The Voice of Retail

Michael LeBlanc
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The Voice of Retail is a weekly podcast hosted by retail pioneer, advisor and keynote speaker Michael LeBlanc and is produced in conjunction with Retail Council of Canada. Each and every week I interview the most interesting people in and around the retail industry, examining the key issues and strategies on the minds of thought leaders in Canada, the U.S. and around the world. © 2018-2026 M.E. LeBlanc & Company Inc. All Rights Reserved.

  1. The Gift of Store Traffic with Mark Ryski, Founder & CEO, HeadCount (ENCORE)

    4D AGO

    The Gift of Store Traffic with Mark Ryski, Founder & CEO, HeadCount (ENCORE)

    In this special ENCORE episode of The Voice of Retail, Michael LeBlanc sits down with Mark Ryski, Founder & CEO of HeadCount and three-time retail author, to explore why store traffic remains one of the most underutilized and misunderstood metrics in modern retail. With over two decades of experience pioneering traffic and conversion analytics, Mark shares insights from his new book, Store Traffic is a Gift, and explains why retailers must treat every store visit as a precious opportunity. Mark begins by recounting his early career in Edmonton, where a stint managing a single computer store opened his eyes to the importance of measuring traffic. What started as an entrepreneurial challenge became a lifelong mission—helping retailers of all sizes, from independents to global chains, understand the relationship between visits, transactions, and conversions. He reveals how his first book, When Retail Customers Count, broke new ground, and how subsequent works, including Conversion: The Last Great Retail Metric, gave leaders practical playbooks to rethink operations. The conversation dives into the myths that persist in retail, such as the assumption that transactions equal store visits. Mark explains why this false equivalency blinds retailers to missed opportunities, misguides staffing schedules, and undermines marketing effectiveness. He argues that traffic counting is as essential as point-of-sale systems, electricity, or internet access. With a SaaS-based platform, HeadCount provides “analytics as a service,” helping retailers turn data into actionable insights, whether they operate one store or thousands. Looking back at the pandemic, Mark reflects on how the sudden collapse of traffic underscored its value and forced retailers to redefine what store visits mean in an age of curbside pickup, BOPIS, and returns partnerships. He stresses that not all traffic is equal—intentionality matters—and that success comes from converting purposeful visits, not just chasing volume. Michael and Mark also tackle the role of AI in retail. While acknowledging AI’s potential, Mark warns that technology cannot fix flawed operating models. Instead, AI must be grounded in reliable first-party data, with store traffic as the denominator for every in-store initiative. Finally, Mark shares practical advice for retailers: stop using sales transactions as a proxy for store visits, start aligning staff schedules to actual traffic patterns, and never squander the chance to serve a customer once they cross the threshold. With consumer habits shifting faster than ever, his message is clear—store traffic is a gift, and every visit counts. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career.  Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

    27 min
  2. RCC STORE 2026 Main-Stage Speaker & Global Design Visionary Jean-Pierre Lacroix: "Think Blink: Creating Deep, Lasting Emotional Brand Connections in the Blink of an Eye (ENCORE)

    MAR 20

    RCC STORE 2026 Main-Stage Speaker & Global Design Visionary Jean-Pierre Lacroix: "Think Blink: Creating Deep, Lasting Emotional Brand Connections in the Blink of an Eye (ENCORE)

