PT Pintcast - Physical Therapy

Jimmy McKay, PT, DPT | Physical Therapy Podcast
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  • 医学
  • 半周一更

PT Pintcast is a physical therapy podcast featuring conversations with physical therapists, clinic owners, educators, and leaders shaping the future of physical therapy. Hosted by Jimmy McKay, PT, DPT, PT Pintcast blends real talk, big ideas, and practical insight on clinical care, business, culture, and where physical therapy is headed next. If a TED Talk and a radio show had a baby and raised it in a physical therapy clinic, this would be it.

  1. AI Is Already Referring Self-Pay Patients to PT Clinics

    8小时前

    AI Is Already Referring Self-Pay Patients to PT Clinics

    AI is no longer theoretical for clinic owners. A PT in Ohio just received a 12-visit self-pay package from a patient who found her through AI search. That changes the conversation. In this episode, we explore: How AI platforms decide which clinics to recommendWhy your digital footprint matters more than everThe role of frequency in modern marketingWhether AI-sourced patients are more decisive and cash-friendlyWhy positioning matters (and whether PTs need a “shared enemy”)What CrossFit, cult brands, and political movements can teach clinic ownersWhy attention—not ads—is the new marketing currency This episode reinforces a core truth: Attention → Trust → Action You can’t shortcut trust. You can’t buy authority. You earn it through presence and frequency. ???? Connect with the CrewFollow Tony Maritato on YouTube: https://www.youtube.com/c/MedicareBilling Follow Dave Kittle on YouTube: https://www.youtube.com/@thedavekittleshow/featured Follow Jimmy McKay on YouTube: https://www.youtube.com/@ptpodcasts

    58 分钟
  2. Stop Running a 1998 Clinic in 2026

    1天前

    Stop Running a 1998 Clinic in 2026

    Stop Running a 1998 Clinic in 2026 Reimbursement is shrinking. Expenses are rising. And too many PT clinics are still operating like it’s 1998. Albert Katz, CEO of Flagler Health, joins Jimmy to talk about: Why most healthcare tech failsThe real hidden costs of not modernizingHow missed calls and slow intake quietly drain revenueVendor fatigue and point-solution overloadWhy AI in billing still requires human oversightThe operational standards PTs must hit to be first response for MSKIf you care about protecting margin, improving efficiency, and building a clinic that survives the next decade — this episode matters. GuestAlbert Katz ???? https://flaglerhealth.io

    27 分钟
  3. What the 2025 State of Rehab Therapy Report Reveals

    2天前

    What the 2025 State of Rehab Therapy Report Reveals

    Heidi Jannenga has been part of this show since the early days — and she returns with data every clinic owner and staff PT needs to see. The 2025 State of Rehab Therapy Report reveals a widening gap between clinicians and leadership. While leaders assume pay is the biggest issue, clinicians say they’re motivated by purpose, autonomy, and meaningful work. This episode explores: Why misalignment is accelerating turnoverWhy “just pay them more” won’t fix itWhat true leadership listening looks likeThe future of AI in rehab therapyWhether PT becomes more human-centered — or more commoditized If the profession is at an inflection point, this is the conversation shaping what happens next.

    50 分钟
  4. Are PTs Ignoring a Massive Revenue Stream?

    3天前

    Are PTs Ignoring a Massive Revenue Stream?

    Are PTs Leaving Money on the Table?In this episode, Jimmy, Tony Maritato, and Dave Kittle dig into something most physical therapists aren’t even considering: Live selling. Affiliate income. Attention as the business model. It starts with Jimmy testing live selling premium recovery devices through Amazon Live. But it quickly turns into a bigger conversation: Are PTs avoiding affiliate revenue because it feels “salesy”?Are we spending $100K on conference booths while ignoring attention 11.99 months of the year?Could live shopping become a legitimate revenue stream for physical therapists?Does personality matter more than originality?Is attention the real asset in modern healthcare?This isn’t about selling out. It’s about understanding the shift happening in business: Attention → Trust → RevenueIf you don’t build attention, someone else will. What We Covered???? Live Selling & Amazon LiveWhy Amazon is begging creators to go liveWhy doing it “badly” costs nothingWhy reps matter more than polishHow PT authority changes the equation???? Affiliate Income for PTsAre you recommending products anyway?Why not monetize ethically?The Dr. Samantha Smith model: courses + affiliates + virtual visitsWhere affiliate income fits into clinic strategy???? Personality > Original IdeasYou don’t need to reinvent the wheel. You need to build your version of it. Tony breaks down: Why copying structure isn’t copying valueWhy pushing through “The Dip” mattersWhy most people quit too early???? The $100K Booth ProblemSpending six figures at conferences… For 48 hours of exposure. Meanwhile: Brands like Rehab 2 Perform and the Prehab Guys build attention year-round.They show up consistently.They don’t rely on one event.???? The Bigger QuestionWhat if the future of PT looks more like: MrBeastRyan SerhantOr a media-first brandInstead of: Waiting for referralsFighting reimbursementHoping the booth traffic convertsKey TakeawaysThe value isn’t in your hands. It’s in taking action.Nobody sees your early bad reps.Attention compounds.Personality is the differentiator.If you already recommend products, affiliate revenue isn’t unethical — it’s efficient.Selling before trust breaks the spell.But avoiding monetization entirely leaves opportunity on the table.

