24 episodes

Do you feel alone in your business journey as a female business owner? Are you struggling to juggle it all? Do you wish you had ACTUAL STRATEGIES to get out of overwhelm, increase your efficiency AND skyrocket your e-commerce sales?In this podcast your host and serial entrepreneur Lisa Jones interviews founders and industry experts to unpack their journey to success and share actionable takeaways that YOU can implement to build a balanced life that sets your soul on fire! Lisa has built and scaled three MULTI-MILLION DOLLAR online businesses over the last 14 years,and now runs SHE-com - a community built to help women in e-commerce collaborate, learn, grow and scale their businesses whilst creating a life on their terms. Whether you’re an e-commerce entrepreneur owner looking to scale, or you’re right at the start of your e-com journey with just an idea - this podcast is for you!Hit follow so you don’t miss out on our latest episodes and for more head over to SHE-com , follow us on Instagram or join our community here.

SHE-talks E-commerce TBC Studios

    • Business

Do you feel alone in your business journey as a female business owner? Are you struggling to juggle it all? Do you wish you had ACTUAL STRATEGIES to get out of overwhelm, increase your efficiency AND skyrocket your e-commerce sales?In this podcast your host and serial entrepreneur Lisa Jones interviews founders and industry experts to unpack their journey to success and share actionable takeaways that YOU can implement to build a balanced life that sets your soul on fire! Lisa has built and scaled three MULTI-MILLION DOLLAR online businesses over the last 14 years,and now runs SHE-com - a community built to help women in e-commerce collaborate, learn, grow and scale their businesses whilst creating a life on their terms. Whether you’re an e-commerce entrepreneur owner looking to scale, or you’re right at the start of your e-com journey with just an idea - this podcast is for you!Hit follow so you don’t miss out on our latest episodes and for more head over to SHE-com , follow us on Instagram or join our community here.

    The Top 10 Things I Have Learnt in 14 Years of Business

    The Top 10 Things I Have Learnt in 14 Years of Business

    If there is one episode you don’t want to miss, it’s this one.I can’t believe that we are finally here - the end of 2023 and what an INCREDIBLE year it has been. Today’s episode marks the last one for the year, as I am listening to my own advice and taking the time to recoup, recover and relax so that I can deliver you all the best content next year, and we can keep working to grow your business.Today, I am sharing with you 10 golden nuggets of wisdom that I wish someone had shared with me at the start of my SHE-Compreneur journey. These tips have been gleaned from my own mistakes, the things I have wasted my money on, but also my successes.You’ll hear:✨ The one that you can NEVER take off if you want to scale your business✨ Why you should always build your business to SELL even if that’s not your goal✨ The importance of building a tribe to help you through the grind, share your fears and find inspiration✨ How you can practise self-love so that you can make 2024 your biggest year yet.… and SO much more Have a lovely holiday and I’ll see you in 2024, gorgeous lady!WANT MORE:Do you want to have your own online brand but have no idea where to start? Check out our latest program Start-Up where we’ll guide you every step of the way to test and launch SUCCESSFULLY. Or if you are feeling stuck, lonely, or overwhelmed in your business and want to double your sales in 90 days check out The Academy.Have an idea for an episode or want to connect? Reach out at @shecom.co

    • 30 min
    How SHE Became a Household Name with Jo Mercer

    How SHE Became a Household Name with Jo Mercer

    How do you become a household name? This week we’re sitting down with Jo Mercer, the woman behind Jo Mercer Footwear and Co-founder of Matilda Life.Jo began her entrepreneurial journey by securing private equity and launching her namesake brand back in 1998, we chat through what it took to grow during those years and why Jo took the leap that some often dream of … leaving to go back to the corporate world!Jo has had so much success and experience in the manufacturing world so if you’re looking to grow and scale your business this ep is a must listen! You’ll hear:✨ Jo’s cash flow HORROR story that could happen to ANYONE✨ Why choosing the right business partner is SO important✨ Our views on entering into the 2024 economy and what we’re doing about it✨ Why Jo QUIT her growing empire to rejoin the corporate world… and SO much more You can find Jo Mercer here and Matilda Life here or on Instagram @jomercershoes and @matildalifeaustralia.WANT MORE:Do you want to have your own online brand but have no idea where to start? Check out our latest program Start-Up where we’ll guide you every step of the way to test and launch SUCCESSFULLY. Or if you are feeling stuck, lonely, or overwhelmed in your business and want to double your sales in 90 days check out The Academy.Have an idea for an episode or want to connect? Reach out at @shecom.co

    • 42 min
    Behind the Scenes of SHE-com with Gabi Saper and the RISK of Meta Advertising

    Behind the Scenes of SHE-com with Gabi Saper and the RISK of Meta Advertising

    We are doing things a little differently today, we’ve actually filmed a behind-the-scenes chat with Gabi Saper, co-founder of CMY Cubes and one of our incredible coaches over here at SHE-com. We thought that this would be a really great opportunity for you to listen in to the kind of chats that we have every week inside our SHE-com program and what kind of discussions you could be a part of. You’ll hear:✨ Which platform is NOT a sustainable marketing practice✨ What is the ONE metric that almost no e-commerce brand tracks and NEEDS to start✨ Why you CANNOT rely on Meta Advertising to grow your business… and SO much more ​​If you haven’t listened to our full episode with Gabi, and you want to learn how SHE went viral on Tiktok and landed in MoMA NYC then be sure to have a listen here.You can find Gabi over @cmycubes and www.cmycubes.comWANT MORE:Do you want to have your own online brand but have no idea where to start? Check out our latest program Start-Up where we’ll guide you every step of the way to test and launch SUCCESSFULLY. Or if you are feeling stuck, lonely, or overwhelmed in your business and want to double your sales in 90 days check out The Academy.Have an idea for an episode or want to connect? Reach out at @shecom.co

