Estheticians in Business

Allyson Steinberg
  • 5.0 (1)
  • Entrepreneurship
  • Updated weekly

Estheticians in Business: The Podcast ✨ whether you're just starting out or already hitting 6 figures this podcast is your ultimate roadmap to building a thriving esthetics business that gives you the tools, mindset shifts, and marketing strategies to stay fully booked and financially secure.

  1. 9 hr ago

    Just Remake the Matcha: What Every Esthetician Can Learn About Customer Service

    Sometimes the biggest lessons in business come from being the customer. In this episode, I'm sharing two experiences my family had while we were out over the weekend—one at a coffee shop and one at a restaurant—and why both completely changed whether I'd return. The lesson? Sometimes it's not the mistake that loses a client. It's how you respond to it. Whether it's a client who isn't happy with a service, has a reaction to a product, or simply asks for something a little different, your response can determine whether they become a loyal client or leave a review that keeps future clients away. Why customer service matters more than getting everything perfectThe hidden cost of becoming defensive instead of listeningWhen it's worth losing a little money to keep a client happyHow one bad experience can influence dozens of future clientsWhy reviews matter more than ever for local businessesThe importance of considering reasonable client requests before immediately saying noOne of my favorite reminders from this episode: Sometimes it's worth remaking the matcha. Not because the customer is always right, but because protecting your reputation, your reviews, and your client relationships is often worth far more than the cost of fixing a mistake. If you've ever wondered how to handle difficult client situations without damaging your business, this episode is for you. 🤍 Enjoyed this episode? Share it with another esthetician, leave a review, and tag me on Instagram with your biggest takeaway. Resources & Links Join the Estheticians in Business MembershipFollow me on Instagram: @estheticiansinbusinessJoin the Estheticians in Business Facebook Community

  2. 4 days ago

    Why Your Business Feels So Hard (And How to Simplify It)

    Why Your Business Feels So Hard (And How to Simplify It) If you're ready to simplify your business, get more clients, and build a business that supports your life, I'd love to help you inside the Estheticians in Business Membership. Use code PODCAST for $15 off your first month. Does your business ever feel like you have to do everything just to get clients? Post more.Learn another strategy.Buy another machine.Add another service.Try another platform. It's exhausting. In this episode, I'm sharing why I think so many estheticians accidentally overcomplicate their businesses and how simplifying a few key areas can help you feel less overwhelmed and more consistent. Business isn't easy, but it can be simpler. Why doing more isn't always the answer How an overwhelming service menu can hurt your business Simplifying your marketing without feeling like you're missing out Creating a weekly plan that helps you stay consistent Why you probably don't need another offer right now How to make your messaging easier for clients to understand Simple systems that save you time every week One challenge to help you simplify your business this week If you've been feeling like you're constantly chasing the next thing, I hope this episode reminds you that sometimes the best thing you can do is stop adding... and start getting really good at what you already have. If you're ready to simplify your business, get more clients, and build a business that supports your life, I'd love to help you inside the Estheticians in Business Membership. Use code PODCAST for $15 off your first month. Connect with me:Instagram: @estheticiansinbusiness If this episode encouraged you, I'd be so grateful if you subscribed, left a review, or shared it with another esthetician who needs to hear it. In this episode, we'll talk about:Join the Estheticians in Business Membership

  3. 20 Jul

    The Hidden Cost of Waiting: Why "I'll Do It Later" Is Slowing Down Your Business

    Resources & Links Join the Estheticians in Business Membership Use the code PODCAST for $15 off your first month The Hidden Cost of Waiting: Why "I'll Do It Later" Is Slowing Down Your Business "I'll do it later." It sounds harmless. But those four words can quietly cost you clients, income, and momentum. In this episode, we're talking about why putting off the small things in your business doesn't just delay your progress—it compounds. Whether it's posting on social media, following up with past clients, asking for the rebook, or finally writing that cancellation policy, every time you push it off, you're pushing your results further away. In this episode, you'll learn: Why "later" becomes a habit that keeps your business stuck How consistency—not motivation—is what actually grows your business The small actions that create momentum over time What to do when life feels overwhelming and business still needs your attention Why successful estheticians focus on doing the basics well, over and over again The truth is, your business isn't built by one big breakthrough. It's built by the small things you choose to do today instead of waiting until tomorrow. If you've been feeling stuck, overwhelmed, or waiting until you feel "ready," this episode is your reminder that progress starts with one completed action. 🤍 Enjoyed this episode? Share it with another esthetician who needs the reminder, leave a review, and tag me on Instagram with your biggest takeaway! Resources & Links Join the Estheticians in Business Membership Follow me on Instagram: @estheticiansinbusiness Join the Estheticians in Business Facebook Community

