Marketing CLARITY Podcast

Tricycle Creative

If you're looking to create better content and be a more informed digital marketer, then you’ve come to the right place. Hosted by Ross Herosian (a Marketing coach, content creator, and entrepreneur) episodes are a mix of helpful Marketing tips, digital marketing and social media updates, conversations with subject-matter experts, and his own unique perspective on how to promote and grow your business.So sit back, relax, and let’s get pedaling!

  1. 03/18/2024

    5 Things To Remove From Your Website, Unhelpful Google Update, + AI Tools For Podcasters

    Tricycle Creative's Ross Herosian is joined by money coach Craig Dacy (https://craigdacy.com/) to discuss renewed discussion about a potential ban on TikTok, Meta's hidden ad fees if you use their iOS app, and Google's update aimed at reducing unhelpful content. They also discuss five things you should remove/update on your website. (19:16) Finally, Ross opens up the digital marketing toolkit and shares a platform that helps podcasts create marketing assets from their show audio/video. (32:03) 🔗 Mentioned In This Show: https://www.orbitmedia.com/blog/remove-from-your-site/ https://www.toastyai.com/https://www.buzzsprout.com/?referrer_id=1431913============= Did you enjoy this podcast? Please consider leaving a short review on Apple Podcasts (or wherever you listen). It takes less than 60 seconds, and it really helps the show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.marketingclaritypodcast.com ➕ Join my FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media. ➕ Are you wandering around in a marketing fog? My Marketing CLARITY Guide can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https...

    43 min
  2. 06/28/2023

    Embracing GA4, Cookie-less Web, and Brand-Focused Marketing with Jeff Greenfield

    In this episode of the Marketing CLARITY Podcast, I'm joined by Jeff Greenfield (Co-Founder and CEO of Provalytics), as we navigate the changing landscape of digital marketing. Get ready for a deep dive into Google Analytics 4 (GA4) and the decline of third-party cookies - how are these changes impacting the marketing industry, and what does it mean for your marketing strategies? You'll hear expert insights on the potential challenges and opportunities that come with the shift to GA4 and the demise of third-party cookies. It's not all data doom and gloom—this episode will inspire both marketers and business owners to explore new creative ways to analyze and target audiences, with a renewed focus on storytelling and branding. 👉RightBlogger.com : Create great content faster. Unlock Limitless Creativity with AI-powered tools. IN THIS EPISODE: 0:00 - History + Evolution of Google Analytics 11:22 - Impact of GA4 16:12 - Why Digital Ads Are Not Effective 28:26 - The Attribution Problem 43:39 - The Impact of Safari's Major Privacy Update ============= Did you enjoy this podcast? Please consider leaving a short review on Apple Podcasts (or wherever you listen). It takes less than 60 seconds, and it really helps the show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.marketingclaritypodcast.com ➕ Join my FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media. ➕ Are you wandering around in a marketing fog? My Marketing CLARITY Guide can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https...

    55 min
  3. 03/01/2023

    Paid Verification: Is This The End Of Social Media?

    Marketing and Content Coach Ross Herosian is joined by Craig Dacy to discuss how the introduction of paid verification on social media platforms may be a sign of the end for these platforms. We discuss why people are turning to verification as a way to get ahead and how it could be leading to a more unequal system where only those who can afford it have access to certain privileges. We also examine what could happen if the trend continues and how it could lead to the demise of social media as we know it.  ============= Did you enjoy this podcast? Please consider leaving a short review on Apple Podcasts (or wherever you listen). It takes less than 60 seconds, and it really helps the show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.marketingclaritypodcast.com ➕ Join my FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media. ➕ Are you wandering around in a marketing fog? My Marketing CLARITY Guide can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https...

    32 min

Ratings & Reviews

5
out of 5
6 Ratings

About

If you're looking to create better content and be a more informed digital marketer, then you’ve come to the right place. Hosted by Ross Herosian (a Marketing coach, content creator, and entrepreneur) episodes are a mix of helpful Marketing tips, digital marketing and social media updates, conversations with subject-matter experts, and his own unique perspective on how to promote and grow your business.So sit back, relax, and let’s get pedaling!