BigDeal

Codie Sanchez
  • 4.8 (4)
  • Entrepreneurship
  • Updated weekly

You can change your life and make a dent on the world. This podcast uncovers the unfiltered lessons from the smartest minds straight to you, in conversations so honest you feel guilty listening in. We believe the current way of thinking is not working. The average person has become unhappy, unhealthy and financially struggling. You are not that person. This podcast will kick you in the shin with truth and tactics they should have taught us but gatekept. Hosted by Codie Sanchez, entrepreneur, investor and reformed journalist. You are a BigDeal to us.

  1. 1 day ago ·  Video

    Stop Caring: The Art of Not Giving a Sh*t

    My new book Own Or Be Owned is out now! I wrote Own or Be Owned to answer one question: how do you make more money, less miserably? I broke it into the 12 Profit Levers… the 12 levers I've seen determine whether you print cash or hate your life. Check it out: https://contrarianthinking.biz/stopcaring You've been telling yourself the same story. That you need everyone to believe in you. That you need permission to go big. That if you just explain yourself better, the haters will finally understand. Here's the truth: the only thing between you and the life you want is believing you need approval from people who aren't even in the arena. This episode breaks down why the exact thing people make fun of you for is probably what they wish they were doing instead, how to stop giving everyone equal voting rights over your life, and the hidden cost of caring what people think. From Kanye's refusal to defend himself to Dolly Parton being criticized for her wigs, you'll learn why greatness has been annoying people since 1841, how to tell whose opinion actually matters, and why the best defense in the world is winning so big that other people can't keep your name out of their mouth. In this episode, you'll learn: Why the people who applaud you at the beginning are usually strangers, not friends and family, and how most people don't actually want you to be great because your success reminds them of their own inaction The board of directors principle: how to stop internalizing criticism by asking four questions before you let someone's opinion affect you, and why most people don't deserve voting rights in your life Why every clap back steals creative energy from you and pours it into someone who creates nothing, and how the real players aren't even listening to the sound of the crowd at all The energy vampire framework: how hanging out with people who diminish you is like holding a puppy by the tail while it tries to run, and why you're the average of the five people you surround yourself with and what they expect from you Why haters don't waste time on people who aren't building something big, how being alone at the top means you're exactly where you're supposed to be, and why the goal isn't to stop caring what people think but to stop letting what people think decide what you do ___________ (00:00:00) Introduction: One Person's Opinion Away From Quitting (00:01:05) The Time Is Now: Kanye on Being Okay With Greatness (00:01:55) Fear and Faith: Kanye's Miami Show Revelation (00:02:52) Steve Jobs Got Fired: Why Defense Doesn't Matter (00:03:22) Your Life Isn't a Test: Lil Wayne on Doing What You Feel (00:03:53) The Board of Directors Rule: Who Gets a Vote in Your Life (00:04:44) Dana White Energy: Being Good at Being an Enemy Too (00:06:03) Energy Vampires: Joe Rogan on Who You Hang Out With (00:07:49) Hope and Arrogance: Kanye on Faith Over Fear (00:11:24) The Mirror Test: Lil Wayne on Letting the World Be Your Mirror (00:12:50) Sleeping at the Top: Why Lonely Beats Nightmares at the Bottom (00:13:47) Now I'm Doing It Right: Giving Yourself Permission to Evolve (00:14:28) Haters Are a Compliment: Why Pushback Means You're Building Something Big (00:14:46) Dolly Parton's Choice: I Would Never Stoop So Low as to Be Fashionable (00:16:11) Closing: Naturally, Organically Amazing ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

