The advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by executive editor Zach Rodgers, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
The Future Of Talent, With Publicist CEO Lara Vandenberg
Vandenberg launched her company earlier this year, while sick with COVID 19. She talks about that experience and the pandemic's silver linings. "The rat race got so fast," she says. "It’s recalibrated the industry."
Zeta Global CEO David Steinberg
Zeta Global is a 12-year-old company traditionally known for its CRM and data solutions. It has moved aggressively into ad tech, acquiring the Sizmek DSP and the Rocket Fuel DMP in the wake of Sizmek's bankruptcy, as well as IgnitionOne’s DSP and other assets.
Resolving Identity, With Advertiser Perceptions VP Lauren Fisher
Advertiser Perceptions surveyed 300 US advertisers and their agents on their use of identity resolution solutions. We dig into the findings
Celtra CEO Miha Mikek On Why Creative Is About A Lot More Than DCO
Celtra is pulling away from ad serving and zeroing in on creative production. CEO Miha Mikek explains his rationale for the move and why Celtra no longer adheres to Forrester’s definition of creative ad tech. Also in this episode: Genetic imperviousness to the effects of caffeine and what it’s like to found a company with your spouse.
An Ad Tech Health Check, With TripleLift Founder And CSO Ari Lewine
In our 200th episode, Ari discusses the ups and downs of the ad tech space and its future prospects.
Fifty-Five’s Hugo Loriot On Why Advertisers Need To Speak Up As The Cookie Crumbles
Hugo Loriot, a partner at You & Mr Jones-owned data agency fifty-five, weighs in on the unfortunate lack of participation from the buy side in the cookie debates, the growing role of clean rooms and why Ads Data Hub probably doesn’t pose an antitrust concern for Google.