36 episodes

Transform curiosity into capability!

Embrace AI with Ease on 'The ChatGPT Experiment' Podcast.

Join Cary Weston, praised for making AI approachable and practical, as he guides you through ChatGPT. Whether you're starting out or seeking to deepen your understanding, Cary's expert insights and straightforward prompts turn complexity into clarity. 'Stay Curious' as you explore real-world applications tailored for varied professions and backgrounds. Discover resources that empower and engage, from beginner tips to advanced strategies.

The ChatGPT Experiment - Simplifying Chat GPT For Curious Beginners Cary Weston

    • Business

Transform curiosity into capability!

Embrace AI with Ease on 'The ChatGPT Experiment' Podcast.

Join Cary Weston, praised for making AI approachable and practical, as he guides you through ChatGPT. Whether you're starting out or seeking to deepen your understanding, Cary's expert insights and straightforward prompts turn complexity into clarity. 'Stay Curious' as you explore real-world applications tailored for varied professions and backgrounds. Discover resources that empower and engage, from beginner tips to advanced strategies.

    Ep 35 - Maximizing Marketing Efficiency With ChatGPT - An Interview With Tom Wardman

    Ep 35 - Maximizing Marketing Efficiency With ChatGPT - An Interview With Tom Wardman

     
    In this episode of 'The ChatGPT Experiment,' host Cary Weston sits down with Tom Wardman to discuss practical ways beginners can use ChatGPT to enhance their personal and professional lives. Designed for those just starting with ChatGPT, this episode demystifies the tool and offers straightforward advice on integrating it into your daily routine for improved efficiency and content creation.
    Main Topics Covered
    Introduction to Tom Wardman and his background with ChatGPT Tom's initial experiments and learnings with ChatGPT Using ChatGPT to overcome common content creation challenges Practical applications of ChatGPT for personal branding Understanding varying comfort levels with ChatGPT among users Tips and strategies for beginners to get started with ChatGPT Key Insights or Takeaways
    Getting Started with ChatGPT: Understand how to begin using ChatGPT effectively, even if you're new to the tool. Enhancing Content Quality: Learn how ChatGPT can help identify gaps and improve the quality of your content. Efficiency Tips: Discover practical ways to use ChatGPT to save time on repetitive tasks and enhance your productivity.  Episode Index
    [00:00:00] Introduction and Tom Wardman's background [00:05:39] Tom's journey with ChatGPT and initial experiments [00:07:00] Practical uses of ChatGPT in marketing and personal branding [00:10:40] Teaching clients to use ChatGPT and addressing skepticism [00:13:29] Using ChatGPT to overcome the curse of knowledge in content creation [00:16:00] Analyzing websites with ChatGPT and competitive research [00:20:30] Setting up LinkedIn posts and personal branding with ChatGPT [00:27:29] Handling ChatGPT's limitations and ensuring consistency [00:32:00] Advice for beginners: Treating ChatGPT as a learning tool [00:35:40] Fun and surprising uses of ChatGPT outside of work [00:37:41] Final thoughts and takeaways from Tom Wardman   About Tom Wardman

    Tom is a renowned content marketing specialist and “They Ask, You Answer” Certified Coach, known for boosting productivity and driving revenue growth in sales and marketing teams. With vast experience in-house and with agencies, he's also the author of The Marketing BLUEPRINT™, a strategic framework guiding businesses in creating impactful, results-driven marketing plans. His approach emphasizes measurable and achievable strategies, ensuring that every step taken is aligned with the overarching goal of driving business success. Tom's expertise and innovative methodologies make him a leading figure in the content marketing industry.
    ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:
    Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/
    MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

