The Blissful Biz Podcast

Susanne Rieker

Welcome to the Blissful Biz podcast! I'm Susanne Rieker, and this show is for yoga teachers who are ready to turn their wisdom into an online business they actually love. Each week I share practical strategies, honest behind-the-scenes stories, and real talk about what it takes to grow sustainably online — without burning out or selling out. If you're tired of trading time for money and want to build something that creates true freedom, you're in the right place. Find me at www.susannerieker.com or connect with me on Instagram @susannerieker.

  1. VOR 4 TAGEN

    Stop Creating More Free Stuff — Do This Instead

    In this episode I talk about why so many yoga teachers are stuck in a loop of freebie creation that isn't moving their business forward, the difference between being generous and mistaking generosity for a business strategy, and what a low-ticket offer does that a freebie simply can't. I also share what I built behind my own freebie funnel and get honest about why most yoga teachers already know they should be building a proper system behind their free content, and still aren't. If you've ever looked up from a Canva file at midnight wondering when any of this turns into income, this one's for you. 🔗 Links mentioned: I've spent the last ten years figuring out what actually works when you're building an online business as a yoga teacher, and what wastes your time. And I put everything I learned into a free guide. It's called the Yoga Business Blueprint and it's 20 pages of honest, practical lessons from working with over 1,600 yoga teachers and wellness entrepreneurs. Click here to get it: → https://susannerieker.com/yogabusinessblueprint 💖 If you liked this episode, please leave a review on Apple Podcasts – your feedback really makes a difference. 📆 Never miss a new episode and subscribe on Apple Podcasts or Spotify. ✨ Share your biggest takeaway on Instagram stories - just be sure to tag @susannerieker so I can see them. 🎓 To learn more about how to work with me or to get instant access to freebies, trainings and more go to www.susannerieker.com. 🙏❤️

    17 Min.
  2. 15. APR.

    Why Yoga Teachers Aren't Making Sales on Instagram (And What to Actually Post Instead)

    Are you a yoga teacher who is posting on Instagram but not making sales? There is a good chance the problem is not your following size, your content, or the algorithm. It is that nobody has shown you what to actually post to sell your offer. In this episode I talk about the two patterns I see most yoga teachers fall into on Instagram, why content and selling are two completely different things, and what a simple sustainable selling system actually looks like. I also cover how stories work differently from your feed posts, why every post needs a clear call to action, and why you do not need a big following to start making consistent sales. If you have been showing up on Instagram and wondering why nothing is converting, this one is for you. 🔗 Links mentioned: The Instagram Sales Kit for Yoga Teachers is a complete done-for-you content kit with story templates, carousel templates, a 30-day selling planner, a full CTA bank, and a bonus Instagram Deep Dive training with live account reviews. Everything you need to start making consistent sales through Instagram for just $37: https://susannerieker.com/saleskit 💖 If you liked this episode, please leave a review on Apple Podcasts – your feedback really makes a difference. 📆 Never miss a new episode and subscribe on Apple Podcasts or Spotify. ✨ Share your biggest takeaway on Instagram stories - just be sure to tag @susannerieker so I can see them. 🎓 To learn more about how to work with me or to get instant access to freebies, trainings and more go to www.susannerieker.com. 🙏❤️

    18 Min.
  3. 25. MÄRZ

    Student Spotlight: How Jessica Klimach created her own movement method and took it online

    Jessica Klimach had no background in sports or athletics. For 20 years she worked as a fashion stylist, spent most of that time managing chronic pain from scoliosis, and came to yoga the way many people do: looking for something that would help. What she found was that the existing modalities weren't quite doing it. So she built her own. In this conversation, Jessica shares the full story behind Flex&Flow®, the movement method she developed, tested, and eventually trademarked, and how she has built an online business around it. We talk about what it actually takes to create something genuinely new in a saturated market, the studio conflict that forced her hand on the trademark, how she grew her audience slowly and consistently through local ads and a weekly Instagram series, and how her online programs have evolved into a hybrid model that works for both her and her students. If you are a yoga teacher or fitness instructor sitting on an idea that feels too different, too niche, or not ready yet, Jessica's story is worth hearing. Connect with Jessica: https://www.jessicaklimachyoga.com/ https://www.instagram.com/jessicaklimachyoga/ 💖 If you liked this episode, please leave a review on Apple Podcasts – your feedback really makes a difference. 📆 Never miss a new episode and subscribe on Apple Podcasts or Spotify. ✨ Share your biggest takeaway on Instagram stories - just be sure to tag @susannerieker so I can see them. 🎓 To learn more about how to work with me or to get instant access to freebies, trainings and more go to www.susannerieker.com. 🙏❤️

    1 Std. 3 Min.
  4. 10. MÄRZ

    What I'd Do Differently If I Were Building a Yoga Business in 2026

    One of the questions I get asked most often by yoga teachers, in different forms, is: what would you do if you were me? Where would you start, what would you focus on, what would you skip? In this episode I share what I would do if I were building a yoga business today — what I'd prioritize, what I'd skip, and what I'd build much sooner than feels comfortable. If you're in the early stages of building your yoga business, or you've been at it for a while and something still isn't clicking, this episode will give you a clearer picture of what to focus on and why. 🔗 Links mentioned:  The Profitable Yoga Business Intensive is happening March 23–25. Three live days where we work together on your signature offer, your everyday sales system, and a profit plan you can actually follow, with space for your questions and feedback as we go: https://susannerieker.com/yoga-business-intensive Low Ticket Mojo — turn your yoga wisdom into a small digital offer that brings in daily sales: https://susannerieker.com/lowticketmojo   💖 If you liked this episode, please leave a review on Apple Podcasts – your feedback really makes a difference. 📆 Never miss a new episode and subscribe on Apple Podcasts or Spotify. ✨ Share your biggest takeaway on Instagram stories - just be sure to tag @susannerieker so I can see them. 🎓 To learn more about how to work with me or to get instant access to freebies, trainings and more go to www.susannerieker.com. 🙏❤️

