda

    Credit Card Expert Eli Facenda shows how entrepreneurs can turn everyday business expenses into first class flights and luxury hotels using these credit card point hacks. He breaks down how to unlock 700,000-points with a special 400,000 bonus and also covers how paying payroll, rent, life insurance premiums, and potentially mortgages with these credits cards, can become a tax-efficient way to fund unforgettable travel experiences. Access All of Eli's Free Resources - https://www.freedomtravelsystems.com/betterwealth Want a Life Insurance Policy? Go Here: https://bttr.ly/bw-yt-aa-clarity Want FREE Whole Life Insurance Resources & Education? Go Here: https://bttr.ly/yt-bw-vault Want Us To Review Your Permanent Life Insurance Policy? Click Here: https://bttr.ly/yt-policy-review 00:00 Introduction 01:04 Eli Facenda | CEO at Freedom Travel Systems 01:34 New Credit Card Strategy 02:20 Getting $30,000 in Value in 60 Seconds 02:42 Four Buckets of "Points People" 06:04 How to Achieve the $30,000 Return with the Capital One Venture X Business Card 08:25 Analyzing Fees for Using Credit Cards for Payroll and Mortgage 10:49 Tax Benefit of Credit Card Points 17:40 Points Arbitrage Without International Travel 19:38 Other Recommended Cards and 2026 Bonuses 24:45 The Hilton Black Market Points Story 28:33 Gifting Points to Employees and Friends 31:00 Thoughts on the Built Card for Rent and Mortgage Payments 37:16 Script for Hacking Hotel Upgrades 42:02 Purpose of Experiential Wealth and Five Regrets of the Dying 48:00 Experiential Millionaire Framework 52:08 Final Thoughts Learn More About BetterWealth: https://betterwealth.com DISCLAIMER: https://bttr.ly/aapolicy *This video is for entertainment purposes only and is not financial or legal advice. Financial Advice Disclaimer: All content on this channel is for education, discussion, and illustrative purposes only and should not be construed as professional financial advice or recommendation. Should you need such advice, consult a licensed financial or tax advisor. No guarantee is given regarding the accuracy of the information on this channel. Neither host nor guests can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

    58 min

  7. JAN 23

    Infinite Banking with Mass Mutual (Complete Company Review)

    Is infinite banking with Mass Mutual a good company for infinite banking? In this video, Caleb Guilliams and Alden Armstrong review Mass Mutual Insurance Company for Infinite Banking, breaking down the companies COMDEX ratings, dividend performance, best policy designs, pros and cons, and more! Want the IBC Company Guide Book: Click Here: https://bttr.ly/ibc-guide Want a Life Insurance Policy? Go Here: https://bttr.ly/bw-yt-aa-clarity Want FREE Whole Life Insurance Resources & Education? Go Here: https://bttr.ly/yt-bw-vault Want Us To Review Your Permanent Life Insurance Policy? Click Here: https://bttr.ly/yt-policy-review 00:00 Introduction 01:00 Mass Mutual Company Overview 01:37 Financial Strengths and Performance 03:32 Loan Recognition and Ratings 05:07 IBC Positioning 09:39 Product Lineup 10:20 Cash Flow Strategy Illustration 16:56 Front-Loaded Strategy Illustration 21:33 10 Pay Product Illustration 23:49 Accessing Cash Value and Loan Features 27:06 Paid-Up Additions (PUA) Riders 28:23 ALIR PUA Rider: The All or Nothing Rider 32:43 PALIR PUA Rider: Planned Additional Life Insurance Supplement 36:09 Additional Features: New York Availability, Survivorship, and Long-Term Care 37:51 Pros and Cons/Agent Perspective 45:06 Conclusion Learn More About BetterWealth: https://betterwealth.com DISCLAIMER: https://bttr.ly/aapolicy *This video is for entertainment purposes only and is not financial or legal advice. Financial Advice Disclaimer: All content on this channel is for education, discussion, and illustrative purposes only and should not be construed as professional financial advice or recommendation. Should you need such advice, consult a licensed financial or tax advisor. No guarantee is given regarding the accuracy of the information on this channel. Neither host nor guests can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

    49 min

  8. JAN 21

    What's the Best Way to Design Infinite Banking Policies? | 40/60 Vs 80/20

    What’s the best way to design an infinite banking policy? In this video, Brent Kesler, founder of The Money Multiplier, joins Caleb Guilliams to break down whole life insurance designs for infinite banking, specifically comparing 40/60 vs 80/20 policy structures and Nelson Nash's original intentions. The discussion also includes a debate on term riders, when they help, when they hurt, and how they affect infinite banking strategies over time. Watch the First Interview with Brent where he explains how he paid off $1M in debt in 2 years - https://youtu.be/cHTmpSU-nzQ Want a Life Insurance Policy? Go Here: https://bttr.ly/bw-yt-aa-clarity Want Us To Review Your Permanent Life Insurance Policy? Click Here: https://bttr.ly/yt-policy-review 00:00 Introduction 01:50 Infinite Banking and Debt Payoff Strategy 02:07 Changes to Infinite Banking 03:30 The "Nelson Plan" (40/60) 04:12 Policy Design Philosophy: Base, PUA, and Term Riders 05:01 Long-Term Efficiency and Base Premium 05:57 MEC Limit and Term Riders 06:59 Base, PUA, and Term Riders Definitions 12:00 Higher Base vs. More PUA 18:25 Flexibility in PUA Riders 19:19 Starting Additional Policies 20:40 Rule of Maximizing Current Policies 23:07 Adjusting Premiums on Multiple Policies 27:19 Minimum Premium and Income Ratio 28:34 The "10 Times Your Age" Rule 29:27 Tax Liability 35:46 Death Benefit, Rate of Return, and Financial Mindset 38:03 Internal Rate of Return (3.5% to 5%) 39:45 Actual Rate of Return vs. Average Rate of Return 42:28 The Value of Convertible Term Insurance 43:36 Human Life Value vs. Starting Small Whole Life Policy 47:14 Life Insurance as the Only Guaranteed Payout Insurance 48:53 Buying Cars and Using Other People's Money 49:18 Separating Policy Growth 51:54 Using Bank's Money for Investments 54:34 Danger of Using Banks if Undisciplined Learn More About BetterWealth: https://betterwealth.com DISCLAIMER: https://bttr.ly/aapolicy *This video is for entertainment purposes only and is not financial or legal advice. Financial Advice Disclaimer: All content on this channel is for education, discussion, and illustrative purposes only and should not be construed as professional financial advice or recommendation. Should you need such advice, consult a licensed financial or tax advisor. No guarantee is given regarding the accuracy of the information on this channel. Neither host nor guests can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

    57 min
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4.8
out of 5
20 Ratings

About

BetterWealth helps 6–7 figure entrepreneurs build, protect, and grow their wealth through strategic whole life insurance designs and alternative wealth strategies. Your host, Caleb Guilliams, features powerful, deep dive masterclasses, real client case studies, and interviews with top financial experts, business leaders, and entrepreneurs, all designed to help you make more intentional financial decisions and master the wealth game.

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