    • 39 min
    Ep 34: Using Documents & ChatGPT with Cary Weston

    Ep 34: Using Documents & ChatGPT with Cary Weston

    Introduction In this solocast episode of 'The ChatGPT Experiment', we're diving into a topic that will save you significant time and make your work life easier: handling documents with ChatGPT. We'll explore how to create, analyze, and sift through documents efficiently using ChatGPT's latest updates. If you've ever felt bogged down by repetitive document tasks, this episode is for you.
    Main Topics Covered Introduction to ChatGPT’s new document handling features Practical examples of creating and analyzing documents How to use ChatGPT for document comparison and analysis Tips for using ChatGPT to summarize lengthy documents Training and teaching others using ChatGPT-generated guides Key Insights Efficiency in Document Handling: Learn how ChatGPT’s new updates can streamline your document-related tasks, making repetitive processes quicker and easier. Enhanced Document Analysis: Discover how to use ChatGPT to extract key insights from documents, compare multiple documents, and even analyze transcripts for deeper understanding. Training and Knowledge Sharing: Find out how to leverage ChatGPT to create training documents and guides that help others understand and replicate your processes effectively. Episode Index 00:00 Introduction to the episode and its focus on saving time with document handling
    00:30 Cary discusses the frustrations of repetitive document tasks and introduces ChatGPT’s new update
    01:40 Personal anecdotes about recent travel and baseball tournaments
    03:40 Using ChatGPT for document creation and analysis, including RFPs
    07:00 Benefits of linking ChatGPT with cloud storage like Google Drive and OneDrive
    08:30 Combining meeting transcripts with RFPs for deeper insights
    12:00 Practical examples of using ChatGPT to summarize lengthy documents and analyze spreadsheets
    18:00 How to use ChatGPT for creating training guides and teaching others
    24:00 The importance of not becoming overly dependent on ChatGPT, encouraging critical thinking
    31:00 Final thoughts on the power of ChatGPT for document handling and encouraging curiosity
     
    ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations.
    Connect with Cary:
    Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/
    MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

    • 35 min
    Ep 33: Ad Agency Life & ChatGPT- With Drew Mclellan, CEO, Agency Management Institute

    Ep 33: Ad Agency Life & ChatGPT- With Drew Mclellan, CEO, Agency Management Institute

    In this episode of "The ChatGPT Experiment," Cary Weston sits down with Drew McClellan, CEO of Agency Management Institute, to discuss the crucial role of AI in the advertising industry. Recorded in the vibrant French Quarter of New Orleans, this conversation delves into how agencies can embrace AI tools like ChatGPT to enhance their operations, compete effectively, and stay ahead in a rapidly evolving market. Whether you're a small business owner or part of a large agency, this episode offers valuable insights on integrating AI to boost efficiency and innovation.
    Step 2: Main Topics Covered
    The impact of AI on the advertising industry. Approaching AI with a mindset of abundance vs. scarcity. Practical examples of AI applications in small and large agencies. The importance of experimentation and curiosity with AI tools. Step 3: Key Insights
    AI as an Equalizer: Smaller agencies can leverage AI to level the playing field with larger competitors by improving efficiency and expanding capabilities. Mindset Matters: Agencies that adopt an abundance mindset view AI as an opportunity for growth and innovation, while those with a scarcity mindset may fall behind. Experimentation is Key: The current stage of AI development is about exploring possibilities and experimenting with tools like ChatGPT to discover new ways to solve problems and enhance business operations. Step 4: Episode Index
    [00:00:00] Introduction: Cary introduces the episode and guest, Drew McClellan. [00:00:23] Conversation Start: Discussing the importance of integrating AI in agency toolsets. [00:02:00] AI in the Creative Industry: How AI is changing the business side of creative agencies. [00:03:00] Meeting Drew McClellan: Background on Drew and the Agency Management Institute. [00:05:00] Benefits of AMI Membership: Personal testimonials and the value of finding a business tribe. [00:08:15] AI as a Threat or Opportunity: Differing perspectives on AI within the industry. [00:12:00] Specific AI Applications: Examples of how small and large agencies are using ChatGPT. [00:20:00] Experimenting with AI: Encouraging businesses to explore and play with AI tools. [00:25:00] Practical Use Cases: Real-world applications of ChatGPT for hiring and difficult conversations. [00:36:00] Expanding Possibilities with AI: Final thoughts on the importance of curiosity and experimentation. Step 5: About The Guest Drew McClellan is the CEO and co-owner of Agency Management Institute, which serves advertising, marketing, PR, and media buying agencies worldwide. He helps agencies run their businesses more effectively by providing tools, resources, and support. Drew is recognized as one of the top voices in marketing and branding and has been featured in major publications like Entrepreneur, New York Times, Forbes, and Wall Street Journal.
    ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges.
    Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations.
    Connect with Cary:
    Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: Cary Weston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: LinkedIn Newsletter
    MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: Podington Bear