    17 Min.
  5. 23. FEB.

    Scaling to $10K Months (Part 3 of 3): The Leadership Shift

    This is the final episode in my three-part series on scaling your online yoga business to $10K months. In part 1, we covered brand positioning and your offer suite for yoga teachers. In part 2, we talked about messaging and sales process. In this episode, we're covering the shift that ties everything else together: leadership. You can have all the strategy in place, clear positioning, a solid offer, great messaging, a sales system, but if this final piece is missing, you'll stay stuck.  This episode is about showing up consistently, charging what you're worth, and embodying the version of yourself who already has the business you're building toward. In this episode: ✨ Why consistency matters more than you think (and how showing up every week since 2016 built my business) ✨ My struggle with playing small on pricing and what changed when I got in the right rooms ✨ How to embody your next-level self before the results show up ✨ Why full commitment (no plan B) changes how you show up 🔗 Links mentioned: Apply for the Blissful Biz Mastermind: https://susannerieker.com/mastermind  Low Ticket Mojo — turn your yoga wisdom into a small digital offer that brings in daily sales: https://susannerieker.com/lowticketmojo   💖 If you liked this episode, please leave a review on Apple Podcasts – your feedback really makes a difference. 📆 Never miss a new episode and subscribe on Apple Podcasts or Spotify. ✨ Share your biggest takeaway on Instagram stories - just be sure to tag @susannerieker so I can see them. 🎓 To learn more about how to work with me or to get instant access to freebies, trainings and more go to www.susannerieker.com. 🙏❤️

    21 Min.
  6. 20. FEB.

    Scaling to $10K Months (Part 2/3): Making Your Business Actually Sell

    You've gotten clear on your positioning. You've built a solid offer. You know what you're selling and who it's for. And then... nothing happens. Or at least, not consistently. In part 1 of this little series on how to scale to $10k months, we covered brand positioning and your offer suite. In this episode, I'm breaking down the two shifts that actually get people to buy: your messaging and your sales process. In this episode: 🔥 Why messaging needs to focus on transformation, not features 🔥 The problem with traditional funnel advice (fake timers and manipulation) 🔥 How I built an aligned evergreen system using simple, free tools 🔥 Using marketing psychology without lying or creating fake urgency Next week in Part 3: The leadership shift—the internal work that has to happen alongside all the strategy. 🔗 Links mentioned: Apply for the Blissful Biz Mastermind (6 spots, we start March 2nd): https://susannerieker.com/mastermind Low Ticket Mojo — turn your yoga wisdom into a small digital offer that brings in daily sales: https://susannerieker.com/lowticketmojo 💖 If you liked this episode, please leave a review on Apple Podcasts – your feedback really makes a difference. 📆 Never miss a new episode and subscribe on Apple Podcasts or Spotify. ✨ Share your biggest takeaway on Instagram stories - just be sure to tag @susannerieker so I can see them. 🎓 To learn more about how to work with me or to get instant access to freebies, trainings and more go to www.susannerieker.com. 🙏❤️

    18 Min.
  7. 17. FEB.

    Scaling to €10K Months (Part 1/3): Why You're Stuck at €3K

    If you're a yoga teacher running an online business and making €2,000 to €4,000 a month, you've probably been told that the solution is more content, more followers, better marketing tactics. But the gap between where you are now and consistent €10K months is almost never tactical. It's strategic. In this first episode of a three-part series, I'm walking through the first two things that have to shift when you're ready to scale your online yoga business to that next level: your brand positioning and your offer suite. I'm also sharing my own experience with niching down to yoga teachers, why I tried to broaden my positioning and what happened when I did, and how I had a six-figure year selling just one offer while traveling Europe in my campervan. In this episode: Why working harder isn't what gets you to €10K monthsWhat brand positioning actually means and why most yoga teachers get stuck hereThe real reason niching down makes you stronger, not smallerWhy a low-priced membership or online course alone won't get you to six figuresWhat a simple, strategic offer suite actually looks likePart 2: Messaging and sales process — what has to shift for people to actually buy. 🔗 Links mentioned: Apply for the Blissful Biz Mastermind (6 spots, we start March 2nd): https://susannerieker.com/mastermind Low Ticket Mojo — turn your yoga wisdom into a small digital offer that brings in daily sales: https://susannerieker.com/lowticketmojo 💖 If you liked this episode, please leave a review on Apple Podcasts – your feedback really makes a difference. 📆 Never miss a new episode and subscribe on Apple Podcasts or Spotify. ✨ Share your biggest takeaway on Instagram stories - just be sure to tag @susannerieker so I can see them. 🎓 To learn more about how to work with me or to get instant access to freebies, trainings and more go to www.susannerieker.com. 🙏❤️

    20 Min.
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Info

Welcome to the Blissful Biz podcast! I'm Susanne Rieker, and this show is for yoga teachers who are ready to turn their wisdom into an online business they actually love. Each week I share practical strategies, honest behind-the-scenes stories, and real talk about what it takes to grow sustainably online — without burning out or selling out. If you're tired of trading time for money and want to build something that creates true freedom, you're in the right place. Find me at www.susannerieker.com or connect with me on Instagram @susannerieker.

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