High Functioning Podcast

Jason Reposa

High Functioning Podcast is hosted by Jason Reposa, founder and CEO of Good Feels, a Massachusetts-based cannabis-infused beverage company. Join Jason as he dives into candid conversations with industry experts, innovators, and thought leaders from the cannabis world. Each episode explores the stories behind the people shaping the future of cannabis, from business practices to wellness trends. Whether you’re curious about the cannabis industry, looking to learn from the best, or simply want to stay informed, this podcast offers high-level insights with a dose of positivity.

  1. How We Survived a DEA Bust to Build a 50,000 Sq Ft Cannabis Farm

    7 HR AGO

    How We Survived a DEA Bust to Build a 50,000 Sq Ft Cannabis Farm

    What does it really take to survive as an independent cannabis farm in Massachusetts? In this episode of High Functioning, host Jason Reposa sits down with Lisa Mauriello and Boey Bertold, the husband-and-wife team behind Paper Crane Cannabis. They run an organic, sun-grown Tier 6 farm in Hubbardston, Massachusetts. Lisa and Boey share the unvarnished truth about building their business. Boey details his time in the legacy market and surviving a 2006 DEA bust, while Lisa explains the ongoing hurdles of dealing with hostile host town agreements. They break down the mechanics of outdoor cultivation, how they breed genetics specifically for the sun, and how they navigated the 2025 industry crash that forced dozens of companies to close. Finally, they outline their vision for the future, including on-site farm stands and eco-tourism.🕒 Chapters:00:00 - Episode Intro & Meeting Paper Crane Cannabis01:25 - Running a Business as a Married Couple04:22 - Dealing with Host Town Agreements06:53 - Breeding Genetics for Outdoor Farms12:25 - The Reality of Weather and Sun-Grown Cultivation16:12 - Expanding into Greenhouse Production18:35 - The Legacy Era: Surviving a 2006 DEA Bust24:19 - Beating the Case and Naming Paper Crane31:12 - Joining the First Social Equity Cohort38:41 - Building the Farm and Facing Local Opposition52:00 - Grassroots Marketing and Educating Consumers01:03:05 - Creating Farm Stands and Eco-Tourism01:07:04 - Surviving the 2025 Cannabis Industry Crash21+ where legal. Nothing for sale.🎧 Full Episodes: highfunctioning.show🔔 Subscribe: tr.ee/highfunctioningsubscribe🎙️ Spotify: tr.ee/highfunctioningspotify🍎 Apple: tr.ee/highfunctioningapple

    1 min

About

High Functioning Podcast is hosted by Jason Reposa, founder and CEO of Good Feels, a Massachusetts-based cannabis-infused beverage company. Join Jason as he dives into candid conversations with industry experts, innovators, and thought leaders from the cannabis world. Each episode explores the stories behind the people shaping the future of cannabis, from business practices to wellness trends. Whether you’re curious about the cannabis industry, looking to learn from the best, or simply want to stay informed, this podcast offers high-level insights with a dose of positivity.