    • 40 min
    Ep. 32 - Look At It This Way: Blind Curiosity & Capability with Author, Artist, & Songwriter Sammy Sweetspirit

    Ep. 32 - Look At It This Way: Blind Curiosity & Capability with Author, Artist, & Songwriter Sammy Sweetspirit

    In this episode of the Chat GPT Experiment Podcast, host Cary Weston engages with Sammy Sweet Spirit, a multi-talented singer, songwriter, and author who utilizes ChatGPT to enhance her creative and everyday activities despite her visual impairment.
    The conversation offers an enlightening perspective on the versatile uses of AI tools like ChatGPT in personal and professional realms, particularly for individuals with disabilities.
    Main Topics Covered: Personal Background and Challenges: Sammy shares her life story, emphasizing her early birth and subsequent blindness. Utilization of ChatGPT and Other Technologies: Insights into how Sammy uses ChatGPT and the "Be My Eyes" app to navigate and create more effectively. Impact of AI on Life and Work: Discussion on how AI technologies have transformed Sammy's approach to music and writing. Perceptions and Misconceptions of Blindness: Sammy addresses common stereotypes and provides education on the capabilities of visually impaired individuals. Key Insights: Adaptive Use of Technology: Sammy illustrates how she adapts various technologies, including ChatGPT, to overcome the challenges posed by her blindness, turning potential obstacles into tools for creative and practical solutions. Educational Perspective on Blindness: Through her personal experiences, Sammy educates listeners on the reality of living as a blind individual, challenging common misconceptions and highlighting the normalcy and potential of lives lived differently. AI as an Empowering Tool: The discussion reinforces the idea of AI as a significant empowering tool that can transcend traditional limitations, providing new ways for individuals with disabilities to engage with the world and express themselves creatively. Episode Index: [00:04:00] Introduction of Sammy Sweet Spirit as a guest. [00:06:10] Sammy shares her origin story of being born prematurely. [00:12:10] Discussion about using Chat GPT and Be My Eyes for visual assistance. [00:18:20] Sammy discusses using Chat GPT as a Google alternative for quick information. [00:22:50] How Chat GPT provides personalized assistance recognizing Sammy's blindness. [00:25:10] Sammy explains how she uses Chat GPT to assist with her writing and editing. [00:27:20] Discussion on the misconception of AI replacing human capabilities. [00:30:00] Sammy shares the mission and message of her book. [00:34:10] Sammy discusses the importance of conversation and understanding different perspectives. [00:37:30] Closing remarks and promotion of Sammy's book and music. About The Guest Sammy Sweet Spirit is an artist and author who, despite being blind, has developed unique methods to utilize technology for personal and professional growth. Her work, including music and literature, focuses on bridging the gap between different life experiences and fostering understanding and connection.
    Connect with Sammy here: https://www.sammysweetspirit.com
    ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:
    Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious”

    • 39 min
    Ep 31: Creating custom GPTs - What are they, how to set up, tips, and lessons learned so far

    Ep 31: Creating custom GPTs - What are they, how to set up, tips, and lessons learned so far