    In this special ENCORE episode of The Voice of Retail, host Michael LeBlanc sits down with Jean-Pierre Lacroix, President of SLD (Shikatani Lacroix Design) and keynote speaker at the upcoming RCC STORE2026 conference in Toronto, June 2-3, 2026.  Jean-Pierre is a global design visionary whose work has shaped retail and brand experiences for more than three decades. Lacroix joins the podcast to share insights from his groundbreaking latest book, Think Blink: Creating Deep, Lasting, Emotional Brand Connections in the Blink of an Eye. Lacroix opens the conversation by tracing SLD’s remarkable 35-year journey, highlighting how the agency’s success is rooted in one powerful idea: the “blink factor”—the subconscious emotional connections consumers make with brands in just a thousandth of a second. Drawing from projects across North America, China, and the Middle East, he reveals how the firm’s global perspective continues to drive innovation and authenticity in today’s hyper-competitive landscape. Michael and Jean-Pierre dive into the Think Blink Manifesto and its seven tenets—from “The Heart Wins Every Time” and “Good Design is Strategy” to “Measure What Matters.” Lacroix explains why businesses must evolve from incremental improvement to transformational change, focusing less on functional benefits and more on emotional resonance. They explore how simplicity, belonging, and sentiment measurement fuel loyalty and growth—turning customers into brand ambassadors. The discussion also touches on global disruption and resilience. Lacroix reflects on how events like the pandemic and current trade tensions have permanently shifted consumer behaviour, accelerating digital adoption and sparking renewed nationalism and community pride. He emphasizes that disruption can be a positive force—nudging brands toward reinvention and greater purpose. Finally, Lacroix unveils SLD’s new AI-powered Think Blink analysis tool, designed to quantify emotional engagement using real-world data and social insights. He argues that artificial intelligence, when applied thoughtfully, enhances creativity rather than replacing it—helping brands align emotion with measurable business growth. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career.  Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

    29 min
  3. Martha McKimm of Hopson Grace & Shelley Simpson of Mud Australia on Craft, Curation and the Future of Retail Experience (ENCORE)

    MAR 13

    Martha McKimm of Hopson Grace & Shelley Simpson of Mud Australia on Craft, Curation and the Future of Retail Experience (ENCORE)

    Recorded live in person at Hopson Grace in Toronto, this inspiring episode of The Voice of Retail features host Michael LeBlanc sitting down with two leaders who are shaping the intersection of craftsmanship, culture, and commerce: Martha McKimm, Co-Founder of Hopson Grace, and Shelley Simpson, Founder of Mud Australia. Together, they unpack the art and business of building brands that thrive through authenticity, storytelling, and a deep commitment to quality. Martha shares the journey behind Hopson Grace, the Toronto-based home and design retailer she co-founded with Andrea Hopson after successful careers in luxury and PR. Born from a shared love of entertaining and a vision to bring unique, well-crafted products to Canadian homes, Hopson Grace has grown into a destination for design lovers seeking timeless pieces and meaningful experiences. As the brand celebrates its 10th anniversary, Martha reflects on how independent retailers can succeed by leaning into differentiation, community, and storytelling, rather than competing on scale or price. A key highlight is Hopson Grace’s expansion to DuPont Street, transforming the brand into a design destination and event hub where retail, hospitality, and culture merge. Martha also introduces The Registry—a new sister brand launching soon at TheRegistry.ca—which modernizes the traditional wedding registry with premium products, group gifting, and travel experiences for couples who want personalization and purpose in their choices. Joining the conversation from Sydney, Shelley Simpson shares the 30-year evolution of Mud Australia, a global ceramics brand renowned for its handmade porcelain, design integrity, and sustainable craftsmanship. She discusses how her creative philosophy—“making nice things for nice people in lovely places”—continues to drive the company’s ethos. From humble beginnings in a backyard studio to 14 stores worldwide, Shelley explains how Mud has built a loyal following through word-of-mouth marketing, enduring design, and a belief that imperfection and human touch add value. Together, Martha and Shelley explore the importance of collaboration and storytelling in connecting with customers across continents. They unpack the philosophy of “value equals values”, the growing appreciation for local and transparent production, and why today’s consumers buy the story before they buy the product. The episode offers a masterclass for independent retailers and design entrepreneurs alike—rooted in passion, persistence, and purpose. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career.  Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

    35 min
  4. Violence, Organized Theft and the Future of Retail Security with Rui Rodrigues, Loss Prevention Expert and RCC Advisor

    MAR 6

    Violence, Organized Theft and the Future of Retail Security with Rui Rodrigues, Loss Prevention Expert and RCC Advisor

