Search with Candour Mark Williams-Cook

In this episode, you will hear Mark Williams-Cook talking to Simo Ahava and Krista Seiden about GA4 and answering community questions, including:

- What are the best new features in GA4?

- How does GA4 handle cookieless users?

- How is GA4 using AI to help marketers?

- What are some alternatives to GA4?

- Why is GA4 more "user-centric"?

- How is the new event model different?

- Will we still be able to get the same segmentation insight?

- Will users be forced onto GA4 eventually?

You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about the Wix platform with SEO community liaison Mordy Oberstein

- Why does Wix have a bad reputation within the SEO community?

- What problems has Wix have and does it have with SEO?

- What kind of priority is SEO for Wix?

- Is it possible for a generic platform to compete, performance-wise?

You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about:

GMB review bugs: A bug affecting the display of Google My Business reviews

May 2021 page experience: Google gives dates and more information on their page experience as a ranking factor

Black Friday optimisation: Sharing Luke Carthy's tips for optimising your e-commerce site for Black Friday

You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking to e-commerce SEO expert Roman Sadowski about what it takes to rank in 2020.

- What should your day-to-day look like running the SEO for a large e-commerce site?

- What are the important e-commerce ranking factors in 2020?

- How important are Google's coming e-commerce SERP changes?

- How can in-house SEO teams be the most effective?

- What is the advice for people new SEOs joining e-commerce brands?

You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking to SEO expert Lily Ray about Google EAT, patents, and specifics such as:

Does Google recognise individual authors and how important is this?

What is Google doing with speech recognition?

Is it possible to complete in YMYL niches with a new company?

Are links a big part of EAT?

And much more!

You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about:

Mobile-only indexing: The difference between mobile-first and mobile-only indexing with Google's new deadline announced

Google Discover tips: Some new advice on ranking in Google Discover

AI for alt tags: Microsoft's new AI available to developers to automatically describe images

QRG updates: Google has updated their Quality Rater Guidelines in October

You can get the full transcription and links to resources at https://search.withcandour.co.uk