GRC PR 360

Global Results Communications
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PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications. Produced by Global Results Communications Hosted on Acast. See acast.com/privacy for more information.

  1. -2 j

    The Sports Reporter's PR Advantage with Scott Braswell

    Scott Braswell is a Public Relations Associate at Launchpad Creative. Launchpad partners with financial services firms on tailored marketing, branding, and social media initiatives, helping them launch into their next phase of exponential growth. Before entering the PR world in 2021, Scott spent 6-plus years in the broadcast media as a reporter and play-by-play announcer. In this episode, Scott shares his journey from sports journalism to PR, highlighting how broadcast skills translate into effective public relations strategies.  Key Takeaways: - The transition from sports journalism to PR - How to build credibility - How to build great thought leadership Episode Timeline: 0:00Introduction to Scott and his background 2:25Scott's experience covering the Super Bowl 5:50Tod covered a Ringo Starr album release 7:20Scott's favorite play-by-play announcers 10:20How did Scott transition from journalism to PR? 11:55What's happening at Launch Pad these days? 13:15How do journalism skills translate to PR? 14:30Why you should never miss a deadline 16:35Scott's approach to pitches 21:30Scott's thought leadership philosophy 24:00Issues in private credit markets This episode’s guest: • Scott Braswell on LinkedIn • LaunchPad Creative Subscribe and leave a 5-star review:  https://pod.link/1496390646 Contact Us! •Join the conversation by leaving a comment! •Follow us on Facebook, Twitter, Instagram, and LinkedIn! Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.

    29 min

  2. 20 mai

    How to Stay Calm and On-Message in a Crisis with Chris Jones

    Chris Jones is the Senior Vice President at Pierpont Communications. Chris partners with clients to craft strategic communications supporting major transactions, internal initiatives, and crisis management. With 25 years of experience and an engineering background. In this episode, Chris shares expert insights on crisis management, including FEMA-certified communication strategies, and the importance of message discipline. Key Takeaways: - Message discipline and trust in crisis - Developing crisis communication plans - FEMA crisis communications certification  Episode Timeline: 1:45What's it like to be the calmest person in the room? 2:45What does it mean to be FEMA-certified in crisis communication? 5:30 The ins and outs of a FEMA command center 7:00How does being an engineer help with crisis communication? 8:20The importance of message discipline 9:45Do you understate or conflate the problem? 12:00 The biggest mistake you can make in a crisis 13:30Getting everyone on the same page in a crisis 16:30How to create a crisis preparedness plan 21:30The psychology of crisis communications This episode’s guest: • Chris Jones of Pierpont Communications Hosted on Acast. See acast.com/privacy for more information.

    25 min

  3. 13 mai

    Helping Brands Activate and Thrill in LA's Great Sports Decade with Ryan Bowling

    Ryan Bowling is the head of two global agencies, THRILL Communications and the newly launched Local Action Marketing, providing on-the-ground marketing services to international sporting associations and brands looking to navigate and activate around major LA global sporting events, such as the 2026 World Cup and the 2028 Olympic & Paralympic Games. In this episode, Ryan shares insights on leveraging global sporting events to create impactful brand stories, navigating international markets, and crafting emotional thrills.  Key Takeaways: - Strategies for on-the-ground activation during the 2028 Olympics - Building international partnerships and navigating cultural nuances - How to have a healthy and productive professional life with your spouse Episode Timeline: 0:40Introduction to Ryan Bowling  2:00Preparing international organizations for the Golden Decade of Los Angeles sports 3:00How Ryan delivers thrills 5:00How to find a brand's story  6:30 What do you want the audience to feel? 8:30International brands need to leverage this moment 9:15Why is F1 having a surge in popularity? 10:35Telling the amazing Paralympic stories 11:45Ryan's international team 14:40How will LA's major venues be involved at the Olympics? 16:00How to work with your spouse 19:46Ryan's thought leadership philosophy This episode’s guest: • Ryan Bowling on LinkedIn • Thrill Communications • Local Action Marketing Subscribe and leave a 5-star review:  https://pod.link/1496390646 Contact Us! •Join the conversation by leaving a comment! •Follow us on Facebook, Twitter, Instagram, and LinkedIn! Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.

    24 min

  4. 6 mai

    Optimizing Your Brand for AI Search with Apurva Sarkar

    Apurva Sarkar is head of AI strategy at DKC Analytics, where he develops and executes comprehensive technical page optimizations, content creation strategies, and online brand-building opportunities for multiple clients. On this episode, he discusses the how brands can adapt their strategies to stay visible in a rapidly changing AI-driven search environment. Key Takeaways: - Strategies for brand visibility in AI search - The role of social media and user-generated content in AI visibility - AI search market share and trends Episode Timeline: 1:25The evolution of AI in search 2:50 What's happening at DKC Analytics these days? 4:00What are the most popular AI search engines? 5:00Tod was fooled by an AI hallucination 6:10DKC's AI Evolution search strategy 8:15The first steps in creating an AI strategy 9:15AI search loves Reddit 12:45AI is pulling from non-traditional sites 16:40Basic practices for AI search 18:05Does Google squash AI content? 21:20How do people get a free audit from DKC? This episode’s guest: • Apurva Sarkar on LinkedIn • DKC Analytics • For a free trial email: Apurva Sarkar@DKCNews.com Hosted on Acast. See acast.com/privacy for more information.

    24 min

  5. 29 avr.

