Seth Godin's Startup School

Earwolf & Seth Godin

Seth Godin is a thought leader in the marketing and business world. In this rare live recording, hear Seth as he guides thirty entrepreneurs through a workshop exploring how they can build and run their dream business.

  1. Distinct and Direct

    07/01/2013

    Distinct and Direct

    On the final episode of Seth Godin’s Startup School we learn the importance of being distinct and direct. Seth explains why people at the top get hurt last, why e-mail is the best direct connection to your customers, and why it’s important to have your own distinct voice. Seth shares a technique to get an appointment with impossible to reach top decision makers, discusses why it’s better to act like you don’t have money now, and tells us why he’d rather spend 4 years writing a blog before writing a book in order to build an audience. He also talks about how not to get sued, giving people a souvenir to remember you by, and the rules on naming your company.

    29 min
  2. The ShipIt Journal

    31/12/2012

    The ShipIt Journal

    This week Seth takes the group through The ShipIt Journal. Seth talks about figuring out what the hard part of your project is, describes the difference between perfect and good enough, and explains why shame is the project killer.

    38 min
  3. Building The Truth

    24/12/2012

    Building The Truth

    On this week’s episode of Seth Godin’s Startup School we learn how to build the truth and why trust is at the heart of all transactions. Seth discusses why Amazon is successful, the difference between a CFO & COO, and the importance of an advisory board.

    17 min
  4. The Dip

    17/12/2012

    The Dip

    This week Seth talks about the ins and outs of The Dip . Seth explains why you shouldn’t start a project unless you are prepared to reach the end, how finding your fear will benefit in the long run, and answers questions from the group regarding The Dip. Be sure to pick up a copy Seth’s book The Dip .

    23 min
  5. Cash Flow

    10/12/2012

    Cash Flow

    On this week’s episode of Seth Godin’s Startup School we learn how to solve the cash flow problem. Seth discusses why people are rarely motivated by money, how people can’t tell you what to do if you don’t run out of cash, and raising money & treating it as it’s the last money you’ll ever have.

    18 min
  6. Tactics

    03/12/2012

    Tactics

    Learn about the tactics that will make your dream into a business on today’s episode of Seth Godin’s Startup School. Seth discusses the Yellow Pages, WTF with Marc Maron, and the roadblock in pricing. Seth also talks about cheerleading, having a partner who will have your back, and explains the purpose of a Cap Table.

    26 min
  7. Compromising

    26/11/2012

    Compromising

    Seth explains what compromises you’re going to have to make to get what you want on today’s episode of Seth Godin’s Startup School. Seth talks about finding out what your feeder channel is, the story behind charity, and why it’s better to do the hard work first.

    19 min
  8. Making Ideas Travel

    19/11/2012

    Making Ideas Travel

    Figure out how to help your ideas travel on today’s episode of Seth Godin’s Startup School. Seth talks about how getting rejected early is helpful, the sale cycle, and Bob Lefsetz’s email newsletter.

    20 min
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Descrizione

Seth Godin is a thought leader in the marketing and business world. In this rare live recording, hear Seth as he guides thirty entrepreneurs through a workshop exploring how they can build and run their dream business.

Informazioni

  • Creatore
    Earwolf & Seth Godin
  • Anni di attività
    2012 - 2013
  • Puntate
    15
  • Classificazione
    Contenuti adatti a tutti
  • Copyright
    © 2022 Earwolf & Seth Godin
  • Sito web del podcast
    Seth Godin's Startup School

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