Life Beyond the Briefs

Brian Glass

At Life Beyond the Briefs we help lawyers like you become less busy, make more money, and spend more time doing what they want instead of what they have to. Brian brings you guests from all walks of life are living a life of their own design and are ready to share actionable tips for how you can begin to live your own dream life. 

  1. 5 DAYS AGO

    How To Plan 2026 So You Actually Love It

    The rush to “do more” is loud, but the quiet work of designing a year you actually want to live is louder. We break the high achiever cycle—always chasing 2x—by starting with gratitude, then building a plan that respects seasons of life, family, and the reality of running a law practice without becoming its prisoner. First, we look back. Pull up your photos and calendar to build a 2025 highlight reel and remind yourself how much good you already lived. From that steadier place, we map the core “gardens” of life—business, finances, health, relationships, growth, adventure, and environment—and define what a true 10 out of 10 looks like in each. You’ll hear practical examples for setting clear metrics and feelings that prove progress, plus simple ways to capture weekly wins so momentum doesn’t get lost. Then we choose a Masogi: one bold, year-defining challenge with a real chance of failure. Whether it’s your fastest marathon in a decade, that first million in revenue, or coaching your kid’s team, we show how to pick it, put it on the calendar, and make it public so accountability does its job. From there, we swap outcome obsession for activity excellence. You’ll get an easy growth cadence—one referral lunch, three handwritten notes, five thoughtful posts each week—and a health and relationship rhythm you can actually sustain. We focus on quarterly lifts for the lowest-scoring areas rather than trying to fix everything at once. Finally, we talk time. Big rocks go on the calendar first—vacations, family events, races, retreats—so trials and tasks don’t swallow your life. If you run your firm, teach your team to guard their time, too. The law doesn’t have to be a pie-eating contest where the prize is more pie; the real prize is a rich life shared with people you love. If this resonates, follow the show, share it with a lawyer who needs permission to plan boldly, and leave a review with your 2026 Masogi. ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    22 min
  2. 23/12/2025

    Simple, Profitable Marketing for Law Firm Owners | Michelle Pippin & Johnine Clark

    This episode of Life Beyond the Briefs is a breakout session from the GLM Summit featuring Michelle Pippin (founder of Women Who Wow / WoWX) and Johnine Clark, a Maryland family law and estate planning attorney who has built a busy, referral driven practice by getting very clear on who she serves and how she wants to work. This is not a “do all the things” marketing talk. It is two women being straight with you about what actually brings in good cases and a sane schedule. Michelle shares how she turned about fifty bucks and a big idea into a seven figure business. Johnine walks through how she niched her practice, tightened her brand, and became the obvious choice for a specific kind of client without living on social media. You will hear them get into: How to build a real referral ecosystem instead of just hoping people remember youGetting honest about your best clients and being okay that not everyone is a fitUsing micro niches so your ideal clients feel like you are talking directly to themCreating “surround sound” visibility so your name comes up in rooms you are not inReusing and reshaping content you already have so marketing feels sustainableIt is candid, funny, and very real about money, motherhood, and being a woman who is serious about growing a law firm on her own terms. Connect with Michelle Pippin Website and visibility resources: www.womenwhowow.comSocial: www.linkedin.com/in/michellepippinConnect with Johnine Clark Law firm website: www.jnclarklaw.comSocial: www.linkedin.com/in/johnine-clark-86461178 ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    50 min
  3. 16/12/2025

    Growth and the Good Life (Live Q&A with Ben and Brian)

    What if the biggest threat to your law firm is not your competition, but the noise you let into your life and calendar? In this live Q&A from the GLM Summit 2025, Brian and Ben reflect on what it really means to pursue growth and “the good life” as a lawyer. This is not a tactics-only conversation. It is about how you think, what you allow into your head, and how you design a practice that serves your life instead of swallowing it. You will hear Brian and Ben talk about conferences, community, and why most of us go home with notebooks full of ideas and then change almost nothing. From there, he gets very practical about the next 90 days, how to close out the year strong, and how to plan for the future without lighting yourself on fire. Inside this episode, we get into: Turning conference inspiration into actual calendar commitmentsSeparating “noise” from inputs that really move your firm forwardUsing 90 day plans to make 2026 less chaotic and more intentionalBlocking real thinking time so your firm is not run out of your inboxImproving the velocity of money in an injury practice so you are not waiting forever to get paidIf you are a lawyer or law firm owner who wants both a profitable practice and a life you actually like waking up to, this one will hit home. Hit play and use this as your own private debrief from the GLM Summit. ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    1h 4m
  4. 09/12/2025

    The 4 Numbers You Must Know Before Your 2026 Law Firm Planning

    If you’re planning for 2026 without knowing your numbers, you’re not planning, you’re guessing. In this solo episode, Brian breaks down the 4 numbers every law firm owner must know before heading into annual planning: Average case value (including your zeros and how to handle those big outliers)Cost to acquire a new client (and why messy QuickBooks are silently killing your clarity)Total owner compensation (the real “am I winning?” number, not just revenue)Wanted lead to client conversion rate (the lowest-hanging fruit in your firm)If you’ve ever thought:  “I sign everyone I want to sign,”  “I’m spending ‘about right’ on marketing,” or  “I’m making okay money, but it doesn’t feel worth the stress…” …then this episode is your wake-up call. Brian walks you through how to use these four metrics to: Build a firm you actually like showing up to on MondaysStay in the game long enough to build real wealthStop burning cash on marketing that doesn’t convertDecide if you’re truly better off as an owner, or just self-employed and exhaustedNo fluff. No guru talk. Just a practical, numbers-driven framework so you can walk into your 2026 planning retreat with confidence instead of vibes. Hit play, grab a notebook, and start measuring what actually matters. Bonus: Want to steal notes from the latest Great Legal Marketing (GLM) Summit? Get them for free at: glmsummitnotes.com ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    15 min
  5. 02/12/2025

