The Matt Gray Show

Matt Gray
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I create content to help you grow your audience, brand, and community through proven systems. I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses. I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

  1. how to plan a whole month of content (in 7 steps) I EP 158

    5 H FA

    how to plan a whole month of content (in 7 steps) I EP 158

    Get my Content GPS Alignment Audit here: https://fos.now/vmXqfE Do you want my help systematizing your business? Go here: https://fos.now/utHxKr Get access to Poppy AI here and get a $25 discount on your membership: https://start.getpoppy.ai/mattgray Most people treat content ideas like a creativity problem. The real problem: the things that should be feeding your content, your sales calls, your analytics, your candid frustrations, have nowhere to go. In this video, I show you the exact workflow I use to run my profitable personal brand and the system we install for founders inside Founder OS when we build their content machine. You'll see the organic sources that generate ideas, the performance signal filter that shows you what to double down on, and the anchor piece strategy that creates months of content in batches. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/UgIGtd Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/ZCZibX Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/492hqp6 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:05 - Section 1: Organic Sources 06:24 - Section 2: Your Performance Signal Filter 15:26 - Section 3: The Anchor Piece #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    22 min
  2. how I’m automating 97% of my business with AI I EP 157

    5 GG FA

    how I’m automating 97% of my business with AI I EP 157

    Do you want my help systematizing your business? Go here: https://fos.now/vFyCHl In this video, I walk through my strategy dashboard, the orchestrator system that automates everything from landing pages to email sequences, the weekly actions and Q2 OKRs that keep us aligned, and how we’re making sure AI investment reduces costs or increases profits—not just AI for AI’s sake. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/gHhmiS Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/PArNtJ Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4nkzXmo Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    9 min
  3. if you think I have it “figured out”, watch this I EP 156

    14 MAG

    if you think I have it “figured out”, watch this I EP 156

    Do you want my help systematizing your business? Go here: https://fos.now/Yflasb In this video, I talk about being both intense and finding moments of zen, and how I build balance into the business without losing the edge that makes things move forward. When you’re building a business, things get intense. Things get chaotic. My business is no different in terms of this default state of entropy. People quit, fires happen. I want to be real with you: even at twenty years in entrepreneurship, I still struggle with this stuff at times. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/nGKwHg Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/OSkhkU Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4u02dxm Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    11 min
  4. How I'd Start a Media Company (in Just 21 Days) I EP 155

    8 MAG

    How I'd Start a Media Company (in Just 21 Days) I EP 155

    Work with me: https://fos.now/IFxUIs Get The Personal brand Team Evaluation here: https://fos.now/WJmaVq Your content problem isn’t a creativity problem. It’s an org chart problem. You film your own videos, manage the b-roll, manage the analytics, hire the next person, and before you know it, you’re on a content hamster wheel. Here’s what nobody told you when you started building your personal brand: the moment it started generating cash flow, content stopped being about self-expression. It became a business unit. And no one runs a business unit alone. In this video, I show you the exact six-person team behind my personal brand that made it a media company, not for better content, but to build an 8-figure personal brand. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/NYxUuK Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/DBxVih Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4d2Ctcp Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:41 - Role #1: CEO of Video 02:44 - Role #2 & #3: Distribution & Atribution 06:13 - Role #4: Visual Authority 07:42 - Role #5: Psychological Messaging 09:57 - Role #6: Systems and Leverage #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    13 min
  5. how to turn views into clients so fast it feels illegal I EP 154

    6 MAG

    how to turn views into clients so fast it feels illegal I EP 154

    Work with me: https://fos.now/lFiHeJ Get The Content GPS Alignment Audit here: https://fos.now/XCOGcp Here’s what nobody will say out loud: most personal brands posting consistently build a following, get decent views, and are still generating zero predictable pipeline from it. You’ve been told to post more, be consistent, go viral, build an audience. Your revenue from content just keeps staying flat. That’s not a content problem. That’s an architecture problem. In this video, I show you the three beliefs about content that are killing your pipeline, the exact system my team uses to turn content into predictable sales, and the one specific piece of content that proves everything. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/GkRswn Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/tpfgMX Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4umq6in Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:38 - Part 1: The Reframe - 3 Beliefs Killing Your Pipeline 02:49 - Part 2: The System - How to Create Content That Converts 08:33 - Part 3: The Moneyball Moment - Optimizing for What Actually Matters #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    12 min
  6. the psychology of selling anything I EP 153

    30 APR

    the psychology of selling anything I EP 153

    Work with me: https://fos.now/cCgYtQ Get The Pricing Architecture Audit here: https://fos.now/Ifrvko The worst pricing advice I ever followed made me more money and made my life worse. More revenue, more stress, more of you required in every single deal. If you've ever raised your price, landed clients, then hit the number and still felt like something was quietly breaking underneath it all, you already know what I'm talking about. In this video, I show you the three layers of what I call the psychological pricing playbook, the exact framework I've used with hundreds of founders to make price feel inevitable instead of negotiable. You'll see why pricing problems at scale are almost never about the price, and exactly what to fix first. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/qqDFRG Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/ATBxZE Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4u5cVly Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 01:23 - Layer 1: Constraint Alignment 02:50 - Layer 2: Certainty Engineering 04:58 - Layer 3: Risk Transfer 07:25 - What The 3 Layers Have in Common 08:38 - Main Takeaway #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    10 min
  7. 5 Levels Of Discipline (Most People Stop at Level 1) I EP 152

    27 APR

    5 Levels Of Discipline (Most People Stop at Level 1) I EP 152

    Work with me: https://fos.now/taQzqQ Get The 5-level Founder Dependency Test here: https://fos.now/zggcEs In this video, I walk through the five levels of discipline and reveal the exact mechanism I used at each level to make sure my discipline scaled with my business. You’ll see why personal discipline stops being enough once your business starts working, and the uncomfortable truth about why 95% of founders get stuck at level three. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/ivUxij Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/bXthFx Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4d246TZ Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:52 - Self Control 02:09 - Constraints 04:25 - Data-Driven Discipline 09:29 - Systems Discipline 12:40 - Leverage Discipline #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    16 min
  8. If I Wanted to Build a Personal Brand In 2026, I’d Do This I EP 151

    24 APR

    If I Wanted to Build a Personal Brand In 2026, I’d Do This I EP 151

    Work with me: https://fos.now/DtFbcT Get The Personal brand Team Evaluation here: https://fos.now/fsPtcS In this video, I give you the exact two-day blueprint to build a profitable founder-led brand without shooting content every day, without learning to edit videos, and without burning out. You’ll see the signal framework session, the media company identity shift, and how to build monetization, team, and inevitability into your system from day one. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/ftNGCc Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/UiCQaO Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4vLYhBC Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:43 - Day 1 - Part 1: The Creator Trap 02:19 - Day 1 - Part 2: The Signal Framework 05:10 - Day 1 - Part 3: Authority Architecture 09:26 - Day 2 - Part 1: Media Company Identity Shift 11:27 - Day 2 - Part 2: The Content Engine 12:56 - Day 2 - Part 3: Monetization, Team, and Inevitability #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    17 min
Elenco completo (157)

Descrizione

I create content to help you grow your audience, brand, and community through proven systems. I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses. I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

Informazioni

  • Creatore
    Matt Gray
  • Anni di attività
    2023 - 2026
  • Puntate
    157
  • Classificazione
    Contenuti espliciti
  • Copyright
    © Matt Gray
  • Sito web del podcast
    The Matt Gray Show

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