    In this episode of the ChatGPT Experiment podcast, host Cary Weston explores the dynamic world of custom GPTs designed to cater to specific tasks. Through sharing his own experiences and learnings, Cary aims to equip listeners with the knowledge needed to effectively use and customize GPTs for more efficient and targeted outcomes, making this episode especially beneficial for those curious about optimizing their interactions with AI tools.
    Main Topics Covered:
    Overview of custom GPTs and their applications Insights from past episodes on using and setting up GPTs Practical demonstrations on creating, refining, and utilizing custom GPTs for various tasks including document generation and editing Key Insights/Takeaways:
    Customization is Key: Custom GPTs allow for tailored interactions and outputs, making them highly efficient for repeated tasks and specialized content creation. Iterative Refinement: Continuously refining the setup and feedback of a custom GPT enhances its effectiveness and accuracy, emphasizing the importance of detailed, specific instructions and feedback. Practical Applications Enhance Efficiency: Cary shares real-world applications of custom GPTs, demonstrating their utility in generating structured outputs such as recap memos and show notes, significantly speeding up routine tasks. Episode Index:
    00:00 - Introduction and personal anecdotes 01:00 - Introduction to custom GPTs 03:40 - Insights from past episodes on GPT usage 08:00 - Basic setup and configuration of custom GPTs 14:00 - Practical applications in creating recap memos 17:20 - Using custom GPTs for generating podcast show notes 19:00 - Tips on creating content outlines 23:50 - Discussion on authentic content creation 26:00 - General tips on custom GPT usage 28:00 - Specific customization tips 30:00 - Editing and feedback strategies using custom GPTs 33:00 - Additional insights on refining GPT setups 36:00 - Real-world applications for content creation 39:00 - Using frameworks to guide GPT setup 42:00 - Encouraging community interaction and feedback ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:
    Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/



     
     


     

     










     
     

    • 44 min
    Ep 30: Listener Interview - San Diego Attorney Evan Walker and ChatGPT In His Law Practice

    Ep 30: Listener Interview - San Diego Attorney Evan Walker and ChatGPT In His Law Practice

    In this episode of 'The ChatGPT Experiment', host Cary Weston sits down with Evan Walker, a solo practice attorney from San Diego who's innovating within the conservative legal field using AI, particularly ChatGPT. This discussion unveils how Evan leverages AI to enhance efficiency and effectiveness in his legal practice, challenging traditional approaches and offering a fresh perspective on AI's potential in law.
    Main Topics Covered
    Overview of Evan's legal practice and his pioneering use of AI. Practical applications of ChatGPT in legal research, case preparation, and client communication. Strategies for integrating AI tools to streamline legal workflows. Key Insights
    Innovative AI Use in Legal Practice: Evan details how he uses ChatGPT for various legal tasks, including role-playing to prepare for cases and creating legal documents, showcasing AI's versatility beyond basic tasks. Overcoming Industry Skepticism: The episode explores how AI can be embraced in traditionally conservative fields like law, demonstrating through Evan’s experience that skepticism can be countered with practical, beneficial results. Efficiency and Cost-Effectiveness: Listeners will learn how AI tools can significantly reduce time and costs involved in legal processes, such as researching case law and preparing for depositions. Episode Index
    [00:00:00] Introduction and guest background [00:03:56] Start of interview with Evan Walker [00:04:44] Evan's professional background and introduction [00:06:09] Transition to solo practice discussion [00:08:04] Introduction to using ChatGPT in legal practice [00:10:53] Practical applications of ChatGPT in a solo legal practice [00:13:03] Preparing legal documents with ChatGPT [00:16:18] Efficiency gains in legal practice using AI [00:18:00] Discussion on AI interest among lawyers [00:20:20] Promotional pitch for a CLE course on ChatGPT for lawyers [00:22:15] Legal case analysis using ChatGPT [00:25:43] Benefits of using ChatGPT for legal writing and argumentation [00:27:54] Using AI for role-playing in legal scenarios [00:32:27] Privacy and security considerations in using AI [00:35:08] Enhancing legal writing and communication with AI [00:37:23] Use of AI in preparing for depositions and expert witness analysis [00:39:44] Concluding remarks and advice for beginners in AI   About The Guest Evan Walker is a solo practice attorney based in San Diego, specializing in personal injury and property damage cases. He is an early adopter of AI technology, specifically ChatGPT, to enhance the operational efficiency of his practice.
    Evan's Website: https://www.evanwalkerlaw.com
    ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:
    Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/
    MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

    • 42 min

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