Ladies Who Launch

Rochelle Humes

Ladies Who Launch is an empowering podcast serving up the aspirational journeys of women who have made their mark in the world of business. Starting from scratch to cooking up empires, join our host, Rochelle Humes, as she dives into the successes and challenges faced by female entrepreneurs. Sink your teeth into the inspiring stories of those who have fearlessly pursued their dreams whilst dishing out invaluable insights to listeners. Get ready to be motivated and uplifted as Rochelle elevates the voices of these extraordinary women, showcasing their resilience, creativity and a side of determination to launch. This is your girls’ group chat for business and beyond. FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch TikTok: https://www.tiktok.com/@weareladieswholaunch?_t=8sJkmbK9JlQ&_r=1 Youtube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  1. Ep 70: MERIT Beauty CMO: Behind the brand

    HACE 1 DÍA

    Ep 70: MERIT Beauty CMO: Behind the brand

    In this episode of Ladies Who Launch, Rochelle sits down with Aila Morin, CMO of MERIT Beauty, the clean, minimalist brand that's redefining what "effortless" really means in beauty. This episode isn't just a brand story, it’s an original narrative of how to stay true to yourself while building a business with purpose and impact.  Aila opens up about the why behind MERIT, the purpose that shaped every product decision, every campaign, and every community touchpoint from day one.  What we cover:  How MERIT built a narrative that resonates far beyond the productHow new product development becomes a brand-building tool, not just a revenue playWhat real brand loyalty looks like and how to cultivate it without gimmicksHow Aila stays focused in one of the most competitive industriesThe messy, real, unglamorous side of scaling a team and a brand  Whether you're a founder in the thick of it or a marketer obsessed with building a brand, this episode will challenge the way you think about building something with real meaning & clarity. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 04:57 Designing Brand DNA 07:53 The Five Minute Morning 12:49 The No-Hero Product Strategy 18:26 Building Hype Around Brand & Product 24:26 Scaling Profitably To $200M 29:41 Multichannel Brand Building 32:25 Creative A North Star 38:31 Anti Advice And Comparison 41:53 Work Identity Boundaries 45:18 Mentors And Leadership Energy 47:00 One Tip For Founders 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW AILA Instagram: ​​https://www.instagram.com/ailamorin/ MERIT Instagram: https://www.instagram.com/merit/ MERIT TikTok: https://www.tiktok.com/@merit FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

    52 min
  2. Ep 69: Building Ru & Rocka: From Ideation to Selfridges Launch

    25 MAR

    Ep 69: Building Ru & Rocka: From Ideation to Selfridges Launch

    In this episode of Ladies Who Launch, Rochelle sits down with Katherine Barlow, founder of Ru & Rocka, for an honest, unfiltered conversation about what it really takes to build a fashion brand from scratch. From the spark of an idea to building a team and letting others into her business, Katherine shares the real founder story behind one of the most original brands in the space today. We cover: How Ru & Rocka started and the moment it became realBeing responsible with money and navigating small business financesHow to build a brand that's truly original in a crowded marketBuilding the Ru & Rocka team and knowing when to hireBuilding a true brand identity & DNALaunching in Selfridges  Whether you're in the early stages of building your brand or scaling your team, this one is packed with lessons you won't want to miss. We Are Ladies Who Launch!  CHAPTERS 00:00 Introducing Katherine Barlow 04:56 Instagram Side Hustle 07:16 Finance Lessons Learned 09:47 Building A Brand Solo 12:51 From The Studio to Ru & Rocka 30:11 Scaling Without Fear 32:37 Brand DNA Matters 33:41 When Big Brands Copy 38:32 Building Thick Skin In Business  40:52 Launching In Selfridges  46:57 Scrappy Startup Lessons 48:12 What’s Next For Ru & Rocka  58:09 Final Advice For Business Owners 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW KATHERINE Instagram: ​​https://www.instagram.com/kb.barlow/ Ru & Rocka: https://www.instagram.com/ruandrocka/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

    1 h 4 min
  3. Ep 68: Inside Rochelle Humes' Skincare Brand Launch: The Journey Starts Now

    22 MAR ·  CONTENIDO EXTRA

    Ep 68: Inside Rochelle Humes' Skincare Brand Launch: The Journey Starts Now

    In this exclusive solo episode of Ladies Who Launch, Rochelle shares something she's been quietly building behind the scenes, the launch of her very own skincare brand. This isn't a brand born from trend-chasing. It's rooted in a deeply personal vision for what Rochelle believes has been missing from the market all along: quality skincare at a price point that feels accessible. Rochelle opens up about her ambitions for the brand, her plan to build it at scale, and more importantly why she's decided to bring you along for the entire ride. We don't know exactly where this journey ends. But we're starting it right here, right now. Together. We Are Ladies Who Launch.  🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

    15 min
  4. Ep 67: Everything you need to know about tax ft The London Accountant

