6 episodes

This podcast course is intended for everyone who would like to learn about technology's impact on digital advertising. The course attempts to breakdown advertising concepts and jargon into the simplest terms. It starts from the very basics and progresses through multiple topics popular in the digital advertising industry as we know it today.

Find us on:
LinkedIn: https://www.linkedin.com/company/kritter/
Twitter: https://twitter.com/tweetingkritter/

Ad-Tech for Beginners Kritter Software

    • Technology

This podcast course is intended for everyone who would like to learn about technology's impact on digital advertising. The course attempts to breakdown advertising concepts and jargon into the simplest terms. It starts from the very basics and progresses through multiple topics popular in the digital advertising industry as we know it today.

Find us on:
LinkedIn: https://www.linkedin.com/company/kritter/
Twitter: https://twitter.com/tweetingkritter/

    Lesson 6: Campaign Setup and Optimization

    Lesson 6: Campaign Setup and Optimization

     Satyam visits a third time to discuss how to set your programmatic campaign up, along with some best practices to follow, like which campaign settings to tweak while live and how often to tweak them.

    • 20 min
    Lesson 5: Campaign KPIs and Measurement

    Lesson 5: Campaign KPIs and Measurement

    Satyam is back again to shed light on the various metrics that can indicate a campaign's health and success. 

    • 14 min
    Lesson 4: Campaign Planning

    Lesson 4: Campaign Planning

    Guest speaker Satyam Divecha shares with Bhavya, his formula and best practices for an effective campaign strategy.

    • 17 min
    Lesson 3: All About Targeting

    Lesson 3: All About Targeting

    In this lesson, Bhavya covers what targeting is, why it is useful, and how it works.



    We're always open to your feedback, queries and suggestions for topics you'd like us to cover!

    Email us at contact@kritter.in or find us on Twitter @tweetingkritter.

    You can also check us out at www.kritter.in!

    • 9 min
    Lesson 2: Supply and Demand

    Lesson 2: Supply and Demand

    Bhavya and guest speaker Manavi Singh talk about the major participants in the ad-tech space and how they interact with one another.

    • 8 min
    Lesson 1: What is Ad-Tech?

    Lesson 1: What is Ad-Tech?

    In the debut of Ad-tech for Beginners, Bhavya walks through the evolution of advertising and the purpose behind the existence of ad-tech.

    • 6 min

Top Podcasts In Technology

Lex Fridman Podcast
Lex Fridman
Hard Fork
The New York Times
Darknet Diaries
Jack Rhysider
Two's Complement
Ben Rady and Matt Godbolt
AB Testing
AB Testing
FixedCast: Новости мира Apple от сервиса Fixed.one.
Дмитрий Дружбин