  4. 16 Jul

    The Habits That Made Me a Six-Figure Solo Esthetician

    How do you build a six-figure solo esthetics business? Was it luck? A huge Instagram following? Knowing the right people? Not even close. In this episode of Estheticians in Business, Allyson shares the real habits that helped her grow a six-figure solo esthetics business in less than 18 months after moving to a new city where she knew almost no one. These weren't flashy marketing hacks or overnight success stories. They were simple, repeatable habits that she practiced consistently until they became part of how she ran her business every day. • Why treating your business like it's already successful changes everything • How talking about your business every day creates more opportunities • The follow-up habit that generated thousands of dollars • Why asking clients to rebook, upgrade, refer friends, and purchase retail isn't pushy • The importance of learning business, marketing, sales, and communication—not just esthetics • Why successful business owners don't quit every time something doesn't work • How protecting your mindset helps you stay focused on your own goals • Why relationships are more valuable than chasing the algorithm • The power of consistency over perfection • What building a six-figure business actually looked like behind the scenes One of the biggest takeaways from this episode is that success rarely comes from one big moment. It's built through small, consistent actions repeated over and over again. The estheticians who continue showing up, learning, following up, building relationships, and improving their business are often the ones who create long-term success. In this episode, Allyson shares the eight habits that made the biggest impact on her business: ✨ Treat your business like it's already successful. ✨ Talk about your business every day. ✨ Follow up consistently. ✨ Ask for the booking, rebooking, retail sale, referral, or upgrade. ✨ Continue learning beyond esthetics. ✨ Don't quit just because one strategy doesn't work. ✨ Protect your mindset and stop comparing yourself to others. ✨ Build genuine relationships with clients and your community. Estheticians in Business Membership If you're ready to build better business habits and want weekly business training, marketing support, Ask Al coaching, guest experts, and a community of solo estheticians who are growing together, check out the Estheticians in Business Membership. Use code PODCAST for $15 off your first month. If this episode encouraged you, share it with another esthetician who's working toward building a thriving business. And if you're enjoying the podcast, I'd love for you to leave a review—it helps more estheticians find the show and grow businesses they love. 💛

  5. 13 Jul

    This is what is slowing your business down

    The Hidden Cost of Waiting: Why "I'll Do It Later" Is Slowing Down Your Business "I'll do it later." It sounds harmless. But those four words can quietly cost you clients, income, and momentum. In this episode, we're talking about why putting off the small things in your business doesn't just delay your progress—it compounds. Whether it's posting on social media, following up with past clients, asking for the rebook, or finally writing that cancellation policy, every time you push it off, you're pushing your results further away. Why "later" becomes a habit that keeps your business stuck How consistency—not motivation—is what actually grows your business The small actions that create momentum over time What to do when life feels overwhelming and business still needs your attention Why successful estheticians focus on doing the basics well, over and over again The truth is, your business isn't built by one big breakthrough. It's built by the small things you choose to do today instead of waiting until tomorrow. If you've been feeling stuck, overwhelmed, or waiting until you feel "ready," this episode is your reminder that progress starts with one completed action. 🤍 Enjoyed this episode? Share it with another esthetician who needs the reminder, leave a review, and tag me on Instagram with your biggest takeaway! Resources & Links Join the Estheticians in Business Membership use code PODCAST for $15 off your first month Follow me on Instagram: @estheticiansinbusiness Join the Estheticians in Business Facebook Community

  6. 9 Jul

    The Mental Blocks Keeping You Stuck in Business

    ✨ ⁠Estheticians in Business Membership⁠ If you're looking for ongoing business coaching, marketing support, practical trainings, and a community of solo estheticians who are growing together, the Estheticians in Business Membership was built for you. Use code PODCAST to save $15 on your first month. If you've ever thought... "I'm not ready." "What if people judge me?" "I don't want to bother people." "Maybe I'll do it when I have more clients." This episode is for you. In this episode of Estheticians in Business, Allyson shares a coaching conversation that inspired this topic and explains why so many business struggles aren't actually marketing problems or pricing problems. They're mental blocks that keep us from taking the actions we already know we need to take. If you've been feeling stuck, overwhelmed, or like you know what to do but just can't seem to do it, this episode will help you identify what's holding you back and how to move forward. • Why mental blocks often look like marketing or client problems • The truth about waiting until you're "ready" • Why confidence is built through action, not before it • How to stop worrying about being judged online • Why marketing is reminding people you exist, not bothering them • Learning to hear "no" without taking it personally • Why comparing yourself to other estheticians keeps you stuck • The mindset that delays growth by saying, "I'll do it when..." • Why you don't control your clients' wallets • The one question that can help you uncover what's really holding you back One of the biggest takeaways from this episode is that every level of business comes with new fears. Successful business owners aren't fearless—they've learned how to take action even when fear is present. Confidence doesn't come first. Action does. Ask yourself: What do I already know I should be doing, but I'm avoiding because of fear? That's your next step. Not another certification. Not another course. That one thing you've been avoiding. ✨ Estheticians in Business Membership If you're looking for ongoing business coaching, marketing support, practical trainings, and a community of solo estheticians who are growing together, the Estheticians in Business Membership was built for you. Use code PODCAST to save $15 on your first month. If this episode encouraged you, share it with another esthetician who might be feeling stuck. And if you're enjoying the podcast, I'd be so grateful if you left a review—it helps more solo estheticians find the show and build businesses they love. 💛