    18 MAR

    Ep 67: Everything you need to know about tax ft The London Accountant

    Managing business finances doesn't have to be overwhelming, it can actually be your most powerful tool for growth, if you invest in it from the start. In this episode of Ladies Who Launch, we sit down with Nicole Zalys also known as The London Accountant to demystify the day-to-day of running your business accounts and take the panic out of tax season. We are stripping away the heavy financial jargon to give you a foundational, empowering masterclass in money management. Whether you are a solo founder or scaling a growing team within a limited company, we break down the exact financial moves you need to make to protect your profit and scale with confidence. In this episode, we cover:  The perks of registering as a limited companyExpense pro’s and con’sEffective tax management How to save for taxHow to price yourself effectively  We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 04:53 Director Perks and Trivial Benefits of a Limited Company 10:02 Childcare Costs and Tax Free Scheme 15:00 Travel Overseas and Client Entertainment 18:01 Clothing Expenses and Case Law 22:45 Business Entertainment And Promotions 24:24 Wealth Building Basics 27:44 Common Tax Mistakes 30:50 Pricing Your Time 34:25 Travel And Company Cars 36:18 Final Limited Company Tips If you want to build a sustainable, profitable business and take control of your financial narrative, this episode is for you. 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW NICOLE Instagram: https://www.instagram.com/thelondonaccountant_/ TikTok: https://www.tiktok.com/@thelondonaccountant FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

    40 min
  5. Ep 66: Scaling, Pregnancy & Endometriosis: The Reality of Being Stef Williams

    11 MAR

    Ep 66: Scaling, Pregnancy & Endometriosis: The Reality of Being Stef Williams

    Stef Williams transitioned from a macro fitness influencer with over 2.2M followers to a serious tech founder building for a huge exit. She is the founder of WeGlow and SEFI, and reveals the unfiltered reality of scaling a digital empire while navigating severe endometriosis and pregnancy. In this episode of Ladies Who Launch, we dive deep into the build of Stef’s business, unpacking exactly how she evolved her relationship with social media to stay relevant in an ever-shifting digital landscape.  What we cover: Staying relevant in the ever evolving world of social mediaAdapting to training and lifestyle with Endemetriosis The journey of how WeGlow started Stef’s evolving relationship with social media Building business for an exit Balancing pregnancy with career & business  We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction to Stef Williams 02:01 Early Instagram Fitness Era 06:34 Branching Beyond Workouts 12:27 Endometriosis and Body Pressures 18:45 From Creator to Founder 23:53 Building Teams and Hiring Lessons 30:17 Product Business Hard Lessons 38:09 Why Subscription Business Models Win 43:43 WeGlow Vision and Women’s Health 45:15 Cycle Syncing Workouts 51:29 Building A Brand Beyond You 55:47 Pregnancy Pressures 01:10:59 Trust Your Gut When Hiring 01:13:37 Dream Collabs And Mentors 01:19:16 Stef’s Dream Lunch Whether you are a marketer trying to understand community-led growth or a founder designing a business to sell, Stef shares the realities of what it’s like to build at scale.  🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW STEF Instagram: https://www.instagram.com/stef.williams/ TikTok: https://www.tiktok.com/@stefanie_williams FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

    1 h 23 min
  6. Ep 65: The Truth About What Really Happened with Plantmade ft Ama Hill

    4 MAR

    Ep 65: The Truth About What Really Happened with Plantmade ft Ama Hill

    In this episode of Ladies Who Launch, Rochelle sits down with Ama Hill, the founder of Plantmade, to finally share her side of the story. From rapid growth to going to business administration, this is the raw, unfiltered truth behind one of the most talked-about brand controversies in recent years. Ama opens up about what was really happening behind the scenes as Plantmade scaled, the cashflow pressures that many founders underestimate, and the exact moment she realised the business was in serious trouble. She breaks down the realities of administration, what actually happened when the new owner took over Plantmade, and how it feels to watch the company you built be run without you. This conversation goes beyond the headlines and social media speculation. It’s an honest look at the emotional, legal and financial realities of losing Plantmade and what it takes to rebuild your identity and confidence as a founder afterwards. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 03:02 Rewinding to March pressure 05:44 Administration day  09:13 How the debt started 15:35 Falling into the scale trap 25:38 Failed promises and roles of the restructure  32:21 Choosing administrators and buyers 38:52 The uncertainty post business sale 40:29 Relaunch red flags 43:03 Contracts, equity and legal 49:58 Communication failures  52:57 Juggling a wedding and business breakdown 58:36 Responding to ownership claims 01:02:31 Moving on to what’s next 01:09:36 Founder advice and self trust 01:14:35 Lessons from Plantmade 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW AMA Instagram: https://www.instagram.com/amaa__official/ TikTok: https://www.tiktok.com/@amaamoagyei FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

