The Fantasy Writers' Toolshed

The Fantasy Writers' Toolshed

The Fantasy Writers’ Toolshed is a podcast for aspiring and experienced fantasy writers who want to master storytelling, creative writing, worldbuilding and character creation. Hosted by author Richie Billing, each episode features practical writing advice and tips, publishing guidance, and inspiring interviews with bestselling authors, editors, historians, psychologists and even an FBI Special Agent. Learn how to write, edit and market your stories with confidence. New episodes released monthly. Join our Discord community of hundreds of writers and gain early access to each episode: www.patreon.com/TheFantasyWritersToolshed

  1. Creating A Successful Author Business With Joanna Penn

    FEB 14

    Creating A Successful Author Business With Joanna Penn

    What does it really mean to treat your writing as a business? In this episode, I’m joined by bestselling author and entrepreneur Joanna Penn to explore how writers can build a sustainable writing business without losing their creative spark. If you want to move from hobbyist to professional author, this conversation breaks down what a real author business looks like — from mindset shifts to practical systems. We cover: What a writing business actually is (and why most authors get this wrong) How to balance writing as a business without burnout or overwhelm How to get inside your reader’s head and clearly define your target audience The essential steps to kickstart your author business today Direct book selling, special editions, and owning your customer relationship Book marketing methods that still work — email marketing, paid advertising, and author networking How to use AI in your writing business (marketing content, concept images, Amazon ads optimisation, book descriptions and more) How Joanna Penn uses AI herself to support her fiction and non-fiction author income Time management strategies for writers building a business while improving craftIf you’re serious about turning your writing into income, this episode will help you think strategically, act intentionally, and build long-term author resilience. Because writing as a business isn’t about selling out — it’s about building freedom. About Joanna Penn Non-fiction for authors: https://www.thecreativepenn.com/books-for-authors/ Fiction (J.F. Penn): https://jfpennauthor.com/books/ The Creative Penn Podcast: https://www.thecreativepenn.com/podcasts/ Socials: Website: https://www.thecreativepenn.com Instagram: https://www.instagram.com/jfpennauthor/ Facebook: https://www.facebook.com/TheCreativePenn X / Twitter: https://twitter.com/thecreativepenn YouTube: https://www.youtube.com/c/TheCreativePenn ✍️ Join Our Community and Access Writing Tools: Join The Discord Community: ⁠https://www.patreon.com/TheFantasyWritersToolshed⁠ Richie's Patreon for free stories: https://www.patreon.com/cw/RichieBilling Website and writing classes: ⁠https://richiebilling.com/online-writing-classes Follow on Instagram: https://www.instagram.com/fantasywriterstoolshed/

    57 min
  2. Email Marketing for Writers and Authors In 2026

    JAN 14

    Email Marketing for Writers and Authors In 2026

    ✍️ Access The Free Class Here: Email Marketing For Writers and Authors Email marketing remains one of the most powerful tools available to writers and authors — and it’s about to change. In this podcast episode, we break down how email marketing works for writers right now, and where it’s heading in 2026. Using real data, platform insights, and author-specific examples, we explore why email still outperforms social media, how writers use it to sell books and grow Patreon memberships, and what separates emails that get ignored from emails that drive real engagement. We cover the fundamentals every writer needs to understand: choosing the right email platform, setting clear goals, building welcome sequences, improving open and click rates, and creating sustainable email routines. You’ll learn how subject lines, preview text, timing, frequency, and structure directly affect performance — and how to build genuine reader relationships rather than sending forgettable broadcasts. Crucially, we also look ahead to email marketing trends in 2026, including: How inbox providers are prioritising engagement quality over volumeWhy generic drip sequences are losing effectivenessThe rise of interactive emails, surveys, and community-driven contentHow AI is shaping email creation, analysis, and personalisationWhy newsletters are becoming a primary publishing platform for writersThis episode isn’t about spam tactics or quick wins. It’s about future-proofing your email strategy, owning your audience, and using email as the central hub of your writing career — not just a promotional afterthought. Ideal for: Writers and authors at any stageIndie authors selling ebooks, paperbacks, audiobooks, or subscriptionsCreators who want clarity, consistency, and long-term audience control ✍️ Join Our Community and Access Writing Tools: Patreon: ⁠https://www.patreon.com/TheFantasyWritersToolshed⁠ Richie's Patreon for free stories: https://www.patreon.com/cw/RichieBilling Website and writing classes: ⁠https://richiebilling.com/online-writing-classes Follow on Instagram: https://www.instagram.com/fantasywriterstoolshed/

