Reframed The Podcast

Frame Set

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FILM INTERVIEWS
UPDATED TWICE WEEKLY

“Reframed” is a filmmaker podcast that poses fresh and insightful questions to filmmakers. Hosted by Director Dylan Hahn, it offers a compelling look behind the scenes, providing listeners with a deeper understanding of the film industry and the creative minds that drive it.

22/12/2025

“Work Fast and Throw Everything At It” - Benedict Spense BSC Cinematography Breakdown

▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/3Y122n4 ▶ About This Episode: Dylan Hahn sits down with BSC cinematographer Ben Spence to unpack the craft behind Waitrose’s four-minute Christmas film - a rom-com-inspired commercial shaped by classic references and real-world constraints. They break down camera and lens choices (Alexa 35, Zeiss Supreme Primes), using diffusion, backlight, and warm-cool color contrast to create emotional texture, plus practical techniques like shooting dusk in daylight with CTB, building soft moonlight from oversized inflatable LEDs, and lighting for three cameras at once. The conversation also touches on fast schedules, VFX support, evolving viewing habits, and why creative compromise is often what keeps the work sharp.

44 min
16/12/2025

Everything They Did to Make This GIANT McDonalds Commercial

▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3MA5C5b▶ About This Episode:Anytime you see a commercial this polished, it’s easy to forget how many invisible decisions went into every frame. In this episode of Reframed, Dylan Hahn sits down with director Nitram to unpack the making of his McDonald’s spot, a deceptively simple idea built on obsessive preparation, technical restraint, and creative confidence.

29 min
09/12/2025

Changing The Weather With Light (Jackson Tisi Commercial Breakdown)

▶ About This Episode:Director Jackson Tisi sits down with Dylan Hahn to break down the making of New Era’s "Weather It All" - an ambitious commercial that brings blizzards, heat waves, and full-on football grit inside a studio. Jackson shares how he and DP Zoë Simone-Yi built entire sets from scratch, from a handmade bar soaked in practical rain to a miniature football field lit like a living storm system. They get into snow chemistry, set design that feels like real locations, destructive practical gags, and how a tiny miscommunication in VFX turned into one of the spot’s most iconic moments. Along the way, Jackson opens up about pitching at a high level, collaborating with editors and composers like lifelong friends, and fighting to keep the creative process as playful as it was when he started. ▶ About The Reframed Podcast:“Reframed” is a filmmaker podcast that poses fresh and insightful questions to filmmakers. It offers a compelling look behind the scenes, providing listeners with a deeper understanding of the film industry and the creative minds that drive it. ▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/48r9zBx

1 hr
02/12/2025

What a Winning Treatment Looks Like - Sterling Larose

▶ About This Episode:Director Sterling Larose joins Dylan Hahn to break down the making of Sawyer Hill’s music video "Eye for an Eye." Sterling walks through how he pulled off the snow dolly shot he always dreamed of, practical blood effects, fire elements, and the thorn-covered forest—all on a tight timeline with a tiny team. They talk treatments, problem-solving on set, and how practical builds and smart VFX can turn a small production into something that feels huge.▶ About The Reframed Podcast:“Reframed” is a filmmaker podcast that poses fresh and insightful questions to filmmakers. It offers a compelling look behind the scenes, providing listeners with a deeper understanding of the film industry and the creative minds that drive it.

39 min
24/11/2025

The BEST Use of This Lens Yet?

▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/49xMCh7 ▶ About This Episode:Director Spencer McDonald joins Dylan Hahn to break down his AllTrails campaign — a six-day, three-state adventure shot almost entirely on a probe lens. Spencer shares how he and DP Mika Altskan ditched the typical commercial approach and embraced spontaneity, real friends, real hikes, and the weirdly magical POV a probe lens reveals when you just take it outside. They get into treatment building, improvisation, sound design, lens experiments, and how a laid-back shoot can still result in razor-sharp creative decisions. ▶ Sources: • Watch the AllTrails “Feels” Commercial • https://vimeo.com/1088484712 • Connect with Spencer McDonald: • https://spence.world/about • https://www.instagram.com/spenceymac/?hl=en

44 min
03/11/2025

How to Shoot Your Passion Project for Free - Jack Fitzwilliam

▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/3LmUkAq ▶ About This Episode: Director Jack Fitzwilliam joins Dylan Hahn to unpack his short film "A Journey - Tails From the Road" - a poetic travel piece born from a month-long journey across Central Asia. Jack breaks down how he and Jason transformed a brand-supported trip with Peak Design and Huckberry into something far deeper, and how embracing chaos, bribed cops, and broken cars can lead to the most honest kind of filmmaking. The conversation dives into color, camera choices, the ethics of using AI for storytelling, and what it means to chase authenticity in a world built on reference and replication. ▶ Sources: • Watch "A Journey - Tails From the Road" • https://youtu.be/y-HIbhDg5y4?si=eZLI_0m0Uz96czWE • Follow Jack Fitzwilliam: • https://www.instagram.com/fitzwander/ • https://www.jackfitzwilliam.com/ • Check out Eyecandy: • https://eyecannndy.com/ ▶ Credits: Shot and Edited: Jack FitzWilliam @fitzwander Creative Producer: Jason Siegel @jsiegelphotography Colorist: Ashton Thomas @ashton.color Sound mix: ADY.AUDIO @ady.audio ▶ About The ReFramed Podcast:“Reframed” is a filmmaker podcast that poses fresh and insightful questions to filmmakers. It offers a compelling look behind the scenes, providing listeners with a deeper understanding of the film industry and the creative minds that drive it.

41 min
20/10/2025

Why Jesse James McElroy Shoots it Twice

▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/42J2KrY ▶ About This Episode:Director Jesse James McAvoy joins Dylan Hahn to break down one of the wildest, most choreographed commercials of the year. From building lifelike characters to orchestrating camera moves, Jesse reveals how meticulous pre-visualization, six weeks of prep, and a dash of chaos turned a two-day shoot into a full-blown cinematic fever dream. ▶ Sources:• Watch the Picklebet Commercial• https://www.jessejamesmcelroy.com/#/picklebet-pickle/• Connect with Jesse James McElroy• https://www.jessejamesmcelroy.com/• https://www.instagram.com/jj_mcelroy/ ▶ About The Reframed Podcast:“Reframed” is a filmmaker podcast that poses fresh and insightful questions to filmmakers. It offers a compelling look behind the scenes, providing listeners with a deeper understanding of the film industry and the creative minds that drive it.

30 min
03/10/2025

Building a Music Video Monster with Folkert Verdoorn

▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/46Hm8q8 ▶ About This Episode:Director Folkert Verdoorn and Dylan Hahn unpack the surreal medieval fairytale world he and co-director Simon Becks created for their recent music video for Cero Ismael. From wrangling extras to dragging a stunt performer through a cobblestone street, they break down how practical rigs, stock images, and just enough VFX made a massive world feel alive. ▶ Sources:• Watch DRIVING ROUND LOOKING FOR UNKNOWN • https://www.youtube.com/watch?v=jWPB1QCqZXc • Connect with Folkert Verdoorn • https://folkertverdoorn.com/ • https://www.instagram.com/folkert.verdoorn/?hl=en ▶ About The Reframed Podcast:“Reframed” is a filmmaker podcast that poses fresh and insightful questions to filmmakers. It offers a compelling look behind the scenes, providing listeners with a deeper understanding of the film industry and the creative minds that drive it.

34 min

“Reframed” is a filmmaker podcast that poses fresh and insightful questions to filmmakers. Hosted by Director Dylan Hahn, it offers a compelling look behind the scenes, providing listeners with a deeper understanding of the film industry and the creative minds that drive it.

Creator

Frame Set
Years Active

2024 - 2025
Episodes

28
Rating

Explicit
Copyright

© Frame Set
Show Website

Reframed The Podcast

Film Interviews

Film Interviews

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