    1 h 17 min
  7. Ep 64: Behind Atlantis The Royal’s Beyoncé Launch ft Hanan Eissa

    25 FEB

    Ep 64: Behind Atlantis The Royal’s Beyoncé Launch ft Hanan Eissa

    In this week's Ladies Who Launch episode, Rochelle sits down with Hanan Eissa, the powerhouse Marketing Director behind some of the most iconic moments in hospitality history including launching Dubai’s Atlantis The Royal with Beyoncé, unveiling the hotel to the world. Together, they unpack what it really takes to build and launch a world-class destination brand that never blends into the noise. In this episode, we cover: • The behind-the-scenes of launching Atlantis with Beyoncé – from concept to global headlines • The exact principles behind marketing a world-class launch and how you can apply them to your own brand, product, or campaign • How to scale your brand Globally • Why having the right team is non-negotiable for high-stakes launches • How to get brand partnerships right and the common mistakes brands still make If you’re a founder, marketer, or brand leader looking to elevate your launch strategy, secure meaningful partnerships, and build campaigns that people actually talk about, this episode is your new masterclass. We Are Ladies Who Launch! CHAPTERS 00:00 Introduction 06:56 Inside Atlantis The Royal Launch 10:25 The Moment Beyonce Said Yes 15:16 How To Create A Global Story 17:42 Marketing Principles for Startups 20:10 Creating An Authentic Brand 23:15 Launch Lessons Learned 30:32 Enjoy Success Milestones 36:58 How To Pitch Like An Underdog 39:50 What’s Next For Atlantis 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW HANAN Instagram: https://www.instagram.com/hananeissa?igsh=OWw0azBvazhsdWt0 LinkedIn: https://www.linkedin.com/in/hananeissa/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

    43 min
  8. Ep 63: From L’Oréal to Glow Recipe | Sarah Lee’s Exact Path to a $300M Beauty Empire

    18 FEB

    Ep 63: From L’Oréal to Glow Recipe | Sarah Lee’s Exact Path to a $300M Beauty Empire

    Glow Recipe co-founder, Sarah Lee, joins Ladies Who Launch to share how she built a $300M beauty brand by rewriting the rules of Korean skincare. From landing her dream first job at L’Oréal and moving to NYC, to navigating intense work culture and building the foundations of her career, Sarah breaks down the pivotal experiences that prepared her to become a founder.  Inside the episode, Sarah opens up about the exact path to starting Glow Recipe, their journey on Shark Tank, finding the right Co-Founder and how they set out to change the global narrative around K-beauty. In this episode, we cover:  Key insights from working inside a legacy beauty giant (L’Oreal) to building a startupHow Sarah identified white space in the U.S. market for Korean skincareTaking the Leap: Leaving L’Oréal & Launching Glow RecipeGlow Recipe's Shark Tank JourneyGoing from DTC to Sephora ShelvesEvolving the Glow Recipe Brand & Category Leadership If you’re curious about building a beauty, consumer or community-led brand, this conversation is packed with honest and relatable formulas and behind-the-scenes insight that you can adopt and feed into your strategy. We Are Ladies Who Launch!  CHAPTERS 00:00 Meet Sarah Lee: Glow Recipe Co-Founder & Co CEO 03:17 From Watermelon Rind to Watermelon Glow: Ingredient Inspiration 05:27 Landing the Dream Job at L’Oréal Korea & Learning the Beauty Business 16:56 Finding her Co-Founder & Spotting the K-Beauty Gap in the US Market 22:22 Quitting L’Oréal & Taking The Leap 29:42 The Shark Tank Experience 41:05 Choosing Mentorship vs. Money 45:44 Dealing with Sell Out Product 47:07 The Glow Recipe Partnership with Sephora 54:18 Reacting to Viral Product Moments 01:00:37 How the Co-CEO System Works 01:06:15 $300M Business & What’s Next 01:17:31 Founder Advice & How to Build Good Company Culture 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW GLOW RECIPE Instagram: ​​www.instagram.com/sarah_glow Glow Recipe Instagram: www.instagram.com/glowrecipe Glow Recipe TikTok: https://www.tiktok.com/@glowrecipe FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

    1 h 26 min
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Ladies Who Launch is an empowering podcast serving up the aspirational journeys of women who have made their mark in the world of business. Starting from scratch to cooking up empires, join our host, Rochelle Humes, as she dives into the successes and challenges faced by female entrepreneurs. Sink your teeth into the inspiring stories of those who have fearlessly pursued their dreams whilst dishing out invaluable insights to listeners. Get ready to be motivated and uplifted as Rochelle elevates the voices of these extraordinary women, showcasing their resilience, creativity and a side of determination to launch. This is your girls’ group chat for business and beyond. FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch TikTok: https://www.tiktok.com/@weareladieswholaunch?_t=8sJkmbK9JlQ&_r=1 Youtube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

Información

  • Creador
    Rochelle Humes
  • Años de actividad
    2024 - 2026
  • Episodios
    71
  • Clasificación
    Apto
  • Copyright
    © Rochelle Humes
  • Mostrar sitio web
    Ladies Who Launch

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