    Retail crime in Canada has reached a critical point. In this episode of The Voice of Retail podcast, host Michael LeBlanc welcomes back Rui Rodrigues, a veteran loss prevention leader and advisor working with the Retail Council of Canada, to unpack the rapidly escalating challenges facing retailers across the country. Rodrigues brings more than 30 years of experience in retail security and loss prevention, having worked with major retailers including Staples, Best Buy, Holt Renfrew and Hudson’s Bay before launching his consulting practice. Today he works with retailers across Canada helping them address organized retail crime, risk management, and store safety while also collaborating closely with law enforcement and government partners. The conversation begins with a big picture look at how retail crime has evolved since the early days of the pandemic. Rodrigues explains that theft is not new, but the scale, organization, and violence associated with retail crime has increased significantly. Opportunistic shoplifting remains common, but retailers are increasingly dealing with organized criminal networks that exploit weak legal consequences and sophisticated resale channels. One major driver has been the growth of online marketplaces and social media resale channels, which allow stolen goods to be redistributed quickly and anonymously. Criminal enterprises can now move merchandise without the traditional risk of transporting large volumes across borders. Even more concerning is the growing level of violence and weaponization in retail theft incidents, with security teams reporting machetes, firearms, and bear spray being used to intimidate employees and prevent intervention. Retailers have responded by shifting away from physical apprehension policies in many cases, prioritizing employee safety over recovering merchandise. But Rodrigues also shares reasons for optimism. Over the past three years, the Retail Council of Canada has built a national retail crime task force, bringing together more than 30 police services along with retailers and prosecutors to coordinate intelligence and enforcement actions. Initiatives such as Project Retail Blitz focus targeted operations on repeat offenders and organized retail crime groups. The discussion also explores the growing political recognition of the issue. Retail leaders have recently met with federal and provincial governments to push for stronger legislation, including reforms aimed at organized retail theft and repeat offenders. According to Rodrigues, the goal is not only stronger laws but consistent enforcement and a structural approach to retail crime across police and prosecution services. The episode concludes with a preview of the upcoming Retail Secure Conference, where industry leaders, law enforcement, and policymakers will gather to share best practices and strategies for tackling retail crime and improving community safety. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career.  Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

    31 min
  5. Matthew Guiste, Global Retail Technology Strategist at Zebra Technologies, on AI, RFID & the Future of Frontline Retail

    FEB 27

    Matthew Guiste, Global Retail Technology Strategist at Zebra Technologies, on AI, RFID & the Future of Frontline Retail

    Recorded live at the NRF Big Show in New York, this episode of The Voice of Retail features Matthew Guiste, Global Retail Technology Strategist at Zebra Technologies, for a strategic discussion on how AI, RFID, and frontline enablement are redefining modern retail. Zebra Technologies, a $5+ billion global enterprise and pioneer in barcode scanning, now powers retail operations through mobile computing, RFID, computer vision, and AI-driven solutions. Guiste explains how Zebra’s evolution is centered on enabling frontline associates with embedded intelligence — delivering AI capabilities directly into handheld devices and wearable tools used in-store. A core theme of the conversation is what Guiste calls increasing “technology density” — ensuring more associates have access to connected devices, task engines, communication platforms, and real-time data capture tools. Retailers that invest in frontline enablement see measurable productivity gains and improved employee retention. According to Zebra’s 18th Annual Global Shopper Study, nine out of ten associates feel more positive about employers who provide modern digital tools. The discussion explores major operational friction points, starting with inventory accuracy — one of retail’s most persistent blind spots. With industry-wide accuracy rates often hovering between 60–70%, omnichannel promises like buy online, pick up in store (BOPIS) become vulnerable. RFID adoption, fueled by lower tag costs and retailer mandates, is emerging as a transformative lever, enabling real-time inventory visibility and smarter checkout experiences. Self-checkout also comes under scrutiny. While consumer acceptance has grown significantly since 2019, execution gaps remain. Guiste outlines how the next phase will combine RFID and computer vision to reduce scanning errors, shrink loss, and move toward seamless self-checkout experiences. Returns management is another strategic priority. With return fraud estimated in the tens of billions annually, AI-powered computer vision tools can now assist associates in disposition decisions — determining whether items return to shelf, warehouse, or liquidation — all in real time. Looking ahead a decade, Guiste predicts fewer paper-based processes, disappearing physical receipts and credit cards, and wearable AI tools guiding associates dynamically through tasks — shifting retail from humans using machines to intelligent systems supporting human expertise. For retailers navigating AI adoption, omnichannel complexity, and workforce productivity challenges, this episode delivers clear, operationally grounded insight from one of retail technology’s leading strategists. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career.  Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