    Stop Caring: The Art of Not Giving a Sh*t

  2. 3 days ago ·  Video

    How to Think Like the 1% Elite | Dr K

    My new book Own Or Be Owned is out now! I wrote Own or Be Owned to answer one question: how do you make more money, less miserably? I broke it into the 12 Profit Levers… the 12 levers I've seen determine whether you print cash or hate your life. Check it out: https://contrarianthinking.biz/drk You've been telling yourself the same story. That you're stuck. That you need more motivation. That if you just work harder, everything will fall into place. Here's the truth: you're not stuck because you lack effort, you're stuck because you're solving the wrong problem. Dr. K is a Harvard-trained psychiatrist who spent years training to become a monk before revolutionizing mental health on the internet. He's worked with everyone from billionaires to young men living in their parents' basements, and in this episode, he breaks down why most people fail, how to dissolve problems instead of solving them, and the exact frameworks the 1% elite use to master their minds and win. This episode breaks down why understanding yourself is more powerful than any business strategy, how the ego runs your life when you don't know how to manage it, and why manifestation is real but 99% of people are doing it wrong. From the five layers of human existence to why depression isn't what you think it is, you'll learn how to build a feedback loop that improves you instead of eating you alive, why stuckness is actually just buried motivation, and how to finally start wanting the things you've been too afraid to chase. In this episode, you'll learn: Why you're not stuck, you're holding on, and how the most crippling source of suffering for a human being is wanting something you believe you cannot have, which causes your mind to bury your motivational circuitry so you never have to fail The understanding principle: how the difference between hard and easy has nothing to do with effort and everything to do with your understanding of the thing, and why all you need to do is understand, not do Why you can't duplicate anyone else's success because you have your own karma, your own advantages and disadvantages, and how the fastest way to lose is to use someone else's strategy when you're playing with different cards The five layers of human existence: your physical body, energy body, emotional mind, analytical mind, and spiritual body, and why Western psychiatry only treats three of them while ignoring the most powerful two Why ego is anything you attach after the words I am, how removing all sensory inputs and existing without an object to focus on is the goal of meditation, and why this is what actually heals people ___________ ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

    How to Think Like the 1% Elite | Dr K

  3. 28 Sept ·  Video

    You Aren’t Burned Out, Your Systems Are Just BROKEN

    My new book Own Or Be Owned is out now! I wrote Own or Be Owned to answer one question: how do you make more money, less miserably? I broke it into the 12 Profit Levers… the 12 levers I've seen determine whether you print cash or hate your life. Check it out: https://contrarianthinking.biz/burnout You've been telling yourself the same story. That you're burned out. That you need a break. That you've worked too hard for too long. Here's the truth: you're not burned out, your systems are just broken. Most people aren't exhausted from working too much, they're exhausted from doing too much of what they hate, what they're not good at, and what doesn't make them money. This episode breaks down why you're calling it burnout when you actually just have a job you don't like, even if you own the company. From the CATO process that cuts the chaos to the hero complex that's secretly killing your business, you'll learn how to stop being the ball hog, start building a team better than you, and finally create a business that energizes you instead of draining you. In this episode, you'll learn: Why you're not burned out for the reasons you think, and how doing too much of what you don't like, aren't good at, and aren't uniquely skilled at is draining your energy every single day The CATO process: how to cut all the things that don't make you revenue, automate the things that make you the most revenue first, delegate the high revenue tasks you don't like doing, and outsource everything else so you can finally stop being the hero Why being the hero feels like taking heroin and how treating yourself like a drug addict in your business keeps you stuck doing work you hate while annoying everyone around you The Walt Disney principle: how your job as CEO is not to do everything but to hire a team of A players better than you who believe in your vision so much they come work for you even though they're fully competent enough to do it themselves Why champions don't run at playoff level speed always, how to replace the word burnout with tired or break, and the question that snaps you back into focus: do you want to quit or do you just need a nap ___________ (00:00:00) Introduction: The Burnout Trap Nobody Talks About (00:00:35) You're Not Burned Out, You Just Have a Job You Don't Like (00:02:51) The Hero Drug: Why Being Needed Is Killing Your Business (00:03:48) The CATO Process: Cut, Automate, Delegate, Outsource (00:04:37) The Walt Disney Principle: Build a Team Better Than You (00:07:08) The Ball Hog Problem: When Competence Becomes Your Prison (00:07:38) Do You Want to Quit or Do You Just Need a Nap? (00:09:54) Talking Employees Off the Edge: The Self-Reflection Method (00:12:34) Set and Setting: Change Your Environment to Change Your Energy (00:13:31) The Big Why: When Your Purpose Overcomes Any How (00:15:34) Parting Words: Just Don't Quit ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

    You Aren’t Burned Out, Your Systems Are Just BROKEN

  4. 24 Sept ·  Video

    The #1 Skill Every High Performer Has (And Every Quitter Lacks)