    1h 6m
  3. Writing Series, Branding, and Book Launch Secrets from Jami Albright & Sara Rosett

    10/14/2025

    Writing Series, Branding, and Book Launch Secrets from Jami Albright & Sara Rosett

    Discover what makes romance and cozy mysteries two of the most successful and reader-loved genres in publishing. In this episode of The Fantasy Writers’ Toolshed, host Richie Billing sits down with bestselling authors Jami Albright and Sara Rosett to uncover what all writers can learn from these powerfully engaging genres. Jami Albright is an acclaimed romance author known for her laugh-out-loud romantic comedies and bestselling indie success stories. Sara Rosett is a prolific cozy mystery writer whose books are filled with charm, suspense, and unforgettable characters. Together, they share a wealth of knowledge on writing craft, book marketing, and building a long-term career as an independent author. We explore: How to write a book series that keeps readers coming back — from character arcs to emotional payoffs.The secrets of romance and cozy mystery writing, including reader expectations, tone, pacing, and genre tropes that build loyal audiences.Worldbuilding techniques that keep continuity consistent across multiple novels.How to plan a successful book launch and make your release stand out in a crowded market.Developing an author brand that feels authentic and memorable.Book marketing strategies that actually work — from mailing lists and newsletters to podcast appearances, social media engagement, and creative promotions.Writing productivity and mindset tips to help authors finish series and sustain momentum. This conversation goes beyond genre to deliver universal lessons for storytellers. Whether you write fantasy, science fiction, romance, or thrillers, you’ll gain actionable advice on how to design stories that hook readers, market your books effectively, and build a lasting author career. Key takeaways: Learn how romance and cozy mystery writers use structure, reader satisfaction, and emotional beats to keep fans invested.Understand why character-driven plots and series planning can transform your writing into a sustainable career.Discover how to create a strong author identity that readers instantly recognise.Find out how Jami and Sara approach marketing, launches, and branding from a professional and personal perspective. If you’ve ever wondered how to write a romance novel, how to start a cozy mystery series, or simply how to build a loyal readership, this episode is packed with real-world experience and practical strategies. FANTASY WRITING BOOKS, CLASSES AND TOOLS ⁠⁠⁠https://www.patreon.com/TheFantasyWritersToolshed ⁠⁠⁠ JOIN OUR DISCORD COMMUNITY ⁠⁠⁠⁠⁠https://mailchi.mp/395aa89d6ec0/join-richie-billings-community-of-writers⁠⁠⁠ ⁠⁠ ABOUT JAMI ALBRIGHT https://wishidknownforwriters.com/ https://www.jamialbright.com/ ABOUT SARA ROSETT https://www.sararosett.com/ GET IN TOUCH thefantasywriterstoolshed@gmail.com ⁠⁠⁠⁠⁠⁠www.richiebilling.com⁠⁠⁠⁠⁠⁠ RESOURCES Discover more

    44 min
4.5
out of 5
31 Ratings

About

The Fantasy Writers’ Toolshed is a podcast for aspiring and experienced fantasy writers who want to master storytelling, creative writing, worldbuilding and character creation. Hosted by author Richie Billing, each episode features practical writing advice and tips, publishing guidance, and inspiring interviews with bestselling authors, editors, historians, psychologists and even an FBI Special Agent. Learn how to write, edit and market your stories with confidence. New episodes released monthly. Join our Discord community of hundreds of writers and gain early access to each episode: www.patreon.com/TheFantasyWritersToolshed

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