    1 小时
  5. Change the Model: Why PT’s Business Model Is Breaking

    3天前

    Change the Model: Why PT’s Business Model Is Breaking

    Physical therapy doesn’t have a value problem. It has a positioning problem. In this episode, Jimmy talks with Matthew Pratte about why private outpatient practices are getting squeezed — and what to do about it. Key Topics Covered:Why fee-for-service puts control in someone else’s handsHow inflation + stagnant reimbursement compress marginsWhy scale favors hospital systems and large chainsThe rise of direct-to-employer contractingWhat self-insured employers are — and why they matterWhy PT clinics can often command higher per-visit rates through employer contractsMisconceptions about size and sellingA simple first step clinic owners can take this quarter Big TakeawayWaiting for reimbursement to improve isn’t a strategy. Independent clinics must rethink who they sell to — and how they position PT as first-line musculoskeletal care.

    31 分钟
  6. If You Couldn’t Post It… Would You Still Do It?

    4天前

    If You Couldn’t Post It… Would You Still Do It?

    Most PTs Think There’s Only One Career Path. They’re Wrong. Live from APTA CSM in Anaheim, Jimmy sits down with Tim Reynolds — professor, clinician, author, and anatomy educator with over one million followers online. This episode dives into: Why PTs default to the “40-hour clinic model”The branding problem inside physical therapyHow social media can be used responsibly in healthcareWhy novelty prevents burnoutThe concept of “micro joys” vs. waiting for big life eventsHow saying yes to one small opportunity can change your careerTim shares how teaching one night lab turned into a full-time academic role — and how sharing educational content online expanded his reach beyond the classroom. If you’re feeling boxed in, burned out, or unsure what’s next — this conversation will challenge how you think about your degree.

    21 分钟
  7. PTs Aren’t Movement Experts… Yet

    4天前

    PTs Aren’t Movement Experts… Yet

    In this episode, Jimmy sits down with Chanha Hwang, PT, founder of Moviq Health, a clinical biomechanics lab in Las Vegas designed to function like “Quest Diagnostics for human movement.” The discussion focuses on one core idea: Physical therapy cannot claim authority in movement without standardized diagnostic infrastructure. Inside This Episode:Why observational data weakens PT credibilityThe link between standardized testing and patient buy-inHow objective reporting increased plan-of-care completion ratesThe difference between inferred AI video analysis and direct measurementWhy variability across clinics creates payer distrustRaising the “floor” vs raising the “ceiling” in physical therapy

    33 分钟
  8. Never Assume. Always Ask. The Advocacy Wake-Up Call for PTs

    5天前

    Never Assume. Always Ask. The Advocacy Wake-Up Call for PTs

    Physical therapy reimbursement has declined for years — while tuition, expectations, and scope continue to expand. Steve Smith joins PT Pintcast live from CSM to discuss: Why he became a private practice owner after a VC acquisitionLessons learned about leadership during COVIDMedicare payment cuts and recent advocacy winsWhy every PT must understand advocacyHow state-level scope of practice changes create national ripple effectsThe importance of simple, clear messaging in professional advocacyHis big goal: getting one-third of PTs in Massachusetts actively signing advocacy letters The message is simple: If you don’t engage before decisions are made, you’ll be reacting after something is lost. His parting advice: Never assume. Always ask. Topics CoveredMedicare reimbursement trendsScope of practice reformPrescriptive authority & imaging accessAssociation engagementLeadership in PTHow to take your “soft first step” into advocacy

    16 分钟
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关于

PT Pintcast is a physical therapy podcast featuring conversations with physical therapists, clinic owners, educators, and leaders shaping the future of physical therapy. Hosted by Jimmy McKay, PT, DPT, PT Pintcast blends real talk, big ideas, and practical insight on clinical care, business, culture, and where physical therapy is headed next. If a TED Talk and a radio show had a baby and raised it in a physical therapy clinic, this would be it.

信息

  • 创作者
    Jimmy McKay, PT, DPT | Physical Therapy Podcast
  • 活跃年份
    2015年 - 2026年
  • 单集
    292
  • 分级
    儿童适宜
  • 版权
    © PT Pintcast LLC
  • 节目网站
    PT Pintcast - Physical Therapy

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