Beyond The Technique Podcast

Kati Whitledge
  • 3.7 (6)
  • FASHION & BEAUTY
  • UPDATED WEEKLY

Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's what you do beyond the technical aspects of your craft that will bring substantial success. We promise to bring you the most forward-thinking industry topics to help you consistently grow and develop yourself and your business.

  1. 1D AGO

    681: Accomplish Big Things: How to Actually Follow Through

    Today, your host, Kati Whitledge breaks down how salon and spa owners can finally achieve big goals without becoming overwhelmed or quitting too soon. She challenges the belief that failure comes from lack of ability, revealing instead how "the gap" between where you are and where you want to be can create paralysis—and how daily action is the antidote. Kati walks you through the power of true commitment, identity shifts, and working backwards from your biggest vision into clear, repeatable daily habits. If you're ready to stop overthinking, build confidence through consistency, and "win the day," this episode will show you exactly how to move forward.   WATCH ON YOUTUBE: https://youtu.be/ZDYIp2_0xr0   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ Get my favorite bio-hacking products: CLICK HERE   SPONSORS Join the PBA: https://www.probeauty.org/

    21 min

  2. 4D AGO

    680: The Soft Skills That Separate the Top 1%

    In this episode, Kati sits down with Kellie Johnson to explore the soft skills that truly separate top-performing salon professionals and leaders. From confidence and happiness as learned skills to building trust, integrity, and emotional intelligence within teams, Kellie shares actionable strategies to elevate culture and client experience. They also dive into real-world lessons on hiring, training, and leading through change in today's evolving salon landscape. If you want to strengthen your leadership and create deeper client connections, this is a must-listen conversation.   WATCH ON YOUTUBE: https://youtu.be/0NyGIeUIdi8   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW ELAN HAIR STUDIO Instagram: https://www.instagram.com/elanhairstudio/  Kellie's Podcasts with us! Click Here   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ Get my favorite bio-hacking products: CLICK HERE   SPONSORS Join the PBA: https://www.probeauty.org/

    34 min

  3. APR 9

    679: The Pursuit of Happiness Has Failed You

    In this episode, Kati challenges the idea that happiness is something to chase, revealing how the "pursuit" mindset can actually keep salon and spa owners feeling stuck, dissatisfied, and always behind. Drawing on the concept of "the gap," she explains how constantly measuring yourself against an ever-moving ideal can create anxiety, burnout, and a lack of fulfillment—even when you're making real progress. Instead, Kati shares a powerful shift: practicing happiness in the present by recognizing growth, celebrating small wins, and appreciating the simple moments that already exist in your life and business. You'll walk away with practical strategies to build a culture of recognition, strengthen client and team relationships, and create a workplace where joy and progress can coexist every single day.   WATCH ON YOUTUBE: https://youtu.be/mWoXOtR4WmE   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ Get my favorite bio-hacking products: CLICK HERE   SPONSORS Join the PBA: https://www.probeauty.org/

    17 min

  4. APR 6

    678: What's Your Exit Policy?

    Join us today as we sit down with Award-Winning Salon Owner Jennifer Alvarez to tackle one of the most overlooked yet critical systems in business: your employee exit policy. Jennifer shares how a painful team departure led her to build a clear, structured protocol that protects culture, client relationships, and revenue—while still honoring team members' next steps. Together, they unpack the importance of proactive communication, legal protections like non-compete and non-solicitation agreements, and creating a win-win experience when employees leave. If you've ever felt blindsided by a team member's exit or want to future-proof your salon, this conversation will challenge you to lead with clarity, confidence, and long-term vision.   WATCH ON YOUTUBE: https://youtu.be/CvuC2_LLTS0   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW JENNIFER ALVAREZ Instagram: https://www.instagram.com/jenniferjadealvarez/  GET THE GUIDE: https://jenniferjadealvarez.myflodesk.com/departing-protocol    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ Get my favorite bio-hacking products: CLICK HERE   SPONSORS Join the PBA: https://www.probeauty.org/