    My new book Own Or Be Owned is out now! I wrote Own or Be Owned to answer one question: How do you make more money, less miserably? I broke it into the 12 Profit Levers… The 12 levers I've seen determine whether you print cash or hate your life. Check it out: https://contrarianthinking.biz/bored Todya’s episode breaks down the hidden superpower behind every high performer: boredom tolerance. Most people fail because they can't sit still long enough for their work to compound. From the attrition moat that clears your competition to the GRIT framework that keeps you in the game, you'll learn why the crowd thins out by commitment, not talent, and how staying boring makes you rich. ___________ (00:00:00) Introduction: The Hidden Superpower Every High Performer Has (00:00:50) The Attrition Moat: Why Commitment Beats Talent Every Time (00:02:39) The MailChimp Story: Eight Years of Boring That Built Billions (00:04:08) The Novelty Cliff: When Your Brain Stops Rewarding You (00:05:33) Wanting vs Liking: The Restaurant Test (00:06:36) Boredom Is a Signal, Not a Verdict (00:07:16) The GRIT System: Gamify It with the Scoreboard Rule (00:10:14) Rename and Reframe: The Toll You Pay on the Road to Mastery (00:13:11) If Then Framework: Delete the Decision in Advance (00:14:57) The Temptation Bundle and Shrink the Rep Rule ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

    The #1 Skill Every High Performer Has (And Every Quitter Lacks)

  5. 21 Sept ·  Video

    #1 CEO Coach: Effort Isn't What Makes You Rich, Do This Instead | Joe Hudson

    My new book Own Or Be Owned is out now! I wrote Own or Be Owned to answer one question: How do you make more money, less miserably? I broke it into the 12 Profit Levers… The 12 levers I've seen determine whether you print cash or hate your life. Check it out! https://contrarianthinking.biz/hudson Joe Hudson is one of the most sought after CEO coaches in the world, mentoring founders from Mark Pincus to Sam Altman and turning struggling companies into billion dollar businesses. He's spent decades unlocking the hidden patterns that keep high performers stuck, and in this episode, he breaks down why work ethic is overrated, how self-reliance is secretly killing your growth, and the exact frameworks billionaire CEOs use to make great decisions without burning out. In this episode, you'll learn: Why work ethic is way overrated The golden algorithm Why shame is the lock that holds bad habits in place The “no” doctrine Why self-reliance is the biggest trap for entrepreneurs ___________ (00:00:00) Introduction: Work Ethic Is Way Overrated (00:00:56) The Golden Algorithm: What You Avoid, You Invite (00:02:18) Shame Is the Lock That Holds Bad Habits in Place (00:05:08) Every Business Problem Is a Self-Awareness Problem (00:07:39) The Action Needed Email Protocol (00:09:19) Obsession Over Work Ethic: What Actually Makes You Rich (00:11:20) Decision-Making Happens in the Emotional Center of Your Brain (00:13:40) Enjoyment Is Efficiency: The 10% More Experiment (00:14:34) Hire for What They'd Do for Free (00:15:35) Sitting Across From Billionaires: The Better Than and Worse Than Paradox (00:16:59) How to Say the Hard Thing: Every Time I Pucker, I Say It (00:24:07) Owning Your Projection: The Blame Tool (00:26:02) The No Doctrine: Stop Trying to Convince Your Team (00:29:13) Work Ethic Doesn't Correlate With Wealth (00:32:35) Money Beliefs: Why People Without Money Think It Will Solve Everything (00:34:42) Complexity Is the New Enemy: You Have to Actively Dismantle It (00:35:55) The Hardest Conversations Build the Most Trust (00:51:24) Build the Part You Understand the Least First (00:53:08) Pace and Spin: Track Wasted Energy, Not Just Output (00:53:17) Maximalism Works: Think Bigger Than You Think You Can (00:54:32) Culture Is Where Maximalists Stop Being Maximalists (00:56:31) AI Is Commoditizing Everything Except Creativity and Teamwork (00:59:14) Most Meetings Suck: If the Outcome Is More Meetings, That Meeting Sucked (01:02:23) Never Have One-on-Ones: They Create Politics (01:03:28) No Secrets: Assume Everything You Say Gets Said to Everyone (01:06:48) Where Do You Want Diversity and Where Don't You? (01:08:50) The Leader's Happiness Is the Company's Health (01:11:17) Self-Reliance Is the Ceiling: You Can't Grow Without Help ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

