182 Folgen

Ever noticed how the smallest changes can have the biggest impact? On Nudge, you'll learn simple evidence-backed tips to help you kick bad habits, get a raise, and grow a business. Every bite-sized 20-minute show comes packed with practical advice from admired entrepreneurs and behavioural scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average business podcast.

Nudge Phill Agnew

    • Wirtschaft
    • 5.0 • 5 Bewertungen

Ever noticed how the smallest changes can have the biggest impact? On Nudge, you'll learn simple evidence-backed tips to help you kick bad habits, get a raise, and grow a business. Every bite-sized 20-minute show comes packed with practical advice from admired entrepreneurs and behavioural scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average business podcast.

    FBI hostage negotiator shares his worst mistakes

    FBI hostage negotiator shares his worst mistakes

    Chris Voss, former chief hostage and kidnapping negotiator for the FBI, shares the worst negotiation mistakes you can make. 

    Chris’s newsletter: https://www.blackswanltd.com/the-edge
    Chris’s book: https://www.blackswanltd.com/never-split-the-difference
    Follow the Nudge newsletter: https://nudge.ck.page/profile

    • 25 Min.
    10 pricing tips from 10 pricing experts

    10 pricing tips from 10 pricing experts

    In the 5 years I’ve run Nudge, I’ve interviewed 10 experts on pricing. These aren’t run-of-the-mill LinkedIn gurus. They’re peer-reviewed researchers from some of the world’s most prestigious universities. Today, I reveal their top 10 pricing tips.

    Join the free Science of Persuasion Course: https://nudge.ck.page/persuasion-course

    • 17 Min.
    “It's How McDonald’s Make Men Binge” Rory Sutherland

    “It's How McDonald’s Make Men Binge” Rory Sutherland

    In today’s episode of Nudge, Rory Sutherland explains:

    When to tell smokers to quit smoking 
    How to double McDonald’s orders 
    Ways to make Londoners recycle 
    Why pensions schemes are broken 
    How to make high earners pay more tax

    You won’t want to miss this. 
    (Warning this episode contains explicit language).

    Rory’s book Alchemy: http://tinyurl.com/3ucjy6rz
    Sign up to the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list

    • 32 Min.
    6 scientifically-proven persuasion techniques

    6 scientifically-proven persuasion techniques

    I’ve spent 200 hours interviewing persuasion experts. Today, I share the persuasion tactics that actually work. 

    Join the free Science of Persuasion Course: https://nudge.ck.page/persuasion-course

    Reddit ads: https://imgur.com/a/BsCwx7n 
    Reddit ads results: https://imgur.com/a/iEB4W79

    • 18 Min.
    The overlooked secret to better writing

    The overlooked secret to better writing

    I wish I had followed Prof Todd Rodgers’ advice earlier. 

    Writing for Busy Readers book: https://writingforbusyreaders.com/
    Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
    Churchill’s plea for brevity: https://blog.nationalarchives.gov.uk/churchills-call-for-brevity/

    • 21 Min.
    Can knowing more make you enjoy less?

    Can knowing more make you enjoy less?

    I used to love football, but nowadays I’m indifferent towards it. Today on Nudge, Professor Sarah Moore explains why. 

    Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list

    • 24 Min.

Kundenrezensionen

5.0 von 5
5 Bewertungen

5 Bewertungen

dämi ,

Simply Great!

Thank you for such highly qualitative content!
This podcast series is simply great, worth listening for all who are interested in marketing and the fields among.

Dominik2468 ,

Be sure to subscribe!

From the ivory towers of Academia to the boardrooms of the business world: Phill Agnew does a fantastic job at making the psychological findings of Behavioral Econonomics giants such as Daniel Kahneman or Richard Thaler applicable to product development, marketing, customer experience and beyond. This podcast gives you a legal unfair advantage over your competitors. Be sure to subscribe!

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