    28 min
  6. Tara Conway, Co-Founder of Commerce Rewired, on Retail AI, Workforce Evolution & Breaking Legacy Thinking

    FEB 20

    Tara Conway, Co-Founder of Commerce Rewired, on Retail AI, Workforce Evolution & Breaking Legacy Thinking

    In this episode of The Voice of Retail, Michael LeBlanc sits down with Tara Conway, retail strategist and co-founder of Commerce Rewired, for a wide-ranging discussion on AI in retail, digital transformation, customer experience innovation and leadership in an era of disruption. Tara’s retail career spans decades — from growing up in a family general store to senior leadership roles at Blacks Photography, Toys “R” Us Canada and The Source. She shares behind-the-scenes insights from launching Toys “R” Us Canada’s first e-commerce site — a testing ground for global digital strategy — and implementing early clienteling technology that connected store associates with online product data, fundamentally reshaping the omnichannel experience for new parents at Babies “R” Us. The conversation turns to artificial intelligence in retail. Tara identifies inventory optimization, assortment planning and data-driven merchandising as the most impactful AI use cases today. With thousands of SKUs across hundreds of stores, AI enables retailers to interpret complex patterns in seasonality, demand forecasting and aged inventory — decisions that humans alone struggle to process at scale. On the customer-facing side, Tara discusses the evolution of chatbots into intelligent AI assistants capable of handling low-touch service inquiries such as order tracking and product availability. Rather than replacing employees, she argues that AI should enhance workforce productivity by eliminating repetitive tasks and enabling leaders to focus on higher-value decision-making. The episode also explores the risks of retail media networks. Tara warns that retail media can quickly become a friction point if revenue generation outweighs customer experience. Success, she argues, depends on intent: using data and messaging to improve the shopper journey, not overwhelm it. Michael and Tara debate why smaller and mid-sized retailers often outpace large chains in digital agility. Without legacy systems and bureaucratic layers, emerging brands can implement rapid test-and-learn strategies that drive innovation visible to consumers. For larger retailers, shedding outdated processes and shortening decision cycles will be critical to remaining competitive. The episode closes with Tara introducing Commerce Rewired, a new media platform focused on bold debate, data-driven insights and candid conversations about the future of commerce. For retailers navigating AI adoption, workforce transformation, omnichannel strategy and digital innovation, this episode delivers both strategic clarity and practical perspective. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career.  Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

    32 min
  7. Closing the Adaptation Gap: Rachel J. Calhoun, Global Retail Leader at Kyndryl, on AI & Commerce Transformation

    FEB 13

    Closing the Adaptation Gap: Rachel J. Calhoun, Global Retail Leader at Kyndryl, on AI & Commerce Transformation