  7. 6 Jul

    Your Next 90 Days Could Change Everything

    Resources & Links: ⁠Join the Estheticians in Business Membership⁠ Follow me on Instagram: @estheticiansinbusiness ⁠Join the Estheticians in Business Facebook Community⁠ Your Next 90 Days Could Change Everything Most solo estheticians don't struggle because they aren't working hard. They struggle because they aren't sure what to focus on next. In this episode, I'm walking you through the same 90-day framework I use in my own business to stay focused, avoid overwhelm, and make real progress. Instead of trying to fix everything at once, you'll learn how to identify what actually deserves your attention over the next three months. How to decide what you actually want your business to look like in 90 days Why your brand is more than your logo or colors The few marketing activities that consistently bring in clients Where additional income may already exist inside your business How to prioritize what deserves your attention first Why small, repeatable actions outperform waiting for motivation Your business doesn't change because of one big idea. It changes because of the small things you consistently do every week. If you've been feeling overwhelmed, stuck, or like you're constantly busy but not moving forward, this episode will help you simplify what to focus on next. 🤍 Loved this episode? Leave a review, share it with another esthetician, or send me a message on Instagram and let me know your biggest takeaway. Resources & Links: Join the Estheticians in Business Membership Follow me on Instagram: @estheticiansinbusiness Join the Estheticians in Business Facebook Community

  8. 2 Jul

    How Estheticians Can Add Peptides to Their Business with Jenn Blanchard

    RESOURCES: Become and ELLIE MD Brand Partner: LINK Contact Jenn Blanchard via email: jennieb0374@gmail.com Esthetician in Business Facebook Group If you've been hearing more about peptides and wondering what they actually are—or whether they belong in your esthetics business—this episode is for you. Allyson sits down with peptide expert Jenn Blanchard to break down peptides in a simple, easy-to-understand way. Together, they discuss how peptides work, the difference between topical and injectable peptides, and why more estheticians are incorporating wellness solutions into their businesses. They also explore how offering peptide referrals can create another revenue stream without adding treatment time, inventory, or additional services to your schedule. • What peptides are and how they work in the body • The difference between topical peptide skincare and injectable peptides • Common reasons people are using peptides, including weight management, skin health, hair growth, inflammation, recovery, and overall wellness • How peptides support a more holistic approach to skincare • Why wellness conversations naturally fit inside an esthetics appointment • How estheticians can introduce peptides without feeling salesy • How the LEMD brand partner program works • Why this can become an additional revenue stream without carrying inventory • The training, marketing resources, and support available for brand partners • Important safety considerations and why every client is evaluated by a licensed medical provider before receiving treatment One of the biggest takeaways from this conversation is that estheticians are already having conversations about concerns like inflammation, aging, hair loss, weight management, and overall wellness every day. Peptides can become another resource to support clients while creating an additional income opportunity for your business. ✨ Learn more about ELLIE MD ✨ Become a ELLIE MD Brand Partner ✨ Connect with Jenn Blanchard for questions about peptides or becoming a partner You'll find Jenn inside the Estheticians in Business Facebook Group, where she's happy to answer questions about peptides, wellness, and the LEMD partner program. If you're looking for practical business education to help you attract more clients, increase your revenue, improve your marketing, and grow a profitable esthetics business, be sure to join the Estheticians in Business Membership waitlist. You'll be the first to know when doors open and receive exclusive bonuses along the way. If you enjoyed this conversation, be sure to follow the podcast, leave a review, and share this episode with another esthetician who's looking for new ways to support their clients and diversify their income. 💛

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About

Estheticians in Business: The Podcast ✨ whether you're just starting out or already hitting 6 figures this podcast is your ultimate roadmap to building a thriving esthetics business that gives you the tools, mindset shifts, and marketing strategies to stay fully booked and financially secure.

Information

  • Creator
    Allyson Steinberg
  • Years Active
    2025 - 2026
  • Episodes
    126
  • Rating
    Clean
  • Copyright
    © Allyson Steinberg
  • Show Website
    Estheticians in Business

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