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Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.

Cold Call Harvard Business School

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Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.

    IKEA Navigates the Future While Staying True to Its Culture

    IKEA Navigates the Future While Staying True to Its Culture

    After years of success in providing quality furniture at affordable prices, Swedish furniture maker IKEA is challenged by the rise of online shopping and changing consumer behavior, plus the arrival of a new leader. The company's top executives know they must step out of their comfort zones and embrace new strategic initiatives to stay relevant. But which initiatives will best enable IKEA to evolve while staying true to the company’s core values?

    • 22 分鐘
    Running a Consumer Fintech Startup within Goldman Sachs

    Running a Consumer Fintech Startup within Goldman Sachs

    Marcus by Goldman Sachs marked a dramatic shift for the 150-year-old financial institution, which historically had served only businesses and the wealthiest people. The fintech startup operated within Goldman Sachs, offering unsecured personal loans for the mass market, high-yield deposits, and a credit card in partnership with Apple. Harvard Business School associate professor Rory McDonald discusses the challenges of operating and expanding a startup within an established company.

    • 24 分鐘
    How Georgia State University Increased Graduation Rates

    How Georgia State University Increased Graduation Rates

    Georgia State University was facing a growing "summer melt" problem, where nearly 20 percent of incoming students never actually enrolled. The university used a data-based approach to retain students of all racial, ethnic, and socioeconomic backgrounds and help them graduate. Harvard Business School professor Mike Toffel and Harvard University senior fellow Robin Mendelson discuss what the university learned about improving student success, while scaling its efforts to help other universities.

    • 26 分鐘
    Reversing Brain Drain: Moving Talent to Middle America

    Reversing Brain Drain: Moving Talent to Middle America

    After decades of brain drain in rural America, Tulsa Remote is working to attract a diverse group of remote workers to live in Tulsa, Oklahoma. Harvard Business School professor Prithwiraj “Raj” Choudhury discusses how the program gives workers the flexibility to move out of congested cities and explores the challenges in scaling this model throughout rural America and beyond.

    • 24 分鐘
    What Went Wrong with the Boeing 737 Max?

    What Went Wrong with the Boeing 737 Max?

    How did the evolution of Boeing’s organization and management lead to two tragic plane crashes within six months, in which a total of 346 people died? Harvard Business School professor Bill George discusses the long roots that ultimately led to the crash of Lion Air flight 610 in October 2018 in Indonesia and the crash of Ethiopian Airlines flight 302 in March 2019 in Ethiopia. He discusses the role cost cutting, regulatory pressure, and CEO succession played in laying the foundation for these tragedies and examines how Boeing executives responded to the crises in his case “What Went Wrong with Boeing's 737 Max?”

    • 19 分鐘
    Disrupting the Waste Management Industry with Technology

    Disrupting the Waste Management Industry with Technology

    Rubicon began with a bold idea: create a cloud-based, full-service waste management platform providing efficient service anywhere in the U.S. Their mobile app did for waste management what Uber had done for taxi service. Five years after the case’s publication, Harvard Business School associate professor Shai Bernstein and Rubicon founder and CEO Nate Morris discuss how the software startup leveraged technology to disrupt the waste industry and other enduring lessons of professor Bill Sahlman’s case about Rubicon.

    • 31 分鐘

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