    #1 CEO Coach: Effort Isn't What Makes You Rich, Do This Instead | Joe Hudson

  6. 10 Sept ·  Video

    If You Want To Make More Money, Avoid These 7 Mistakes

    My new book Own Or Be Owned is out now! I wrote Own or Be Owned to answer one question: How do you make more money, less miserably? I broke it into the 12 Profit Levers… The 12 levers I've seen determine whether you print cash or hate your life. Check it out: → https://contrarianthinking.biz/raiseyourprices The only thing between you and the income you want is believing you need permission to charge what you're worth. In this episode, you'll learn: The “Fear Tax” Why discounting is a death spiral and how Bed Bath & Beyond went bankrupt The value split pricing model: how to charge 10% to 30% of the value you create so your client keeps 70% to 90% of the upside and everybody wins The Seven Deadly Pricing Sins My five step repricing framework ___________ (00:00:00) Introduction: The Fear Tax and Why You're Underpriced (00:00:50) Jenny's Splendid Ice Cream: The $2 Scoop That Almost Killed a Dream (00:03:38) The Seven Deadly Pricing Sins: How to Identify Your Mistakes (00:05:45) Chris Doe on Pricing Psychology: The With or Without You Energy (00:07:50) Sin One and Two: Imitation and Delusion (00:09:09) Sin Three: Surrender Through Discounting (00:10:58) Sin Four Through Seven: Hustle Poverty, Hero Complex, Doormat Work, and Self-Extraction (00:15:01) Charlie's Story: From $5K Job Coaching to $40K Book Proposals (00:17:16) Value-Based Pricing: The 10-20-30% Formula (00:18:50) Compared to What: The Most Powerful Sales Question (00:21:06) The Five-Step Repricing Framework: Floor, Ceiling, and Action (00:24:31) The Million Dollar Book Launch and Your Next Move ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

    If You Want To Make More Money, Avoid These 7 Mistakes

  7. 8 Sept ·  Video

    5 Habits Constantly Draining Your Energy | Yung Pueblo

    My new book Own Or Be Owned is out now! I wrote Own or Be Owned to answer one question: How do you make more money, less miserably? I broke it into the 12 Profit Levers… The 12 levers I've seen determine whether you print cash or hate your life. Check it out: https://contrarianthinking.biz/bigdeal-yung-pueblo You’ve been telling yourself the same story: you need more time to start meditating, the perfect conditions to find peace, or for everything to settle before clarity comes. But the only thing between you and the life you want may be believing you need something you don’t already have. Yung Pueblo is a bestselling author with millions of followers who has spent more than a year of his life in silent meditation retreats and meditates two hours every day. In this episode, you'll learn: Why pain has a magnetic force that can pull you toward evolution or trap you in darkness, and how building awareness through meditation creates the spacious mind you need to choose skillfully The slow down framework: how pausing before you react gives you the space to transmute defensive impulses into productive action, and why your first reaction is never the real you Why Yung Pueblo meditates two hours every day no matter what and how spending more than a year of his life in silent retreats taught him that the breath and the body give you total access to all the wisdom in the universe How to tell the difference between ego and intuition: ego is snappy, loud, and mental, while intuition feels bodily, calm, and like waves repeatedly pointing you toward the same direction The don't grab anything principle: how observing everything that arises without grabbing onto any story or emotion reveals that all pain eventually passes away, and why letting go is healing but never a one-time event Pre-order Yung Pueblo's new book "Journey: The Year That Changes Everything" here: https://yungpueblo.com/journey ___________ (00:00:00) Introduction: The Burnout Trap and the Power of Saying No (00:00:31) The Tattoo Test: What Resonates Most With Millions (00:01:28) The 60-Day Silent Retreat: 14,000 Hours of Meditation (00:02:57) Obsession vs Focus: The Healthier Path to Success (00:07:43) Slow Down: Breaking Bad Patterns Through Awareness (00:09:04) The Hurricane Years: How Meditation Saved His Marriage (00:12:39) The Work That Nobody Wants to Hear: Relationships Require Problem Solving (00:13:37) Your Habits Are the Paint: Designing Life From the Inside Out (00:14:26) Waiting Doesn't Get You Anywhere: The Momentum Principle (00:17:05) The 80 Percent Rule: When Good Enough Is Actually Perfect (00:18:56) Gratitude for the Basics: Good Water and Silly Dads (00:20:22) Purpose Is Where Talent Meets Intuition (00:21:39) The Five-Star Life Trap: Why Easy Is Making Us Miserable (00:22:33) There Is No Making It: The Constant Stream of Ups and Downs (00:23:17) Following Your Intuition: The Courage to Close Chapters (00:24:50) Self-Acceptance vs Self-Improvement: Holding Both Truths (00:25:41) Attachment Creates Stress: The Enemy of Adaptability (00:32:44) Ego Dissolution and the Visceral Fear of Letting Go (00:34:50) Trauma Drives Success: The Scarcity Imprint (00:36:19) Intuition vs Ego: How to Tell the Difference (00:37:29) Don't Grab Anything: The 60-Day Strategy That Changed Everything (00:43:43) The Gossip Rule: Dave Ramsey's No Second Chances Policy (00:45:35) The AI Meat Box: Holding On to Humanity in a Robotic World (00:51:18) Journey: The Year That Changes Everything (00:52:19) The Best Energy: Never Using Your Hurt to Hurt Others ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

