The Catalyst by Softchoice

Softchoice
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A documentary-style podcast about how IT leaders tackle high-stakes transformations. Each episode weaves together real voices, expert insights, and compelling narratives that reveal universal challenges and practical wisdom. Season 7: "Small Teams, Big Dreams" explores the human stories behind IT transformations—from AI adoption experiments to burnout crises, from toxic job markets to infrastructure decisions that matter. These aren't polished case studies. These are authentic accounts from IT professionals navigating the same impossible gaps between expectations and resources that you face every day. From Softchoice, a World Wide Technology company.

  1. 2025-12-31

    The Small Teams Episode: When IT Needs to Punch Above Its Weight

    Enterprise expectations. Startup-sized teams. And zero margin for failure. Across museums, national parks, retail stores, and nonprofit organizations, mid-market IT leaders are being asked to do more than ever—with fewer people, tighter budgets, and growing complexity. Most burn out. Some figure it out. In this episode, The Catalyst brings together two leaders navigating that reality from different sides of the work: Scott Gagon, Network Security Engineer, Event NetworkTariq Chaudhri, VP of Technology, Goodwill of Northwest North CarolinaTogether, they explore what it takes for small IT teams to support enterprise-scale environments—and why trusted partnerships are often the difference between survival and real progress. You’ll hear: How small IT teams manage massive, distributed operationsWhy empathy, mission, and decisiveness matter as much as toolsHow partners like Softchoice become force multipliers—not vendorsThe Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology.

    25 min

  2. 2025-12-10

    The AI Failure Episode: Why Asking the Wrong Question is To Blame

    When mid-market IT leaders call about AI, most ask the wrong question. Instead of “What problem are we solving?” they jump straight to “Which LLM should we use?” — a mindset that helps explain why 95% of AI pilots fail to deliver measurable business returns. In this episode, two of Softchoice’s leading AI experts — Sean Larkin, AI Principal Architect, and Ron Espinosa, Director, Google Cloud Category — break down why technology-first thinking derails AI initiatives before they start. From market validation to crawl-walk-run design, they reveal how organizations can escape the hype cycle and build AI solutions that actually work. Key takeaways: Why “What LLM should we use?” is the wrong first questionHow market validation prevents multimillion-dollar failuresWhy data hygiene is still the most overlooked riskWhat crawl-walk-run actually means in AI deploymentsHow executive alignment eliminates costly blind spots between IT and business teamsGuests Sean Larkin, AI Principal Architect, SoftchoiceRon Espinosa, Director, Google Cloud Category, SoftchoiceThis episode is packed with field stories, hard truths, and practical frameworks mid-market organizations can apply immediately. --- Take the first step in your AI journey Book your Executive Alignment Session today: https://www.softchoice.com/solutions/ai-and-data/executive-alignment-session The Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology.

    28 min

  3. 2025-11-26

    The AI Recruitment Episode: Why Tech Hiring is Getting Harder

    937 applications. 42 interviews. 80 days. That's what it took one experienced data scientist to land a job in 2025—and he's one of the lucky ones. In this episode of The Catalyst, we follow two tech professionals through what they call "the worst job market ever." Emily, a software developer with 10 years of experience and a degree from University of Waterloo's prestigious computer science program, gets laid off on a Tuesday and was interviewing the next day. Santiago, a data scientist and former manager at Deloitte, launches what he calls a "denial of service attack" on the job market—bombarding it with nearly a thousand applications while tracking every rejection in a dashboard styled like Super Mario. Both land jobs. Both consider themselves fortunate. And both say the system is fundamentally broken. Meanwhile, over 700 tech workers are being laid off every day while companies claim they can't find talent. Something doesn't add up. Through their stories and expert analysis from Bobby Burns, Vice President of R&D at Indeed, we uncover what's really happening: applicant tracking systems filtering out 75% of qualified candidates, AI conducting first-round interviews before humans ever get involved, and a catch-22 nobody can solve—where will senior developers come from in 2030 if we're not hiring junior developers in 2025? Key Takeaways: Why the "talent shortage" exists alongside mass tech layoffsHow applicant tracking systems reject 75% of resumes due to formatting issuesThe psychological toll of sending hundreds of applications into the voidWhat AI tools might (and might not) fix about hiring and fighting biasWhy even graduates from top programs can't get entry-level rolesRead about Emily's experience on her Medium: https://emilyxiong.medium.com/my-experience-of-finding-a-tech-job-in-2025-6830297c5197 --- --- This episode is brought to you by Softchoice, a World Wide Technology company. We work with mid-market IT leaders on their biggest challenges, including how to build and retain great teams in a market that makes it harder than ever. Visit softchoice.com to learn more. Listen now at: softchoice.com/podcast #TechJobs #Hiring #ITCareers #JobSearch #TechLayoffs #TheCatalyst #Softchoice The Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology.

