Clinical psychologist Bee Lim knew her illustrated book on trauma, Welcome Home: Healing Trauma and Reclaiming Wholeness, couldn't be a standard paperback—and that she wasn't willing to give up her IP, therapeutic arc, or choice of illustrator, her husband, concept artist Joel Timpson. In this episode, Bee shares why she chose the custom publishing route, hired her own publicist, and planned a multicountry launch. She also discusses the constraints of marketing a book as a regulated health professional. Sponsor This podcast is proudly sponsored by Gatekeeper Press — your partner in premium independent publishing. Empowering authors with expert guidance, 100% rights, 100% royalties, and global distribution. From editing to marketing, their all-inclusive services help you publish professionally and confidently. Gatekeeper Press — Where Authors Are Family. About the Host Anna Featherstone is ALLi's nonfiction adviser and an author advocate and mentor. A judge of The Australian Business Book Awards and Australian Society of Travel Writers awards, she's also the founder of Bold Authors and presents author marketing and self-publishing workshops for organizations, including Byron Writers Festival. Anna has authored books including how-to books and memoirs, and her book Look-It's Your Book! about writing, publishing, marketing, and leveraging nonfiction is on the Australian Society of Authors recommended reading list. When she's not being bookish, Anna's into bees, beings, and the big issues of our time. About the Guest Dr. Bee Teng Lim is a clinical psychologist whose work explores the subtle wounds of trauma: the fracture of identity, the inheritance of silence, and the ways we adapt to survive. Born in Malaysia, trained in New Zealand, and now based in Australia, she is fluent in Mandarin and several Asian dialects and is known for her commitment to inclusive, trauma-informed care. She is the author of Welcome Home: Healing Trauma and Reclaiming Wholeness. She is the cofounder of Mind Health Collective, a Sydney-based psychology practice that serves clients internationally, and BeTuned, a game-based therapeutic and performance platform.