    Why PR Must Support Journalism in a Changing Media Landscape with Erin Dolin

    Erin Dolin is the Executive Vice President of The Fletcher Group, a PR and content marketing agency that drives action and long-term impact. As a former journalist and reporter, she has a unique view of the current media landscape, which she recently discussed in a compelling blog post titled "Earned Media's Moment Comes with a Responsibility,” which she discusses on this episode. Key Takeaways: - The role of PR in supporting journalism - The future of journalism - Challenges in online publishing and content distribution Episode Timeline: 1:00 Erin is a voracious reader 4:45PR needs to take responsibility as journalism struggles 7:15The importance of sponsored content 9:30Sponsored content shouldn't read like an ad 10:15Audiences don't mind sponsored content 11:10What does the future of journalism look like? 13:30The advantage of smaller outlets 14:10Problems facing online publishing 17:15Hope for the future of online publishing 18:45Why do journalists have an advantage in PR? 21:00Tod's thoughts on press releases 25:00Erin's thought leadership philosophy This episode’s guest: • Erin Dolin on LinkedIn • The Fletcher Group Subscribe and leave a 5-star review:  https://pod.link/1496390646 Contact Us! •Join the conversation by leaving a comment! •Follow us on Facebook, Twitter, Instagram, and LinkedIn! Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.

    28 min

  6. 22 avr.

    Hiring Trends in Aerospace and Defense with David Dickey

    David Dickey is the CEO of the Patriot Group, a high-end executive and senior engineer search firm for aerospace, defense, and drone talent. With over 30 years of experience in aerospace and defense, David brings a rare blend to the executive search world: part founder, part operator, part coach, and 100% committed to helping companies hire elite leadership talent. In this episode, David shares insights into hiring trends in aerospace and defense, the importance of leadership, and the impact of stealth-mode startups.  Key Takeaways: - Current hiring needs in aerospace and defense - Stealth mode startups and their strategic planning - The role of AI in recruitment and industry innovation Episode Timeline: 1:55Life as a Boston sports fan in Southern California 3:50Current Trends in aerospace and defense hiring 6:30Innovations in space technology 8:00How David stays on top of technology 10:20What is stealth mode for startups? 13:30What are the current hiring needs in aerospace and defense? 15:50Why do we need more propulsion engineers? 17:45How is AI changing hiring processes? 22:56Character traits of a great leader This episode’s guest: • David Dickey on LinkedIn • The Patriot Group Hosted on Acast. See acast.com/privacy for more information.

    24 min

  7. 15 avr.

    The Art of Humanizing Tech for the Public with Stephen Francy

    Stephen Francy is a Vice President at Rubenstein Public Relations, where he leads national and global campaigns across technology, defense, AI, aviation, finance, culture, and emerging industries. He works with founders, CEOs, and public figures to shape narratives at key inflection points—launches, breakthroughs, crises, and category shifts. In this episode, Stephen shares insights on storytelling, humanizing technology, and staying ahead in emerging tech fields like AI, quantum computing, and flying cars.  Key Takeaways: - Humanizing complex technology through storytelling - The advent of quantum computing  - Taking a stand in thought leadership Episode Timeline: 1:20 Stephen's favorite albums and music tastes 5:30 Current projects at Rubenstein PR 7:15 Unveiling the flying car and future tech 9:00 Media diet and staying informed in tech 11:02 Humanizing high-tech ideas for the public 14:10 Explaining quantum computing to a lay audience 16:36 The role of room temperature in quantum tech 18:26 Effective pitching and building media relationships 25:10 Thought leadership philosophy and taking a stand This episode’s guest: • Stephen Francy on LinkedIn • Rubenstein PR's website • Stephen Francy on X Subscribe and leave a 5-star review:  https://pod.link/1496390646 Contact Us! •Join the conversation by leaving a comment! •Follow us on Facebook, Twitter, Instagram, and LinkedIn! Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.

    29 min

  8. 8 avr.

    Going Solo in PR, Unlocking Brand Stories and Booking Podcasts with Adam Belmont

    Adam Belmont is the founder of A to B Strategies, a communications consultancy where he merges his big-agency experience with the nimbleness of a solopreneur. He’s also “The Podcast Guy” who helps his clients get booked on top-tier shows. In this episode, Adam recounts his journey from agency work to creating his own consultancy. He also shares how to craft compelling brand stories, the art of podcast pitching, and the importance of authenticity in social media content. Key Takeaways: - Adam's transition from agency life to independent consulting - Crafting compelling brand stories - Effective podcast pitching strategies Episode Timeline: 0:45 Introduction and Tod Perry's background 2:25 Adam Belmont's background and expertise 3:30 Adam met his wife on JDate 4:50 Motivations for going independent 7:25 Work-life balance and location flexibility 8:30 Adam Belmont's biggest success as a solo act 10:00 Building a trusted network of collaborators 13:00 How Adam helps clients book on top podcasts 15:00 The value of long-form storytelling in podcasts 16:30 Discovering a brand's story 19:00 Creating scroll-stopping social media content 22:30 Adam's thought leadership philosophy  25:20 Analyzing the McDonald's CEO burger incident This episode’s guest: • Adam Belmont on LinkedIn • A to B Strategies on LinkedIn Subscribe and leave a 5-star review:  https://pod.link/1496390646 Contact Us! •Join the conversation by leaving a comment! •Follow us on Facebook, Twitter, Instagram, and LinkedIn! Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.

    28 min
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À propos

PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications. Produced by Global Results Communications Hosted on Acast. See acast.com/privacy for more information.

Informations

  • Création
    Global Results Communications
  • Années d’activité
    2020 - 2026
  • Épisodes
    327
  • Classification
    Tous publics
  • Copyright
    © Global Results Communications 2024
  • Site web de l’émission
    GRC PR 360

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