    Recorded live at the NRF Big Show in the Narvar podcast studio, Michael LeBlanc sits down with Rachel J. Calhoun, Global Leader, Retail, Consumer Goods & Travel at Kyndryl, for a fast-paced and insight-rich conversation on the future of retail technology, AI integration, and enterprise transformation. Rachel shares Kyndryl’s evolution since spinning off from IBM, moving beyond managed infrastructure into advisory, consulting, AI integration, and mission-critical systems modernization. With over 80,000 employees globally and deep roots in retail, airlines, and banking, Kyndryl is helping retailers close what Rachel calls the “adaptation gap” — the widening divide between consumer expectations and retailers’ ability to integrate emerging technologies into legacy systems. A central theme of the episode is the shift from project-based IT transformation to an always-on, agile operating model. Rachel explains that retailers can no longer treat digital modernization as a three-year refresh cycle. Instead, AI, data integration, and real-time systems must evolve continuously to drive customer experience, dynamic pricing, retail media growth, inventory optimization, and supply chain resilience. The conversation dives deep into AI’s real-world impact. While some economists question AI-driven productivity gains, Rachel points to measurable improvements: reduced stockouts, improved inventory visibility, faster commerce re-platforming, and agentic AI use cases moving from pilot to production. She emphasizes that the real unlock isn’t just technology — it’s organizational change management. Retailers must integrate people, process, and platform simultaneously to see ROI. Michael and Rachel also discuss RFID adoption, visual AI in grocery and loss prevention, 5G infrastructure constraints across store fleets, and the growing board-level urgency around AI investment prioritization. Rachel outlines Kyndryl’s “show versus tell” consulting model, where forward-deployed engineers demonstrate live code modernization and AI activation in real time, shifting commercial models toward shared-value, outcome-based engagements. The episode concludes with Rachel’s bold outlook on AI in retail. On a scale of 1–10, she ranks her optimism at a 9, citing firsthand evidence of agentic commerce, conversational commerce, and real-time system integration driving tangible business outcomes. For Canadian retailers navigating market disruption, store fleet transitions, and accelerating digital expectations, this episode offers both strategic clarity and operational guidance. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career.  Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

    20 min
  8. The Strategy Trap: Why Companies Fail At Execution and How To Get It Right with Retail Veteran and Author Kevin Ertell

    FEB 6

    The Strategy Trap: Why Companies Fail At Execution and How To Get It Right with Retail Veteran and Author Kevin Ertell

    Why do smart strategies fail so often? According to Kevin Ertell, the problem isn’t a lack of ideas—it’s execution. In this episode of The Voice of Retail, Michael LeBlanc sits down live in person at the NRF Big Show in New York in The Remarkable Retail Narvar podcasting studio with Kevin Ertell, founder of Mistere Advisory, veteran retail operator, and former Vice President of Global Retail at Nike. Kevin is also the author of the new book The Strategy Trap: Why Companies Fail at Execution and How to Get It Right, which draws on more than two decades of hands-on leadership experience across iconic retail brands including Tower Records, Borders, Sur La Table, and Nike. Kevin explains how organizations fall into the “strategy trap”—a tendency to over-invest in ideas, decks, and executive alignment while underestimating the human and organizational work required to execute effectively. He argues that strategy should be treated as the first step of execution, not as a theoretical exercise completed before real work begins. Using well-known retail case studies, including the failed transformation of JCPenney, Kevin illustrates how untested assumptions, poor internal alignment, and misunderstanding customer behavior can derail even bold strategies. Leaders often assume that communication equals understanding, when in reality teams fill in the gaps with their own interpretations—creating misalignment that only becomes visible once execution is underway. The conversation introduces Kevin’s practical “Six Cs of Execution” framework. The first phase—co-creation, clarity, and capacity—focuses on setting the stage by involving the right people, defining priorities, and making space for execution. The second phase—communication, coordination, and coaching—highlights the role of active leadership in sustaining momentum and course-correcting as conditions change. Kevin also shares actionable tools leaders can use immediately, including structured problem-definition sessions, force-ranking priorities, and creating safe environments where teams can challenge assumptions. He emphasizes that focus is a leadership discipline—and that trying to pursue too many initiatives at once almost guarantees failure. For retail leaders navigating AI disruption, economic volatility, and shifting consumer expectations, this episode offers a clear, operator-led blueprint for escaping the strategy trap and turning strategy into results. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur.  He has been on the front lines of retail industry change for his entire career.  Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google.  He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice. Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax. Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer.  If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok. Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

    27 min
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Ratings & Reviews

5
out of 5
4 Ratings

About

The Voice of Retail is a weekly podcast hosted by retail pioneer, advisor and keynote speaker Michael LeBlanc and is produced in conjunction with Retail Council of Canada. Each and every week I interview the most interesting people in and around the retail industry, examining the key issues and strategies on the minds of thought leaders in Canada, the U.S. and around the world. © 2018-2026 M.E. LeBlanc & Company Inc. All Rights Reserved.

Information

  • Creator
    Michael LeBlanc
  • Years Active
    2018 - 2026
  • Episodes
    535
  • Rating
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