    5 Habits Constantly Draining Your Energy | Yung Pueblo

  8. 31 Aug ·  Video

    The #1 Reason Your Life Stays Small (And How to Fix It)

    My new book Own Or Be Owned is about building a business that makes more money without needing more of you. I broke it into the 12 Profit Levers… The 12 levers I've seen determine whether you print cash or hate your life. Check it out: https://contrarianthinking.biz/bigdeal-strength You’ve been telling yourself the same story: nobody can do it as well as you, your clients need you specifically, and if you step back, everything will fall apart. But most people don’t fail because they pick the wrong business. They fail because they become the bottleneck, mistaking being needed for being successful. This episode breaks down the three types of bottlenecks that destroy businesses and the four-step framework for escaping the trap of heroism. From Sam Walton’s obsession with control to Michael Jordan learning to trust his team, you’ll learn why your business can only grow to the size of your current self, and how to finally grow beyond it. In this episode, you'll learn: The three bottlenecks killing your business: decision, delivery, and direction, and how to identify which one is choking your growth right now Why Henry Ford lost half his market share by doubling down on control while Alfred Sloan built GM into the number one company for 77 straight years using four simple principles The rescue tally framework: how tracking every time you jump in to save the day reveals the hidden cost of being the hero and why that addiction to being needed is destroying your freedom Why businesses without owner dependency are worth 4.5 times profit while owner dependent businesses are worth almost nothing, and how doing less can make your business worth millions more The amputation principle: how cutting yourself out of daily operations isn't losing control, it's gaining leverage, and why the best operators know that being irreplaceable makes you worthless ___________ (00:00:00) Introduction: Sam Walton's Tape Measure and the Trap of Being a Hero (00:00:44) Don't Be a Hero: Why Superman Thinking Kills Your Business (00:02:04) The Necker Island Story: When I Chose My Business Over Richard Branson (00:04:18) Henry Ford's Market Share Collapse: When Control Becomes Your Enemy (00:05:47) Alfred Sloan's Four Principles: How GM Beat Ford for 77 Years Straight (00:06:55) Steve Jobs, Travis Kalanick, and the Elevator Fire Test (00:08:39) The Three Bottlenecks: Decision, Delivery, and Direction (00:10:43) Why Most Systems Suck and How the 12P Diagnostic Fixes That (00:12:50) The Amputation: Cutting Your Identity Away From Your Company (00:13:33) Michael Jordan's Triangle Offense: Six Rings by Trusting the System (00:15:39) The Chief of Staff Hire: How Azad Saved Me $62K a Month in 90 Days (00:18:14) The Owner Dependency Tax: Why Being Irreplaceable Costs You Millions (00:20:10) The Ultimate Life Hack: Just Decide You're Not Doing That Again ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

    The #1 Reason Your Life Stays Small (And How to Fix It)
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4.8
out of 5
4 Ratings

About

You can change your life and make a dent on the world. This podcast uncovers the unfiltered lessons from the smartest minds straight to you, in conversations so honest you feel guilty listening in. We believe the current way of thinking is not working. The average person has become unhappy, unhealthy and financially struggling. You are not that person. This podcast will kick you in the shin with truth and tactics they should have taught us but gatekept. Hosted by Codie Sanchez, entrepreneur, investor and reformed journalist. You are a BigDeal to us.

Information

  • Creator
    Codie Sanchez
  • Years Active
    2024 - 2026
  • Episodes
    172
  • Rating
    Explicit
  • Show Website
    BigDeal

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