    41 min

  5. APR 2

    677: How to Avoid Conflict, with Kati Whitledge

    What if the very thing you're trying to avoid is actually the key to your next level of growth? In this episode, Kati Whitledge challenges salon and spa owners to rethink conflict—not as drama to escape, but as a powerful driver of innovation, clarity, and leadership strength. She shares how avoiding conflict can quietly stall your culture, while healthy, values-driven confrontation builds respect, solutions, and momentum. You'll walk away with practical strategies to lead through tension with confidence, ask better questions, and turn conflict into one of your greatest business advantages.   WATCH ON YOUTUBE: https://youtu.be/wSPVS9nU1G4   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ Get my favorite bio-hacking products: CLICK HERE   SPONSORS Join the PBA: https://www.probeauty.org/

    18 min

  6. MAR 30

    676: Be Great at Anything!

    In this episode of Beyond the Technique, Kati Whitledge sits down with award-winning salon owner Tonya Raybon to unpack her 15-year journey from bookkeeper to thriving salon CEO. Tonya shares why she transitioned from a booth rental model to a commission-based team, and how that decision transformed her culture, financial stability, and leadership impact. You'll hear real, honest insights into letting go of hurt feelings when team members exit, learning through failure, and stepping fully into your role as a leader. If you're ready to build a stronger, more unified salon business in 2026, this conversation will challenge and inspire you to lead with clarity, courage, and vision.   WATCH ON YOUTUBE: https://youtu.be/DjKEGFFoBPI   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW SALON RAYBON Website: https://www.salonraybon.com/  Instagram: https://www.instagram.com/salonraybon/    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ Get my favorite bio-hacking products: CLICK HERE   SPONSORS Join the PBA: https://www.probeauty.org/

    26 min

  7. MAR 26

    675: Complaining Culture Breakdown

    Today your host, Kati Whitledge challenges salon owners and leaders to confront one of the most destructive habits in the workplace—complaining. She explains how a culture of constant negativity erodes social capital, repels high-value clients, and ultimately limits the growth potential of both teams and businesses. Kati shares practical strategies, including the "5-second rule" and healthier ways to vent, helping leaders redirect conversations toward solutions instead of problems. If you want to protect your salon culture and build a team focused on growth, ownership, and opportunity, this episode will give you the mindset shift you need.   WATCH ON YOUTUBE: https://youtu.be/_bnhvKbQCMU   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ Get my favorite bio-hacking products: CLICK HERE   SPONSORS Join the PBA: https://www.probeauty.org/

    19 min

  8. MAR 23

    674: Five Succession Planning Myths That Could Ruin Your Exit

    Succession planning isn't something you wait for, it's something you build, and in this episode, we have Mary Beth Berns here to break down the most disastrous myths that can derail your salon or spa exit. From the misconception that growth automatically increases value to the belief that finding a buyer means you're almost done, they reveal what truly impacts a successful sale. You'll learn realistic timelines, why financial clarity and proper maintenance matter, and how emotional decisions can cost you at the finish line. If you want to maximize your business value, protect your legacy, and exit on your terms, this conversation will show you where to start and how to do it right.   WATCH ON YOUTUBE: https://youtu.be/g9WvNqlyCZQ   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW MARY BETH BERNS Instagram: https://www.instagram.com/mbbsmallbusinesscoaching/  Salon Spa Connection: http://www.salonspaconnection.com/  Qnity Succession Planning EDU: https://qnity.com/blog/succession-success-readiness    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ Get my favorite bio-hacking products: CLICK HERE   SPONSORS Join the PBA: https://www.probeauty.org/

    39 min
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Ratings & Reviews

3.7
out of 5
6 Ratings

About

Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's what you do beyond the technical aspects of your craft that will bring substantial success. We promise to bring you the most forward-thinking industry topics to help you consistently grow and develop yourself and your business.

Information

  • Creator
    Kati Whitledge
  • Years Active
    2016 - 2026
  • Episodes
    100
  • Rating
    Explicit
  • Copyright
    © 2024 Kati Whitledge
  • Show Website
    Beyond The Technique Podcast

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