    7 Tax Moves Every Law Firm Owner Must Make Before December 31st (Live at GLM) | Adam and Jackie Williams

    Dreading your next tax bill… but too busy running your firm to do anything about it? In this special Breakout session live from the Great Legal Marketing (GLM) Summit, Adam and Jackie Williams of Pennywise Tax Strategies walk us through 7 smart tax moves every law firm owner should make before December 31st if you want to keep more and pay less. You’ll hear how firm owners are legally: Using the tax code to put more cash back in their pocketStructuring their firm (and life) so they’re not tipping the IRSLeveraging strategies like renting their home, paying their kids, and big-ticket deductions the right wayMoving from “reactive CPA” to proactive tax planning that actually supports their goalsThis isn’t theory. It’s what Adam and Jackie are doing every day with lawyers who are tired of grinding more hours just to watch the IRS eat the upside. Listen in, then grab the notes: Want the session notes and key takeaways from GLM (plus other Summit sessions)? Download them here: https://www.glmsummitnotes.com/ When you see how much value you get just from the notes, you’ll understand why lawyers fly in every year for the GLM Summit to learn how to build a profitable firm and a life they actually enjoy. ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    54 min
  6. 25/11/2025

    Growing a Profitable PI Firm with Pods and KPIs | Hunter Garnett

    When your intake gets sharper, everything else gets easier. In this episode, Brian sits down with Alabama injury lawyer Hunter Garnett to unpack how he builds teams that own outcomes, trains intake to convert without sounding scripted, and uses pods and clear scoreboards to drive profit. We get into hiring your next lawyer at the right time, ramping super-green assistants fast, onboarding experienced staff without chaos, and writing SOPs that people actually follow. Then we talk spend that makes sense. PPC, LSAs, and SEO. What to track. What to pause. How to match your marketing “spigot” to your capacity. Along the way, Hunter shares how community involvement brings better cases and how simple nurture turns past clients into superfans. Practical, candid, and built for operators who want results that last. What you’ll learn The intake roles and training that move conversionsHow to structure pods, set scoreboards, and measure profit by teamA simple way to time your next hire and onboard to speedThe real-world economics of PPC, LSAs, and SEO for PI firmsCommunity and client-nurture plays that compoundConnect with Hunter Email: hunter@gpinjurylaw.comLinkedIn: linkedin.com/in/hunter-garnett-56895876Firm: GP Injury Law (Garnett Patterson Injury Lawyers): huntsvilleinjurylawyers.com ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    35 min
  7. 18/11/2025

    The Young Lawyer's $500 Marketing Plan

    Most lawyers think growth starts with paid leads, slick branding, or a pricey SEO retainer. We take a different path. This episode walks through a lean $500 marketing stack designed for brand new attorneys and fresh law firms that want to become findable, credible, and convertible—fast. You’ll hear the exact steps to build proof of life online, create an offer that beats “free consultation,” and follow up like a pro without handing your client experience to an AI bot. We start with the essentials: own your name and your firm’s name as domains, set up a professional email, and publish a no-frills, mobile-first, one-page website where every button works. Then we move to the channels that matter most for local discovery—claiming your Google Business Profile, choosing the right categories, writing a human description, and posting images that actually tell your story. You’ll also learn why consistent social handles matter, even if you’re not posting yet, and how a bare-minimum presence supports word-of-mouth referrals who inevitably check you online. From there, we show you how to stand out with a niche lead magnet—a short, useful book that trades real value for permission-based follow-up. Price it high on Amazon, give it away free on your site, and capture email, phone, and mailing address to continue the conversation. We dive into follow-up that wins: short emails, quick calls, and personal Loom videos that acknowledge what prospects truly worry about—medical bills, car repairs, time off work—so they feel heard. Finally, we map a 30-day plan to gather Google reviews at moments of delight, repurpose them for credibility, and set your practice on a path to scalable, cost-efficient client acquisition. If you’re ready to build a practice you actually like showing up to on Monday, this framework gives you momentum without burning cash. Subscribe, share with a lawyer friend who needs a clean start, and leave a review to tell us which step you’re taking first. ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    20 min
  8. 11/11/2025

    Purpose-Driven Social Media for Modern Law Firms | LexSummit 2025 Breakout Session with Mike Rafi

    Step into a packed breakout room at LexSummit 2025. The coffee is still warm, the questions come fast, and trial lawyer Mike Rafi is as candid as they come. This session is about social that serves a purpose. Not chasing viral hits, but speaking clearly to the people who might need you, and to the colleagues who might send you your next great case. We start with the simple idea that wins on every platform: be useful. Mike walks through how he chooses a lane, why daily posting is easier than it sounds, and what a good 60-second video actually says. We talk about writing for clients and referrers at the same time, turning a website visit into a call through basic retargeting, and handling the occasional troll without losing your voice. There is no fluff here. You will hear what has actually moved cases for modern firms. Short LinkedIn posts that build trust over time. Local stories that make your value obvious. Speaking gigs and bar journals that scale your reputation. Clear calls to action that turn attention into intakes. We close with a simple plan you can try this week: pick one platform, commit to two repeatable content types, and set up a small system that keeps you consistent when the docket gets loud. Recorded live at LexSummit 2025. If this conversation helps, share it with the lawyer who keeps saying they will start posting tomorrow. ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    50 min

About

At Life Beyond the Briefs we help lawyers like you become less busy, make more money, and spend more time doing what they want instead of what they have to. Brian brings you guests from all walks of life are living a life of their own design and are ready to share actionable tips for how you can begin to live your own dream life. 

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