    20 min

  4. 2025-11-12

    The IT Burnout Episode: Running on Empty

    Every night, IT professionals across the country go home and cry. They work until 10PM unpaid. They become "the guy" their entire organization depends on. They stay in toxic jobs because they feel guilty, or because people are counting on them, or because they simply can't imagine leaving. In this episode of The Catalyst by Softchoice, we follow two IT professionals through their burnout journeys. Sean stayed at a behavioral health nonprofit for years, supporting 1500 users with just two techs and management that thought IT "just helps people log in." He rebuilt the entire infrastructure while crying himself to sleep at night, driven by mission and what clinical psychologist Dr. Rick Ginsberg calls "responsibility handcuffs." John worked at a Manhattan company where he felt so grateful for his salary that he stayed through years of abuse and lies. He'd sit at his desk until 9 or 10PM—not because of emergencies, but because he had no energy left to stand up. One stayed and rebuilt his broken department into a world-class operation. The other escaped to his dream job doing Linux work. Both had to heal from trauma. And according to Business Insider, 57% of IT workers report the same burnout they experienced. Through their stories and expert analysis from Dr. Rick Ginsberg, we explore why burnout has become epidemic in IT, what the warning signs are, and—most importantly—what can actually be done about it. Key Takeaways: Why IT professionals are particularly vulnerable to "responsibility handcuffs"The difference between staying to rebuild and knowing when to leaveHow gratitude can become a trap that keeps you in toxic environmentsWhat managers need to do differently to prevent team burnoutWhy 76% of IT workers say job stress is getting worse every year------------------------------------------------------ This episode is brought to you by Softchoice Cloud Lifecycle Services Plus for Microsoft Azure. Get control of your Azure subscriptions, optimize your cloud spend, and access the technical support you actually need when you need it.  Visit softchoice.com/azurecls to learn more. The Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology.

    26 min

  5. 2025-10-29

    The AI Adoption Episode: Freedom & Frameworks That Actually Work

    What if the best employee AI adoption strategy is one most companies refuse to try? While business leaders rush to mandate AI from the top down, Softchoice discovered something counterintuitive: the most successful transformations happen when you let people experiment on their own terms. (Safely!) This episode takes you inside Softchoice's organic approach to AI adoption—from a VP who started experimenting with AI nine months before ChatGPT launched, to an engineering team that went from skepticism to shipping code in a single prompt, to a solutions architect who hit 300% of plan by letting AI handle his meeting notes. You'll learn: Why psychological safety beats corporate mandates for technology adoptionHow to balance experimentation with responsible guardrailsThe "crawl, walk, run" framework that scales innovationWhy one person with AI can match an entire marketing department's outputFeaturing: Craig McQueen, VP of AI Solutions, SoftchoiceAndrew Campbell, Engineering Manager – App Development & AI Solutions, SoftchoiceGeoffrey Whalley, Solutions Architect, SoftchoiceDanielle Ryterband, Associate General Counsel & Privacy Officer, SoftchoiceThis isn't just an AI story. It's a framework for how change actually happens in organizations—and how IT leaders can apply it to any transformative technology. --- This episode is brought to you by Arctic Wolf Incident Response. When a cyber attack hits, Arctic Wolf's insurance-approved team gets you back to business fast with 24/7 containment, digital forensics, and full business restoration. Learn more at softchoice.com/arcticwolf #ArtificialIntelligence #ITLeadership #DigitalTransformation #ChangeManagement #Softchoice #MidMarketIT #AIAdoption The Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology.

    21 min

  6. 2025-10-22 · BONUS

    Season 7 Trailer: Small Teams, Big Dreams

    For six years, The Catalyst brought you conversations with IT leaders solving hard problems. But we kept hearing stories that couldn't fit into a single interview—stories that needed multiple voices, conflicting perspectives, the messy truth of what it's really like out there. Season 7 changes everything. We're making audio documentaries—think This American Life for the IT team. Each episode weaves together real experiences: the burnout nobody admits to, the worst tech job market ever, AI projects burning millions because someone asked the wrong question. This is what happens when you stop treating IT stories like case studies and start treating them like what they are: human stories about navigating impossible choices. Small Teams, Big Dreams. A new season starts now. Stream all episodes and get additional resources at softchoice.com/podcast. --- The Catalyst is brought to you by Softchoice, a World Wide Technology company.  The Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology.

    2 min
  7. Big moments in AI from Y2K to ChatGPT

    2025-02-19

    Big moments in AI from Y2K to ChatGPT

    The rise of AI isn’t just about smarter machines—it’s about reshaping the way we work, create, and innovate.  In the season finale of The Catalyst by Softchoice, Heather Haskin sits down with Gil Press, senior contributor at Forbes, to trace the modern history of AI.  From the early breakthroughs in deep learning to the rise of generative AI, Press explores the key moments that shaped the AI industry and where the technology is headed next.  Featuring: Gil Press, Senior Contributor at Forbes  The Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology.

    21 min
  8. From hard hats to high tech: Rachel Skaff’s journey to AWS and the importance of DEI

    2025-02-05

    From hard hats to high tech: Rachel Skaff’s journey to AWS and the importance of DEI

    The future of tech isn’t just about speed and innovation—it’s about who gets a seat at the table.  In this episode of The Catalyst by Softchoice, Rachel Skaff, AWS Managing Director of America’s Channel and Partner Sales, joins Heather Haskin to explore how Diversity, Equity, and Inclusion (DEI) are driving innovation in tech.   From her unconventional path into the industry to leading DEI initiatives at Amazon, Skaff shares insights on fostering inclusivity and ensuring AI development remains fair and unbiased.   This episode is brought to you by AWS. Transform your document workflows with AWS Document AI Services. Visit softchoice.com/awsai today!   The Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology.

    30 min
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A documentary-style podcast about how IT leaders tackle high-stakes transformations. Each episode weaves together real voices, expert insights, and compelling narratives that reveal universal challenges and practical wisdom. Season 7: "Small Teams, Big Dreams" explores the human stories behind IT transformations—from AI adoption experiments to burnout crises, from toxic job markets to infrastructure decisions that matter. These aren't polished case studies. These are authentic accounts from IT professionals navigating the same impossible gaps between expectations and resources that you face every day. From Softchoice, a World Wide Technology company.

Information

  • Creator
    Softchoice
  • Years Active
    2020 - 2025
  • Episodes
    99
  • Rating
    Explicit
  • Copyright
    © 2025 The Catalyst by Softchoice
  • Show Website
    The Catalyst by Softchoice