    • 16 min
    How SHE Drives 300%+ GROWTH With ZERO COST Marketing Strategies with Zara Demeris from The Play Card Co

    How SHE Drives 300%+ GROWTH With ZERO COST Marketing Strategies with Zara Demeris from The Play Card Co

    What if I told you that you can get social media content created FOR YOU for only 27 CENTS?It is not often that I am rendered speechless in my interviews, but my conversation with Zara Demeris from The Play Card Co left me lost for words - so you know it’s a good one!Zara is the CEO and visionary behind The Play Card Co, an innovative company offering a deck of cards featuring play ideas designed to engage families away from the screens and onto the floor with their kids. With decks ranging from newborns to early primary, Zara has created a unique product that puts creating happy homes at the forefront of her business.Zara shares with us her incredible marketing strategies that have resulted in The Play Card Co’s organic Instagram growth and an increase from 800 to 68,000 followers in an incredibly short space of time. We discuss exactly how she creates a community of brand reps that actually WANT to work with her, and why wholesalers are putting her first as a result.You’ll hear: ✨ The automation Zara uses that gives her FREE marketing✨ How to create a voice of authority that will make your customers TRUST your brand✨ The boundary you NEED to set to protect your mental space and bubble✨ How to get your average order value OVER $100 when your product is only $30!… and SO much more You can find The Play Card Co over at www.theplaycardco.com.au and @theplaycard_coToday’s episode is made possible thanks to Shopline. With their complete E-commerce and POS solution full of extensive tools and free themes you can create your online store in just 5 minutes. Head over to au.shopline.com and mention SHE-com when you’re talking to the team and they will get you up and running in no time!WANT MORE:Do you want to have your own online brand but have no idea where to start? Check out our latest program Start-Up where we’ll guide you every step of the way to test and launch SUCCESSFULLY. Or if you are feeling stuck, lonely, or overwhelmed in your business and want to double your sales in 90 days check out The Academy.Have an idea for an episode or want to connect? Reach out at @shecom.co

    • 48 min
    How SHE was Approached by ALDI and sold out in 3 DAYS with Kelly Lavery from Strucket

    How SHE was Approached by ALDI and sold out in 3 DAYS with Kelly Lavery from Strucket

    What do you do when your values are at odds with your business?In today’s episode, Kelly Lavery from Strucket, is talking about the realities of creating a world-first product FROM SCRATCH, as well as the ups and downs that come with such a feat.Kelly discusses risky investments, the impact and toll that creating a product has on your family and your finances, as well as which famous SharkTank entrepreneur she cold-called and got AMAZING advice from!You’ll hear: ✨ What it takes to have a WORLD FIRST product✨ How to choose between your MORAL compass and your BUSINESS compass✨ About recognising your limit and making decisions that PUSH you✨ Which trait you NEED as a SHE-compreneur… and SO much more You can find Strucket over at www.strucket.com or @strucketToday’s episode was brought to you by Klaviyo. They take the stress out of email marketing software with their user-friendly interface as well as their ability to segment your lists - helping to make sure you’re reaching the right people!Check them out at www.klaviyo.com or over on Instagram @klaviyoThis week’s PRODUCT YOU SHOULD KNOW ABOUT is FRANKIE4 footwearHead to FRANKIE4 or follow them on Instagram @frankie4footwearWANT MORE:Do you want to have your own online brand but have no idea where to start? Check out our latest program Start-Up where we’ll guide you every step of the way to test and launch SUCCESSFULLY. Or if you are feeling stuck, lonely, or overwhelmed in your business and want to double your sales in 90 days check out The Academy.Have an idea for an episode or want to connect? Reach out at @shecom.co

    • 53 min
    How SHE SAVED her Business 30k worth of Damaged Stock using Tik Tok with Monica Tarca From Vestirsi

    How SHE SAVED her Business 30k worth of Damaged Stock using Tik Tok with Monica Tarca From Vestirsi

    Have the challenges of manufacturing in a foreign country ever stopped YOU from going after your dreams?Today we are joined by Monica Tarca, a remarkable woman who’s seamlessly managing motherhood and building a thriving luxury brand, Vestirsi, in true SHE-compreneur spirit. Monica shares with us the GENIUS way she combats the challenges of manufacturing errors, how she used her time working at Mecca to learn what women REALLY want, and what industry standard for luxury products she REFUSES to participate in.You’ll hear: ✨Why you need to develop a point of difference in your brand and how to make one that ACTUALLY works✨How do you figure out what YOU want to sell versus what your CUSTOMER wants to buy?✨All about Monica’s UNIQUE way to reduce waste AND keep your profit margins in the green✨The secret perk of stocking in boutique shops over massive department stores!… and SO much more You can find Vestirsi over at https://shopvestirsi.com  and @shopvestirsiWANT MORE:Do you want to have your own online brand but have no idea where to start? Check out our latest program Start-Up where we’ll guide you every step of the way to test and launch SUCCESSFULLY. Or if you are feeling stuck, lonely, overwhelmed in your business and want to double your sales in 90 days check out The Academy.Have an idea for an episode or want to connect? Reach out at @shecom.co

    • 41 min

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