SERP’s Up | How will Google's most powerful AI, Gemini, impact SEO?

The race is on!  The AI Generative competition has been well underway and Google has leaned into a major update.  Google Gemini has now been introduced. What is Google Gemini? How will it impact SEO? How will it impact search in general?

Google is in a transition period of search. Does Gemini have what it takes to propel Google forward in the future? 

This week, Wix’s Mordy Oberstein and Crystal Carter are joined by the great Danny Goodwin to evaluate this so-called ‘ultra’ powered version of Bard - Gemini. 

Pete Huang also makes an appearance to take a look at what Gemini means for the overall evolution of AI. 

Today, we’re all Geminis! So sit back, look up at the stars, and tune in to episode 74 of the SERP’s Up SEO Podcast as we discover Google Gemini!

Key Segments

[00:01:48] What's On This Episode of SERP's Up?

[00:03:28] Focus Topic of the Week: Google Gemini

[00:04:06] Focus Topic Guest: Danny Goodwin

[00:30:19] The Great Beyond w/ Pete Huang

[00:39:01] Snappy News

[00:43:39] Follow of the Week

Hosts, Guests, & Featured People:

Mordy Oberstein

Crystal Carter

Danny Goodwin

Pete Huang

Erin Sparks

Resources:

SERP's Up Podcast

Wix SEO Learning Hub

Searchlight SEO Newsletter

Wix Studio

Wix Studio YouTube

Search Engine Land

Google Gemini

Google Gemini is here – and it’s already being tested in Search

The Neuron

Barry Schwartz's Famous Butter Sandwich

Edge of the Web

News:

Google drops Web Stories from image results, Google Discover carousel view and more

Yandex search engine sold in $5.2 billion deal 

Bard becomes Gemini: Try Ultra 1.0 and a new mobile app today

Google: We Don't Say Core Web Vitals Are A Ranking Factor